🏀 NBA Trainer Reveals LeBron's Secret Weapon: Mindset 🧠 Join Sean Kelly as he sits down with David Nurse, elite NBA trainer and mindset coach! Discover the mental edge that sets champions apart and get insider stories about basketball legends.
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David Nurse
And I was working on Jeff Withey. He was. He was in the NBA, a big guy. And he comes in with Carmelo Anthony and Melo's wearing this hoodie. And hoodie Melo, that is where it was born, right? Sweatpants tucked into his socks. And me and Jeff are like, what is this guy doing? This is goofy. Like, literally like the next week, hoodie mellow was a thing.
Unknown Host
All right, guys, we finally made it happen. Got David Nurse here today. It's been a year we've been trying.
David Nurse
To do this right. And we have been going back and forth on Instagram messages, is trying to schedule, and it's been my fault. Traveling too much.
Unknown Host
You're good, man. I'm very pumped for this. As a huge basketball fan, you've trained some of the best, over 150 clients now, right?
David Nurse
Yeah.
Unknown Host
That's impressive. Who was the first big client for you?
David Nurse
You know, the first big client. It was an interesting one. So he was a high school player and my friend coached in the Bay Area, Archbishop Mitty. He's like, hey, I've got this stud player. He's going to be a top 10 draft pick when he goes into the NBA. Do you want to come work him out? And I was doing basketball camps at the time. I just got done playing overseas. My overseas playing was more like a Will Ferrell semi pro league than it was an actual, like, close to the NBA. So I'm like, yeah, of course I want to get into NBA training. And I go up there and I had this moment of just not feeling like I was able to do. It's kind of like competence.
Unknown Host
Yeah.
David Nurse
Just a confidence of imposter syndrome. But really, man. And I walk out. I don't do it. I don't go work this guy out. My friend's like, hey, we're going back there tomorrow. We're going to film this thing. We're going to send it out to agents and NBA teams. The player was Aaron Gordon.
Unknown Host
Oh.
David Nurse
So I was doing workouts for Aaron Gordon. He was awesome. We send this video out to agents and teams. I start working out more players doing pre draft. So the first guy you can look back on YouTube and have a laugh. I've got these baggy shorts on, this big oversized polo.
Unknown Host
Yeah.
David Nurse
Aaron Gordon was the first guy.
Unknown Host
Dude, that's legendary. What he's doing on the Nuggets now is awesome.
David Nurse
Yeah. Did not teach him anything to do with Doki, but yeah. Yeah.
Unknown Host
Because he was nice on the Magic, right?
David Nurse
Yeah.
Unknown Host
Messed for three years. But then his transition to the role player because he was the best person on the Magic. And a lot of people struggle to make that transition as a role player.
David Nurse
Yeah. So I mean it's been. Yes, it's kind of transferred from there. Of training NBA players individually, led to coaching with the Brooklyn Nets. Now it's an interesting dynamic coaching with a team. Most people think like that's the ultimate, but I mean it is and it isn't. If you're with a good culture and good great coaching staff, it is. But a lot of the players, you would think like they don't actually really want to work out. I like doing what I do now because the players will come to you. They seek you out instead of you trying to have to go drag them into the gym.
Unknown Host
Interesting.
David Nurse
And it's one of the biggest difference makers, man. I have this thing, I call it. Literally it's, it's do I drag you to the gym or do you drag me? Is one of the first things in the first 10 minutes with a player. I can tell if they have the potential to be great. So the story that I tell with that I used to do NBA pre draft. That's when the guys are coming out of college and they're getting ready for the pros. Did it for Wasserman agencies so we'd have a lot of big names. But we had this guy who was kind of mid level. He was a freshman from Kentucky. You know, it wasn't really hyped up. But the very first workout with these players, we try to crush their soul, like see what they're made out of, see how tenacious they are and just put them through this killer workout. Most guys want to go back to the locker room or pass out on the floor. And this, this kid comes up to me afterwards, he's like, when are we going to the night? Like he wants more.
Unknown Host
Whoa.
David Nurse
This player, Shay Yogas Alexander.
Unknown Host
Wow.
David Nurse
From that moment I was like, this guy is special. He's going to do something great. And now he's probably one of the best players in the NBA.
Unknown Host
He almost won MVP this year.
David Nurse
Should have.
Unknown Host
I think he got second, right?
David Nurse
He got second, but he won the SB for best player.
Unknown Host
Wow. Yeah. People think he came out of nowhere, but they don't see that behind the scenes.
David Nurse
And that's the thing, that's what's the cool thing about training NBA players. You see behind the scenes of, you know, who actually loves train and that like domasa bonus in 2020 when the world shut down, he came out to LA, all the gyms were shut down in LA. We found these like old little Jewish community centers and snuck in at 7am every morning. But he's not posting that on social media, right? It's. It's that type of differentiator that stands out a lot.
Unknown Host
Have you ever trained Kobe?
David Nurse
No man, I would love but I've got some great Kobe stories. I've got some great one of them. Let me give you this one. So first off, now I'll give you two. I'll give you two to set the stage. So a buddy of mine was head Nike marketing guy for 20 years. He's a guy who landed Kobe, landed LeBron, landed KD. He said KD when they were landing KD. I mean he's out in Baltimore. Under Armour's pitching him hard. They went out to Baltimore, rented this van, picked up chicken and iced tea and went around with all his boys to all his old basketball gyms and just hoot was that Katie's the chill is just a pure Hooper, right Kobe.
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David Nurse
Kobe wanted to to know like everything that went into the shoe he wanted. He was studying Sharks, they'd fly with helicopters above the water to watch how sharks move. Like what? Said he was one of the most. Just absolute genius human beings. This guy Benarell, Lebron said, was the most difficult person. So they finally got the deal done in Akron at a D, but they never actually got to talk to LeBron. And LeBron was like 17 or 18. Really. Kind of tells you a little bit right there. But so setting the stage in this Kobe story of how just incredibly smart he is, this is a story by way of Chip Kelly, the football coach. Yeah, he was telling me this last year, and when he was out in Philly, said Richard Hamilton, who's, you know, had a good career and Kobe were in high school, they had this AAU tournament coming up where you could be ranked. So Rip, Richard Hamilton said, hey, Cob, like, if you perform well this weekend, you're going to get ranked. And that's a huge thing for high school. And so Richard goes out and plays really well. Gets like a top 15 ranking, something like that. And Kobe, 15 years old, shot every shot with his left hand that weekend.
Unknown Host
What?
David Nurse
With his left hand. And Rip was like, co. You know, what are you doing? You just blew this opportunity. And Kobe said, no. Here's the difference between me and you. You want to be the best in this class. I want to be the best of all time.
Unknown Host
Wow.
David Nurse
At that age, to have that kind of 15 vision and self awareness, that's legendary.
Unknown Host
So he wanted the Heat so he could be motivated more.
David Nurse
Yeah. And I think he's. I think he's the greatest mindset coach that doesn't get credit for being a mindset coach. There's. I don't even know if I'm able to say this, but I know somebody has collected all of the Kobe mindset and they're going to put it out. It's going to be a book. Well, it's going to be amazing.
Unknown Host
That's awesome. Yeah. Yeah. That needs to be studied for. For athletes growing up.
David Nurse
Well, that's. I mean, with my athletes, I send them on Instagram. You'll find the right ones. I send them just a lot of those type of quotes right in there.
Unknown Host
Yeah. He doesn't get credit for the. The mindset stuff, right?
David Nurse
No, no.
Unknown Host
And I feel like players these days, I don't know if it's because of social media, but it's not as prevalent.
David Nurse
Yeah, yeah. I mean, duties, they're amazing.
Unknown Host
Yeah, amazing. There's a lot of. I get it. Because there's a lot of social media trolls. Now, so these players are coming home after a bad game, and D'Angelo Russell hops on Twitter and people are shitting on it.
David Nurse
It's crazy. Like, one of the biggest things that coaches struggle with in the NBA nowadays is half time with players getting on social media. Don't you think that just sounds crazy? But every team, the players get on social media. My boy Chauncey Billups just put something out on a podcast, I think, like two days ago.
Unknown Host
Yeah.
David Nurse
Since one of his players, they were 18 points down at halftime, but he caught his player posting a dunk of his in the first half, but they were down.
Unknown Host
You can't wait 20 minutes.
David Nurse
It's crazy. But that's also the thing of, like, that's a differentiator in mindset, too. Of if you look on social media at halftime, it's either going to, you know, it's probably not going to do you any good, but it can do you a big detriment.
Unknown Host
Yeah, for sure. It's all how you, I guess, interpret it.
David Nurse
Right.
Unknown Host
When you were with the Nets, what year was up?
David Nurse
2015, 2016.
Unknown Host
Was that when Ben Simmons was there?
David Nurse
Just before that. So Joe Johnson, Brook Lopez got it.
Unknown Host
That was the older team, right? Yeah, but they did decent. I think they were the eighth seed. And then.
David Nurse
Yeah, we were okay. We didn't make the playoffs that year. They made the playoffs the year before. And then that was kind of like where the big. Garnett, Paul Pierce, like one of the worst trades in NBA history.
Unknown Host
Oh, you think that was one of the worst? I would say it's up there.
David Nurse
It's one of the worst. Just based on what? Because, you know, Jason Tatum and he came from that trade. Oh, I didn't know that.
Unknown Host
And also, they gave up a pick.
David Nurse
They gave a whole lot of picks.
Unknown Host
They gave up, like, their future, dude.
David Nurse
Yeah. Yeah.
Unknown Host
So that's one of the worst.
David Nurse
So I was. Yeah. In there to develop them. And it's funny, man. Like, when you think about, you know, being with an NBA team, like, oh, it's got to be amazing. But it's. Egos are so prevalent in anything. In any competition, business or sports, even with the coaches. Like, I would work out some players because I was kind of, you know, I was green. I was like, I just love helping guys working out. I have assistant coaches be like, what are you doing?
Unknown Host
Don't touch that guy.
David Nurse
That's my guy.
Unknown Host
Right?
David Nurse
What? And then the trainer would literally want to have an impact and hold players out. So he felt like he had a.
Unknown Host
Lot of Ego, Right.
David Nurse
Ton of ego.
Unknown Host
And you were a shooting coach.
David Nurse
Shooting coach, yep.
Unknown Host
Got it. I've seen Lethal Shooter videos. I just saw his recent one where people always ask him, how much would you average in the NBA?
David Nurse
Yeah.
Unknown Host
And he actually only said, like, six points, I think.
David Nurse
Yeah. I, I, I respect his honesty of that. I mean, I think I would have to say, who can he play defense? I mean, there's two ends of the game.
Unknown Host
Right.
David Nurse
But yeah, if you spotted up in the corner, he might, he might be able to.
Unknown Host
Yeah.
David Nurse
I think he's done a really good job relationally, watching those guys like Brickley and, and, and Lethal Shooter. They're just really good relational people. I'm sure they're good trainers, obviously. I'm not saying that. I think they're, they done a great job building the business. I think some of the best, though, are the ones you don't see. Like, there's many guys that I know are just phenomenal. Like, Chip England doesn't have a social.
Unknown Host
I never hear Russians.
David Nurse
He's a guy who built Kawhi. Tony Parker.
Unknown Host
Wow.
David Nurse
He was a secret firm, the Spurs. He's now with the, with the Thunder, like, probably the best shooting coach.
Unknown Host
Wow. And now the Thunder are killing it. So. Yeah, there's something there. Holy crap. Yeah. I see Chris Brickley everywhere. That guy's kind of revolutionized his face, right?
David Nurse
Yeah. Yeah.
Unknown Host
Was he the first kind of social media trainer?
David Nurse
I think so. I think he's the first big one. Right. I remember doing a workout in Beverly Hills, Beverly Hills High School, and I was working on Jeff Withy. He was in the NBA, a big guy, and he comes in with Carmelo Anthony, and Melo's wearing this hoodie. And hoodie, Melo, that is where it was born called. Right. It's sweatpants tucked into his socks. And me and Jeff are like, what is this guy doing? This is goofy. Like, literally, like the next week. Hoodie mellow was a thing.
Unknown Host
He didn't want to be recognized. Right. That's why he did it.
David Nurse
Yeah. Yeah.
Unknown Host
That was funny. That was a final meme.
David Nurse
Yeah. And I think that's kind of one of the things that sparked Chris. But he's just, you know, he's got a spot in New York and he's, he's with your good. The main thing I see with trainers is if you can garner a player's trust, you probably can trade him. It's all about trust. Do they really, like, do they trust you with their livelihood?
Unknown Host
Yeah. That's a boringer. How's Mark Cuban's jump shot.
David Nurse
I. I worked with him on court. I wondered him on court? Yeah. Before the Dallas Mavericks game, unknowing that it was him.
Unknown Host
Oh. What?
David Nurse
Yes. So Shark Tank wasn't big at the time.
Unknown Host
Oh.
David Nurse
And like, I didn't know Mark Cuban. He was kind of just. Shark Tank was coming out. He gave me his business card afterwards. Obviously, I'd looked at it and then like, oh, my gosh, this is Mark. I mean, he owns the Mavericks. And I emailed him the day after, just thanking him, and he got back to me in like, two minutes.
Unknown Host
Wow.
David Nurse
So it's like, I tell that story and talks a lot of the power of serving people without expecting anything in return. Like, I was just helping this guy with a jump shot because he wanted to work on his jump shot. Right. And then turn it comes back to like, hey, he's a friend. I can. I'll send him business ideas. He's never said yes to one yet.
Unknown Host
But he said no to me too. I'm set to at least one, maybe two. But he has, I've heard, invested in, like, cold email outreach.
David Nurse
Oh, I think he probably will. I mean, he takes them seriously.
Unknown Host
Yeah.
David Nurse
Like, he. I mean, he. He used to send me back one responses. Now he's got.
Unknown Host
He just got $4 billion richer. So I think his time is a little more valuable these days. I was surprised when he sold.
David Nurse
Yeah. Those two.
Unknown Host
Yeah. I thought because he's known for, like, being that guy at the Mavericks.
David Nurse
Yeah. But I think he'll probably still be that guy, right?
Unknown Host
Yeah, he'll probably still have a hand in it.
David Nurse
Praise with them.
Unknown Host
They made a good run this year.
David Nurse
Interesting. I. I thought they'd take it a little bit longer. I just thought their. Their toughness was just next level.
Unknown Host
Yeah.
David Nurse
I mean, they must have just ran out of steam.
Unknown Host
I think they did. I really like their centers. How they played with energy, brought a little spotlight to the centers because the centers have been kind of.
David Nurse
He goes like that, like DeAndre Jordan. And vertical spacing is what they call it. So they know that lob can come. It sucks in the side. Then they have shooters that kind of went away for a while.
Unknown Host
Right.
David Nurse
But now they're kind of bringing the Dallas back.
Unknown Host
Yeah.
David Nurse
Yeah.
Unknown Host
Now the centers have to shoot threes.
David Nurse
Have to.
Unknown Host
Which is crazy.
David Nurse
I at least have to be a threat.
Unknown Host
Yeah.
David Nurse
I mean, think about Al Hofer. Like, when he came, that dude couldn't shoot a lick. Bam. Out of bio. I saw him in his pre draft workouts. Like, that dude Couldn't shoot at all.
Unknown Host
Now he can shoot.
David Nurse
Oh, my gosh.
Unknown Host
All the daddies are.
David Nurse
Lights up the development like, it's crazy.
Unknown Host
And even LeBron's shooting threes now.
David Nurse
Yep.
Unknown Host
Well, he's getting older, so he kind of asked to. But they just did a vote on the best player on the USA team yesterday, and he got five votes. He got the most votes.
David Nurse
He got the vote for the best.
Unknown Host
Player so far in the preseason games.
David Nurse
I guess so. I mean, he's kind of brought him through down the mire.
Unknown Host
Right. He's won two games single, dandelion, pretty much last minute.
David Nurse
What do you think about that? What do you think about USA versus the world? The development, like the vision of the future.
Unknown Host
That's scary. Everyone's catching up. I don't know if the win is here, dude. They had a couple close games already.
David Nurse
It's not that given.
Unknown Host
Yeah.
David Nurse
Well, do you. What do you think about, like. I mean, you see that, the development in France? I mean, what's coming in Africa?
Unknown Host
Yeah.
David Nurse
You think that's.
Unknown Host
I think it's a threat, dude. I mean, we have the most talent, obviously, but these countries just like the way they play with the synergy, because they've been playing together their whole lives, is like, kind of competing with it.
David Nurse
Yeah, and I think so, too. A good friend of mine, BJ Armstrong, was a point guard with Jordan on that team. He's. He's been over there. He's. He's kind of a visionary thinker, and he's. He's like, dude, you would not believe this, but there's guys walking around that look like Giannis, and they're starting to get into development programs. Like, they've gone up to Paris. That's why they've had the last two number one draft picks. Like, he's. There's. It's going to be more and more Giannis's like that.
Unknown Host
Wow, dude.
David Nurse
It's crazy.
Unknown Host
I get crazy videos on my Instagram. It's kind of random, but these guys in Africa are like pogo sticks, the way they jump. I'm talking like a foot, dude.
David Nurse
I did a camp down there a long time ago, like 12 years ago. I did some camps in Kenya and Uganda, and I kid you not, they came down from all over, no shoes on, like seven foot tall. I have no idea how old they were, and they were just flying around. It's wild. Yeah, it's wild.
Unknown Host
That's nuts.
David Nurse
It's scary for any short, unathletic white guys than ever.
Unknown Host
Like, you got to probably be 6'six now to make the league forward. And that's for any position.
David Nurse
Well, hey, speaking on LeBron, who is the greatest of all time, then I think this is one of those fun. This is one of those fun debates. You can go. I mean, both sides can go for days.
Unknown Host
I think LeBron still has a chance to get that title.
David Nurse
What do you think puts him over the top?
Unknown Host
One or two more chips and if he can win this gold medal and be the best player on the team.
David Nurse
Yeah. Okay. One or two more, you think? Yeah.
Unknown Host
What do you think?
David Nurse
Yeah, I think there's a camp that's never going to let him have it. Right, Right. I mean, just for. I think it's an interesting thing and I've got a little different take on it in terms of like, Jordan came at a time when the NBA needed somebody to, to progress it forward. Like when it was really like nothing and then it became hot. Nike played a big role in that. I mean, you can create a character, you can create a brand. Obviously, he's phenomenal. I would probably put him as the greatest, you know. Yeah. Greatest change maker of all time in a sport. But I think pound for pound skill set and also the impact that he's had on the league, I think Steph Curry needs to be in the conversation. Think about this. The game wasn't shooting threes like they are today. Analytically, it was still throw the ball into the big man. And Steph changed that. And Steph, I mean, he literally took a team that was, you know, terrible, turned them into a dynasty. They were bought, I think when he was a Rookie or in first year by Joe Lako for like 450 million.
Unknown Host
Wow.
David Nurse
They thought it was a crazy buy. They're valued at $7 billion.
Unknown Host
Crap. So they 15x or 17x.
David Nurse
I don't think there's a player that has done what Steph has done to transform an entire sport, which I don't think gets talked about as the greatest of all time. And skill set wise, tell me a better best shooter ever. I mean, is anybody like ball handling from the dribble to his shot? Like, skill set wise, he's gotta be right up there as the best of all time.
Unknown Host
Yeah, I never hear him in the debate. I'm not sure why that's a valid point though, what he's done. I think if he can get one or two more, he'll probably be, you know, in that conversation way more like he's at four now, right?
David Nurse
Think so, yeah.
Unknown Host
And LeBron's at four. So yeah, he should be in it more. That is surprising.
David Nurse
Yeah.
Unknown Host
Let's see how he does in this Olympic run. And let's see how he does without Clay too. It's good port because Clay was there. A whole pod.
David Nurse
That's a good point.
Unknown Host
What do you think of Clay, Leslie?
David Nurse
No, I mean I guess he has to do it for a fresh start. Is the media kind of just got way down on it. I mean he's coming back from multiple injuries.
Unknown Host
The true worst apparently.
David Nurse
Burger hop. Yeah. I mean I think he still would have been a great asset, but maybe not to the capacity he was in. His crime.
Unknown Host
Right.
David Nurse
I don't think many people are still in their prime after whatever, 14 years in the league.
Unknown Host
You know, he didn't seem to want to embrace that bench role, that six man role.
David Nurse
Yeah. Probably needs a fresh start.
Unknown Host
Yeah, we'll see. Where do you go To Dallas.
David Nurse
Oh, which makes it interesting. Right?
Unknown Host
Whoa. There's a lot of ball dominant players on that team.
David Nurse
Yeah.
Unknown Host
Kyrie and Luka, floor spacer.
David Nurse
He doesn't need the ball.
Unknown Host
Right? Yeah, he's a catch noob guy anyways.
David Nurse
Yep.
Unknown Host
Okay. So they might make a run again this year.
David Nurse
I would assume so.
Unknown Host
Damn.
David Nurse
I would assume. I'm putting money on my uncle's Sixers. If MB Chad ltd I think. I mean they made some good offseason moves. If Embiid can stay healthy. Who they pick up Paul George and they got Caleb Martin who's a tough, tough nose defender from Miami. Obviously we got Tyrese Maxey signed again. They got a couple other role games. They got big three.
Unknown Host
Yeah. They can. They can beat the Celtics without squad inning. If Paul George stays healthy.
David Nurse
Paul George. I mean it all comes down to hell. But there's a lot of bangers in the NBA.
Unknown Host
Yeah. You wonder how many chef chips were won because the team stayed healthy. Right?
David Nurse
Yeah. Yeah. That's funny you say that. I was with my uncle when they won the championship in 2019 with the Raptors of the warriors. And they were coming back. Golden State was coming back and then Clay.
Unknown Host
Right.
David Nurse
Blew it out.
Unknown Host
Same with LeBron on the. What was it on the. Was it the Cavs when Kyrie went out and kept.
David Nurse
Oh yeah, yeah.
Unknown Host
I feel like they would have won that year with them probably.
David Nurse
Right.
Unknown Host
You know, because the warriors were so young that year. So. Yeah. Staying healthy is super important.
David Nurse
And that's why we're at Next Health labs. Right here.
Unknown Host
Good little plug for them. I love it down here though.
David Nurse
Did your optimization. Oh, dude, they're the best, dude.
Unknown Host
I spent like a two hour thing before I filmed yesterday. I felt amazing getting that red light charger, red light IV oxygen. Sorry, Cryo. I lasted the whole time this time.
David Nurse
It's a whole interesting thing, right. Like, I feel like a new hot thing is how can you live healthy till like 150, right? I don't know. I don't know if you can push over 120.
Unknown Host
That's close to the world record, I think.
David Nurse
Yeah, I think it's close to the world record. And there's something in the Bible I don't remember where it says man will live to like 120.
Unknown Host
Right.
David Nurse
So I mean, is that playing God of trying to be able to crack that?
Unknown Host
Well, there are like these genetic things where. Yeah. You're not supposed to technically live past 120 the way we're programmed because there's so many toxins, we're not even hitting 100 anymore.
David Nurse
Yeah. You know, so that's what we were talking about earlier too. Like we're here in LA or wherever you're at. You're probably getting all these toxins in you.
Unknown Host
Yeah.
David Nurse
So you're basically just playing for a.
Unknown Host
Time and you can't even see them these days. They're in the air. 5G Wi Fi.
David Nurse
My whole, like here's my goal and I, and I stand by this is move to a villa in Tuscany, Italy. All life.
Unknown Host
That's your plan?
David Nurse
Yeah, you should actually look up houses over there or villas.
Unknown Host
Yeah, they're not crazy.
David Nurse
I mean they're expensive, but they're like 6 million for a 22 bedroom, 18 bathroom. I'm telling you.
Unknown Host
Mars, have you split that with a.
David Nurse
Couple people telling you there's some deals.
Unknown Host
Over there, dude, that's not bad. You find out two, three people will split it with you. Won't even see them in a 22 bedroom house.
David Nurse
Right, exactly.
Unknown Host
Damn. Shout out to Italy, man. You've been out there?
David Nurse
Yeah, we've been a couple of times. It's. It's amazing.
Unknown Host
Yeah. I got to get out there.
David Nurse
Yeah. And on that list, Amalfi coast, that's.
Unknown Host
A blue zone, right?
David Nurse
Might as well be.
Unknown Host
Yeah. Somewhere in Italy.
David Nurse
I think it's Sardinia is the blue zone. Yeah. Which is close to the Amalfi coast.
Unknown Host
Yeah. I had a mob guy on his dad with the 103 dude. Michael Francis. Dad.
David Nurse
Michael Franzisi, as you had on.
Unknown Host
He came on yesterday. Yeah.
David Nurse
Wow. Okay. Yeah. Speaking agent is one of my speaking agents. Oh yeah? Yeah.
Unknown Host
Small world.
David Nurse
Very cool.
Unknown Host
Yeah. You're One of the top 50 speakers in the world right now.
David Nurse
Yeah. I would say number one. Okay. One more to know. You know, it's one of those things like if you get on a list, you say that's dopest.
Unknown Host
Some of these lists are losing their appeal. Like I used to when someone said they got on Forbes like five years.
David Nurse
Oh, bro. Any list. Like even like as being an author. You see the behind the scenes of it all. Right. There's so many things that are pay for play that you haven't I. Or it's hardly anything's pure anymore in life. I think there's always some initiative in the background. Or if you're trying to get all the list it's. It's my favorite one is when people post their picture in Times Square where it goes on the big jumbo board and they're standing there. Perfect time. I'm like, wait, you just randomly knew that they were gonna post it for you? Like you're not fooling anybody.
Unknown Host
I've done that photo and I got the billboard for free. It's not.
David Nurse
Oh, you did? That's amazing.
Unknown Host
Yeah. But it's not even like a big. Like people think it's a huge deal.
David Nurse
Yeah.
Unknown Host
You know what I mean? To get.
David Nurse
Is it just like a second that goes back.
Unknown Host
You could pay a th000 bucks for that.
David Nurse
Yeah. All right. You know. Cool picture.
Unknown Host
Yeah. No, it's definitely a flex. Like it's like the normal person would see that. And I posted on Instagram I got a ton of engagement but I got it for free. I mean I just. Yeah. It's not that expensive. There's a lot of things like that. You know. Force 30 under 30. I used to really care about.
David Nurse
Is that one thing too you can buy.
Unknown Host
You could pay to get on that. I know people that have done it.
David Nurse
If I'm 37, can I still get.
Unknown Host
There's a 40 under 40 wanted the.
David Nurse
30 and the 30.
Unknown Host
Yeah. I feel like that's the best one. Like there's 20 under 20, but who cares about that? And then 40 under 40. You're kind of.
David Nurse
You kind of. Yeah.
Unknown Host
Midlife crisis.
David Nurse
Yeah. 30 out of 30. Like you have potential, dude.
Unknown Host
Funny. Any. Anything you're trying to achieve though that you haven't yet.
David Nurse
I think a lot of things.
Unknown Host
Love that myself, man.
David Nurse
I just kind of like trying new things. Trying to conquer new areas. You know. NBA coaching and speaking and writing books. I want to. My wife's in the. The acting and producing space now. I'm not going to Say, hey, I'm going to drop everything and try to go act. I want to do some kind of thing in a show. Got some ideas and some concepts that we're working on now. As you know, in la, everybody and their cousin has a show they're developing.
Unknown Host
Yeah.
David Nurse
So I say that with a grain of salt. That's another thing just kind of continuing to grow to is being like the go to guy for money mindset and high performance of like a athlete needs someone to go to or a corporation or a leader.
Unknown Host
Yeah.
David Nurse
Like the hired gun for that.
Unknown Host
That's needed, man. Because these athletes, some of them go through these mental hurdles and they never get out.
David Nurse
It's, it's a lot.
Unknown Host
There's been a few like major ones recently.
David Nurse
Yeah. And they speak out about it now and it's, it's interesting. So I think the disconnect there is teams have psychiatrists, but athletes don't want to go to psychiatrist. One, they don't know the sport. Two, they're hired by the team and if the GM says, hey, go see the psychiatrist, what's that saying, oh, we think you're messed up. Like they're going to obviously report to who they're paid to. It's just a, it's a. They're checking the box with it. I don't think they're missing a lot. That could help a lot of athletes.
Unknown Host
Yeah. So what do you think the better system would be if an athlete is struggling mentally?
David Nurse
I think it's better if you like, are you done as Hassle, for example, played for the Heat and he was kind of just around the team for a long time. Hiring somebody like that that the players will look up to and respect as being on staff and they can go to him, he knows the game, he can talk to them. Someone who has that kind of acumen with the background of the sport. So. Right.
Unknown Host
Yeah. The mental hurdles. It's interesting because they're still athletic, they still have the ability, but they're just a block. Right.
David Nurse
It's a block, but I think it's so, I mean it's, it's heightened now. Right. In 2012 when the Social media thing kind of started going and there's now this generation that's grown up with social media. So it's such an interesting dichotomy of do these people live and die with what they hear from others, from the outside world, or can they actually block it out? And it's kind of like, can you or can't you? And I mean, social media obviously Is a great tool, but it also can be just like anything. This, like AI or the Internet or a hammer is an amazing tool to build a house. It's also the deadliest murder weapon.
Unknown Host
Right.
David Nurse
How do you use these types of things? And I don't think there's been much regulation on it, really. Right.
Unknown Host
Like, not at all that I couldn't go. No, you could say whatever you want.
David Nurse
You can say whatever you want. You can put whatever you want. Like parents. These days, it seems more like you want to protect your kid and keep them in the house, but then they keep them in the house and they go on this whole entire other universe. Or social media, which is more dangerous than putting you out.
Unknown Host
Oh, you're. Yeah, I'd rather let my kids play outside. That's what we did.
David Nurse
Yeah, exactly.
Unknown Host
Yeah. I didn't have phones going off. Now these kids have iPads at 8 years old.
David Nurse
It's dangerous, man. And danger, you just don't know where it's going to stop. It's the danger. Like. Like there's no horizon that says this is going to slow down.
Unknown Host
Yeah. A lot. LeBron has done great at ignoring the hate.
David Nurse
Yeah, LeBron has, and I think his son has done right.
Unknown Host
Yeah.
David Nurse
I'm actually really impressed.
Unknown Host
Yeah. He's getting interviewed every five minutes. He seems annoyed.
David Nurse
Yeah. I mean, but he hasn't done anything that's been like, you know, you know, off the rails or anything. He just takes it because he's getting so. Oh, my gosh.
Unknown Host
That's the most hype I've seen in a while.
David Nurse
Hype and hate.
Unknown Host
Well, people are always like, why do you get in the league? But, yeah, LeBron. I mean, if you were in LeBron's position, you do the same thing. Absolutely. You know, it happens in business, too.
David Nurse
It happens in everything.
Unknown Host
Everything does it?
David Nurse
And it's just at a heightened scale. But what's brownie supposed to be? Say like, no, you know, I bake it. Like, I'm not going to do it. I'm going to go to the G League or not play bass. It's not his fault.
Unknown Host
Yeah. Did you want your kids to be ballers?
David Nurse
Yeah. So we haven't had kids yet. And that's like. That's a thing I actually think about a lot is, will the boy or girl be an Uber? How do I introduce at the right rate? How do I. How do I avoid other sports? Like, I'm not going to show a horse to my son or daughter ever for the level of fear that's expected. Sport you know, take them out of the golf course, have fun on the golf course. Take them to the basketball court. How do you make it fun for them that they want it?
Unknown Host
Yeah.
David Nurse
I'll report back to you.
Unknown Host
I, I think about it too. I don't have kids yet. One of my biggest fears is if my kid isn't athletic.
David Nurse
Yeah.
Unknown Host
Because then I have to go to their games, it kind of suffer. So I'm a little worried about that one. But my fiance played sports, so I think the odds are in our favor.
David Nurse
Oh yeah, yeah, yeah. They'll be. Yeah. Especially. Yeah. So my wife's athletic. She was a dancer. So it'll be you're good.
Unknown Host
I think so. Yeah.
David Nurse
If you marry into good genes and.
Unknown Host
Yeah. And if you train them early and you're tall too.
David Nurse
How tall is your fiance?
Unknown Host
She's five, six, but my dad was tall, so I think.
David Nurse
Oh, that's fine.
Unknown Host
I think you're going to. Should at least be six.
David Nurse
Yeah. I think we go into baseball.
Unknown Host
Yeah.
David Nurse
I get, I think tie the right hand behind the back, make him a lefty left handed middle reliever, sign $100 million contract for 10 years. Baseball contracts. There's no.
Unknown Host
Yeah.
David Nurse
You know, you sign crazy, you can get injured and get all your money. I go, that's the move, man.
Unknown Host
Yeah. I wonder if you could train your kid to be lefty. If you just start handing them stuff at an early age.
David Nurse
Kind of the right hand behind a peg. Like they don't remember anything. Ages one through five, right?
Unknown Host
Yeah. Well, they say you're born with the dominant ambula. Who knows? Oh, Kyrie Irving said he used to do a lot. He's both ambidextrous, right? He's.
David Nurse
Yeah, yeah.
Unknown Host
That's deadly these days. Basketball, no doubt. I think, I think in like five, 10 years, everyone that hoops is going to be ambidextrous.
David Nurse
They're going to be 7 3. Ambidextrous can shoot threes. Like, it's just, that's what I'm saying. Like we got to go to baseball.
Unknown Host
Yeah. Go high like my lifetime men's league. But I might have to hire you, man. Come on, I need a jump.
David Nurse
Everybody has their price.
Unknown Host
Yeah. David, what are you working on next and where can people find you?
David Nurse
So big thing I'm working on next is I'm doing the, the most in depth study on flow state that's ever been done working with some really high level neuroscientists. And I've always been enamored by flow state in sports. And anything like what it is, obviously it's, it's getting to into your zone basically into, you know, effortless effort. And Nihaichinski introduced it in 1984, had the book flow. Stephen Kotler took it another level with his 22 qs of flow. But there's never been anything that said here's a formula to actually tap into flow and stay in it longer. Now I've interviewed a lot of athletes and I'll ask them like, have you been into flow state? Most of them said yeah. They'll describe that feeling and then I'll ask them, how did you get into it? They have no idea. There has to be a way. So we think we have. We're calling it the flow code. It might, it's might you. We're doing some testing, we're having. It's like actually a scientifically accredited study. So I'll report back to you in like four to five months, see how the findings were doing. The brain QEEG where it shows the levels but the difference in it is, you know, everybody talks now about like, you know, serotonin and dopamine and training those mental acuities. It's training the, the brain waves. There's five main brain waves like the alpha beta, low gamma, how to actually upregulate them and downregulate them. And that's what the formula will do. So I think it's going to be groundbreaking. Report back to you on that. That's a big thing that I'm working on.
Unknown Host
Can't wait to see that.
David Nurse
Yeah, well, we'll, we'll put you in the flow code. Dude.
Unknown Host
I used to be a runner and runner's highest.
David Nurse
That's that. That's it. You tap it.
Unknown Host
Yeah, but I can never figure out how to get there. But once a month or whatever, I'll get there. And it feel like same thing with shooting.
David Nurse
I just shoot and then you just get. You black out. But there has to be. There's something going on in the brain. Has to be a way to trigger it. And I know there's, you know, novelty factor where you do something so many times the habit just becomes nuanced and subconscious. Like there's just, there's a way to do it. So about. Yeah, but Bab Nurse dot com. Baby Nurse MBA on social media. Big new podcast with Dr. Daniel Amon coming out. The doctor and the nurse. Perfect.
Unknown Host
All that below, man. Thanks for knock. You're doing awesome. Yeah, thanks for watching guys and see you tomorrow.
D
Marketing is hard, but I'll tell you a little secret. It doesn't have to be. Let me point something out. You're listening to a podcast right now, and it's great. You love the host. You seek it out and download it. You listen to it while driving, working out, cooking, even going to the bathroom. Podcasts are a pretty close companion. And this is a podcast ad. Did I get your attention? You can reach great listeners like yourself with podcast advertising from Libsyn Ads. Choose from hundreds of top podcasts offering host endorsements, or run a pre produced ad like this one across thousands of shows. To reach your target audience in their favorite podcasts with Libsyn Ads, go to libsynads. Com. That's L, I B S Y N Ads. Com.
David Nurse
Today.
Digital Social Hour: NBA Trainer Reveals LeBron's Secret Weapon: Mindset | David Nurse DSH #993
Release Date: December 19, 2024
Host: Sean Kelly
Guest: David Nurse, Renowned NBA Trainer
The episode kicks off with Sean Kelly welcoming David Nurse, a prominent NBA trainer who has supervised over 150 clients, including top-tier athletes like Aaron Gordon and Kobe Bryant. David shares an anecdote from his early career, reflecting on his initial foray into NBA training.
David Nurse [00:00]: "I was working on Jeff Withey... and then Melo comes in wearing this hoodie. Literally, like the next week, hoodie Melo was a thing."
This humorous story highlights Nurse's early observations and experiences in the NBA training environment.
David recounts how his first significant client, Aaron Gordon, propelled his career forward. Initially grappling with imposter syndrome, Nurse found confidence through this pivotal workout.
David Nurse [01:24]: "I walk out. I don't do it... But the player was Aaron Gordon."
Aaron Gordon's emergence as a star player not only validated Nurse's training methods but also opened doors to coaching more NBA athletes, including a tenure with the Brooklyn Nets.
A central theme of the discussion revolves around the critical role of mindset in athletic performance. Nurse emphasizes that true greatness stems from an athlete's internal drive rather than external motivation.
David Nurse [07:38]: "Here's the difference between me and you. You want to be the best in this class. I want to be the best of all time."
This quote encapsulates the relentless mindset that distinguishes elite athletes. Nurse believes that mindset is often the overlooked factor that contributes to an athlete's success.
David shares insightful stories about Kobe Bryant, illustrating Kobe's extraordinary mental acuity and dedication.
David Nurse [05:00]: "Kobe wanted to know everything that went into the shoe he wanted... he was studying sharks, they'd fly with helicopters above the water to watch how sharks move."
These stories not only highlight Kobe's genius but also underscore the importance of a strategic and inquisitive mindset in achieving greatness.
The conversation delves into the double-edged sword of social media in the lives of NBA players. Nurse discusses how platforms like Twitter can both amplify an athlete's presence and introduce significant mental hurdles.
David Nurse [08:25]: "Players get on social media... this is a differentiator in mindset."
He highlights the challenges athletes face in maintaining focus and mental clarity amidst the constant scrutiny and pressures of social media.
Nurse contrasts the dynamics of coaching within an NBA team against individual training sessions. He notes that working with a cohesive coaching staff in a positive culture can be highly rewarding, but individual training allows players to seek him out willingly, fostering a more impactful trainer-athlete relationship.
David Nurse [02:41]: "If you're with a good culture and great coaching staff, it is. But a lot of the players... they seek you out instead of dragging them into the gym."
Looking ahead, David reveals his ambitious project focused on understanding and harnessing the flow state in athletes—a mental state where individuals perform at their peak with effortless concentration.
David Nurse [30:13]: "We're calling it the flow code... It's going to be groundbreaking."
This project aims to develop a scientific formula to help athletes enter and sustain the flow state, potentially revolutionizing performance training in sports.
The discussion extends to the evolving landscape of the NBA, touching on how training methods and player roles have adapted over time. Nurse comments on the increasing importance of versatility, such as centers developing three-point shooting capabilities, and the rise of international talent challenging traditional dynamics.
David Nurse [14:24]: "They have to shoot threes now, which is crazy."
Addressing the growing awareness of mental health issues among athletes, Nurse advocates for specialized support systems within teams. He suggests employing trusted figures with deep understanding of the sport to provide mental health support without the stigma associated with traditional psychiatric help.
David Nurse [25:43]: "Hiring somebody like that the players will look up to and respect as being on staff and they can go to him."
In the latter part of the episode, David discusses his aspirations beyond NBA training, including writing books and developing multimedia content that encapsulates high-performance mindsets. He emphasizes the importance of continual growth and adaptation in his career.
David Nurse [24:15]: "I just kind of like trying new things. Trying to conquer new areas."
He concludes by promoting his upcoming studies and projects, promising listeners exciting developments in the realm of athletic performance and mental conditioning.
David Nurse [30:13]: "It's going to be groundbreaking. Report back to you on that."
Mindset Over Mechanics: David Nurse underscores the paramount importance of an athlete's mindset in achieving and maintaining peak performance.
Social Media's Double-Edged Sword: While social media can enhance an athlete's brand, it also introduces significant mental challenges that require robust coping strategies.
Innovative Training Approaches: Nurse's pioneering work, including the upcoming flow code project, seeks to scientifically unlock and sustain athletes' flow states, potentially transforming training paradigms.
Holistic Athlete Support: Effective mental health support tailored to athletes' unique environments is crucial for their overall well-being and performance.
David Nurse [07:38]: "You want to be the best in this class. I want to be the best of all time."
David Nurse [05:00]: "Kobe wanted to know everything that went into the shoe he wanted... he was studying sharks."
David Nurse [30:13]: "We're calling it the flow code... It's going to be groundbreaking."
For more insights and in-depth discussions with industry experts, subscribe to Digital Social Hour with Sean Kelly.