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The Secret to Business Success WITHOUT a Degree | Moses Heredia DSH #866
00:30:53
The Secret to Business Success WITHOUT a Degree
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- [00:02]
A
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- [00:30]
B
I. I'm a farm boy with no education Come from the fields. But my problem was that I was asking the wrong dude. You know who I should have asked was God. I got on my knees, bro. Asked. And sure enough, you know, that happened. I walked out, and everything has been history. And if had I been scared and not listen to myself and my faith, I would have still been stuck maybe somewhere working for someone else.
- [00:56]
C
All right, guys, founder of Global Processing. Here today we got Moses. Thanks for coming on, man.
- [01:00]
B
Hey, man, thanks for having me honor, man. Yeah, it's a pleasure.
- [01:03]
C
I know you're a busy man these days, so I appreciate it.
- [01:05]
B
Yeah, no, thank you, bro. I just. Yeah, I got in today and I'm getting out today because I have obligations this evening and tomorrow.
- [01:11]
C
Yeah, you're speaking all over the country, right?
- [01:13]
B
That's what's happening now, man. Yeah, I mean, it's been a quick run since January, so I've been pretty booked since January. They just put me on social. My staff put me on social on. On Instagram since January. So it's been. It's been. It's been good, a good run so far.
- [01:26]
C
What made you want to take that switch from a private life to pretty public?
- [01:29]
B
Well, you know what? It's always been private. Always, to be quite frank. And what happened is my staff, for about eight months to 10 months, they were like, hey, Moses, you need to be the face of the company. We need to put you on social and get you out there and. And do some things, because right here in the office, you do it, but nobody knows about you. I'm like, no, no, no. I like. I like being undercover. I like being low key. Finally they convinced me and I said, okay. I said, sean, this is what we're. I mean, I told them, sean, I said, this is what we're going to do. Then as long as it's about faith related, it's about the grind. It's about a global impact and goals, and it's professional and it's tasteful, then I'm all in. So I didn't think they were serious, right? So the next day they showed up with cameras and in an Instagram, they got My name, I'm like, oh, so that's how it started, brother.
- [02:17]
C
That's an interesting way to approach social media because usually the degenerate stuff gets the views, right? Not the faith based stuff. But yeah, that's a good mindset to have, I think.
- [02:25]
B
No 100% and you know, a lot of thing, a lot of people think, hey, like, you know, you know, they wait on Instagram or they wait on social media to make them. So I'm a self made before social media, so I'm very blessed and thank God for that.
- [02:39]
C
And that's important because, yeah, you're right. There's a lot of gurus and coaches out there that made it on Instagram, but not beforehand.
- [02:44]
B
Yeah.
- [02:44]
C
So it's important to have done the business you have, which we'll dive into for sure. First we got to start at the beginnings though, man. You, you had a humble beginning.
- [02:51]
B
Yeah, yeah, man. You know, I was raised, born in Hobbs, New Mexico, a very small town and by immigrant mother who came here from Mexico. She really didn't have any education, she didn't went to school in her country, didn't know how to read or write. But one thing she did have is the drive, man. She had all four principles, which is, you know, she had God faith, she had the goals, she had the grind and she had a global impact. She impacted her country and along with the United States, came here when she was 18. She owned a restaurant in Mexico. So a lot of Americans would cross over and they were good tippers. She's like, you know what, there's a, there's a dream out there across the border. So she came over and she was very successful. I mean, she had property rentals, she had restaurant over here. And so she made, she made, she made a big impact. And what impacted me in the early beginnings was I used to work with my mother and the crops, man. So I did cucumbers, bell pepper, cotton fields, peanuts, pecans. So she was in charge of the laborers. So we would go farm to farm. Right. So that's where I got a lot of my education, business sense. I was always around my mother, man. I never had a babysitter, so.
- [04:03]
C
Mama's boy.
- [04:04]
B
Yeah, yeah. As a baby she would wrap me up with the quilt, man, and like a burrito put me underneath the, the floor dash of the, of the, of the truck. So the heater would hit me and early in the morning, we'd get up at 4:35 in the morning. So that was my upbringing right there, man. I never had a Babysitter. So I was always around my mom, so that was my school. I didn't go to college, man. I didn't go to any type of score, business, law, or business anything. It was just pretty much learned learning the drenches. Cold calling at 5 years old, out there knocking on doors to get the crops so we can do the harvesting for the, for. For the owners out there that have crops, farm to farm. We would drive miles, miles in West Texas, and I would do the translation because she didn't speak English. So humble beginnings, man. That, that, that really build the four pillars that I believe in, and I still strive. And I owe it all to God and my mother, who. Who put that in me, man.
- [04:55]
C
Incredible. Shout out to your mother. Shout out to my mother as well. I was raised in a single mother household too, so.
- [05:01]
B
Awesome, bro.
- [05:01]
C
She did her best.
- [05:02]
B
Congratulations. And we used to.
- [05:03]
C
We used to butt heads a lot, actually. But now as I've gotten older, I realized she wanted the best for me.
- [05:08]
B
Dude, me and my mom would butt heads every day. But you know what it is, is that where you guys are a lot alike. Probably because me and my mom were a lot alike and so many traits, and we just have big personalities, so. But you know what? That's. That's what made us who we are. That's our DNA. That's your DNA, man. So congratulations. I mean, look where you're at now. You're successful.
- [05:25]
C
Well, you too, man.
- [05:26]
B
Congratulations.
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C
So when did it go from the farm stuff to the payment processing?
- [05:29]
B
Oh, dude, check it out. So on my birthday, this was not my mother's decision, right? So thank God that I was smart enough and God had put that in my mind on my birthday. So felt that I was 17 years old and I moved out of my home town where I was born and raised. There was nothing to do there but, you know, either crops or oil fields. And, dude, I would go home in high school, and I was in high school at the time, and I would go home to do my algebra and stuff, and I was drinking, so I was buzzed. And I'd go home and do my homework, and I realized, like, hey, listen, all my friends are getting in trouble here. Either they're going to jail or they're getting fights. And. And I didn't want my mom to know that or my father. So what I did, I decided, you know, I got to get out of this place. I need to find an opportunity. So my older brother was already in California, so I'm like, you know what? California is my home. So I worked in the fields, bro, and I got a Greyhound. So I saved my money up, right? So I got a Greyhound ticket. I remember still buying the ticket and still telling my mom through the window, you know, oh, man, it gets a little emotional, but I remember just waving to her, saying, hey, I'll be back. Right. In my own mind thinking, I'll be back. But I came over here for better opportunities. So, long story short, So I was 17, boom, finished here, then getting my first job. This is actually my first paycheck job that I got in the merchant services. So I always work for my mother. So I started doing merchant services. And I was killing it. I was just, I was, I was just murdering it, dude. I was just hitting it. I was a young kid pimple face, you know, I was hitting both markets, bilingual market, English market.
- [06:56]
C
So, so, so you were just walking into stores and closing them?
- [06:59]
B
Dude, I, I, I did that at first, right. But people weren't taking me seriously. I was a, a young kid pimple face. And they're like. And they would, they would literally straight ask me, wait, you're going to handle my money? You're going to put my money in my account? And then I would have a hard time convincing them. Yeah. So what happened is I learned a different, I had a pivot. I, I learned a different trait. So what I did is I was telemarketing, making my own appointments.
- [07:20]
C
Yeah.
- [07:20]
B
Then when I would go to the location, because then I would go out there and make an appointment, they're like, wait a minute, you're the guy that was on the phone. You're the guy, Moses. I'm like, yeah, that's me. And then, then respected a little more. Like, how'd you get this job? I'm like, hey, man, I just got it on my own. I hustled, you know, so then I earned the respect, you know, and at first it was a little hard to convince him because of my age and, and, you know, they weren't too sure about that. But thank God that I overcame that, that and pivoted and got smart and it started going in the right direction and I started hitting numbers. I was a top ref from 94, 95, 96. In quarter 97, I was promoted to a territory manager.
- [07:58]
C
Incredible. And you did that without a mentor in that space?
- [08:00]
B
No mentor, man. My mentor was my mother the whole time, my best friend and God, man. So. And in 97, I became a territory manager. Then I got promoted a year later to district, then went to Western Regional, and then they Gave me a promotion. This is all in 10 years, though. And then in the 10th year, Sean, they gave me. They gave me a promotion, but I would have to move to Louisville, Kentucky, as a vice president. And that would have been a good position, man. I was doing good, and I declined it. I walked out, dude. I had nowhere to go. But this is it, man. Check this out. So how it started. Well, so 10 years go by, right? Boom. I walk out. Before I walked out, I said, listen, I better get some advice, right? So I go to my CPA who had known me for 10 years, because he would do my. My books, right? So then I asked him, hey, listen, I have an idea. Here's my business plan, and here's what I'm gonna do. I'm yank my 401k. I'm gonna rock. I'm gonna kill him. Open a business, my own company. And he looked at me. He's like, moses, why would you do that? You're 28 years old. You're doing well. You're doing over six figures. You. You're. You're comfortable. I'm like, you're doing well, in other words. I'm like, that's not what I wanted to hear, right? So he advised me not to do it. So I'm like, all right. I walked out disappointed. I'm like, okay, I know who to talk to. My bookkeeper, okay? So he was my cpa. Then I went to my accountant rep and did the same dog and pony show, man. I showed him my plan. It was all sketched out back then. I wasn't great on computers, and they really didn't. Weren't 94. What was it in 2000? I still wasn't great on computers. And then I showed him my plan. He also said, nope, I'm against it. I can't advise you, so don't yank your 401k. This is too risky, you know, just stay where you're at. It seems like you're doing well. So I'm like, man. So I had gotten in a car accident during my sales career, and I was out for 10 months. So then I made a. A friend, and he was my attorney at that time. So I was like, you know what? I'll give him a call. So when I called him, I said, hey, listen, I got to talk to you about something very important. He thought it was still about the case that we had done. And so I didn't tell him what I was going to talk to him because he would have, you know, probably hung up the phone. And said no at that time. So I approached him, sat down, showed him my plan and he looked at it, bro, and he said, he started laughing at me. He goes, if this plan is what you're telling me and you can really make this revenue, I'm in the wrong business. Then you'd be making more money than me. I can't advise you. It's too good to be true. And he kind of pushed it aside. So three people, bro, okay, that I, that I, that have college degrees that were my mentors, that were like smart, right? I'm a farm boy with no education, come from the fields. But my problem was that I was asking the wrong dudes. You know, who I should have asked was God. I got on my knees, bros asked. And sure enough, you know, that happened. I walked out and everything has been history. And if had I been scared and not listened to myself and my faith, I would have still been stuck maybe somewhere working for someone else.
- [10:53]
C
Wow.
- [10:54]
B
So it's been history and I've been, I've helped a lot of people open my own company. My business is going to be in business 21 years now.
- [11:01]
C
That's incredible, man. There's a lot of people scared like in that exact situation right now, you know?
- [11:06]
B
Yeah.
- [11:07]
C
See it every day.
- [11:07]
B
Yeah, absolutely, man. And pretty much for the most part, Sean, my mom taught me not to be scared. I mean, she was just a ballsy lady, old school, hard. And I mean, listen, man, she had me cold calling farm to farm out in the wilderness, knocking on doors so we can have the immigrants work on their crops, right? So we, I would get no's all the time knocking on doors, right? So at five years old, I was out there just hustling already. So I wasn't scared of. So I walked out one day and dude, when I walked out, I didn't even have an office, right? No, no, nothing. I didn't have a business license office. And what happened is we would meet when I started hiring people, we would meet at Coco's for breakfast and that's where I would do my, my sketching and my motivation and my meetings. And then I rented apart not an apartment. I read in a conference room from a competitor for about a month or two until I got an office. So it took me about three months before I got an office, man.
- [11:56]
C
Incredible. Were you profitable right away too, or did it take some time?
- [11:58]
B
You know, I didn't take a salary and I had my money stacked up and I pulled out my 401k. Absolutely not in business. You have to invest and reinvest and reinvest and reinvest and reinvest. Everything takes time, and nothing's built overnight. So anyone that tells you that they want to get rich tomorrow and make a quick buck, they're full of. And I get a lot of that. You know, it's like, hey, how can I, you know, do this? Well, guess what? You got to put in the time. You got to put the hustle, you got to put the goals right? God, grind and, and make him a impact somehow globally. So Those are my four pillars, my four GS, brother. So that's what I believe in. But no, listen, it all takes time, Sean. Nothing's, nothing's built overnight, my man.
- [12:33]
C
And social media says otherwise, right? They'll teach you. Get money quick.
- [12:36]
B
All these schemes, courses I've, I've learned, Sean, that I've been in social media real like, you know, since January, like I mentioned. But there's a bunch of out there. There's a bunch of baloney, right? It's just not what I thought it was. And there's not that many real people, in other words. And I, I, I, I've already crossed that bridge and I'm, I'm finding out really real quick, real soon that people just sell this lifestyle and it's not really them. And, you know, I just laugh now and I'm like, I don't believe what I see now these days, brother. So go there, kick the tires for myself, get to meet you and, and figure things out. Because there's a bunch of out there in the social media. Absolutely.
- [13:15]
C
Yeah. You'll learn quick. I'm sure you already are. Where did you develop your Christian beliefs? Was that at an early age from your mother?
- [13:20]
B
Yeah. Check it out, Sean. So my mom would take me to church when I was a little baby, right? And then I, I was born and raised in church. I mean, I remember sometimes falling asleep on the benches and I would wake up and I'm like, oh, my God, I'm still here. Then I'd go back to bed. But yeah, so I developed my Christian faith and believe from my mother. She's the one that pretty much took me there from day one. And, and God bless her. And Sister Palmer. Sister Palmer was my pastor. She was just a miracle worker, bro. And that's why I believe today, because I've seen so many miracles that she actually prophesied over me, man. It's was awesome. Yeah. Yeah, for sure.
- [13:52]
C
So you're a believer in miracles?
- [13:53]
B
Oh, a th, A thousand percent, bro. I Wouldn't be here to give you an idea. Sister Palmer prayed one time over me when I was deciding, and she told my sister to tell me that she was praying for me to leave my company, where I was at and start my own.
- [14:08]
C
Really.
- [14:09]
B
And I didn't, I didn't obey. I'm like, no, no, no, no. She doesn't know what she's talking about. And guess what?
- [14:13]
C
Wow.
- [14:13]
B
She said the best thing for him to do is leave, bro. Not even, like, three weeks later, I, I, I left. And I was like, man, she was right. So she's done a lot of things that she prophesied over me and super Christian, super religious, had her own church. I mean, awesome. I've only met one other person that has done that. Extreme, like, visual. And she comes to my office once a month, prays for all my staff, and is, is awesome. She, she still, she prophesies as well, man. She, she does that for businesses.
- [14:42]
C
I'm a big believer in prayer. I think it's a form of manifestation. I like that sort of mindset, for sure, man.
- [14:47]
B
I absolutely, brother. I wouldn't be where I'm at today, Sean, if, if, if I didn't believe in it. So I encourage that, brother. I mean, I mean, listen, when I, when I told my staff, like, hey, we're going to go on social media, we got those scriptures in there. We got to be faith related. Like, at the end of the day, you know what's, what's, what's weird is I get a lot of dms from people that I'm, I'm so glad you're talking about God. People are scared to mention it. I'm like, I don't give a. If I lose a deal or two or whatever. I'm gonna be who I am. No one's gonna change me. Like, I am who I am. I'm not gonna be afraid that, oh, I'm gonna lose a friend, I'm gonna lose a business. Listen, if they don't want to be with me, don't rock with me, man. At the end of the day, I don't want no fake people around me. Like, you know, I don't need that. I got enough friends, right? If you're fake, I don't need you around me. So that's how I roll. That's, that's what I believe in. So, yeah, a lot of people are afraid to talk about politics or religion. I'm like, you know what? I don't give a. What you think, what they do or what they think. I Am who I am. I know who I am. And you know what? When I look in the mirror, Sean, I'm very happy with who I am because I believe in myself. I'm very confident and God has blessed me a lot, man.
- [15:44]
C
Love that man. Cuz you probably lost some business talking about politics and faith, right?
- [15:47]
B
Probably. And to be honest with you, at the end of the day, that doesn't, doesn't, doesn't bother me. Every day I'm in the office Monday through Friday, grinding. I don't care. I mean, listen, I always, I'm out there recruiting, hiring and training agents all day long. Recurring revenue, man. What we do is we residual. I know you want to get into that later, but at the end of the day it's like, listen, it ain't going to hurt me if someone walks away or leaves. I'd rather them walk away and leave. And I still believe and stand on what my heart is and where and where my faith is.
- [16:12]
C
Absolutely. Now you won a business of the year award within the Latino community. What are you seeing within that community? How can they get better and improve?
- [16:18]
B
You know, uniting and a lot of them, it's more. Making more awareness. Making more awareness that, that there is a legal way to promote each other and to get, get the thing going in the right direction if they were. If we just unite. It's funny that you bring that up. I just got a call yesterday from a Latin business awards that they want to nominate me for Latino Businessman of the year for in April 2025 is when that's coming out. So I mean, listen, I'm a big believer in business now. It doesn't matter of your skin color. It doesn't matter if you're an immigrant, you. It doesn't matter if you even have money. You know, I'm a proven fact of that. So at the end of the day, what, what you need to have is obviously the faith, the goals, the grind and making a global impact before Jesus. If you follow those traits, man, I'm a big believer. It doesn't matter what type of race or immigrant you came from or who you are. It's just you need to. You know one thing that my mom taught me too. Brothers don't lie. Cheater still. Do the right thing and it'll come back to you.
- [17:20]
C
Absolutely. Yeah. Lying was one of my worst habits. I had to fix that.
- [17:23]
B
Good man.
- [17:24]
C
I was a compulsive liar growing up.
- [17:25]
B
No way. Well, check it out, bro. That's awesome because you know, it takes a lot of balls for someone to say that, especially like on this platform. And you know what? That just makes you realize, like, you look in the mirror now and you. You want. You. You faced it, right? You hit it. You faced it and you overcame that. That's awesome, bro. My congratulations.
- [17:44]
C
No, thank you. It was so tough living like that, cuz I had to keep up with the lies. I would forget my own lies. That's how much I was lying. So, yeah, I'm so happy I got rid of that because that's not a good way to live life.
- [17:54]
B
No, bro, that is amazing, bro. So listen, I'm happy and proud. Proud of you, bro, for doing that and at least facing it. Because obviously there's listeners out there, right? And they have the same issues. But if we talk about it and it's open, it's not like, hey, it's not them only. It's like a lot of people have issues that we struggle with, right? One of mine is like, you know, I hate cussing a lot, brother.
- [18:13]
C
Oh, yeah.
- [18:14]
B
You know, I'm a hothead. Like, like in business. Like, hey, if things aren't going the right, hey, I got to make it go right? So then I get a little. I get a little. A little aggressive sometimes. But I have people there that have been with me since the birth of the company, so.
- [18:26]
C
Wow.
- [18:26]
B
Love my employees, man. Yeah, they've been there forever. If it's not for them, you know, I wouldn't be where I'm at either. Like, listen, they pull in their weight, my man.
- [18:35]
C
Yeah, you have an interesting take on employees. So your take is you want to give them a better life, right? A lot of owners don't think like that, you know?
- [18:43]
B
Hell, I don't want to get emotional, bro, but there's a lot of people who came to work for me. They had no car, okay? They used to take the Greyhound because I was one of those guys when I started as a kid, I used to take a. A bike to work. I used to take to the Metrol link. I used to borrow cars. And I'm not talking about electric bike, Sean. I'm a little older than you, man. So I'm talking about like a pedal bike, you know? So I started pretty much from the ground, bro. I. Let me tell you a little bit. My struggle. Like, I used to go to the fast food places and. And steal the toilet paper because I couldn't afford toilet paper. That's how poor I was. So I would go ahead and get that. I would steal their napkins and. And take their ketchup and so I was like, talk about poor brother. I was. I was there, right? So I see a lot of employees that I give an opportunity that nowhere else, no one else would give an opportunity. So I give them an opportunity, dude, this is success to me. Now they own houses. Not only one. Now these bought another house. And now they. They're. They're an investor because they're renting it. They bought cars. They got family now. And these are people with no education, man. They're just making money because they're hustling out there in sales. And it's called residual, Right? So it's two components. One, you make commission on every cell number. Two is as long as that credit card swiping, you make incoming residual. And some of them been there since birth. I mean, they go on vacation for two, three months, and they're still making money while they're sleeping. That's the whole key, brother. So I've just been very blessed, dude. I landed in this industry, I could have landed in selling cars. I could have landed in selling furniture. I could have. But, you know, God drove me. Listen, at the end of the day, the way I believe, bro, the. The book is opened and your path is already lined up. Now it's up to you to choose. Do you choose the right path or the left path? And thank God he. I chose the right one, brother, and got out of there. And that therefore, I'm helping a lot of. A lot of people, not only my community, but throughout the country. Like, we have accounts throughout the country, but as long as US Soil. And right now I'm expanding in. In Mexico, we have the green light to go out there and do some stuff in Mexico for credit card processing as well.
- [20:43]
C
Incredible. Yeah. For people watching this, I'm going to name some of your clients because you're too humble to name them. So kfc, Subway, Domino's, Toyota Chevron. I mean, it's. The list goes on. It's impressive, man.
- [20:51]
B
Yeah.
- [20:52]
C
Yeah.
- [20:52]
B
To be honest with you, I'm. You know, it's. It's obviously awesome for to have those, you know, big names, but at the end of the day, I mean, we go as low as like a. A regular guy who works from home. I don't care if he's a detail guy or a plumber that works from his garage. From one guy all the way to hundreds of hundreds of locations. So we don't discriminate, man. We'll. We'll go ahead and modify it for you. And the beauty of our business, Sean, is that we're not like your typical bank. But here's the thing. See the. For the listeners out there, they don't understand this. So we are registered through the card brands. That's like Visa, MasterCard, whatever, right. So are the banks, the financial institutions. So Moses's company, which is Global Processing Systems, is the same thing as a financial institution like the Wells Fargo or the B, like those big dogs. Right. However, they have the same rates that we have with Visa mascara. See, people don't know that. So that's the difference. The difference is like we have let more room to negotiate and lower the rates and save them money than the other than the other financial institutions. Because you know what they have, they have it in a box and they give it to employees. Like, you can't come out of this box. You have to sell this program with us. It's like, hey, give me your statements. We'll go ahead and lower the rates or eliminate the fees. Because now there's called with cash discount with the banks don't do that. Cash discount is one of the things that is in their favor if you're a business owner out there. Because we can eliminate your Visa MasterCard fees, like all your credit card processing fees. So listen, man, I love and eat breather stuff. And not only that, we can also make people who want to sell, make people rich. I have agents that are making north of 50,000amonth.
- [22:22]
C
Wow.
- [22:23]
B
In. In residual only. That's if they don't sell nothing. That's just residual. And they're making money while they're sleeping.
- [22:28]
C
That's incredible. And there's not many spaces you can get that accomplished.
- [22:31]
B
No, no, no, man. So I'm telling you, dude, I'm just, I'm just blessed to be in this platform with you. I'm blessed to be in this industry. Like if I can help anybody out there. Because listen, I didn't. I wasn't born with the silver spoon in my mouth, man. I came from, from very humble beginnings. And, you know, that's what I love to do. I love to pass it on and help and give opportunities to people who don't have them or will never ever have those opportunities.
- [22:53]
C
For sure. So there's a lot of business owners that watch the show. Entrepreneurs. They're all on PayPal, Stripe Square. What would you recommend them to look into?
- [23:00]
B
You know, they could definitely get a hold of me or my company brother. You know, my social is Moses. Moses Heradia. H E R E D I A junior. And we, what we do as a company, we Give a free analysis. If we can't help you, hey, we're shaking ass like you know you have a decent rate. We will analyze three months of their processing statements and say, you know what you're paying 3%, 4%. Here's what we can do. And we'll give them a free analysis. If we can help them, great. And then we'll show them, hey, we can save you this much a month or this much a year. If we can help, great. If not, hey, move on. I mean, there's no obligation for that.
- [23:35]
C
Yeah. Are you still setting goals and benchmarks for the company?
- [23:38]
B
Yeah, man, every day, all day long. That's, that's one of my four pillars, brother. I believe in that tremendously, brother. Every day I thank God for waking me up and giving me another chance. And there is definitely goals and pillars out there and we're kicking ass. We're making happen, man. We're taking names and we're. Listen, I'm not arrogant or cocky, but we're taking a lot of business from my competitors. Absolutely not.
- [24:01]
C
Do you still have the same fire as 21 years ago?
- [24:04]
B
No, I don't. I have more.
- [24:05]
C
Really?
- [24:06]
B
More than. Oh yeah, man, wow. Listen, I, I. Every day I'm excited, every day I'm happy. I mean, I'm here. It's. To me it's, it's just a burning desire, brother. I don't know what it is, but the more I'm in the business, the more I know, the more knowledge and the more I help and the more resourceful I can become. And I am. So I sit on two advisory boards for Global Payments, which is tesis, that's one of the the largest processors out there. And I also sit on fifth serve, five serve. They used to be first state. I sit on the advisory board for isos there. So I sit on two advisory boards that they're competitors. But at the end of the day, out of thousands of ISOs, brother, there's only 10 of us that sit on there.
- [24:43]
C
Wow.
- [24:43]
B
And they selected me to be that. So listen, man, I'm actually flying out to Atlanta next week for, for one of the advisory board meetings. Damn.
- [24:51]
C
So you're top 10 then?
- [24:52]
B
Come on, man, somebody didn't tell you that?
- [24:56]
C
No, I love that, man. Cuz a lot of people get in the game, they have some success and then the mindset kind of fades. But you're saying you're even more.
- [25:02]
B
Dude, I'll be honest with you. A lot of people get in this game and they make, they get lazy they make. They make the money and then they get lazy at the end of the day, bro. I remember where I. Where. Listen, I remember where I was at. You know, Elvis is in. In the room here, and he asked me one time like, hey, what's your biggest fear is? I said, you know what my biggest fear is? Is losing everything I have, because I know where I came from and I didn't have. When you go into a fast food restaurant, okay, listen, when you get your electricity shut off, when you get your water shut off and you're taking cold showers.
- [25:33]
C
Yeah.
- [25:33]
B
Okay. When you don't have money to pay your trash and your trash bins, you're taking them out to your neighbors so they can take them out. Listen, I know where I came from, and I remember that. And taking that down bike when my back was injured, Okay? I don't ever want to go there. That's what I feel. I feel not having it.
- [25:48]
C
Yeah.
- [25:48]
B
So thank God that. Hey, listen, man. Every day is a grind. Every day is a grind. And that's where the grind comes in, man.
- [25:53]
C
Let's go. Have there been moments where it was a close call of losing it all before?
- [25:57]
B
No, thank God. I've been very good. I've been very blessed. Now there's a couple of close calls, and I'll tell you one of them. But check this out. This is freaking fire, bro. Check it out. So you do. I don't. I'm sure you remember. I mean, you're still young. But listen, in 0809, the crash, everything took a, like, the whole market just boomed. People were homeless, people losing their houses. Well, guess what, dude? I re. I pivoted. We didn't have any more Christmas parties. We didn't have any more bonuses. No. No raises, no hires. I lost my salary, bro. I gave my salary up to keep my staff. I didn't get rid of one person, bro. Not one person.
- [26:33]
C
Wow.
- [26:33]
B
But I eliminated and repivited, and that took that. So many businesses were going under. So many businesses. But I thank God to this day, he sheltered me and took care of me, and we didn't lose one employee. We tightened up and I gave my salary to my staff. So I. So that way I didn't have to lose them. And we kept everybody and came out of it, bro. In 2011. 12. Boom. Then. Then skyrocketed, then went up again.
- [26:56]
C
Wow.
- [26:57]
B
So, dude. Yeah. So then guess what, Covid? Bam. There we go again, bro. So I closed the office down for 14 months. Freaking going crazy, man. Going nuts. And then I'M in LA county, right? So there, I mean, the laws in California, forget about it. I mean, you know, if I didn't love la, I wouldn't be there, but no here nor there. So then here I go again. Closed it 14 months, hit bottom, went back and rebuilt it from scratch, up again, bro. So it's been, yeah, I've hit, I've hit. We've hit two moments, but thank God we could just come back stronger, man. I mean, I don't know what it is. I just go down my knees and I know where I came from. And he's always sheltered me, he's always took care of me, man. So I'm blessed, brother.
- [27:37]
C
I think every business owner goes through those moments and some of them just cave in, some of them come out stronger. Like you. You remind me of Dana White, how he handled Covid. He didn't fire a single employee as well.
- [27:45]
B
Awesome. Awesome. That's, that's awesome, brother. I didn't know that about him. But you know what, the dude seems super cool. Like he has a good heart. And, and that's where it comes from, you know, Just comes from like your, your upbringing at the, at the end of, I mean, people, you know, you can't change, change a tiger's stripes, bro. Either you're born with them, either you have it or you don't. Now you can learn some things, right, and you can get better. But at the end of the day, I mean, your DNA is your DNA. You have it or you don't, man.
- [28:09]
C
It's hard to teach that fire, I noticed in people.
- [28:11]
B
Yeah, you know what, it's hard because just like some great athletes out there, bro, I see some great athletes with a lot of potential and they got it. Every pedigree, they have every recipe, man. And I'm just so excited. But then what do they do? They go drive drunk, they go get stupid, they go do something. They, they, it's like, oh man, they just ruined their career. Like they, some of the, that it's just mind boggling. So happens out there, you know, what are you going to do? But yeah, either, you know, some people have it, some people don't.
- [28:36]
C
Those athletes, they need mental coaches because obviously physically they're crushing it. But I feel like the mental health, they don't pay attention to a thousand percent.
- [28:42]
B
You couldn't have said that better, Sean. That's what it is. That's what it is, brother. They need, they need advisors, they need guidance. They need someone to definitely take them in the right direction, brother. And they need the dude upstairs, man.
- [28:53]
C
Yeah. And I love how honest you are about that because like you said earlier, a lot of people are ashamed to talk about religion these days, so props to you, man.
- [29:00]
B
Thank you, my man. I appreciate that.
- [29:02]
C
Yeah, that's important. So what's next for you, dude?
- [29:04]
B
Man, we got a lot of stuff going on, brother. I got some. Some things shaking. We got some summits at the office. We're getting people together. We have some newcomers coming in. We're beefing up the staff. We're recruiting her and training right now. Tremendously. I have some people back. Actually, right before I got on here at your place, man, we were talking to some of the managers, you know, cracking that whip and getting some people in there. So the company is growing. The company is expanding, and we plan to be in other countries, in different countries by next year. Nice.
- [29:36]
C
Yeah, I'm gonna join, man. I'm excited.
- [29:37]
B
Awesome, brother.
- [29:38]
C
Gonna be an affiliate and send some business your way, dude.
- [29:41]
B
We can definitely take the. The blow the roof out of this place, brother, and I'll show you how. A lot of people that have been in the business, they hit a brick wall and they haven't mastered the training yet. They're like, how do. How do you train and how do you. Then they make the money? Because at the end of the day, they just go there blindly. But I've already have all those bumps and bruises, bro. I've been doing this 30 years now, you know, so. So my own company, 21 years. So, listen, I've seen it. There's nothing I haven't done from A to Z within my company. So to me, it comes naturally, bro. And I wouldn't be where I'm at, obviously. Listen, I wouldn't be sitting two different advisory boards with two different processors if. If I. If my. If my rank didn't. If I didn't have the rankings or the pedigree or the experience.
- [30:25]
C
Yeah. It's not a coincidence. I love it, man. Where. Where can people find you and potentially sign up to be an affiliate as well?
- [30:31]
B
Absolutely, brother. You know, there is a. A digit that I can't remember, but I'll give you my.
- [30:37]
C
We'll put it in the description.
- [30:38]
B
Yeah, yeah, for sure. I think my staff has it. But right now, from the top of my head, just my IG for now. And then I'll have my. My staff handle that, which is Moses. M O S E S Haradia. H E R E D I A J E R. Oh, is that it right there? Yeah. Or they can text Moses to 33777.
- [30:59]
C
Perfect M O S E S. All right. Thanks for coming on, man.
- [31:03]
B
Hey, Sean, thanks for having me, man. I heard a lot about you, brother. I. I'm. I'm proud to be here, brother. And thank you for sharing a little bit of your life story.
- [31:10]
C
Likewise, man.
- [31:11]
B
And I. I admire that, man.
- [31:12]
C
Thank you. Thank you. Thanks for watching, guys. As always. Check out the links below. Text that number. See you guys next time.
- [31:24]
A
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