The TRUTH About Web 3: Patience Unveiled | Stevie Williams DSH #766

Summary

Podcast Summary: Digital Social Hour – "The TRUTH About Web 3: Patience Unveiled" with Stevie Williams (DSH #766)

Host: Sean Kelly
Guest: Stevie Williams
Release Date: September 29, 2024

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Introduction

In episode #766 of Digital Social Hour, host Sean Kelly engages in an insightful conversation with Stevie Williams, a multifaceted entrepreneur and pro skateboarder. The discussion delves deep into the realms of Web3, the importance of patience in business and personal growth, Stevie’s innovative projects, and overcoming adversity. This summary encapsulates the key points, notable quotes, and valuable insights shared during the episode.

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1. Understanding Web3 and the Virtue of Patience

Time Stamp: [00:30 – 02:45]

Stevie Williams emphasizes the long-term potential of Web3, countering the skepticism prevalent in the space. He acknowledges the rapid changes within Web3 and underscores patience as a critical factor for success.

Stevie Williams ([00:36]): “I’ve always seen the long term in Web3. The rabbit hole is deep, but patience and development are the keys.”

Stevie discusses forming a “roadmap of patience” to navigate the swift evolution of Web3, stressing the necessity to stay committed despite market fluctuations and widespread skepticism.

Stevie Williams ([01:14]): “Patience is a virtue. A lot of people jump ship on Web3, but I still see the long-term potential.”

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2. Stevie’s Projects: Scapes and Phygital Innovations

Time Stamp: [02:45 – 05:46]

Stevie introduces his project, Scapes, a brand that merges skateboarding culture with Web3 technology without compromising his creative identity. He explains the concept of “phygital” products—physical items embedded with NFC (Near Field Communication) tags that unlock digital experiences.

Stevie Williams ([04:41]): “Phygital describes products with digital assets. Real physical items with NFC tags allow for unique consumer experiences.”

Scapes aims to create seamless interactions between physical products and digital media, offering customers interactive features like music, videos, and social feeds through a simple tap of their phone, eliminating the need for additional apps.

Stevie Williams ([05:53]): “Phygital products represent the Web3 space in real life, making it accessible and engaging for users.”

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3. Navigating “The Dip” and Overcoming Challenges

Time Stamp: [12:03 – 16:14]

The conversation shifts to the concept of “the dip,” a period of significant challenge following initial success. Stevie uses Michael Jordan’s foray into baseball as an example of personal setbacks that, when overcome, lead to greater achievements.

Stevie Williams ([13:15]): “Michael Jordan created his own dip when he went to baseball. He faced ridicule and obstacles but came back stronger in basketball.”

Stevie highlights the inevitability of facing dips and the importance of resilience. He encourages listeners to view setbacks as opportunities for growth and to develop strategies to navigate through tough times.

Stevie Williams ([16:14]): “Any business owner or entrepreneur will face dips. It’s about how you prepare and overcome them that defines your success.”

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4. Personal Life and Family Influence

Time Stamp: [19:00 – 20:24]

Stevie shares personal anecdotes about his family’s role in his journey. He credits his supportive family for fostering his creative freedom and helping him build a roadmap for success. His son’s involvement in basketball serves as a motivational factor, illustrating the influence of family in maintaining focus and dedication.

Stevie Williams ([19:23]): “My family treats me with love and respect. Their support has been vital in my evolution and success.”

Stevie emphasizes the shift in his values over time, prioritizing family and personal growth over earlier pursuits of fame and financial success.

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5. Business Challenges and Social Media Criticism

Time Stamp: [24:08 – 27:28]

The discussion moves to the challenges of maintaining a business and managing public perception, especially in the age of social media. Stevie advises embracing criticism as a tool for improvement rather than a source of discouragement.

Stevie Williams ([25:07]): “Haters are inevitable. They can actually be beneficial if you use their feedback constructively.”

Stevie cautions against taking negative comments personally and encourages focusing on authentic growth and development, using criticism to refine and enhance one’s projects.

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6. Advice for Creators and Entrepreneurs

Time Stamp: [27:28 – 29:47]

Stevie offers practical advice for creators and entrepreneurs on handling setbacks and leveraging criticism. He emphasizes the importance of preparation, learning from failures, and maintaining a resilient mindset.

Stevie Williams ([28:39]): “Take your feelings out of the criticism and use it as resourceful information for improvement.”

He also touches on the dynamics of business relationships, warning against mixing friendships with business to prevent potential conflicts and emphasizing the need for clear agreements.

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7. Closing Remarks and Promotions

Time Stamp: [29:47 – End]

In the concluding segment, Stevie promotes his brand NFCC (Near Field Communication Blanks), highlighting its innovative products that integrate NFC technology. He explains how these products enhance consumer experiences by providing access to digital media and interactive features without the need for additional apps.

Stevie Williams ([29:55]): “When you get my products, they come with media like music, videos, photos, and hyperlinks, enhancing the user experience.”

Stevie invites listeners to explore his brands Scapes and NFCC, promising exciting developments and collaborations in the future.

Stevie Williams ([31:30]): “Scapes will be powered by our NFC technology, creating a unique blend of physical and digital experiences.”

Sean Kelly wraps up the episode by encouraging listeners to check out Stevie’s projects and stay tuned for future developments.

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Notable Quotes

• Stevie Williams ([00:36]): “I’ve always seen the long term in Web3. The rabbit hole is deep, but patience and development are the keys.”
• Stevie Williams ([04:41]): “Phygital describes products with digital assets. Real physical items with NFC tags allow for unique consumer experiences.”
• Stevie Williams ([13:15]): “Michael Jordan created his own dip when he went to baseball. He faced ridicule and obstacles but came back stronger in basketball.”
• Stevie Williams ([25:07]): “Haters are inevitable. They can actually be beneficial if you use their feedback constructively.”
• Stevie Williams ([28:39]): “Take your feelings out of the criticism and use it as resourceful information for improvement.”

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Conclusion

In this engaging episode of Digital Social Hour, Stevie Williams shares his profound insights on the evolving landscape of Web3, the significance of patience in achieving long-term success, and the innovative fusion of physical and digital products through his brands. His candid discussions on overcoming personal and professional challenges provide valuable lessons for entrepreneurs, creators, and anyone navigating the complexities of modern business landscapes. Stevie’s emphasis on resilience, authenticity, and strategic patience resonates deeply, offering a roadmap for sustained growth and innovation.

For more information on Stevie Williams and his projects, visit NFCC and Scapes.

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End of Summary

Transcript

[A]

Hey, music fans, there are some great.

[B]

Concerts headed this way.

[A]

Don't miss out on all the shows in your favorite venues like Deftones at.

[B]

Madison Square Garden, Eagles at the Sphere.

[A]

And Foster, the people at the Ryman Auditorium. Tickets are going fast, so don't wait. Head to livenation.com to get your tickets. Now that's livenation.com.

[B]

That'S a good word for Web3 because a lot of people drop ship on Web3. You still see the long term with it, the potential in Web3.

[A]

I mean, I've always seen the long term and. And the rabbit hole is deep with Web three, but patience and development is like the key. It's just that I had to form the. The roadmap of patience to understand how fast it changes.

[B]

All right, guys, Stevie Williams here.

[A]

What's poppin?

[B]

Got a lot going on. Can't wait to dive into it.

[A]

Yeah.

[B]

Got a Web3 project. Got your apparel brand.

[A]

Yeah.

[B]

What's been the main thing these days?

[A]

For real? For real. The main thing has been patience. Yeah, Patience.

[B]

We're getting deep off the start here.

[A]

It's deep.

[B]

Yeah.

[A]

The rabbit hole is deep with web three, but patience and development is like the key. So. I used to be really impulsive, but I've learned to work on my patience. That's what I would say.

[B]

Yeah, that's a good word for Web three because a lot of people jump ship on Web three.

[A]

Yeah. That's why patience is a virtue. Yeah. It's crazy.

[B]

You still see the long term with it, the potential in Web3.

[A]

Yeah. I mean, I've always seen the long term in. In it. It's just that I had to form the. The roadmap of patience to understand how fast it. It changes. And then also my direction has to stay straight as it changes. So, you know, you just gotta just stay patient. That's. That's my thing.

[B]

Yeah.

[A]

Because there's.

[B]

There's a lot of people that were hyping it up on Twitter and stuff.

[A]

For Twitter in that bull run FTS.

[B]

Web3NFT. Yeah.

[A]

No, it's a real thing. Is. Is how you use it. Right. For your purpose, I would say.

[B]

Right.

[A]

And if you don't have a purpose, then it could be a little difficult for you to. For it. To help you with the purpose.

[B]

Absolutely.

[A]

When I realized how beneficial it was for me and what I wanted to do for the long run for like what I. What I like to do creatively, I was like, damn, it works. So, yeah, patience.

[B]

Yeah. So talking about scapes, what was the the vision there for that project, that's.

[A]

That's a part of the vision. So the, the vision for Scapes is to re identify myself in the web 3 space, but not jump so far away from who I am and what I created and what I've done. So it's kind of like a playoff of everything that I know creatively without like confusing people. That is like Stevie Williams. Right? Because that's a whole situation in itself. So I was able to recreate an image out of something that I liked when I was a kid, which was urban anime and make it. I mean, not urban anime, but Japanimation back in the day. Yeah, I'm older.

[B]

Like Dragon Ball.

[A]

No, bro, I'm older, bro, I'm saying, like Ghost in the Shell or Akira.

[B]

I haven't heard of those.

[A]

Yeah, Fist of the North Star, things like that. Where, you know, I've seen it. I've seen what we used to like develop into a Dragon Ball Z, into everything else, right? So skateboarding, the backdrop, the lifestyle, the community which you have to build in web 3. It all made sense to say, okay, well, damn, I wanna create a new situation, a new vibe, right? And Scapes represents skateboarding. And apes represents the, I would say the identity of the web3 culture. Everybody uses apes and stuff like that, right? So scapes, skate, apes. It makes sense. So delivering phygital stuff was the key to making everything make sense for me. Because with the NFC chip or the tag, you're able to make really cool phygital products that represents the web3 space, but it's on in real life physical products, Right.

[B]

So what is phygital?

[A]

Phygital is a new term, right? And that term describes phygital products with digital assets, meaning in real life, real physical stuff that have the NFC tag attached to it, which means near field communication.

[B]

Got it.

[A]

Tap technology and things like that. So given the consumer experience when they purchase the brand hasn't been done by a lot of people, right? So. And everybody have their own style of doing it. NFC tags isn't like one person's thing, it's a thing, Right. People can develop it and all of that. So it all depends about what you do with it, right? So I was able to narrow it down into like what I wanted to do and how I wanted to do it, and then developing it and then bringing it to life. So that's what I'm saying. It's like, it's a patience process. Yeah, it's crazy, but it's dope. It's fun.

[B]

No, I feel that though, because I visited Gary Vee's office and he had a whole team just for RV friends, like in the office.

[A]

I can only imagine what he has.

[B]

Yeah.

[A]

So, yeah, it's a long game.

[B]

Yeah. A lot of people left the space and they're worried because like board apes are down a lot. But we'll see what happens.

[A]

Yeah, I was, I would look at those as buyers, not creators. So if the buyers think that the market is down because they didn't make a certain amount of money or they flip, like whatever the case may be, whatever they was into, I can't knock it. Right. But if you're a creator and you believe in your project, then there's always going to be obstacles and non believers. So can you get past that to succeed? Right. So I feel that that's kind of like what I'm on.

[B]

Yeah.

[A]

Yeah.

[B]

You still watching any animes right now?

[A]

No, bro, I'm so busy, I don't even have time to watch tv. I swear as soon as I get home, I'm like cleaning, like walking my dog, feeding him, sitting down, studying a little bit more.

[B]

Yeah.

[A]

I may try to catch basketball, but as soon as I cut it on like, I'm, I'm out.

[B]

Damn, you're grinding, man.

[A]

Yeah, I'm out. Yeah, I'm going to sleep.

[B]

Who you got winning this? There's four teams left.

[A]

I'm gonna go with Anthony Edwards.

[B]

Oh, and they're down 01 right now. So that's, that's a bold pick because they just lost at home.

[A]

Yeah, yeah, yeah. I mean, I don't, to be honest with you, I don't really care, to be honest with you, but I like to see the change of guard and things and I think that Anthony Edwards represents. And the Indiana Pacers represent a new style of fast paced basketball that's arriving and I think that's going to put a lot of pressure on the OGs and then the young OGs too, because the, the fast paced rhythm. Yeah, that's what I like to watch, you know, things like that. So. And plus, that's my son's favorite player, so I'm rooting for myself.

[B]

Yeah, he's got a good taste in players.

[A]

He does. I'm not even gonna lie. My son picked them all.

[B]

What do you mean?

[A]

Like, he picked that the warriors were going to have a run like when he was young, as far as, like when they was like battling the Clippers.

[B]

Wow.

[A]

And then he, he predicted Steph Curry being mvp.

[B]

Dude, yeah, your son's a savant.

[A]

But also, my son is also a basketball player. So shout out to my son.

[B]

Yeah, I gotta see him hoop, man.

[A]

And his school, Bishop Alemany won state champ this year.

[B]

Damn. So he nice?

[A]

Yeah, he's nice. His team is nice. They're nice together.

[B]

Okay.

[A]

And then he predicted Anthony Edwards.

[B]

That's crazy.

[A]

So I gotta give him his props.

[B]

Edwards was a hard pick to predict.

[A]

I only know him from the movie, the Adam Sandler movie. Right. But I didn't know he could ball like that. But he, he's vicious. And, and, and to me, he. They already beat the champs.

[B]

Damn.

[A]

So, you know, I could see that. It's entertainment. How about that? Yeah.

[B]

So you got a family of athletes, man, because you were a pro skateboarder?

[A]

Yeah, skater. I'm still a pro.

[B]

Oh, you're still skating?

[A]

Yeah, I still skate. Yeah. And then, you know, it's just a creative house. I would say like my kids can go in their own creative direction, but we have formulas that we develop for, for road maps so you can follow in your life and stay on path.

[B]

That's interesting because a lot of households tell you to tell their kids what to do. Exactly. And there's not really that creative freedom. Right?

[A]

Yeah, I think a lot of those people were told what to do, so they only know what to tell their kids what to do from what somebody else told them. My mom was, was. She allowed me to be a free spirited kid and I learned like on the road, I learned a lot. And the things that, the things that I learned, I was able to kind of redirect my family with the help and support of them learning the learning curves and creating a roadmap for us to follow to be successful. And then portraying that and them seeing that and me working hard for that every day to stay solid on my path, path of greatness, path of righteousness, and, and the path of success.

[B]

So yeah, that's interesting because when you were pursuing skateboarding, the market wasn't huge at the time, right? Or was it?

[A]

No, no, no, no, it was, it's all, it's always been a market and the goal for, for any skater that wants to pursue his dream is to turn, to turn pro. Right. But I seen something different. I seen like more when I moved to Los Angeles. I seen that I could become more and the roads kind of just opened up and appeared and I went for it. So, you know, I'm blessed, definitely grateful for being in this position. And yeah, it was just success.

[B]

You had the Vision. But you also executed it. I think that's.

[A]

Yeah. Yeah. I always wanted to be like what I am now. My kids asked me that. My daughter, some other kids asked me, like, did I ever see myself being who I am now? And yeah, that's what I worked hard for. That's what I saw when I was a kid. I wanted this. So now that I have it, what do I do with it? And that's. That's the phase in my life where, you know, giving back, giving out positive, more like accurate information on how to do things and just staying within the system of development so you can have some time for yourself, to become who you want to be and things like that. I don't know. It gets deep.

[B]

Yeah.

[A]

But it's all life stuff.

[B]

Yeah.

[A]

You know what I mean? Challenge. Challenging itself. Yeah.

[B]

And you never get there again. It's tough sometimes, right?

[A]

Yeah. I've lost it. I've lost it and I feel as though I'm like getting it back. And. And how I got it back is different from how I had it before. So I'm more grateful for it now than I was when I was a little bit younger.

[B]

Yeah, that's deep. Because when you're young, it's. You get wrapped up in it, right?

[A]

Well, yeah, my cousin sue, shout out to him, we. We got this joke about the dip, right? So you could be successful rich. You. You like, you can come up, right? And then. And then within that success and within that come up, you definitely high. And everything feels like it's going to last forever. And everybody hears that story. You know what I mean?

[B]

Yeah. Yeah.

[A]

But then, then that dip comes and that dip is a super low test of who you truly are and if it was meant for you. Because every great, great have. Has had a dip where they had to overcome the obstacles after success to become greater than they were before the dip. And then that's. I think that's when you get the goat status because. Because people have to see their hero fell and how strong their hero pursues to. To come back. Usually they can come back, but if you don't come back from the dip, then, then, then that's where you at.

[B]

Yeah. Two people came to mind when you're talking, so Michael Jordan came to mind for sure. And then on the other end, Antonio Brown, because he just went bankrupt.

[A]

I wouldn't say that's the dip for Antonio Brown, but I would say Michael Jordan. Yeah.

[B]

Yeah. You don't think that's a dip, though?

[A]

No.

[B]

What is that?

[A]

I don't Know what that is for him? But what they telling us, it's financial issues. But I mean, who doesn't have financial issues? The average person can have that. Like, no. Nothing to take away from Antonio Brown or anything. But I'm saying more like I say look at Michael Jordan.

[B]

Yeah.

[A]

He created his own dip when he went to baseball, right? He was ridiculed, he was tested, he was humiliated. And he, he stayed true, right? He invested into the back the baseball team. He brought light to it. He learned from it. He took a break from the pressure, whatever else was going on, but he like, he took it all in. The media ate him up. You know, like things like that. Like he hit maybe one home run. You feel me?

[B]

Yeah.

[A]

But that Michael Jordan, one home run in a minor league was so monumental probably for him and his life that his dip, when he came back from. To basketball, he overachieved after that humiliation, embarrassment, and people seeing a hero in a, a lower light.

[B]

Yeah, right.

[A]

And then he was able to achieve things like that. You know, I can't really identify everybody's dip, but if you know what I know, you know that that dip is real.

[B]

Yeah.

[A]

And then can you bounce back from the dip? Right?

[B]

And they happen more than people think. You know, people just.

[A]

It's naturally, it has to happen.

[B]

That's life.

[A]

So. So, yeah, so like when I'm like, all right, damn, did he hit the dip yet? You know, it's like, did he or did she, or did, did the situation hit the dip? Because now you can see, okay, now they dealing with really true adversity and out of public scrutiny and all of that type of stuff. And then do they come back from that? How do they come back from that?

[B]

Right?

[A]

And then that was the testament of their, of their, of their goatness, Right. Because they don't make monuments and statues out of the week. So at the end of the day, like, are you tried and true in the eye of the public to be as strong as they, they, they think you are?

[B]

Absolutely.

[A]

And it goes for any people's expectations is, is very, very hard.

[B]

Oh, yeah.

[A]

You know what I'm saying?

[B]

Especially these days with social media.

[A]

Oh my God. Getting criticized every game, like just everything. Yeah, whatever. Yeah. Choices, you know, stuff like that. So that's why it gets deep. It gets deep.

[B]

But yeah, it applies to any industry too. Look at any successful entrepreneur.

[A]

Yes. Any business owner, anybody that you look at that has major success, you can actually ask them about their dip and they should be able to explain to you like, humbly, yeah, it's. It's a thing. Can you bounce back?

[B]

Yeah.

[A]

Right. Yeah.

[B]

And I've had. I'm only 27, but I've definitely had a few big ones already.

[A]

A few dips.

[B]

Yeah.

[A]

Yeah. They come. So imagine being prepared for the dip.

[B]

Yeah.

[A]

Right. Which you can't be. But doing that road map and. And like, your. Your. Your guided direction of where you should be going in life, you can expect potholes. You can expect just things. To. Obstacles to be in your way and to. To. And setbacks.

[B]

Yeah.

[A]

And how to avoid those. And don't put yourself into pos. Possible pushbacks.

[B]

Yeah. You know, did you experience a big one when you were skateboarding?

[A]

Which one? Pushback or dip? Yeah, yeah, yeah, I have. Yes, for sure. I've. I've. Yeah, I have for sure.

[B]

Yeah. You really made a name for yourself in that industry. So I assume you went through some. Some big dips and setbacks and stuff.

[A]

Yeah, I've had some public failures. I've had some public, humiliate, humiliating situations. I've had financial situations. You know, it's just. It is what it is.

[B]

Yeah.

[A]

But I am blessed to still be around, though.

[B]

Yeah. I will say, not a lot of people are still around. Your longevity is impressive. You know what I mean?

[A]

Pretty crazy.

[B]

Yeah. I mean, look, 20 years ago, like, could probably name maybe five guys still around.

[A]

Yeah, probably. Yeah, probably more. Probably more.

[B]

Maybe more.

[A]

What, you mean, like, as a level.

[B]

Of, like, skating or, like, have maintained their level of notoriety.

[A]

Yeah. Like, reputation, all that type of stuff. Yeah, yeah.

[B]

There's not many.

[A]

Yeah. Yeah. I'm a pretty. Pretty serious, funny acting person. But I learned, like, when it's time to turn it on, bring it.

[B]

Yeah.

[A]

And then when it's time to shut it off. Like. Shut it off. Yeah.

[B]

You know, when Coliseum.

[A]

Well, I have different sets of friends.

[B]

Okay.

[A]

You know, so these sets of friends do this, these sets of friends do that, these sets of friends do this. And then I have my family.

[B]

Interesting.

[A]

So with my friends, I could definitely be me. Like, I don't have to be anything that I don't want to be. But then when it comes to my family that truly knows me and how to push my buttons or knows what I'm really feeling or know how I really get down, you know, it's just those type of things that. Being relatable. Yeah. Being relatable to multiple different things so you can make the right choice. You feel me?

[B]

Yeah.

[A]

Because if the choice is to have longevity, then you can't fall for the Small, quick things. And you, this is my personal opinion. You just have to feel as though like you making the right choice for your longevity play. And you don't like, sacrifice your long term for short term things. Yeah. That's hard.

[B]

Long term. Yeah. Because. Yeah. Especially with family involved too.

[A]

Right. Family and forecasting. Not knowing what your life could be like in the future. Like you said, he's 27.

[B]

Yeah.

[A]

Yeah, 27. I didn't know what my life would be like at 44. And I was nervous, I was worried. I carried a lot of stress. I carried a lot of other people's weight. And then being able to see the things that blossomed as far as the decisions that I chose to make. Stepping up to be a dad.

[B]

Yeah.

[A]

Stepping up to be a better partner. Learning, studying more, like kind of stop just doing things a certain way and evolving into, like, who I think I should truly be type.

[B]

Yeah.

[A]

Then seeing it work and then seeing the results from that. And a lot of that comes from your family and how they treat you and love you and respect you. Right. Talk to you and look up to you. And those are the things that I value way more now than I did from anything else. So my whole thing changed.

[B]

Yeah.

[A]

So. And that's growing up. So at 44, I wasn't thinking like that. 27.

[B]

Absolutely.

[A]

I've had to think about money and.

[B]

No, I. I think about money too. I've had to. To change my mindset on a lot of stuff.

[A]

Yeah, yeah, yeah, yeah, yeah.

[B]

I used to be a massive people pleaser. Massive?

[A]

What you mean like, like passive aggressive people?

[B]

Like, I would put other people before me.

[A]

Yeah, yeah.

[B]

Like I would make sure they were good before I was good. So this year or two, I had to be. I mean, selfish is kind of a negative thing to say, but if I had to take a step back and.

[A]

Think more about myself, I'm there right now too, though. I can't front, though, only because it feels good to see or help other people out.

[B]

Right.

[A]

It, like, it could, it could be dope to help other people out, but then if you don't get anything in return and you still anticipating some type of like, reward or like, right. Validation. Satisfaction, you, like, you don't get none of it. That hurts. And then you like a corny dude for trying to call people out because they didn't. Yeah. Like meet your expectations. Yeah. That's what men do. Right. Like real alpha. Right. But you want to write the right mindset of, Of. Of changing that at an earlier age than somebody My age that spent an extra 20 years, like letting people slide for 20 years. No, I'm just saying if I would have let that rock up to my age. But I mean, I was like that at 27.

[B]

Yeah.

[A]

And maybe up to like. Yeah, like 40. Like 38. 30, 40. Yeah. I let a lot of stuff slide just because it was, it was regular. It's normal, it's natural.

[B]

Yeah.

[A]

But then, you know, something switches. People change, things change, Money change.

[B]

Yeah.

[A]

You know, and then some people don't be, don't be deserving things. So why would you give so much of yourself to something or someone that's very undeserving.

[B]

Right.

[A]

That's when you got to be like, yo, no, I come first. And if you mad at me for me making sure that I'm situated first, then we got a problem. Yeah, I mean, you could stand on that. Like, then it's like you're not really there for my well being. You there to like, you're a taker.

[B]

And that's the tricky thing with doing business with friends, because the money can get in the way, ruin the friendship.

[A]

Paperwork. Yeah, Put your homie in some paperwork. Yeah, that was my mistake. Handshake type.

[B]

Yeah.

[A]

Everybody get knocked down. It ain't just your friends. So just being able to understand you may take a loss if you don't do it correctly. And you can't even get mad at the homie for burning you. You got to get mad at yourself that you wasn't prepared.

[B]

Yeah, that's deep. A lot of people play the victim game, but I like that.

[A]

But yeah, you got to put that on yourself.

[B]

Right.

[A]

More so like, damn, like I didn't do it properly and I wasn't prepared to take this L, so now I gotta really take this L. Yeah, but an L ain't a really L. It's a learning lesson. Right. So you learn. So if they did it, you let that slide again, then yeah, you. You retarded. You know what I'm saying? Like, you can't because you know better now.

[B]

Yeah.

[A]

And then it's like, all right, well, I feel sorry for the next.

[B]

Absolutely.

[A]

Because I'm not going to let it slide. And then that'll just be your M.O. and I had to learn that too. And it's not easy because you might be like a, you know, a good hearted dude that want to see people win, which is. Which is great. But people would take advantage.

[B]

Yeah. And business for sure.

[A]

Facts. That's what it's about.

[B]

Business is ruthless, man.

[A]

Yeah. You want to swim with the sharks. You can't be.

[B]

Yeah.

[A]

Can't be food.

[B]

Yeah. It's interesting. I mean, I want other podcasts to succeed, but there's definitely can feel some negative energy sometimes, you know.

[A]

Oh, I'm having a podcast. Oh, like podcast haters.

[B]

Just like. So, yeah, certain people in the comments, you know, hating on me or the guest or whatever it is. But that's social media in general.

[A]

I feel like, hey, well, they gonna. They gonna. They have to hate. Like, they have to. Everybody's not going to agree with. They have to hate, bro. Don't let that get to you. Yeah, yeah. Because if they wasn't hating, they. They wasn't watching. So if they wasn't watching, if the haters ain't watching, then you ain't gonna really have too many, like, viewers. So you gotta. You have to. It may sting to hear people talk about you, but.

[B]

Oh, well, yeah, Comes with the views, I guess. That's a good way.

[A]

You wouldn't be up here if they wouldn't be looking at you if he wasn't grabbing their attention.

[B]

Right, right. So.

[A]

So you need. You need both. And it's good marketing too, you know, it's good marketing when haters talk about you to other people because they already know that they haters. You know what I mean?

[B]

Yeah.

[A]

But now that hater had introduced you to somebody new and whether that person gonna be the second hater. Well, at least you have two haters. You didn't have two haters before you had one hater. You feel what I'm saying?

[B]

No, for sure.

[A]

And that hater will turn into a fan if you just stay on your path because eventually, like, if your shit is authentic and. And you speaking on some cool stuff that like, attracts their interest, that you could convert a hater over into a fan.

[B]

I could see that.

[A]

Yeah. You have to.

[B]

Kanye has done it a few times.

[A]

Kanye used to have a lot. He has some crazy formulas. Like, I don't even know what his formula is because he's an entertainer. So he get a chance to, like, play with the algorithms in ways where. But I think it all starts with. With the mind of knowing that you may disrupt some stuff. Right. And then you notice a lot of backlash is going to come from you being so disruptive. But if you don't, like, care about what people saying because, you know you created that wave, then it doesn't really affect you.

[B]

Right. Thick skin.

[A]

Nah. It's just like, why would you even care about anything that you. These people talking about if you created it. Why would you care? Because you created it.

[B]

Right.

[A]

So let them talk about it. Did that make sense?

[B]

No. It does. Yeah. I think feedback from the right people is important, but in general, on social media, it's a lot of.

[A]

You need feedback from the haters.

[B]

You think so?

[A]

Yeah, I think so. That's what I think.

[B]

Okay.

[A]

Because the haters are telling you everything that you don't want to hear. So even though you may not like it, they still telling you something.

[B]

Right.

[A]

So if you're like, oh, fuck it, I don't want to hear what he talking about. It's like, maybe you should. Maybe you should listen to some bad about yourself.

[B]

I feel that, though, there's some truth in the hate.

[A]

Sometimes it's more truth in the hate than it is in truth. That's deep if you think about it. Because the haters gonna hate and he's gonna tell you everything that you know. Because that's. I think that that's what it is, though, sometimes, like, where you, like, so insecure or so so much of a perfectionist on your own stuff, and then somebody calls out an imperfection and. And you, like, it makes you feel some type of way because only you know that imperfection is there. Everybody else may not know it's there, but if that one hater calls it out right, and that hater was right, and it's like, who did it affect, him or you? Right.

[B]

Yeah.

[A]

You feel me on that?

[B]

No, I do.

[A]

Yeah. So you need them for. For, like, research and development, I would say, you know, and I'm giving out a little advice right now because if you really listen to what your haters say, you could find out what you really need to do to. To improve. So don't let that get to you. Look at it, like, just resourceful information.

[B]

Yeah.

[A]

Take your feelings out of it.

[B]

Yeah, that's great advice.

[A]

Take your feelings out of it. I love that I would say that, you know.

[B]

No, I feel that. I'll start. I'll start reading the comments and, you know, taking them serious.

[A]

You don't gotta respond. You know, it reminds me, like, Silent J.

[B]

Who's up?

[A]

Jay and. Jay and Silent Bob.

[B]

I don't know.

[A]

You never seen that movie?

[B]

No.

[A]

One of those movies, Jay and Silent Bob, where, like, at the end of the movie, they won all of this money from doing this, like, thing, and then they took the money and spent it on finding every person that made, like, a shitty comment. And they pulled up to their house, punched them in the face. It was dope. I never understood that, like, movie part until social media, like, was just took off.

[B]

Yeah.

[A]

Because that's what people want to do. You want to find that hater and pull up and, like, do something to him, right?

[B]

Yeah, yeah.

[A]

But if you really look at what the hater is saying and take the hate and the emotion out of it and look at his, like, development for improvement, then you actually got, like, free. It's free tools.

[B]

Yeah, absolutely. Yeah.

[A]

So the haters kind of make sense.

[B]

Yeah, yeah. Stevie, it's been really interesting, man. I've learned a lot from you.

[A]

I appreciate it.

[B]

Anything you want to leave the audience with or promote.

[A]

Hell yeah. So when I was telling you about the digital stuff.

[B]

Yeah.

[A]

I have a brand called nfcb and that stands for Near Field Communication Blanks. And I have blank products that have the NFC tag attached to them. So I make clothes with the NFC tag, skateboards with the NFC tag inside the deck, NFC stickers, and then also grip tape. So I started developing products with NFC tag.

[B]

Yeah.

[A]

And then also developing the software as well with. With. With one of my partners called Eternal. And we've created so much cool stuff that when that comes out, I just want people to be aware of this new term. And then also my brain that's going to be pushing a wave in the narrative for this. I'm not the only brand, but, you know, while I'm on stage, I'm gonna plug my nfcb.

[B]

Yeah.

[A]

And then when people see it, they understand that when you. When you get my products, it comes with media, meaning like music, videos, photos, social feeds and hyperlinks and then more features as the company grows. But this feature will allow a lot of brands to create an experience for their customers just by tapping the phone to the. To the apparel or the product.

[B]

Yeah.

[A]

And without downloading the app.

[B]

Love it. Yeah, we'll link it below. Man, that's awesome.

[A]

Yeah. So, you know, thanks for letting me shield my stuff on this stage.

[B]

I appreciate you.

[A]

Because Scapes is going to be powered by all of this and every brand that you see me working with personally and then possibly dgk in the near future, we'll be using this tap technology. So.

[B]

Yeah, yeah, we'll link it below. We'll also link Scapes and check it out, guys, if you're interested in that stuff. And see you next time, man. Thanks.

[A]

Hell, yeah.

[B]

Yeah, peace.