For nearly 25 years, One Percent for the Planet has quietly reshaped how businesses think about responsibility, strategy, and long term stewardship. What began as a simple commitment has grown into a global network spanning more than 100 countries and hundreds of millions of dollars in certified environmental giving.

In this episode of Disruptors for GOOD, I sit down with Kate Williams, the organization’s CEO, to unpack how the model really works, why progress matters more than perfection, and what it takes to keep climate action grounded, practical, and nonpartisan.

This conversation goes beyond surface level sustainability talk. It digs into how businesses of all sizes can meaningfully participate, how philanthropy becomes strategy when done right, and why steady commitments often outlast trends, politics, and fatigue.

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Disruptors for GOOD is powered by Causeartist, a nonprofit media company dedicated to bridging the gap between capital and culture by spotlighting founders, investors, and organizations reimagining how business can serve people and the planet.

Through storytelling, events, and open-access education, Causeartist helps create a shared language of impact, inspiring more founders to build with purpose and more funders to invest with intention.

By amplifying ideas and innovations across industries, Causeartist transforms awareness into action and cultivates a community where paying it forward is part of the foundation for growth.