In this episode of Doing Good is Simple, host Chris Marlow sits down with Kaitlin Pierce, the Chief Marketing Officer at Help One Now.

Kaitlin shares her transformative journey from corporate America to nonprofit work, discussing the challenges of balancing ambition, family, and purpose.

Her story is a powerful testament to trusting in faith, stepping out of comfort zones, and making an impact both locally and globally.

From Corporate Success to Meaningful Work

Kaitlin spent years excelling in a high-powered corporate role, but the pressure and workaholic culture left her feeling unfulfilled.

A lower-than-expected performance review and her daughter's middle school orientation became wake-up calls that led her to resign and seek a new path.

A Life-Changing Trip to Peru

Initially planning to visit Machu Picchu with friends, Kaitlin's perspective shifted dramatically when she encountered extreme poverty in Beilín, Peru.

She saw beauty in resilience and was moved by the hope education provided to local children. This experience ignited her passion for nonprofit work.

Trusting God Over Comfort

When the opportunity arose to join Help One Now, Kaitlin faced financial and emotional uncertainty.

With her husband's initial hesitation and a significant salary shift, the decision required deep faith.

Ultimately, she trusted that following God's call would lead to the right path.

The Power of Community and Expanding Circles

Kaitlin’s move to Birmingham left her without a strong community at first. Through intentional effort—attending church gatherings, joining small groups, and taking risks—she built a supportive network.

She now emphasizes the importance of expanding circles and inviting others into meaningful relationships.

Making an Impact in Simple Ways

Kaitlin encourages people to start small when making a difference.

Whether it’s sponsoring a child, hosting “rice nights” to build awareness with family, or volunteering unique skills, every effort creates a ripple effect.

She reminds us that true impact isn’t about fame—it’s about changing someone’s world, one act at a time.

Kaitlin’s journey is a reminder that success isn’t just about climbing the corporate ladder—it’s about finding purpose and making a difference. Whether through a career shift or small intentional acts of kindness, we all have the ability to impact lives.

This Show is sponsored by Help One Now

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DGS EP03 - Small Steps, Big Impact: Simple Ways to Do Good as a Family

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