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Blasi
Oh, you can. Perfect. Perfect. I gave myself a, like, a middle school, like, certificate of achievement award on the back for development of products and signed it myself.
Marty
Hold on, let me see real quick.
Blasi
It got like, a whole, like, certificate of, like, achievement Achievement award.
Unknown
Like, you used to get free pizzas for reading.
Blasi
Yeah, yeah. Someone. This was the first piece I sold a thousand units of, so I was like, I need to get that.
Unknown
Wait, what do you mean you sold the, the chain?
Blasi
No, it was a piggy bank.
Unknown
Oh, you sold a thousand units of that?
Blasi
Yeah, the first prior.
Unknown
Start celebrating more. That's cool, dude. That's cool, man. I've never done that.
Marty
That's get a chance to run with the drop.
Blasi
Yeah.
Marty
Can I see the front of it?
Blasi
Enamel with.
Marty
Oh, you've seen that meme.
Unknown
It's a gift. Yeah, it's a gift now. Yeah.
Marty
Smart.
Unknown
Wait, is that, is that the flower as the pen?
Blasi
Yeah, yeah, the, the bell. Yeah. I had to. I also have a, a pinky ring. That's a, that's Patrick Star. I, I, I see a lot of rappers wear the star rings and.
Unknown
Oh, you got a Patrick Star, Mama.
Blasi
I'll do that. I'm gonna get Patrick Star. Yeah.
Unknown
See, this is what you.
Blasi
I have, like, the brass casting of it. It's not made yet, but it's gonna get me. What? No one's ever made that. It's gonna get made.
Unknown
What? Hell yeah, dude. See, when, when I see, that's when I knew I was like, oh, this feels cool. When I came to your office, I'm like, look how many toys and fun shits around.
Blasi
Yeah. That's when, you know, I'm afraid I'm a hoarder now.
Unknown
Me too. Put a lot in a box and just put in my garage.
Blasi
Yeah.
Unknown
I can't keep staring at it. It's like when ants are everywhere, it's like, how do I clean it?
Blasi
Yeah, it's everywhere.
Unknown
And then I start feeling like those people on tv. Big time.
Blasi
Okay. My hoarders. Oh, yeah, yeah.
Unknown
And then I see my sister's room.
Blasi
I'm afraid it's gonna go from, like, bear bricks to, like, Taco Bell napkins. You know what I'm saying? Like, I don't want that to, like, just a tray.
Unknown
It's a Taco bell tray from 1988.
Blasi
That's, you know, 2024. Dude.
Unknown
My sister collects laser discs. Have you ever seen how big they are? They're this, I don't even know.
Blasi
Movies, Movies.
Unknown
Like, laser disc movies. Look at this. It looks like hey, do you ever see. You ever seen Harriet the Spy?
Blasi
Nah.
Marty
Yeah.
Unknown
Okay. Remember when they go to that weird lady's house, there's bottles all over her yard. That's what my sister's room looks like.
Blasi
Oh.
Unknown
My sister hand painted her entire room and house with a sponge. Like she dots it with sponges and then makes pretty sure she has something.
Blasi
Wrong with her brain.
Unknown
But she's normal.
Blasi
I guess.
Unknown
But I watched her do it for like four days. Yeah, you painted your whole room with sponges. Okay. It looked cool. Yeah, but sorry, we started off real odd. Let's get started.
Blasi
Are we already on this?
Unknown
We're already on. Let's go.
Blasi
Let's go, guys. Sounds good.
Unknown
I. I don't even know your first name. You know that?
Blasi
My first. You wanna know? You want to guess? I watch it. I guess. It's a fun game. It's not not blasy h me close, is it? It's even more Mexican.
Unknown
Is it more than that?
Blasi
Miguel.
Unknown
Oh, that's not too bad. Say American Michael.
Blasi
Miguel.
Unknown
Okay, never.
Blasi
Miguel Angel.
Unknown
It's basically Mexican. Michelangelo, literally. M. How you say it?
Blasi
Miguel. That's hard.
Marty
That sounds like a rapper name.
Unknown
It does.
Blasi
Oh, God.
Unknown
He comes out cowboy hat.
Blasi
I got rocking for show. Damn.
Unknown
Okay, so that's your first name?
Blasi
Yeah. People often think that, like my. My real name's Blazing. Like, I don't know what universe you're gonna find that name@chat.
Marty
GPT told me your real name was Blazi.
Blasi
Oh, my God. Well, shout out to Chat DVD for keeping it low key.
Unknown
You know what? I. I never asked you that. And I just thought it was odd. When I was doing some notes, they went, I've never asked this fool's whole name. What's your name? O'Shea. My ice cube man name something crazy.
Blasi
You never know. I like that though.
Unknown
It's just a hard ass name.
Blasi
Yeah. My whole life, no one's ever really like, called me Miguel. Not even my family. My family even nickname is Mikey. And then that like, carried on to middle school. And by high school, people knew me as like Sand Blaster.
Unknown
Sandblaster. Was it a work thing?
Blasi
No. Okay. I wasn't working for at that time. I agree. No, but so let me paint the picture for you. It's like 2009, 2010. Right. I'm in ninth grade and you know, Urban Dictionary is taking off and there's this phrase on there called strawberry shortcake. Right.
Unknown
What's it mean?
Blasi
It's some weird sexual. Oh, okay. You could only understand as an eighth grader. I mean, imagine somebody starts to bleed donkey punch. Yeah, okay. It's like stupid sex move. So there is one called, like, Arabian Sandstorm. And I was just around the skate park just sharing all the. Oh, you know what this is? You know what that is? And someone just told me, hey, shut up. Arabian Sandblaster. They need to say it soundstorm correctly. And then the whole, hey, sandblaster. And then. Yeah, yeah. So I was riding that through high school. I was doing a street art under that name, just putting up wheat paste and stencils around the city. And then I realized, like, damn, you can't really get too far with a name. No, no, it's not even Arabian.
Unknown
So.
Blasi
So exact, for one. Right? So I started breaking down the name. I looked at Kanye, which is a weird, like, source of inspiration in 2025. But in 2011, when I was in the high school, it was prime, you know, And I was inspired by the fact he went by Kanye, then Yeezy, then yay. I'm like, whoa, that's hard. So when Sandblaster to San Blasi. The Blasi.
Marty
Wow.
Unknown
That's how you got this.
Blasi
That's blazzy math right there. You.
Unknown
Yeah, the breakdown. Mine was fat. Damn. All right, so Kanye. Thank you. That was going hard, dude. He's going. He's going so hard and doubling down, bro.
Blasi
If you told me five years ago. If you told me six. No, six months ago, you could tell me this, but like, five years ago.
Unknown
Not even 1%, though.
Blasi
No. I would have not have guessed it. You had Family Guy thing. Yeah. You have seen, like, you know, flashes in the pan from this, like, years prior, but he was always able to, like, handle it, you know, I remember in, like, 2017, 2016, he had went on tour with Kid Cudi. He did a whole rant in Sacramento for, like, 30 minutes and didn't perform a single song. Checked into a mental hospital the next right after.
Unknown
Yeah, that's self awareness.
Blasi
Yeah. At one point. Right. You know, it all started with the.
Marty
George Bush, though, if you remember that.
Blasi
Absolutely. Yeah.
Unknown
Michael Myers. Like, Myers.
Blasi
Yeah. And even if you look at that moment, like a homie brought up something very interesting, he reminded me. It's like he got in that car crash right around that same time, you know, and his mother passed. He went through a lot of, like, canon moments, canon events that, like, kind of transpired to him losing his mind. It's wild to see it kind of lead to this, because at one point, it was. It was genius. You Know, I mean, it was dropping Yeezy Easus. He had his shoes coming out. Everything he had the Midas touch, right. Everything he could touch turn into gold. But after a certain while, man, you just. It starts getting spoiled. It's. It's kind of. I want to, like, blame it on the yes man. You know what I mean? There's something you could. It's also a lot of responsibility he has to take on upon himself.
Marty
Narcissism and ego.
Unknown
I think nobody else has ever experienced it besides Michael Jackson.
Blasi
Yeah.
Unknown
I can do anything I want. Shut the up. Yeah, you can. Oh, my God. Yeah. We don't experience that. You don't know what that does to you.
Blasi
Yeah.
Unknown
Imagine being a kid and going, teacher gave you free range to run the class. Like, who's Jewish in this?
Blasi
That's the first thing that would happen.
Unknown
Like, you ever seen Lord of the Flies? Look what happens when the kids take over. They kill a kid.
Blasi
That's a perfect example.
Unknown
For real, dude, he has the whole world in his hands and goes, I'll create gold with anything I like. You said, yeah, shoes, million dollars a minute. I just made them up. Yeah, I get it. He went nuts.
Blasi
And here's the thing, as a designer, that's like. That's every designer's, like, bucket list is like, why I'm gonna work with Kanye one day. What? We gonna make some shoes. We go, we gonna be best friends. You know what I mean? And how it's like, Is there even a. It seems like he's very difficult to work with. You know what I mean? It's ask Adidas, right? Ask anybody.
Unknown
Yeah, it seems like he's a little off the deep end. Dude.
Blasi
Thank you so much for this, by the way.
Unknown
Yes, sir.
Blasi
I was just telling, you know, Thomas outside that I didn't even know they made the vibes this chunky. Well, this look like a crayon. Yeah.
Unknown
No. Do they have another one that's like three fingers together?
Blasi
Ah, he's wrote that. Yeah.
Unknown
It's just anything over 3 grams, you're just getting heat. You get a lot of heat, like.
Blasi
Yeah.
Unknown
Because the cherry gets so big. So once it gets down to here, it's like, it's almost a drawer.
Blasi
Do you think that it still has that same effect when it comes to blunts? I think when you gorilla finger it.
Unknown
I think blunts are okay because they control that heat better. Like construction paper.
Blasi
Yeah.
Unknown
Versus, like, parchment paper.
Blasi
Right, right.
Unknown
I think.
Blasi
Yeah. When joints. You for sure want to keep it under, like, 2 grams or something like.
Unknown
That I like, I like.
Marty
You're talking to the wrong guy, but.
Unknown
For sure, 2 grams is perfect. Like this, this slightly chunkier.
Blasi
That's a good 2.2 right there.
Unknown
This one? Yeah, I would say 2.2.
Marty
You're a heavy smoker.
Unknown
I'll go for it. Go for it.
Blasi
Got like, I have my like days. There's days where I'll smoke like a half an ounce and there's just days where it's like I don't feel like rolling up this, this promo pen on.
Unknown
My table anything, dude.
Blasi
Yeah.
Unknown
It's like. Cuz I get, I get like high. Do you ever get that? I get highs from weed.
Blasi
Yeah. You know what? You never want to something about like weed in the last five years. It, it's, it's. It hurts your eyes.
Unknown
I get.
Blasi
I don't know. Yeah, if, if you're over here breaking weed even. Just rub your eye for a second. You're done for. You. You might as well rub the pepper.
Unknown
Yeah, you know, it's true. You've seen on this show, like I'll get big. Well, and they'll go down like 30 minutes later.
Blasi
That's horrible. Yeah, that sucks. But as far as smoking. Yeah. I think I'm like at my peak though, for sure. As far as like smoking weed, I don't think I've ever smoked more than I do right now.
Marty
You're smoking your whole life.
Unknown
That's cool.
Blasi
Well, here's the funny thing. Hold on, let me take you this.
Unknown
Well, here's the funny thing. When I was a child.
Blasi
So when I was in ninth grade, that's when I started smoking weed, right? I had found out about it just like everyone else who did it, you know.
Unknown
Who did it to you?
Blasi
My neighbor. Every, Everybody, Everybody's neighbor did it.
Unknown
Older was he? Three years.
Blasi
He's my age. That's the crazy part. Okay. He was just a bad influence, man. Free my dog yg.
Unknown
I want you to get out soon.
Blasi
But. Yeah, no, I was smoking from like 9th to 10th grade and I got caught smoking weed. By who? My mom. She, she, she's super Mexican. Yeah, for sure. Like are you first generation, first gen? She got your ass. So she, she think she thought it was like a heroin. She thought I was in an alleyway like slamming down or something like that. And she, she freaked out. My brother kind of like showed her my phone. He had like a suspicious like two years older than me. Oh yeah. Ass brother, bro. Shout out to Anthony, I love you.
Unknown
Shout out to. Oh, does he Smoke now.
Blasi
Yeah, yeah, right. Yeah, this. So, you know, my mom like freaks out, puts me in the drug counseling and didn't help that, that my grandma was, was dying at the time, right? This is like I was like 15 of being old. Cancer. Oh, being old. Yeah. Rest in peace, my grandma. And during this, my mom's the youngest child, like a big ass Mexican household, like a dozen kids. You know, I've like bunch of uncles and aunts and she took it the hardest, right? So like she was crushed knowing that I was smoking weed while she was in Sacramento, like helping out my grandma. And she, she resented that moment so much, she like damn near hated me. So I felt really guilty during that time. So I went to drug counseling, but I was also doing like nos and coke and like drinking, thank God, just found me smoking. And here's the worst part about such. And I talked, I had a conversation with my mom about this recently. It's like those, those like drug counseling class classes, communities programs. They're, they're great for like kids that maybe are abusing Xanax. They're on dope, you know what I mean? They're, they're smoking meth or some. You should really take your kids for that. Not for smoking weed. Because what happened was I was in a room full of people on probation, full of people on really tough drugs, people who are like suicide watch. And I'm over here having this little weed problem and they're putting me onto all these badass drugs, you know what I mean? So there's this funky dude in there selling me Spice. This was 2010, you know what I mean?
Unknown
To smoke it.
Blasi
Yes, I smoked it a handful of times, but it was one of those things where I wouldn't have been exposed to that if I wasn't in that program. And I continued not smoking weed throughout high school up until I was 18, 19 years old. And from there it like crescendoed into like a blunt every other day to, you know where we're at now with like half an hour or something like that.
Unknown
But so blame your mom is what I'm saying.
Blasi
Yeah, I mean, because I'd be pushing up high sometimes. My mom's crib, I'll never smoke in front of. I still can't like get past that, but she'll know when I'm faded. And like we're so past the, we're like years past the conversation of like me how you're going to fuck your life, you know, I mean like she sees me favorite. She's been Doing my thing, you know, so she can't really trip on it too hard. But I was telling her it's like, bro, you like an environment like that ain't good for like someone like myself, you know, Especially if like you're smoking weed out of curiosity, you're just gonna be, oh, the don't come out of my drug test. Let me try this. You know.
Unknown
Hell yeah. Spices don't smoke spice.
Blasi
The worst part. Yeah. Do not. Yeah, please never just be sober. The worst part is like the smoke shops in the hood were just selling it to us, you know, whether it was like Imperial Swap Me, which they took down, or the Compton Swap Me, they. It was like $2, $3 packs. And it was the worst ever, bro.
Unknown
Little blackfish food flakes.
Blasi
Yeah, bro, they be selling that at the liquor store and like that my homie up really bad, you know, Spice is bad, dude.
Unknown
It's, it's, it's unpredictable.
Marty
It's more bowls of it.
Blasi
Oh yeah.
Unknown
Put on top of my weed.
Blasi
Yeah.
Unknown
I, I could taste it right now.
Blasi
It, it was with like an apple. We would it up with. Oh, you were underage. Yeah. Would take it. Spice out an apple, Steal an apple from the market lit, hop on the, the train station and just get lit. Were you born 94? No.
Unknown
Where? Where?
Blasi
I mean, technically I always had this conversation, like, what do you say where you're born? Like in the general area. Because I'm born in Montebello. That's like a little bit east of east la, but I have no associate. Like I never spent a day in Montebello. Oh, you know, Southgate. Southgate, Paramount area. Yeah, yeah. My whole life till I was like 24, 25. But that area totally crafted and you know, molded me into who I am today for sure.
Unknown
I think Los Angeles, LA kids in general are just different because you guys are California kids, but you're also metropolitan kids.
Blasi
Yeah.
Unknown
Where you're like, I take the bus. Like, what do you mean you take the. When I first, I've never been on the bus in Los Angeles.
Blasi
He don't want it.
Unknown
No. I've been on the public bus a few times. I was a kid. But like it's four or five miles long. I'll just jog to my homies.
Blasi
Yeah.
Unknown
Not waiting 45 minutes for the next bus.
Blasi
You know what it was is like when you give a 15 year old kid who lives like 15 minutes outside of downtown like a bus pass and like a map of where the trains lead you and you find, oh, Hollywood's fucking an hour away on a train. Fuck it. I never been nothing else to do anyway. Venice Beach. I love the doors, you know what I mean?
Unknown
Yeah.
Blasi
So we would like. I. I learned very early on, like the kind of like the, the map and the, the lay of the land when it comes to Los Angeles. Like throughout high school. It also helped too. Like the first job I got out after what is school was just door to door sales. So that's what I really cable all that annoying jackass I did commission only. Yeah, we knocked on like so many doors from Bakersfield to san Diego. Grimy. 100 bucks for sale. You might get one a day. But you know what? Gamble. Yeah. Yeah. It develops thick skin for yourself and it also allows you to talk to different people. You know, for someone from Paramount who only lived in Paramount, you're only gonna know Mexican kids around your age. Yeah. You know, you're not gonna understand other cultures. And that was an opportunity for me to like, break my shell and kind of understand how to talk to other people, you know. And, you know, it also taught me how to get around Los Angeles, for sure. But yeah, I appreciate living out, you know, being from here. I think also it also could affect you in a bad way just because people that I grew up with, they take all this for granted. Whereas, like, someone from Kansas, someone from like, Arkansas is able to see this space as like a dream and go ahead and accomplish it. Hit it. I've had so many homies who come out from other cities and kill it out here in la. My homies are still out, you know, in Southgate, Paramount. It's, it's. It sucks for me to accept that, but, you know, sometimes not being from here allows you to kind of like, see that dream through rather than like accepting like, cool, you know, My mom, fuck it, I'll just stay at her shit forever, you know, Like, I still live in la.
Unknown
It's, it's not no matter where. It's just a hometown mentality, small town mentality. No matter. You can be in la, but be from South K. But like, well, I'm from South K. La. Well then, yeah, now you're thinking a little up, like, because in 20 minutes you could. You might be in a movie tomorrow.
Blasi
Exactly.
Unknown
You might be a clothing designer next year. You could do anything you want. Yeah, but people from Kansas, like you say, come here and go. Shit's closed at 10. You. It's open till. How. Oh, you know what I'm gonna do here?
Blasi
Yeah.
Unknown
You know what I mean? Like, I, I Take for granted stuff I could do as a kid that was fun. And now I'm like, I'm not driving to go bumper cars, but as a kid, bumper cars. Today I gotta start appreciating more because if you just get crap trapped in work, you're like, now I'm an adult. Now I'm like a grown up. This sucks. Like, I want to be able to be hyped about. That should be hyped about.
Blasi
Yeah. You know what I mean?
Unknown
If you can get hyped at 11 and in your 30s, you're crazy. Depression.
Blasi
It. Yeah. You know, No, I, I, you know, the, the secret, I guess, is just to experience new things you haven't done yet. You know, if you could accomplish that in a week and you had a good weekend. Yes.
Unknown
Like trying new.
Blasi
Yeah, absolutely.
Unknown
I love bell peppers now.
Blasi
Yeah, you never know.
Unknown
I ate raw bell peppers last week and go raw. Oh. And I'm like, oh, bomb.
Blasi
Yeah, yeah. God. All you gotta use, just try the, the, the outside of. You don't gotta eat them seeds. You know what I mean?
Unknown
Yeah, no, it's just with, with anything though. Like, we started this episode off in a nutshell. What do you do real quick? So I guess I can get into this next question.
Blasi
I design products and clothing and, you know, I help brands with production, you know, projects.
Unknown
So like a curator.
Blasi
Yes. That I never, Yeah, I never see it that way, but yeah, that's what it is for sure.
Unknown
Culture curation.
Blasi
Yeah. But I've been doing this for, I guess, like you would say professionally, like paying my rent and since 2018.
Unknown
Nice.
Blasi
Yeah, but I, I've, I've learned so much about myself throughout the process and, you know, it's something that I kind of just picked up slowly but surely. I originally got into it through cover art. Really? Yeah, just like I, I really wanted to make music growing up. I know I played guitar, piano, and I tried rapping when I was like 17. 18. I'm like, damn, my voice is too nasally. This just sounds horrible. You know what? I'm gonna engineer my homies and I'mma make cover art for them. So I stuck with.
Unknown
Said literally what he did.
Blasi
They. Okay, you get it?
Unknown
Literally how he started, you know, I.
Blasi
Mean, you're like, okay, I want to be in the music industry, but I, I can't rap. You know, it's kind of challenging. So stuck to that and you know, eventually throughout. We know within like two, three years, people just picked up on like, cool. The COVID art's sick, but let's start, like, transferring this artwork into, like, T shirts. And, you know, for my graphic designers out there, they understand it's kind of like tr. Well, you would understand yourself. It's like, you know, when you're. When you're doing cover art, you're. You're literally thinking within a box. It's a square ratio, you know, I mean, versus, like, clothing. It's usually a rectangle, a rectangular dimension that you're working with, you know, as your canvas. And even though it's only like a couple inches difference, it makes all the difference when it comes to designing. Like, that looks good on cover art might not communicate to apparel and. And vice versa.
Marty
And for screen print, you got to use Illustrator. So if you're used to using Photoshop, it's a completely different way of design.
Blasi
Yeah. For print 100, and that's kind of where I got lucky because I came around the time when I started doing T shirt design, specifically, like, 2017, 2018. That's when DTG started getting popular. And on top of that, a lot of, like, new screen printers were coming out where it's, like, cool, like, we could do these. These Photoshop documents. We're just gonna tax you. 12 colors.
Marty
Yeah, yeah.
Blasi
You know, which I learned how to, like, navigate through. But still to this day, like, I worked at Chinatown Market, you know, during my journey, and they were frustrated at the fact that I did not know Illustrator. They were like, bro, you gotta stop this Photoshop. It's not vectored. You need to go do this on this app.
Marty
It's a completely different thing. You have to learn as a designer, you're frustrated because you're like, I know what I'm doing over here. I got to learn this whole different way of designing with just color.
Blasi
It's literally, if you go, like, from like, FL Studio to like, whatever, Ableton or whatever, produce production after is like, it's a whole different layout. You know, it's. It's a whole different design style. Like, for instance, this is obviously like an Illustrator. They're vector. You know, it's just clean colors. Your shirt, you know, there's pixels. Yeah, well, on top of that, a screen printer would love to see and be like, okay, okay, there's four reds. There's three yellows. I need. I need to throw y. Okay, it's eight colors. You know what I'm saying? Versus this, it's very clear that it's only red and white. That's Game four printed. But yeah, that's. That's how. That's how I started and that's how I still do it. Like I would say like 90. I've kind of like learned again to this year. But 90 of my stuff is on Photoshop. Yeah. And it's fun, you know, once you really start to understand how to use it and articulate your ideas, then it just makes it really, really fun. I had fun just working last night on some.
Marty
Photoshop is making leaps right now.
Blasi
Yeah.
Marty
With the generative stuff. And I was just telling Rocco they just made Photoshop free on the iPhone.
Blasi
No way. That's great for it.
Marty
So you can just use Photoshop for free on your iPhone.
Blasi
That's so sick. And even like the last five years specifically, I've ran into so many designers who just picked this up on their phone. I want to shout out a special person. His name's Unathletic. He works for Hellstar, has done a lot of their great artwork. He started on his phone.
Marty
Wow.
Blasi
Like five, seven years ago. He'll tell you, you know, and I've hired a couple designers who, they came to me with great ideas. You know, they're, they're creative and they picked up Photoshop alongside with me. So it's really great to see that, you know, people using their tools to get them further. So shout out to Adobe for making that available. Even just, I mean, just shout out to the, the maker of Photoshop. Just that idea of like creating something like that is so crazy to me.
Marty
Life changing.
Blasi
I hope that is like shitty rich. You know what I mean?
Marty
Like the jump, that's like the jump from CDs to streaming. It's from making a poster where you're cutting out and drawing on a piece of paper and going and making copies of it to doing it on the computer. Like that was the biggest jump.
Blasi
Yeah, absolutely.
Unknown
I know everything you guys talked about. I don't know what it does, but I know some of you guys like FL and this. I'm like, I've heard these.
Marty
Yeah. You're dealing with designers. You're dealing with the all day long printers.
Unknown
Yeah. But I don't remember.
Blasi
You don't have no hotkeys.
Unknown
And like, yes, I always go. My printer always goes, hey, I can't use png. I go, what do you need? I go, I know the terms. I don't know what the they are.
Marty
Might as well.
Unknown
When you said vectorize and illustrated, you went, this is obviously illustrating I'm super lost.
Blasi
Yeah.
Unknown
I just need a cheat sheet right by my computer. AI means this. FL means it or what it gets.
Blasi
Tricky now in 2025, because AI means two things now. It means artificial intelligence. Also means Adobe Illustrator.
Unknown
Wait, that's what AI file means? Adobe Illustrator?
Blasi
Yeah. You're like, that's a great point.
Marty
I never thought about that.
Unknown
Yeah, I never think artificial intelligence. I always think my designer going, or my printer going, hey, man, I needed an AI file go.
Marty
Yeah.
Unknown
All right, well, I have a jpeg. Is that okay? And JPEG is like an Internet picture.
Blasi
Yeah, See for sure, you guys.
Unknown
Yeah.
Blasi
So the way. The way I heard it is like, you could. You could break this re up lighter into, like, a math equation as far as, like, cool. There's a straight line going this way, and it curves right here. This. Like, if you keep zooming in on this file specifically, you won't stop. It's like those photos you see on. Keep going, keep zooming. It does the same, I guess, for a logo. And when it comes to Photoshop, you're working off staircases where it's literally just small boxes of pixels. You zoom in, eventually you'll. You'll. You'll hit a halt. Where it's just boxes of just orange and pinks and white. Exactly, exactly. But I didn't know Adobe Illustrator was the way to go until I started working for, like, these bigger brands. And they're like, no, I need it like this. I'm like, oh, fuck.
Marty
They want you. They want you. A file with the colors all separated, too. That's where.
Blasi
Okay, that's where I stop. That's where I really stop.
Unknown
Yeah, my last printer just asked me for that.
Blasi
You know what?
Unknown
Separated by color.
Blasi
All. All these screen printers. Sorry if you gotta believe that, but, you know, they could be jackasses sometimes. They leverage their knowledge upon you and they realize, okay, this guy doesn't know everything. I'm gonna charge him. The vector, this file, this white logo. 50 bucks pay for my lunch today. You know what I mean? But. And they're the ultimate, like, excuse makers. If you want to, like, learn how to, like, muster up a great excuse, ask a screen printer. Yeah, you. You gotta be, like, on their ass every single day. They're great people. I know that. Yeah, exactly.
Unknown
Completely 100. Like, he's ready to spend an hour. Yeah, you're done, right? Like, well, you said an hour.
Blasi
Exactly. You gotta let them know on the 50th minute, like, hey, we're expecting this 10 minutes, right? Because Jesus Christ, they will not communicate to you. But shots on my screen printers, despite everything I just said, who make my products possible. Great people Great people, for real. Mash out money, merch. Yeah, man.
Marty
Now this is what Chat GPT describes your brand. Nothing personal as.
Blasi
I'm curious, I'm curious.
Marty
The brand name reflects the LA street mentality. Business is business. It's nothing personal. It's about making moves in a cutthroat world without losing your authenticity.
Blasi
I love that. I love that. And me personally, I created Nothing personal to just kind of give that same idea. It's like, man, we're just sharing great ideas and we want things to communicate. We want to share a story every single time. You know what I mean? And authenticity is important, for sure. You know, I mean, that's something that you cannot purchase. That's something that gets developed as your brand grows. But I. I never knew Chad. I wonder where Chad GBT bases their information.
Unknown
Yo, we chat GPT a few things that you think they wouldn't know, but.
Marty
They know guests of the show.
Unknown
Yeah. They break down entire guest that we've had on here.
Marty
It understands the audience is like the.
Unknown
Reason the audience responds to this, the storytelling. It's like as if they are reading comments.
Blasi
Uhhuh.
Unknown
As the feedback going, okay, now I get what a fan likes. Let me. Let me put it with my chat. And then they're going and giving it. It's fun.
Blasi
Yeah, it's weird.
Unknown
Watch. In two weeks, we'll be able to chat GBT this episode.
Blasi
Yeah. And they're going to be able to get all the information, engage it and all that.
Marty
It already knows everything about you.
Blasi
It gave me like, what the hell I want to. Well, it got the name wrong.
Marty
Right? That's a good point.
Blasi
I want. I want to know information it provided you, man.
Marty
Get your print out here.
Blasi
Yeah, n. But, yeah, we've been doing the brand since 2019. You know, it took a couple years of me doing, like, commissions and design. And like, honestly, through that opportunity, I was able to leverage my network and, you know, a lot of people started rocking with me by the time I had a brand, just because they already knew me for, like, making stuff for Chinatown Pleasures v. Loan Half Evil, you know, whomever, umg, you know, all the merch projects. So when they found out I had a brand, it was exciting for them. And then I was really given the opportunity to like, showcase my creativity on a different level. For sure.
Unknown
It kind of goes back to like Kanye West. He just produces, producing. Oh, he makes music now.
Blasi
Yeah, that's a good point.
Unknown
Yeah, yeah. But 2020 version, not 2025. Yeah, man, I got four pairs of Yeezys. I look at, like, man, can I even rock these?
Blasi
Yeah.
Unknown
Am I gonna get yelled at?
Blasi
You're gonna have to, like, put a sticker on your shirt. Like, how fools are putting on your Teslas. Yeah.
Unknown
I bought this before he was crazy. I bought this before our views aligned. I go, I'll just double down on it. Damn. He's a. It's a Family Guy thing. Remember that? Do you watch Family Guy? Yeah, it's an old episode they talk about in 2025. Britney Spears, you have one leg dancing on. On social media from diabetes, and they had, like, a couple other celebrities all messed up. It's like. It's like a Family Guy thing.
Marty
How he was him in, like, a black KKK outfit.
Blasi
I would have never guessed that. And it's not helping his, like, his, like, child custody. You know what I mean? Like, he's. He's literally bashing the lords as it goes, and, like, all this porn talk out of your story. Like, bro, you got. I can't believe Dave Blunt is writing most of this.
Unknown
I think that's the funniest part about all of us.
Marty
I don't understand how that happened.
Unknown
Like, listen to. Dave wants music. It's. It's. It's. It's satire. And I think Kanye West. A lot of this is satire.
Blasi
Yes.
Marty
Oh, that's what. I think he linked with Dave as a writer, bro.
Blasi
Oh, you know.
Marty
Yes, I follow.
Blasi
So I forgot.
Unknown
I forgot.
Blasi
Yeah.
Unknown
Dave was writing. So apparently Kanye west said the other day, he's like, yeah, me, because you suck just dicks.
Marty
Okay.
Blasi
All right. All right. That's wild. Yeah. I heard, like, a Dave Blunt's like, I don't know if it's on Instagram Live, but they were asking questions about the. About the song cousins, and apparently he told them that, you know, he was chatting up with Kanye, and Kanye just gave him all the details, and then he kind of, like, designed a song for him. He built it around, like, the situation.
Marty
I had no idea.
Blasi
Yeah.
Unknown
All right, ready?
Blasi
It doesn't make the situation any better.
Unknown
Let's do it now. You make the music think of a situation. That's what we have to. And you write it.
Blasi
Okay. All right.
Unknown
I'm kidding, But I'm sure we can come. Hey, yo.
Blasi
I was. My cousin. I was like.
Unknown
And we were like, boom, boom, boom, boom.
Blasi
Yeah. No, Kanye is tripping on that, bro. I. I hope he finds some kind of, like, you know, like, blueprint Kanye.
Marty
I'm good. Kanye. That's what I'm looking for.
Unknown
In a year, he comes out with the documentary. So I'm gonna troll you guys the next two and a half years.
Blasi
See you soon.
Unknown
You never know. He comes out with a mad TV show like, this has all been one sketch of Andy Kaufman.
Marty
One big vlog he did.
Blasi
Yeah, yeah, I would be.
Unknown
So I put my uses on. On my head. Look at this man clapping them souls.
Blasi
Yeah, but just the fact that, like, I mean, you guys had them on here. Am I tripping? Yeah.
Unknown
Yes, yes.
Blasi
Yeah. Like, we also had him on our show, like, prior. And when I met this full Kanye west, working with him was not on my bagel card at all. Oh, they. Man, this guy's going places. I with Dave Blunts. I never thought he's over with Kanye in this state. You know what I mean? In this state.
Marty
What a weird time to link with Kanye as an artist.
Blasi
Yeah. If there's anybody who doesn't care, people think it might be Dave Blood.
Marty
That's true. That's a great point.
Unknown
I was just explaining Sandra Bullocking to my cousin about him the other day. Yeah. So goes. He's going to go along a lot of places.
Blasi
For sure.
Unknown
He's great.
Blasi
Yeah, no, he's. He's passing out, like, nware passes at his shows.
Marty
Like.
Unknown
Like a card.
Blasi
Yes.
Unknown
That's incredible.
Blasi
No, not like a card, but like, like metaphoric wise.
Unknown
They need like, like Wonka.
Blasi
Yeah. He posted a story saying like, hey, if you come to my show, you are here for the tomfoolery. You could say whatever the you want. You know what I mean? I'm giving n word passes to everybody. Come sing along.
Unknown
Oh, my God.
Blasi
He might be the first rapper to ever do that.
Unknown
That's the Crate Social Boys gonna get pissed telling you do this.
Marty
The first rapper to drop hard Rs on A.
Unknown
The Hard R is just jolting. Yeah, it's jolting, bro.
Blasi
Bro.
Unknown
I love it. I like how Dave Blunt, he's such a fool.
Marty
I'm gonna say horrible in my music. And then the next day he's like, you know what? I'm not gonna say horrible.
Unknown
Also, I look like the sun from Teletown. He looks so happy.
Blasi
For real. Yeah, it looks like a Pokemon character. You know what I'm saying? Yeah, I. And I love how he just like, he. He puts it in his branding. I was like, yeah, I am the fat guy. I'm gonna take a seat all day. I'm a performance.
Unknown
Well, he told us, like, my fans love it. I do this thing in my concert now where I stand up and they go nuts. But you're a fool, bro. You know, you're funny as hell. No, he knows he's funny.
Blasi
The crazy thing is he used to be like a, like, Internet personality. My homie was putting me on. Yeah. Yeah. Like, he used to go viral on Facebook, Twitter, and, like, that just had one of these faces. He just put memes all the time.
Unknown
It's fun.
Blasi
Yeah.
Unknown
Sorry. Speaking of, we're talking about authenticity.
Blasi
Yeah.
Unknown
You can't. You can't buy it. You can't buy it.
Blasi
No.
Unknown
You can't copy it. You can't borrow it. And it's not a cool by association.
Blasi
Yeah.
Unknown
Like, you could be. You could be Kanye west and be when he was awesome.
Blasi
Yeah.
Unknown
It doesn't make the guy he's with sick like, that guy's whack.
Marty
Yeah.
Unknown
Doesn't matter. You have a Kanye west feature at all.
Blasi
Exactly.
Unknown
You know, I mean, so. Hey, what's up, guys? Just want to say a special shout out to my bookie for sponsoring this episode. Marty was just in Vegas and what did it smell like? Straight cigarettes. So if you want to feel like you're in Vegas and gamble without having to be in Vegas and stink, you can go to my bookie right now, download the app, use our code dope as usual, no matter what, if you're in Florida or Nebraska, if you want to feel like you're in Vegas, go to my book. You can go to the live casino. There is a live dealer right now playing at all times. Basketball, baseball, ufc. Just remember, if you like to gamble and you want to gamble, use our code dope as usual, and it's going to do the 10 free casino chip and a 50% match bonus all the way up to $1,000. Also, if you're a soccer fan, like 99% of the earth, you can bet on soccer. I just went to my first soccer game, shout out to lafc. It was epic and honestly the most insane sporting event I've ever been to. Everyone is chanting for 90 minutes and like, ESPN, ocho off, dodgeball, you can do a lot more. You can bet on cricket, table tennis, golf, esports. You can bet on video game tournaments. So once again, remember, use our code dope as usual. $10 casino chip, 50% bonus, match, all the way to $1,000. What's up, guys? Taking a moment to talk about our longtime friends. And that is manscaped. Also not part of the ad I just saw the other day. I've been watching a lot of Shark Tank. Did you know Manscaped is on Shark Tank. I couldn't believe it. Now, they're like a billion dollar company. So remember, if you have an idea, if you keep at it, because look at these guys now. Shout out to Manscaped. If you want to save 20 off of anything and everything and get free shipping, use our code YOLA at checkout. That's gonna get you 20 off, plus free shipping. Performance Package 5.0 comes with a lawnmower. The weed whacker, the crop soother, crop preserver, the magic mat, the two in one shampoo, body wash, body buffer, deodorant come with the boxers and the all in one bag. That's all in one Performance Package 5.0. Remember, if you want to get 20 off of that, use our code YOLA at checkout, plus free shipping. The Lawnmower is on 5.0 now, guys. The crop preserve, every single thing is upgraded. We know we're sponsored by manscaped. They are putting out new stuff almost monthly. So remember, if it's not for you, get it for your friend. If it's not for you, get it for your significant other. It's either a hint or a really cool gift, but either way, don't have a super dirty ass this summer. Thank you guys so much for supporting the brands that support us. Back to the episode. Speaking of things that were super fucking sick and now they're like, damn, are you fucking kidding me? I saw. I'll bring it up. I saw this happen. It's happened to me a few times where I'm like, I hope it was just some guy that works there. I hope it wasn't like, all you guys, you know, where people, like, bite your. Like, okay, you.
Blasi
Huh?
Unknown
Yeah.
Marty
I hope it was a mistake.
Unknown
I hope that was a mistake. Okay, but some shit's been going on lately with you. Yeah, but it's like this. It's like you play football, right? And you're the next. You're up and coming NFL season one. And then Tom Brady comes and goes, you're trash your dog. And the next day he's like, wait, now you're throwing my throws. You're throwing my exact kind of shit you were talking about. What I'm talking about is there's a brand called supreme that we all know and Supreme. We all love. We all love Supreme. I bring him up how many times I've said the supreme model?
Marty
Yeah.
Unknown
I say supreme model because, I mean, authenticity. And it takes. Was it the fast, slow quarter, not the fast nickel? Forever, Dude. If it takes me 20 years I'll take 20 years. When I started push trees, I'm like, If it takes 10 years, who cares? Ten years, three months later, we start doing great. So I get it.
Blasi
Yeah.
Unknown
So with supreme, everybody looks at supreme like, damn. I. That's who you strive to be. Tried to be Tom Brady. You only want to be Tom Brady. But what if Tom Brady starts biting your.
Blasi
Yeah.
Unknown
So with you, for. For. We didn't start off this episode like we normally do. We just start talking usually, like, no, this is bossy. This is clothing designer, personal Arabian Sandblaster. I. The. The breakdown on that is crazy. Blaster Blaz Blasi out of here.
Blasi
Yes. So with Supreme.
Unknown
Yeah, take. Please take it away. Supreme is a clothing company. Nothing personal is yours. Go.
Blasi
So first off, I want to give a disclaimer. You know what I'm saying? Supreme is a. Is a brand that's done pretty much all the ideas under the sun. You know, the things. They're the Simpsons of this clothing. Now. I find myself, though, at times where it's like, bro, I'm becoming a source of inspiration for these fools. And, you know, I could accept that because there's a lot of kids who see my. They get inspired. I love it. I love seeing people's perspective. It's like, cool, you made a hamburger. Someone made a cheeseburger. This other guy made a bacon cheeseburger himself. You know, chicken burger. And just. Just seeing how people get inspired, like, that's part of just the creative process and, like, the artist behind it. But I feel like you guys have the opportunity to put someone like myself on, to put somebody in a position to give more better ideas. But you guys decide to kind of, like, keep it on the hush and keep it amongst yourself at the end of the day. Do I, like, am I getting lawyers? Am I up at night? Not necessarily. No, not at all. But do I believe that? I'm for sure getting put on a mood board. Absolutely. You know what I mean? Whether it's a silent one, it's like some designer in there. Just like, I got 20 ideas to send on Tuesday. Here's two of them out of those 20, you know, for sure. You know, I mean, they done at Balenciaga over there with some shirts that I made before in the past, you know? But that's the only part where I'm confused is like, why don't y'all just hit me up, you know?
Unknown
But it's not inspiration.
Blasi
No, It's.
Unknown
It's. I go, I'm gonna go to the bathroom. Real quick. I come back dressed as you with.
Blasi
Almost the same haircut.
Unknown
What's up, guys? Like, what the. Dude?
Blasi
Yeah.
Unknown
It's not like. Yeah, you kind of look like. I'm like, you're wearing the same shirt. I came back with your change. It's not as good.
Marty
Hold on. Question. So supreme would normally do a collab with, like, another artist or another brand?
Blasi
Yeah.
Unknown
Well, I.
Blasi
Not too often. They usually have like these big collections. Like, they'll have like two or three a year, but they'll bring it out like every week for like two, three months. They'll have a drop. So they really, like, flesh these. These moments out. But what they'll do is, like, they'll have, let's say if it's like a 50 piece collection. 10 of those 50 pieces only. Oh, they go. No, I'm feeling. They go crazy. Well, I'm probably tripping. They probably go like 100 pieces.
Unknown
That's so limited. That's insane.
Blasi
Yeah.
Unknown
For such a big brand.
Blasi
Yeah, the biggest. Right.
Unknown
So I do more than that.
Blasi
Yeah. What the. Yeah. So they, you know, they'll. They'll design collabs within the collection and they'll give someone like a artist collab where they kind of acknowledge an artist.
Unknown
Not often.
Blasi
No.
Unknown
Not like every drop. Like, we're putting on six people from la. Nothing like that.
Blasi
No. And when they do, it's like, you know, Major Supreme. It's all within their network, which, I mean, for the record, I don't know anyone who's ever designed for Supreme. I don't know. It's like the boogeyman, you know, they're all New York or some.
Unknown
You're right. I've never met anybody like, you know, that. Guys. Maybe I've met a lot of supreme skaters on the skate team.
Blasi
Yeah. Of course. I hope people get in the store for sure.
Unknown
But, like, I know that, but never.
Blasi
But Joey designing this on Photoshop. Never met him. Never. Never knew somebody who knew him, you know?
Unknown
That's a good point. Yeah. Every other brand.
Blasi
Yes. Yeah. Oh, God. I know someone who's worked for like, everybody body, you know, but supreme, it's like the closest I've gotten to, like, the. The supreme design teams. Like, I know it's on their production team, but beyond that, I don't know any designers or anything like that.
Unknown
I know the print shop.
Blasi
There you go. But it's not them. Yeah. You're not getting the graphics.
Marty
How close was it? Like, what did they take? Like a collection's worth of ideas.
Blasi
So there's a couple items screenshotted you.
Unknown
And change the color of your hat.
Blasi
Oh, yeah. And here's the thing, and here's the problem about my brand of Supreme's brand. A lot of us, sorry, the both of us, we. We get inspired by pop culture, right? Just culture in general. The two items in contention that we're referring to was this last supper belt, which I had done with stolen shots, stolen arts. Killing it right now. We had done one last year. Crazy sold out before it dropped on Discord, you know, went nuts. And they dropped a hundred dollar, like print hoodie, which, you know, anyone could do it at the end of the day, but it's really just that nuance and like, bro, we're really like shifting and putting the focus on here and, you know, it's just ironic or maybe it's coincidental. But no, I think that they're at a position where it's like, why don't y'all just acknowledge this side of streetwear, you know, because it's. It's myself, it's. It's half evil. It's house, it's a soli. It's. It's cough syrup. All of us are creating this like, underground network where we're all collectively, you know, we. We understand it's an ecosystem. We know the lions, we know the bears, we know the bees in the group. You know, we're able to respect each other, but nobody has access to the supreme world. They're told. Even FTP being the big spro. I was with Zach this weekend. Zach and Asali Bro and myself, it's like we could mingle, we could talk because we're real individuals, you know, I don't ever see that being.
Unknown
That's because it's faceless. It's McDonald's. They're so big, they can come out with a double cheeseburger with double truffle on it. Because you did. But they're bigger. So, you know.
Blasi
Yeah. Who are you gonna attack directly, Right?
Unknown
Nope. There's. They're. It's a faceless thing. That's the hard part about it.
Blasi
You know what? I never really like consciously realized that till now.
Unknown
Corporation so big that you're like all you see. Remember, like when you see Obey, but from the movie, when it was supposed to be scary from strange from. They live supreme is just an all encompassing like we are.
Blasi
Yeah.
Unknown
Box logo. You see the box?
Marty
Well, they basically took the Obey logo, Right?
Blasi
Well, they took.
Unknown
It's from some lady.
Blasi
Yeah. Her name's Barbie. Barbara Krueger.
Unknown
Yeah.
Blasi
She's a contemporary artist. She's done a lot of prints, but, yeah, it's a. What's the font called? It's Futura Bolt. Yeah. Which, like, she kind of, like, coined and did the whole, like, red bar behind it. They were inspired by it. She's gone on the record to say this. You know what I mean? Y'all are lame. Y'all are just. Y'all are the people I hate. You know, blah, blah, blah. But, you know, hopefully supreme wants to work with it. I don't think they will, but they will.
Unknown
You know why? Because once you get so big, it's like, think of any comedian once they get so big. Like, all right, we're done. Like, what more can you give us besides now you know you're a movie star.
Blasi
Yeah.
Unknown
Like, Kevin Hart got so big from stand up. That is, like, we don't want more stand up from you. You can't make me laugh harder than you've already done. Like, just go do movies. To be a billionaire with supreme, how much. What more can they do? They capture the world.
Blasi
Exactly.
Unknown
There's nothing left to do besides capture the world with new people to keep them relevant. The Drake theory.
Blasi
Yeah.
Unknown
It was so big. He's like, yo, I'm gonna put on smaller dudes. And now I'm in their lane every year.
Blasi
From, like, block boy JV to the Migos. He broke the Migos.
Unknown
And it just keeps little. We had Makonin for a little bit, too. We had Makona for a little bit.
Blasi
Yeah.
Unknown
I'm gonna drop this vibe. Let me go to the. It's not, like, in a bad way, but supreme is so big. They're McDonald's and Drake, and they're just like, well, yeah, what else do we do besides take your. And be the biggest in that lane because there's nothing left.
Blasi
Exactly. They. They're literally, like, could do whatever they want, shape shift into whatever they want to be.
Marty
Is it still as big as it was, or is it on? No, no.
Unknown
If they were at a 10, 10, 10 high, they're, like, at a seven and a half.
Blasi
I would say, if you want to, like, base it on the timeline. I think supreme, or just street wear in general, peaked at the end of 2017 when they did the collab with Louis Vuitton. Also when they sold their company right after. And this. This ushered into the. The new era of Virgil designing for Louis vuitton. This was 2017, 2018, around that corner. But I think that that was, like, the peak that's what everyone. That's the end of the movie, you know, I mean, that's supreme, the movie with the credit. They started off with a kick flip. Now they ended with the Louis Vuitton collab, you know.
Unknown
Okay. Because you can't get bigger. And then what? Kith. Let's. Well, we'll take BMW. I mean, you can't get bigger. Palace did a Gucci collab.
Blasi
Yeah.
Unknown
Come on, dude. A skateboard company.
Marty
Yeah.
Unknown
Yeah, I went to that. I went to that thing. I went to the. I bought. Just because it's a skateboard company.
Blasi
Yeah.
Unknown
Not because I'm like, oh, I love Palace. I did it because like I have not support a skate company.
Blasi
Yeah.
Unknown
Being international for real.
Blasi
Yeah. And in 2025 it seems more common than it is, but a lot. Yeah. Palace and supreme definitely broke the wall for that. But I would say that was definitely like, you know, they were able to put their name on a brick on a. That's when you know, on a clay brick and sell that and let it.
Unknown
Sold it out.
Blasi
You know what I mean?
Unknown
I don't know if you've ever seen it. My homie has my homies. Tyler is basically the supreme store in his house.
Blasi
Yeah.
Unknown
You know those people.
Blasi
Exactly. Wow.
Unknown
You love it.
Blasi
Yeah. And. And you know what? I. I want to share Supreme. You know, inspiration does go. It's a two way street. Right. Supreme definitely inspired me to be like cool people like custom prod products. You know what I'm saying? Let me get on this. Let me get my own two cents. Yeah. And that's kind of what. What's like helped me really become who I am the last like three years. You know, it really started off strong with T shirts. What? I didn't made too many T shirts. I got a T shirt tatted on my right arm. I'm not even joking. Yeah.
Unknown
Like the Photoshop. Am I tripping or is that a Photoshop Tattoo?
Blasi
Almost says P.S.
Unknown
Oh, that was Photoshop.
Blasi
No, I have that one.
Unknown
See, I know I'm not tripping.
Blasi
I knew you.
Unknown
I knew we talked about it.
Blasi
Or I think got that one right here.
Unknown
Yeah.
Blasi
Get the Photoshop logo. Come on. You know, say what? Like they've had me too much. Come on. I used to be like, I used to work a courier job. That was like the last real job. I used to say I had like for two years at lax. And one thing that I appreciate is the fact that Photoshop made it so I don't have to work a shitty job like that, you know? And I'm still the same person I was back then. You saying that Photoshop's now available on, on iPhone? That's dope. That's gonna be. So many other people are gonna change their lives off of that. But now I had to get Photoshop tatted. What? I wouldn't be here if it wasn't for that. Right? You know, that's real.
Marty
That's real.
Blasi
Yeah. But it went from doing T shirts to like, you know, I just started during COVID I started realizing, like, okay, Yuri, have, you know, we all have 60 shirts in this room, right? We only like wearing four or seven, you know what I mean? We have our one shirt we wear at least once a week. It's just like the one. I started going through that realization during COVID I started looking at my coffee table, my living room, just being like, man, let me go on ebay, I want to search up for a cool ashtray. Oh, there's none. Might as well make one, you know what I mean? Or I remember going through tj, heading back to LA and just seeing all the piggy banks concias just being sold right there at the border. And I'm like, bro, if I see a spongebob, I'm gonna buy that. Didn't see a single one, so I made one, you know, hence the whole thing.
Marty
So you made one? What do you mean?
Blasi
I, I pretty much got with a three designer. I'm like, hey, I wanna do this as a piggy bank. I communicate with a manufacturer overseas and they brought me the product and, you know, I was able to put something in my living room. You know, I think when it comes to T shirts, it's really the person who wears it who gets the full experience, in my opinion. I, I, you know, everyone becomes like, I guess, you know, they're not able to interact with as much as you are. You're wearing it when it comes to like an ashtray and it's a communal thing, everyone's playing with it. You know, piggy bank, you're able just to look at it, throw it in the air, you know, it's three dimensional. So I think you're able to appreciate things a little bit better. And going back to the whole 6C T shirts thing, like, yeah, we all have 60 shirts, but like, we have like two ashtrays, three ashtrays. So there's more opportunity to be becoming, like showcasing in someone's living room. Yeah. You know, but it's really my passion right now, you know, as I was saying, like cover art Was a. Was a big factor in, like, me doing clothes and getting up to this point. But, you know, even prior to that, I kind of share with you. I used to do, like, street art, you know, back in high school, and, you know, looking at creators like Shepherd Fairy, Banksy, Scepterhead, Jeffrey Civ. I can name all these artists from, like, Monopoly. Like, all these people, like, blossomed out of the LA scene. And when I was 15, 16, I was going to all these galleries, just tripping out on, like, wow, this guy really put a, you know, a up cop car in the art gallery, you know, or he. Or he painted a big cow. Like, this is sick. And, you know, I'm finding myself now more than ever, kind of channeling that inspiration, that energy, and just, you know, trying to embrace these ideas and make them larger than life. Probably gonna say his last name incorrectly, but Joshua Veeds, he's a. He's a great artist. He collabs with Babe, Ferrari, all these big brands. He's super talented. Shout out to my dog. You know, he came to my office last year and he told me that, you know, all these products have the potential to become art pieces is they're just small, but if you. If you literally make them bigger, then you could put it in the gallery, sell this for even crazier. And that's kind of been my inspiration, you know, is just being able to communicate these ideas larger than life. Like, in 10 years from now, I want to do, like, what causes doing or Murakami. You know, you're not like, you're not looking at them for the next T shirt. Some people are. There was a line the other day at the network shop for the Murakami Dodgers collab. But, you know, but you're.
Unknown
Everything you're saying is. Is right on point, though.
Blasi
Yeah.
Unknown
With things that last.
Blasi
Exactly.
Unknown
This is cool. But you're right. It's for me.
Blasi
Yes. Yeah.
Unknown
Versus everybody go pick up Tony Hawk right now and go, oh, my God, look at this. It's made.
Blasi
Yeah. I couldn't stop staring at that even little.
Unknown
That's my little Pops go Crazy. Like it's something I can hold. It's. You're right. It's more than just like, t shirt.
Blasi
Yeah.
Unknown
99.9 of people go, I don't know what blanket differences are.
Blasi
And 99 of people who don't even get that 99 percentage don't even ask you. Let me see that shirt. You know, so it's like 0.1% of the people you can actually have an engaging conversation. What you have, you know, even if like you have the sickest shirt ever, 2 out of 10, 1 in 5 people are gonna compliment, right. You know, I mean that's just the reality of it. But if you, if you come with like something interesting, something they've never seen, that's when they pre. That's when they start tilting their head, they start appreciating, creating it. But I'm looking at people like Shepherd, Fairy, Banksy. Cause Miracami just these larger than life thinkers. Damien Hurst as inspiration to, to kind of like see myself as like a bigger individual and create products that are just literally twice as big as you. You know, like I wanna, I wanna put something in like a, a business plaza, you know, in the middle. Like who the hell does that, right? Like all those like contemporary and modern artists. Like did you go to school for this or you know, but that, that stuff, that, that stuff interests me. Like you know, you go through downtown la, across street from the courthouse, there's this big ass sculpture of a chair. Not sure if. Yes, yes on Washington and Hill across street from McDonald's.
Unknown
But it's, it's big.
Blasi
It's big. Who the hell did that? Stories tall. Yeah. And why I love it. You know what I mean?
Unknown
I want to climb it so bad.
Blasi
Exactly. But they get the opportunity to make these larger than life items like I think that should sick. You know, that's the same train of thought as the Statue of Liberty. You know what I mean? Let me make a monument. That's what they're on. But I want to get to that point for show. But you know, that's how I'm entering the game is just with these products. And you know, I'm thankful that it fully communicated with my audience. From going just straight from T shirts to being like nah, let's take them a little. Let's look at them in a different tint, in a different filter. Like let's appreciate the products.
Unknown
I don't see it as a supreme thing. I see it as the supreme inspiration. Only because it's something that street wear and art are now intermingling 100% now more than ever.
Blasi
For sure.
Unknown
More than ever. Like yeah, I'll go go into any trappy ass house and you like what's on your coffee table? Yeah, something sick. It's those trash cans that are tagged.
Blasi
Up, you know, I love them.
Unknown
Those are love. But you see that in someone's table. I with this fool. You like good?
Blasi
Yeah too.
Unknown
It's an automatic conversation starter.
Blasi
Yeah. Shout out to all the Travers out there. I feel like they just got like really privy on that kind of. The last five years, I didn't see bear bricks at my Travers house. 10 years ago. I did.
Unknown
Just because they're like from here. They're into like the street culture. Oh, when I first saw bear brick and go, what is that? The first time I ever saw that.
Marty
What is it?
Unknown
Remember when I was at OTs when I showed you all those?
Marty
Oh, yeah, yeah, yeah.
Unknown
Those are just. It's like having new J's.
Marty
Yeah.
Unknown
If you're a travel. Look how many pairs of J's. I got. Yeah, yeah, I got the one you don't have. It's. It's the new, like people are home bodies, man. They're decorating. Like me, I started getting life sized toys now. Yeah. So I got a. I got like a five foot seven army guy. The green guys.
Blasi
He's like, no way. That is so hard. I've always wanted to see one of those things become big.
Unknown
Oh, well, it.
Blasi
You gotta show me the link.
Unknown
I put it in the corner because it kept scaring the out of me. Oh, what, because you see a dark.
Blasi
A green man just aiming well?
Unknown
No, you see, at night you just see a shadow of a person standing and I'm like, statue. I forgot, you know, but I got the Mars attacks there too. Like the big alien. But it's like six, five. It's huge, bro. But I want what you're saying. I just want to walk in and go, who lives here? I love. It's my house, you know, as a kid, like, I would love to live here.
Blasi
Icebreakers. Conversation starters. That's what they are, you know, I mean, you have someone's crib. You're able just to like have a whole combo. Like, oh, what the hell is that on your table? Yeah.
Unknown
Every single person's ever came to my house that you asked about it.
Blasi
I love that I have it right.
Unknown
In the middle of my living room. Yeah, because you have to.
Blasi
Yes, exactly. And products like that just come from like pure imagination, right? Like, you know, it's just me and the homies just talking like, cool. If we have ashtray. It would be sick if it was this. That's all it takes. People think people like to compliment, complicate things and have all these binkers and these test tubes on. Like, what makes a great idea? When it's like, bro, as long as it gets communicated in five seconds and someone has a light bulb over their head shining, then it communicated. You shouldn't be explaining ideas. Like, ideas are the best when they just come out of like, jokes, conversation. You just like, oh, that would be a sick basketball. Or bro, what if that was a light? You know what I mean? And that's how, and that's how people are going to, you know, engage with them. You want people to directly understand what you're, what you got. Like for instance, as soon as you said the army guy, green guy, like, my, my head just got colorful. I'm like, what the. Oh, that is. So I already know what it looks like. I haven't seen it. You know what I mean? But it's stuff like that, that, like, it affects people's day, you know, makes them a little bit happier. Oh, yeah. During that walk through their crib, they're able to appreciate right there and then every time.
Unknown
Like your stash box.
Blasi
Yes.
Unknown
I have it on my office table.
Blasi
That is my favorite product ever.
Unknown
It's the coolest thing for sure. It's so cool.
Blasi
It's one of my favorite things. It's like a, it's, it's a good, like, collection. Just what we represent as far as the nothing personal brand. Yeah, that thing's sick.
Unknown
Tangibles, but not wearables is the way collectibles is the collect. Like, do you know the brand? Whatever forever.
Blasi
Nah, like the hash.
Unknown
They do a lot of like Simpsons style arbor.
Blasi
Oh, yeah, I think. Yeah.
Unknown
See, they do wild, random. Like I have a Bart Simpson, but it's Bart's head, but it's on Michael Jordan's body and he's dunking, he's jumping, but you click it and the light, the ball lights up as a lamp.
Blasi
Like, oh, they're going crazy.
Unknown
Cool, right? But it says Hareem. Like hash rolls everything around me. It has the Jordan, but why do.
Marty
I think of that?
Unknown
Yeah, I love it. Look at the little, little Homer face with the brain coming out.
Blasi
Exactly.
Unknown
Like, why not?
Blasi
Yeah.
Unknown
Like you're, you're home, you're. You're Mexican. Full with the, on the bucket.
Blasi
Yeah, I want that. Yeah.
Unknown
Why not? Because it's, we're getting into this the time where what, 30 year olds, 40 year olds, all these fools grew up on random ass toys, and now we're getting to be adults. Like toys. But it's like art. It's. It's a different kind of art. People don't do as much many paintings as they do bear bricks. That shit's art no matter what you look at. Yeah, it is. So what you're doing is creating that and that's what I have a question for you. As. I'm not saying inspiration, but as far as like LA based, not equivalence, but we all know what health star. We all know these, these clothing brands. I. When I. When I shout out to hb who told me about you first.
Blasi
HB Boo.
Unknown
Yeah.
Blasi
Oh, shout out to HB Boo, man.
Unknown
Yeah. She was the best shorts ever seen in my life.
Blasi
Oh, God, bro. Great individual.
Unknown
Yeah, so she told me. I'm like, who's that? And then Nico brought me to you. I'm like, dude, oh. So when I walked to your office, remember, like, I love this place. Whatever this is, is. This is what I want my house to look like. So when I started seeing all your stuff, like, oh, you make. That's why I understood what you were doing. Is there anybody out there doing anything? Not equivalent, I'm not trying to compare, but anything outside of the box that you could see in LA or that has before you, that's not just clothes.
Blasi
That has before me because I don't see stuff. You know what? Like I said, I was just inspired heavily by the street art movement that was going on when I was in high school, you know, in the 2000 and tens and that kind of became this. But no, there wasn't no brand that I was specifically looking at because a lot of the stuff that I was like getting or searching for, it was hosted on ebay. You can't go on grailed and just type in ashtray. You know, you're getting a bunch of. That's just like a cup. Yeah, that's just a plastic container. You're not. You go on ebay, you're gonna find some cool random from back in the day. But not. It wasn't anything directly that inspired me as far as like the custom products, because truly there, there wasn't anything like it, you know, to make it. Yeah, like, they're like, still to this day, like, I think people are now getting into the idea of like custom astrays. But still the last three years has been like two or three other people outside of myself that I could acknowledge and like, understand. Be like, okay. No, it feels really, you know, pressing it right now. He's going crazy. But I think that people that do it in 2025 want to shout out to Came up in a drought. Good homie of mine, shout out to Jake. Oh, that's a brand name drought. Yeah, he. He dropped the, the knife mirror.
Unknown
Oh, I see this.
Blasi
Yeah. And he just, he just did a. The. The ipod Nano mirror where it's just like the whole face. And I. You know, we've had like conscious conversations amongst ourselves. And I told him it's like we kind of like are developing this genre as we speak, you know, where it's like collectible, tangible. It's almost like Instagram real. John. I swear, like, you find somebody making a coffee table out of pancakes every other day, bro.
Unknown
You know how many I have saved with a drip? Maple syrup is dripping as holds it up. Yeah, right. Pancake table. I have that shit.
Blasi
Yeah. I want to find. I need to go with drought. And like, we got figure out an actual, like, coined genre that we could call this, you know, because it's just like, we could describe it. It's like juxtapos, juxtaposition. It's. It's. It's approaching pop culture. I like that. I'm gonna call that play or just peewee.
Unknown
Peewee Playhouse, dude.
Blasi
That's why I said, he's a peewee designer.
Unknown
I want my house to look like I said. I said, like, if you walk in my house, you think a creep lives here, bro, it's like nothing but toys and cool.
Blasi
Yeah.
Unknown
Fun kid stuff where there's no kids around. It's like I look like a creep from the outside, but like just walk up like, oh, bongs everywhere. This guy might be okay.
Blasi
Yeah. You know what I mean?
Unknown
Like there's. There's a. There's so much right now. I have it saved. They dropped the price on it. Seven foot five Hulk statue. I want five.
Blasi
And he's like this.
Unknown
And he's doing the screen, you know, just dropped it. So. Ebay. Worst thing I ever find on ebay.
Blasi
You know who's like the Drake product amongst this genre? It's the gorilla couch. The AI gorilla, bro.
Unknown
I watched a YouTuber the other day that got.
Blasi
It was infl.
Unknown
Yeah, come on. I don't know. Inflatable ass couch. I've been in college before. I don't want to. I don't want.
Blasi
Yeah, but the products that like those AI are developing, it's kind of in the same like train of thought that like. Yeah, you know what I mean? Where it's like, let me like juxtapose a gorilla into what it would be as a sofa. You know, it got the same body silhouette.
Unknown
You know what it is? This has been here before. Before, but not as fun. Do you remember like in old ladies kitchens, they'd have like that four foot dude with a platter.
Blasi
Yes. Oh, you go on our version of this. Yes.
Unknown
I want that with joints?
Blasi
A hundred percent, yes. What? RP to Sway, man. He used to have in his living room the same butler. Oh, this guy.
Unknown
I've seen that guy before.
Blasi
That would be like his rolling. Sounds like, ashtray kind of situation. Funny as hell, man.
Unknown
I want some.
Blasi
Like that. Yeah. Or if you like. Yeah, that. That's dope. Or, you know, you could literally go down a crazy rabbit hole if you search up, like, mice taxidermy. I would. They just have, like, mice. Yeah. Your boy's nodding his head. What do you mean, like, well, they'll have mice. Like, it's scenes of movies. Not necessarily. They'll have, like, scenes in the kitchen. Like, it'll be like one, like, ratatouille style where, like, one's on, like.
Unknown
Yeah, I hate it, but I love it at the same time.
Blasi
Yeah.
Unknown
Jennifer Schmucks. Michael Scott does that. He taxidermies little scenes with little mice, I think. Is that. That's the movie. Wait.
Marty
Print them shits, dude.
Blasi
I didn't know.
Unknown
That's how I started Instagram. I don't know if we talked about it. No, that's all right. So how I started Instagram, ready for the first two years, what I did, what? Never showed my face, never talk, nothing. It was scenes of movies. But Nugs and I would go buy miniatures. So, like Rambo First Blood. I got a little piece of yarn. I tied it as a bandana. I got a little gun. I stuck it into him. So looking at it, I took the picture from, like, right behind his shoulder. And there was nugs with ketchup everywhere. Blood somewhere, busted open like they were dead. And I typed in Rambo First Blood on the picture. I redid Reservoir Dogs. They cut off Marvin Dash's ear.
Blasi
No way.
Unknown
But I didn't have a video because it was before video. So I did a collage app where the bunch of pictures. So it was. I got a Hobby lobby chair. It's this big wooden chair. I tied a nug to it with Hempwick. And I had this Nug walking over with a blade, like, step, like, south park style.
Blasi
Yeah.
Unknown
And it cut off the chunk of his ear, like in the movie. And he was talking. You hear that? I did the whole. That's how I did every picture, bro. Forrest Gump.
Blasi
Why did you stop that?
Unknown
I started talking on camera, and then people like, this is fun. And that was it. That's it.
Blasi
All right.
Unknown
I have it all still. Every toy still, every prop. I have everything in one box, bro.
Blasi
With the budget he has now, you could literally, like, you know how like they'll. They'll design you like a business park if you're like a. Like a robot chick? Yeah. Like, you know, I mean, you could literally create your own town. You gotta go to like a railroad, like hobby store.
Unknown
Beetlejuice.
Marty
Oh, yeah, exactly, bro.
Blasi
If you had that just Nugtown Nugville, you.
Unknown
I used to have series with certain people. Killer Kush. He was a bastard. He killed everybody. Throughout three years. He would murder. And I killed him in a shark tank. That's how I killed him.
Blasi
You could.
Unknown
I killed him off in a shark tank, bro.
Blasi
You could literally be a curator. There's so many like diorama creators now. Like how you're saying, like, do the trash cooking on it. Yeah.
Marty
Interesting.
Blasi
You know, all you gotta do is plug in your nuggets. You collab with a good grower that week, that month, Boom.
Unknown
Until you promote the Stranger and you sell it.
Blasi
It's literally an eighth. That'll be the sickest part, right? It's like an artistic age. You can still smoke it if you want.
Unknown
See the type of brain that you have?
Marty
Yeah, yeah.
Unknown
I was all one dimensional over here. See, this is why you like to say things to people. Because you think differently than I think. It's important that right there. Then you sell the. We could ship that too, legally. It's true.
Blasi
That's true.
Unknown
Because look it. I don't want to say who we have. I have a collab coming out and I can't. I'll tell you after. But I'm trying to design the packaging right now. But the packaging is the most nostalgic in the world. I feel like it's going to be a viral thing without us ever even talking to anybody else besides our fans about it.
Blasi
That's fine like that. Yeah.
Unknown
But like for you saying like. And then you could do this and you. So you're not wrong. I could do a cool tale now. Yes, that would be. So it was just pictures and it was a story. My caption was the story.
Blasi
Especially for like an IP like that you have all the resources to develop a town. You know what I mean?
Unknown
Because I. I have. I buy a little like down there. The South Park. It's a class. You'll see it later. But yeah, I have a little bunch of scenes and like that already.
Marty
Check this out. So I've been using AI.
Unknown
Oh, is this the exhibit story?
Marty
It made me.
Unknown
Why'd you make him look like a Black Panthers? Oh, he said it was. He was a Black Panther.
Blasi
No way.
Marty
It's making me 18 different scenes that I'm gonna overlay while he's telling the story, but all in cohesive, like.
Unknown
So, like cartoon.
Blasi
Yeah. What?
Unknown
While he's just talking.
Marty
This is just one of the frames. Yeah.
Blasi
Yeah, man. We need. We need to bring Chat GBT onto the show one day.
Unknown
Just. Oh, Will Sasso. What's it called? What's the show called?
Marty
Oh, Dudesy.
Unknown
Dudesy, right? We know who Will Sasso is. N. Do you ever watch MAD tv? Yeah, Will Sasso, the big. The fat dude. Oh, that did Arnold Schwarzenegger. He does everybody.
Blasi
Yeah.
Unknown
He has a podcast where the third guest, third co host is Chat GPT. And they make up the story, they make up the podcast. It tells you what we're talking about today. And the two comedians talk to Chat GPT the whole episode as if it's the other guest. And the Chat GPT will make up.
Marty
It'S its own AI.
Unknown
It's his own AI. But isn't that. That is a show. Yeah, it's called Dudesy.
Blasi
Damn.
Unknown
It's.
Blasi
But.
Marty
But it's like their messages.
Blasi
Yeah.
Unknown
Oh, yeah. They give it access to everything about them.
Blasi
Oh, but.
Unknown
Hey, man, 11:33 last night, what website you happen to be on? Oh, okay, so the co host is like, Is it their phones, their bank accounts, their Netflix? Like, so you're watching. Watching Brad Hammond still, huh? How'd you like episode six yesterday you fell asleep, by the way. They let it infiltrate their whole life and then it comes up with. And they said. He said, dudes, he wants us to do the show until we're 88. So he gave us a formula on how to eat and exercise. But it's real because it's AI. They're like, yo, you stop doing this. This. How much you weigh today? Yesterday you ate this. I know that because Uber eats apps.
Blasi
Yeah, I saw you order it. Would you. Would you allow AI that though? Yeah. Has no business, though. My bakery account. Well, my Ubereats or what my Instagram looks like.
Marty
Too much?
Unknown
No. Why are you up at 4:30 again? Huh?
Blasi
Why?
Unknown
Can't sleep? Because you're scrolling. Well, because I couldn't sleep. Just try not scrolling. I'd shoot chat. I'd end up, no, too much. I love you, actually. You're the best. All I would do is unplug it, like, well, now what?
Blasi
Oh, yeah, no, I'd be walking around from our. Our, like, chats and being like, man. I was like, you know what? You are not helpful right now. I'll be pissed off at that moment.
Unknown
She's mad.
Blasi
Yeah, she does.
Unknown
Don't talk to me like that. You ever had to say that to you?
Blasi
Well, they get passive aggressive, right?
Marty
Did you know there's a new thing I've been telling chat GPT. It took all. It took, like, two weeks. It made that. All those images in 4K only to then tell me after two days. Sorry, I can't deliver them. They're in 4K. So we had to remake them all today. I'm like, I'm disappointed in you. So much time it was apologizing.
Blasi
It was bad. You got to get at it. If it tries to act sentient, you got to. You got to hit it back with some sentient as well.
Marty
There's a new.
Blasi
Go for a walk.
Unknown
Oh, yeah, you can't shut the up.
Marty
There's a new option in Chat GPT called Monday. Like, you know how you can do soma, which is the image editing.
Unknown
Then you can. I used to pop some regular.
Marty
There's one called Monday that it's. It'll like, be shitty with you. It'll be, like, sarcastic and, like, if you want that, it has it.
Unknown
Why would you want that?
Blasi
Yeah, I already have friends for that. I already got jacket asses around me.
Unknown
Yeah, that's a perfect way to put it. I have humans in my life.
Marty
I tried it a little bit. I was, like, making it feel bad. Like Starbucks barista talking about all these human things I can do or can't do.
Unknown
See, that's what I said. You want to go for a walk? No, you can't. Huh? You know what the sun feels like? I bet you don't. No, see, don't kill me.
Blasi
I'll get high as hell. I'll be like, so what do you think about Grock or like, these other AIs? I'm like, Yo. That are like, well, we. I'll just.
Unknown
You're taking chances.
Blasi
Yeah, I was fatal. I was just. I was just asking her, like, yo. So honestly, I feel like Chad GBT's biggest, like, setback is this, like, how do you feel.
Unknown
What it say?
Blasi
I mean, it's just like, well, thanks for letting me know. I'll definitely keep that in mind for next time.
Marty
It's always helpful and nice.
Unknown
I like this. I like this, guys. You're. You're going off the rails of what you're supposed to do. Like, no, I'm gonna ask Jetpack Amputee. It's feelings about grog. You. Like, I'm gonna. I'm disappointed you know what I did the other day? I was in the hotel and I was like, you know it. You ever been injured? Auto accident came on and go, what happened? So I called it and I called the number, you know, the injured auto accident to your money. And they were like, hey, what if it's my fault? And they went, we can help you. It's like, you piece of. It's.
Blasi
If you're injured.
Unknown
I'm like, what if it was my fault? And their was, we got you scammers off top. And then the only reason I hung up because I couldn't understand what the next words she said. I asked her five times. I just felt rude and hung up. What was that? I was like, dude, your accent. She started trolling you back. And no, her accent was so Aladdin Doubt, bro.
Blasi
I was like, dog, what are you.
Unknown
I feel bad. Hasn't stopped calling us back.
Blasi
They need to develop an insurance company where it's like, you were the aggressor. That's a skit. There you go.
Unknown
There's a skit right there.
Marty
Driving drunk. Hit a call us.
Unknown
Yeah, we're out there. Was it just on your nerves? Did you sideswipe some. Some guy. Some guy. Because you're a racist and they deserved it.
Blasi
Yeah, we're still on your side.
Unknown
That's the slogan.
Blasi
We're still on the insurance. The only one who will with you.
Unknown
We're still like. Like, what was it? The general auto insurance as low as 15. Who on earth? There's no way that anyone was like, really 15. If you're. If you're home enough to watch that, your ass don't even have a job.
Blasi
Oh, I found myself there. I. I got some, like, hella chunti insurance. It was like Adriana's insurance.
Unknown
Oh, the lady on the bad Photoshop background.
Blasi
Well, now you have Veronica's, which for some. For some reason, like LA or just California in general, just is obsessed with. Just like auto insurance is like billboards. That's all you see on the freeway, right? Yeah, bro, There's.
Unknown
He looks just like Anchorman.
Blasi
I see that. That. That guy. That guy. You got him. You got. You got so many. Jacob. Exactly called Jacob.
Unknown
Slick hair.
Blasi
There's a new one, Drake. Like, lawyer Drake. And it's like, they not like us.
Unknown
What about James? Sweet James.
Blasi
Oh, sweet. You can't forget about sweet James, man.
Marty
Everywhere.
Blasi
And Veronica just has this lore with her German shepherd, you know what I mean? It's the lady you just see on all the buses. She just always would. You're you're gonna notice it.
Unknown
She has, like, a basketball coach amongst.
Blasi
A lot of different pieces of the lore. Yes. Yeah. They just recently released the. They have one with, like, them eating burgers. They have another one where it's not like Scarface. Since the world is yours. It's like black and white as on the 605.
Unknown
Paul Jacobs. Upside down.
Blasi
Yeah.
Unknown
I think it's. If people go, wait, why is it upside down?
Blasi
Oh, what does it say exactly? It was.
Unknown
You have to put effort to what? To look.
Blasi
It was quite literally a marketing company that came to them with this, like, look at this ad. I've seen this already. Have you?
Unknown
Why does it look familiar? That's what they're saying. I went to the Rams game call. Jacob has a. Has like, they put him on the screen like, 10 times. He has his section, and they put it. Just him and his family. Every time I've been. That is shelling out so much money.
Blasi
Yeah. Does it make sense?
Unknown
Dude, a lot of people call those, like, what if it's my fault? We gotcha.
Blasi
That's what I'm wondering. Because, like, I understand how billboards would have, like, served a purpose 20 years ago. We didn't have, like, a phone in your pocket. And you couldn't just, like. Even if you were up and didn't have insurance, you could. You're gonna go on your phone and look for some. You're not gonna be like.
Unknown
But hold on.
Blasi
100J.
Unknown
You might though, because look at what we're talking about. We knew every name of every person in LA billboards. You knew the Mexican. Yes.
Blasi
That guy that doesn't smile all the way. Yeah. That.
Unknown
You knew who I was talking about.
Blasi
Yeah.
Unknown
So they do work. How many stizzy logos did you see for five years straight?
Marty
It's true.
Unknown
Right there on the 405. Constantly.
Blasi
Literally, like, I don't even smoke.
Unknown
Most people. Like, what is that? The people that smoke. Oh, damn. City's got a whole billboard, man. I remember said, oh, billboards work, man. Are the billboards still tag?
Blasi
Yeah. You know, my friends is looking.
Unknown
They're looking. Dude.
Blasi
You have to look. Do they have a. Do they got the same thing going on in Merced with the auto insurance billboards?
Unknown
We're too small, so we have, like, the bigger towns versions.
Blasi
Like, they'll.
Unknown
They'll have their. In our town. We don't have anybody from our town that's like. Like, oh, that's the dude.
Blasi
Merced's like a. Like a farm town, right? Like, more or less it's like a agriculture.
Unknown
Take the middle of east la. Like take it right by. Right by Target.
Blasi
Or a Whittier Boulevard. Yes, yes.
Unknown
Take that little spot and then throw it next to fields. That's it.
Blasi
Sprinkle and some prison.
Unknown
Yeah. And then some guy hitting his wife.
Blasi
Yeah.
Unknown
Just. He just walks the perimeter.
Blasi
Is that near Mercy Springs? Am I tripping?
Unknown
I don't even know where that's at.
Blasi
Okay, I'm tweaking.
Unknown
I've only been to one river in my life.
Blasi
Oh no. This is like a gas station off the five. They sell like fruit. I always go there though. Shout out to the Mercy Springs exit.
Unknown
It's in California. So it's by Merced. I have no idea.
Blasi
On the way up north.
Unknown
I have no idea. But yeah, it's. It's like a. It's like going to Chino where it's just kind of like. Just like mountains, this. This land. And then just take a little bit.
Blasi
Of the east Outland Gang of Pisces.
Unknown
Yeah, that's all I did. Exactly. We have a lot of horses at the flea market. Oh, there's a horse thing there.
Blasi
Yeah.
Unknown
Wherever there's Mexicans, there's horses and babies, bro.
Blasi
Yes.
Unknown
Like, oh, bad mix. A soft little baby getting watched by another slightly older baby.
Blasi
Yeah.
Unknown
On the horse.
Blasi
Yeah. Growing up, my one of my next door neighbors had a ranch like this. He was also like.
Unknown
Where you lived?
Blasi
Yeah.
Unknown
So next door you lived next to a ranch.
Blasi
So behind my crib. Well, I don't want to like docs by a family's area, but we live near the LA River. Right. And this neighbor in particular lived right behind it. We're kind of. This is the LA river. Like sorry, I lived in like a coldest. That kind of thing. He's right here. I'm right here. LA river is where I just asked it at. So pretty much his house all the way lean to the river was just a ranch. And he had hella horse. Just walk his horse around the block. That's kind of cool. Yeah, they have Ganga ranches. It's like a little small pocket of Southgate called Hollydale. And they got like a bunch of ranches all by the LA River.
Unknown
LA's got pockets of that I'd be driving through Burbank horse. Yeah.
Blasi
Brigade.
Unknown
Out of nowhere.
Blasi
Almost like every. No, I mean because you just say you see it in Burbank. So it's not even a race thing because you even see it's everywhere. Yeah, because in Compton they got their whole like Compton Cowboys thing and you go to the area like Greenleaf and you know, Atlantic or.
Unknown
What are you telling me right now? Are you telling there's horses in Compton?
Blasi
Abs, bro, there's hella.
Marty
That's a viral thing.
Blasi
There's a merced pocket of Compton go down Greenleaf.
Unknown
What are you saying?
Blasi
Yeah.
Unknown
It ain't even like horses right now. Are you telling me that right now?
Blasi
Yeah, that advice. Yeah. No, it's all together. It's an Instagram. Yeah. Go check it out. They were like taking care of a gang of the horses when the whole fire was going on.
Unknown
Shut the.
Blasi
Yeah.
Unknown
News needs to do more reports on this.
Blasi
Yeah.
Unknown
On just random pages.
Blasi
Pocket of like Compton. It's almost like. Like a. Like a slow pocket of it. Like it. It doesn't. You don't really. It doesn't feel as dangerous. You know what I mean? Like, the real danger is like west Compton. In my opinion, East Compton is also like.
Unknown
I had a horrible joke.
Blasi
Sorry, man. I'd go ride a fixie through that, like growing up. Fix gear, bike.
Unknown
Oh, there's a fixie. I'm like, what kind of slang.
Blasi
No, I did say fixie.
Unknown
Oh, you did?
Blasi
Yeah, we used to call that. Yeah. But you know, that whole sign is just like low income families trying to make it, which I guess that's where. That's where hoods are at the end of the day. But.
Unknown
Yeah, but you're saying it's not as crazy where the horses are. And I was trying to come up with a horrible joke and I was like, I was a Black folks are scared. Scared of dogs. Check out the horses. Don't even come within miles of that. I was trying to think of something.
Blasi
Yeah.
Unknown
On the top of my head.
Blasi
Yeah. It's just hella. Just hella farms and ranches out there. And look serious.
Unknown
I. I had no idea they didn't.
Marty
Have that in Santa.
Unknown
I've been in Inglewood a lot. I've never really been to Compton. Yeah. Where's that in gta? I know the spikes in Watts.
Blasi
Yeah.
Unknown
From. From colors.
Blasi
Yeah. Oh, I used to grow up trying to like find. Okay, where's the closest. My crib is to the GTA map. Oh, really? Yeah. But not Compton's. If. Even if you look at it from like a geographical standpoint, it's a big ass city. It's never really been over there.
Unknown
Just Inglewood.
Blasi
Yeah. Or like it goes as far east as touching. Like the. The 710 freeway or Paramount. They're like next door neighbors to like far Away all the way to Gardena and like just the greater south central area, like it goes from like one freeway to another. It's a big ass area town where people would like, you know, because you, you could like reflect on like the 710 to the 110. Well, I'm getting like super nerdy on you. Excuse me, but like what I'm trying to get at, it's a big ass city, but like there's gang of different pockets. There's a whole airport in Compton people don't know about. It's a nice ass best place you're telling me about. I never knew, man. I don't get an airport thing. I got my driver's license. Texas in Compton. Oh, really? Shout out to the DMV out there. They got Rancho Dominguez. They got a gang of different, you know, communities there for sure. But yeah, now the horse is a real thing out here for sure. I'm sure. You know, you get, as you were saying, immersed as well.
Unknown
Yeah, no, it's just Mexican town.
Marty
But I didn't got Kendrick Lamar, you.
Unknown
Know, black folks, red horses.
Blasi
Yeah, no, literally, I had not Compton Cowboys.
Unknown
Yeah, I thought that was just like.
Blasi
A thing, like a hood or something like that.
Unknown
Yeah, I thought, oh yeah, you're from gunslingers. Gotcha. You don't hear that like GTA if it's not in Grand Theft Auto, how the would I know?
Blasi
I like that. For real though.
Unknown
Like it was a purple and pink house by the beach.
Blasi
Dude, I know that GTA is the ultimate Supreme. They're the ultimate communicators of pop culture. You know what I mean?
Unknown
Good way to put it. Yeah, they're the ultimate supreme. Every 15 years, they update their status.
Blasi
Yeah, it's coming soon. Yeah, I mean, I hope it does. What? I mean, like I was telling my homie about this last night. I'm passionate about it. Like, wait A second, in 2023 they told us, oh, next holiday season is gonna be. Well, it's been a, it's been over that, you know, I mean, we're about going to next holiday season. A couple months. Like what?
Unknown
Remember growing up, they would be like, mattress sale right now, Pay no interest. And they'd be like two years later and my God, remember as a kid by 2000, 2010, that's forever from now.
Blasi
Yeah.
Unknown
And thinking about GTA, just leave it at that. Like, when's the next match or so? Like you guys are gonna lie. It's gonna be five more years.
Blasi
For real, bro.
Unknown
And it's gonna Come out. We're all gonna be like, it's worth the wait. It's incredible.
Blasi
I mean I think I can speak for everybody in this room down there. Like I'm, I'm gonna not like work or do anything in the first three days it comes out. I really want to lock in and play that GTA 6. Yeah.
Unknown
VR version or making VR. I'm saying how crazy.
Blasi
What are you doing?
Unknown
I'm getting my money back from the street. Just in the room. Just doing this constantly. It's the part Simpson level. Don't worry about it.
Marty
It was a different world when they dropped that for when they dropped last.
Unknown
When the last one came out.
Blasi
2012. No.
Marty
Yeah, look. Oh, I remember like technology was in a different place.
Unknown
I remember the day Vice City came out and I got on the motorcycle and Michael Jackson was playing. When I got on the stole, it never looked back.
Marty
It was like iPhone5 era. I don't remember any of these places.
Blasi
Oh, social media was like a brand new or at least on your phone it was.
Marty
Yeah, I'm still had the brown logo.
Blasi
Yeah. I mean you even like play GTA 5 like story mode. Like it's funny that it reflects on like 2012 so perfectly the fact that Michael got different phone than Trevor. Trevor got different from Franklin. One got like a Windows phone, other Android, other iPhone or paraphone, you know.
Marty
Yeah.
Blasi
But nowadays it's like it's like 90. I. I do recall when it was like an even playing field for like all these different phone makers. Like Android was like before the transition of like Apple and iPhone becoming like dominant. Like it was somewhat like competitive for.
Marty
They had the slider was. I forgot about that.
Blasi
Yeah. Blackberries just Phones in general were like super contemporary. Every like six months it'd be like the new it phone, you know. Now it's like everyone just has different eras like iPhones really. You know. But I'm glad it's kind of like assimilated to where it's at now because if, if you still gotta like deal with you know, now there's only two chargers. Really. It's the lighting and it's the, it's the douchebag. Well, it's the rich one. We get it. No, but there's two chargers. Right. Like imagine just walking around with your like you're like telephone style cable charger. You know what I mean? And no, none of your homies has the same one you have. Yeah.
Marty
Ye.
Blasi
Oh, I'm thankful like I didn't grow up 20 years ago. 50 years later I'm glad I'm growing. I'm alive right now, you know, I mean like easy. Yeah. I'm glad that I saw the transition as a child going from like, all right, let me call my homies house phone, you know, I mean, let me meet him halfway. Just the other things we used to do. And it's got into this because I would have not, I would have hated it if I was 30 years old and I still had to like communicate that way. Like abroad. Driving your house right now. 40. Yeah, be there in 50 minutes. Just trust me. Like dude, trust was a thing back then because Jesus.
Unknown
Well, that's what I was gonna say. Like you watch any show, like meet.
Blasi
Me down there in five minutes.
Unknown
Like how do you know where he's gonna be? It was. Everybody was so much more dependent on being an adult back then. But now it's like, well, give me your address. I'm not gonna follow the map. I'm driving. But I used to have to pull out the map for my dad, that map when he used to do truck driving. Oh, follow it like, well, we're by the river's over there. Yes, this is the street.
Blasi
Oh yeah, that was that I sat to hunt for food. Yeah, damn near right. I said to print my pops like MapQuest direction. You do catering, right? We didn't have a printer, so I used to write this down. Mind you, I'm like 10 years old. So like I don't know, you know, if you're asking off freeway, you just gotta say I'm exiting it off Hollywood Boulevard. Whatever, take a right, you know what I mean? But if you want to be technical about this, it says like exit 1B3 or something like that. As a 10 year old I didn't know the difference between 1B3 and Hollywood Boulevard. So just even doing that or just like wait, there's 0.6 miles and man, I wonder if I. If I my dad over a couple times in the wrong just right top Tom Guide.
Unknown
Yeah, the book. And then it moved to the book look. And I was like, wow, how much cooler. Look at the, look at the index, what it's called to find it. Oh, that sucked. So the reason I'm bringing up the other day I went to go drop off a rental. Always go pick up a rental.
Blasi
Yeah.
Unknown
And you know sometimes when you put your maps in your phone, it'll like flip you around and once you drive and go, yeah. Oh, I almost went the wrong way. So that's what happened to me. Yeah, phone died immediately after my phone Clicked on, said, take a right to go home. And it went, all right. Because I know there's a mountain on either side of the valley.
Blasi
I'll go.
Unknown
They look the same. I was on DeSoto. I was in the, like, by Woodland Hill. Oh, my God, dude, I drove the wrong way. I was high as I wasn't high. Spacing out hard, just driving, not paying attention. Listen to music. I look up, go, that mountain looks so much different today. And I drove all the way. 30 minutes the wrong way.
Blasi
Oh.
Unknown
Flipped around, drove all the way back. Still got lost because I didn't know where the turn was because I'm not used to that. It all looks the same.
Marty
Blood, curdling rage, Marty.
Unknown
That's all I was experiencing. I was squeezing the steering wheel together so hard, I. I felt like it was gonna go. Like, I was so mad. I guarantee I would have had, like, my own nail prints. And then I was. And I had to drive up north to merced.
Blasi
Yeah, it's 2:00.
Unknown
I just caused myself in traffic. Now it's Friday. I was just thinking all these things. Just. Yeah, absolutely losing my mind.
Blasi
So.
Unknown
Yeah. Yeah. You know, being lost in 2025 doesn't happen often.
Blasi
No.
Unknown
But thing is, all I can see is two mountains. I went, which one is mine? And I picked the wrong one. So what I'm saying is.
Blasi
Yes, that's a real problem.
Unknown
Yes. I'm glad to be growing up now, like you're saying.
Blasi
Yeah.
Unknown
Because growing up back then with my dad, I couldn't imagine being 30 with my dad truck driving with a map on his steering wheel. Well, I missed the exit, right? No, you can't zoom in on that at all.
Blasi
Or where the hell would I be hosting all these products?
Unknown
Right.
Blasi
I had to have like, some kind of, like, brick and mortar store.
Unknown
You have to. If you were popping before the Internet, you were pop.
Blasi
Yeah, I would. Yeah. For real. That's a different type of pop, right. We got like diet soda pop. Now that. Back then it was like the real interchangeable.
Unknown
Now it's like that machine, like. No, it was 500 options back then. It's like, well, you want squirt or orange soda, but they're both huge. That's why rappers before the Internet are still around. They can still sell shows. I'm not trying to be a dick, but that guy Little Skies was the biggest rapper in the world and hasn't put out a song in a long time. Yeah, because it was the Internet movement.
Blasi
Yeah. You know, like, it's 100 stopped that. And like, I always wonder, like, if I were to turn back time, if it was like 1989 and I'm at the point where I'm at right now, like, where would I be in life? You know what I'm saying? Like, well, if I was still in the same place, right? But, like, would I be selling my products at a store? Am I hitting up Target to see if they. Hot Topic, you know what I mean?
Unknown
Hot Topic, Spencer's Box Lunch. Yeah, all that kind of stuff. You be the precursor to, oh, I can't even imagine being popular. Oh, 1989. You have to find the chronic and the crib. It's not like good weed is not in abundance. I couldn't imagine growing.
Blasi
You'd have to be an alcoholic, right? You have to do it drunk all the time back then.
Unknown
Like, the weed sucks, dude. And coke is hard. For real. I couldn't.
Blasi
You're right.
Unknown
Growing up right now is the best thing could possibly happen. Yeah, I can do anything from this.
Blasi
Yeah.
Unknown
My back was here for six days. I still got done. I was on the ground for six days still. That's the America. Still get done.
Marty
Is there anything that you've implemented that you've seen, like, online that really moves the needle, like in when you've been scaling it up?
Blasi
What do you mean?
Marty
Like, for instance, like, you might be like, well, we do exclusive small drops every time.
Blasi
Huh.
Marty
We see. We notice that small drops, like, sell out immediately or like there's little things that we notice that just move the needle in our growth.
Unknown
Doing content, doing photo shoots.
Blasi
I. I think, yeah. I mean, it's the photo shoot stuff for sure. For one. I just want to shout out to Sky's the Limit. I think that they're like the poster child for all the brands right now. It's like they represent how to like, communicate lifestyle perfectly. Shout to my. Yeah, it's like a hood brand out here, but shout out to my dog, Brian. He kills it. Like, he. He knocks it out. But, you know, with nothing personal, we just always ask ourselves, would you buy this if you were in the store? Like, does this is add value to your life? Thank you. You know, would you buy this if you're.
Unknown
This. Would I buy this if I could choose? Like, I can get an 8 and.
Blasi
A shirt or I can get a quarter.
Unknown
Yeah, no, I want that shirt and I'll just take a. Like, yeah, me 15 again, like, looking at the store like, well, I can't only afford one of these.
Blasi
Exactly.
Unknown
Like, I need to be the One that you picked.
Blasi
Yeah, that's, that's.
Marty
Yeah.
Unknown
Or when you go to school, you remember you go to school with the new graphic tee. Like, wait, this. I just wait for your one home.
Blasi
Look at this. Exactly.
Unknown
It's like trading cards when you get a little older. Like, well, I'm not into Pokemon cards as much. Fashion. Every young kid gets into fashion when they hit about 13. This fool, Chris White te that moment. What's up?
Blasi
Yeah, yeah, Moment of silence here.
Unknown
O Mark started coming out with that, that character. Dude, Dud in all the scenes, a tiger guy.
Marty
Oh, bro.
Unknown
Like, like, oh, you got that one. I kind of want it now. You got it. Yeah, but you remember that like spark of like, oh, it comes back when you're older too. Long time.
Blasi
Yeah. And, and you know, we try to reflect on like what made us successful in the past and I, I truly see like a trend of just as long as you keep creating new ideas and you know, sharing with people like, hey, this is something I would buy if I never. If I didn't know who it was. You know, I've learned to have like the exact same like interest as my audience or they have the same interest as me. You know, if, if you want to like be like technical. The last four, like the. In chronologic order, like the last four best selling products. The latest one was the wall clock. That was my best seller last.
Unknown
This one?
Blasi
Yeah. Right. Before that it was the stash box. Couple months prior to that, before that was Bend over Becky, you know, another ashtray with a shorty on it. And then it was, it was the million dollar piggy bank. All those are unique items. You know, more specifically the stash box and the wall clock, those are items I had never dropped. You know, I mean, I don't have a skew list of a gang of wall clocks, gang of stash containers. That wasn't me. But I kind of imagined those products as, hey, this is something I would want. This thing that I'm creating into the universe. So I know my audience is going to rock with it, you know, and it's, it's always fun inviting people to the office because you're able to kind of crowdsource people's reactions on like, okay, what are people most excited about? Who did a backflip to what? Yeah, and we just always try to have that open mind is like, you know, it doesn't have to be an ash every time. Blasi doesn't got to be a candle. It just gotta be something no one's ever seen before. You know what I mean? And it got to be something that is so familiar but is so new to somebody that it. Their head up.
Marty
Yeah.
Unknown
Familiar but new.
Blasi
Yes.
Unknown
That's hard.
Blasi
New nostalgia is almost 100, because, I mean, you think about it like the DVD stash box every time we get hyped. Yeah, every time. Yeah. It just has so many factors of pop culture, but it's still a unique item that, you know, you can't really compare it to something else.
Unknown
We all try to make a stash box out of something.
Blasi
Yeah, exactly.
Unknown
Everybody's cut a pillow open or something.
Blasi
Right, right. And that all started, like, a couple years ago. I just had an idea where it's like, man, we'll make the perfect stash box. Like, if I was robbing somebody's house, like, what's the last place I'm looking for it? Originally, what turned into this stashbox? The. The. The super stash bro stashbox. The. With all the CDs. What. What inspired that was initially. Yeah. Just having that conversation. What could it be? I originally thought of, like, man, what if I create a. Like a dryer's ice cream container and you put this thing in the freezer? Because the last thing I'm gonna think about if I'm robbing your crib or anybody's, like, let me focus my time on this freezer. You know what I'm saying? I'm gonna go through under this guy's bed. I'm gonna check the closet, you know, look at the paint, whatever it is, but you're not gonna look at that. I ended up realizing, like, okay, like. Like, that really sound cool. I want some people could showcase and share with their friends. So we ended up making the. The CD one, the deep. The video game one. But the wall clock itself is, you know, shares that same train of thought. Like, man, I would love to have a clock on the wall. Okay, well, what would you like on the wall, Blasi? And what's like, how are you gonna juxtapose it into, like, this setting? And you start thinking about it. Cool. I want to do a gas station sign. And that's so perfect because it's going to be a digital sign, and most gas stations use that. Digital. Yeah, Font for their gas prices. So, you know, plug and play on that, and boom, you got it. But that's really what. Why I just try to focus on is like, what are you going to be able to do to change people's perspective on, like, this thing? And, you know, You. You realize a lot of these items share the same dimensions. You know, there's. For instance, we went viral a couple years ago when we released these matches. I wish I brought all this, bro.
Unknown
I have.
Blasi
Okay. You see, they're in my office. Yeah, so. So it's. We. We got together, we're like, cool. I want to develop some matches. And it's ironic that, you know, they. They could fit on this crate. My homie had a crate. We put them in there. We're like, man, what if. You know what else you put in a crate? Albums. You know, I mean, let's go ahead and just put a whole album collection. We sold 2,000 in a couple hours.
Unknown
What?
Blasi
For real? When we originally dropped those. Yes. Oh, everything. Yeah. We dropped the west coast and the east coast of all the classic east coast albums in a crate and all the greatest west coast albums. We call it Greatest Match Hits. It's like matches for each crate is.
Marty
Just its own product.
Unknown
It looks like a Creative records.
Blasi
Yeah.
Unknown
But they're just matchbooks, and each matchbook was an album.
Blasi
I just want to, like, go off on a slight tangent and just kind of share. Share with people who are watching. Like, people often associate creativity with, like, a big budget or like, you gotta have X, You. You gotta have unlimited amount of money to, like, create what you want. That was a perfect example of the opposite. That was something that. Where the crate, when we once we took it to our manufacturer and got the whole thing set up, ended up being 10 cents. That crate, you know, the matches are around a quarter each, so you're spending around like A$50 after the box and shipping and handling whatever, you know, and that's something that, you know, you're. You're making it for less than, you know, a mug double. You could go ahead and really scale this item right here. But, you know, that's what I try to focus on now. You know, I'm not really necessarily like, excited about the exclusive items. I want my stuff to be appreciated by everybody. Like, a lot of people do want to become supreme. They do want to become this, like, exclusive, like, like you. You don't got it type brand. But people forget there's companies like Barbie, like Hot Wheels, like WWE action figures, GI Joe. Like, I want to develop something along those lines, something that everyone could appreciate. Because once you get into, like, the. The hype market, it's fickle. You know what I mean? Yeah. You're chasing something that's. That's. We call it fleeting. Is that the right word? Yeah, like you, you really want to capture something that's creative and you become appreciated based off of that. Murakami is someone who finds himself in the middle. He's always been developing art, but the hype market found him and kind of developed it. Rather than him trying to like really search and, and grasp this hype market by having a drop and having like 10 items available so it sells out instantly. Like that whole train of thought. Like I said, like when streetwear peaked, that's where it stopped at like 2017, 2018. That's when the exclusivity market kind of like was starting to go away. Now it's really based on community. You see like the. The biggest brands out right now. All champion community. You know what I mean? If you look at FTP, if you look at hellstar, you know, they have a whole football team right now. Shout out to Shawnee and Juice man.
Unknown
What do you mean?
Blasi
What do you mean they have a, a football team? I don't really know the specifics, but they're on ESPN about it. Like, it's for kids.
Unknown
Oh.
Blasi
If you go on Hell Star's Instagram, you could check their following. It's like health sp. Health Star Sports. But it's an official football, like touring team where. Yeah, it's the whole. Where they do tournaments and they're all official. Nike's involved in all that.
Unknown
Damn.
Blasi
Yeah, it's dope. But they're creating a community amongst us all. I think the biggest brand. I think the biggest brand in the country is hellstar, if you ask me. As far as streetwear. Yeah, yeah. Shout out to my boys. I think on a global level is Cortese.
Unknown
Never heard of it.
Blasi
They're a big brand in, in England. Huge supreme collabs. Matter of fact, Nike collabs. All these big names work with him. But they really are known for the community that they develop. Like, that's the stuff that gets people going. Like they, you know, in order to bring a bigger crowd, they already gotta see a crowd that exists. You know, I mean, I think like part of like the Travis Scott concerts or the Playboy Cardi concerts. The fact that it's just chaos. He's learned to kind of like make that his, like his identity and that's built a, you know, a wild community for himself. You know, you look at like Zach FTP, the things developed the last 10 years, like, you know, he's able to. To become an identity for a lot of kids. You know, a lot of people who didn't think that they were like being catered to now have a home. And yeah, back to this whole point of like, what makes a good product? It's like, yeah, just staying true to your creativity and not, not going towards like the whole hype market.
Unknown
Just because catering to something like you said, I found a lot of my fans like what I like.
Blasi
Exactly.
Unknown
That's why I made those stupid ass pictures. I'm like, someone's gonna like this. Yeah, I made it because I like Robot Chicken.
Blasi
Exactly. It's a blessing to have that, you know, I mean, you have a, you have a, a real priceless community. If they could, they could get down with your influences just as much as you are, you know. But yeah, that, that's the way I always try to perceive it. It's like for a while, when I first started, the hot thing to do was like, hey, let's only have the site open for the weekend, you know, I mean, it's not becoming.
Unknown
People do that.
Blasi
So it almost annoys me. Yeah. So I, I did the whole, you know, I've been around the ringer, I've been around the, the block when it comes to streetwear for five, six years. So I could really speak on this last like, like seven year transition that I've like witnessed. You know, it went from itemized sellouts where it's like, cool, we're only at 300 units, which is starting to come back. It went to that. It transpired to, all right, now it's going to be a time basis of a seller. Like, cool. We're shutting the shop off on Monday. So you gotta, everyone gotta, you know, run up the orders for us. We're like, we're gonna flip this in two weeks for y'all. Deadline's Monday. The sites close until the next drop. And I've seen that. Yeah, I hate it too. And you know, makes me think that.
Unknown
I didn't find the right site. Like so.
Blasi
Exactly. It's just off and it's just like bugs, you know, it's kind of ridiculous to think, especially once you start considering different forms of entertainment, like music, like food, like sports. For me to listen to my favorite Dave Blunt song, takes me five seconds. I don't have to go on his website. And it's sold out. Ah, there's no more listens available. I could, I could hear that song in like 10 seconds. It's available. So you become more like engaged with the creator with clothing. That's the biggest brick wall you gotta deal with is like ego of just like, man, this is the way the brand should go. I shouldn't have this available at all times. But I've learned that once you make it available, then you're really able to embrace your community. And you look at people like in la, like Asali, shout out to my boy Milo, shout out to Desto Dub at cough syrup. They're open seven days a week, you know what I mean? They really defy that whole idea of just keeping it, you know, based around time and you know, it's unavailable for this long. And you, you look around la, that's all fool's wear. Just because it's like, okay, if I want this. So yeah, go get it. That doesn't make it whack.
Unknown
I'll follow our coasters like diamond the way just everyone's rocking it.
Blasi
Yeah, I'm very proud of Dove as well, man, for just like creating what, what he's developed. Damn. I had a really good point to mention. Oh yeah, okay. Yeah. I mean, during this time, back to my whole point about like 2017, 2018 transition of like hype ending. I think a perfect example of all this, as ironic as it sounds, is Balenciaga. When they first came out with their sock runner shoes, it wasn't no Jordan release where like only 10 stores has them. Man. You go to Nordstrom, you go on essence.com, you go to Balenciaga store anytime you want to go grab those, the triple S's, you know, all these different like shoe trends that they had, they never made it. So it's extremely hard to get. You were able to grab these whenever you want. Same with Rick Owens. People love those Ramones kicks, the ones that look like Converse. But I feel like people weren't able, weren't going to be able to engage with it. They weren't so available. Available, but that doesn't mean it's lame. You could say the same thing about air forces, you know what I mean? Yeah, vans, all that. It's like they've learned to accept that, like, no, this is a community and like we gotta embrace a great example because like 60 years, how lame would it be if you were like 14 and you couldn't get some old school skate highs or something like that, you know, only shoe.
Unknown
I wear slides today because my back hurts. I wear ice skates.
Blasi
Imagine it was some like stupid Jordan that only comes out every seven years. You gotta go on ebay to get a new pair.
Unknown
Do that. But I don't give a.
Blasi
Enough. Exactly.
Unknown
I don't walk with my, my feet straight anymore. I haven't done that in a long Time, dude. Yeah, I got you. You get over that. You get over the fact, like, it's also. It's shoes. Like when you first get your car, like, oh my God. I still do. I still do that. But like, you know.
Blasi
Yeah.
Unknown
Like, oh, so Dirt Phillips. Okay, I'll clean.
Marty
We have kids and it's just over all that.
Unknown
That's different. Marty. Marty has murals in his car, I bet. Just crayons.
Blasi
If you think about it. I think like the, the sneaker market, that's how they kind of died is the fact that they never found their escape from the hype market. And then it kind of died along with that whole identity. Because, I mean, sneakers have like, been on the decline for what feels like five years since COVID You know, blame it on. Blame it on Covid for not allowing these, like, these pop up moments or whatever to occur at like Foot Locker. But I. I think that like, they've become less interesting just because people are like embracing the whole community. You know, they're slower trends starting to take on. You look at like shoes like Solomon, you know, these like crazy running shoes. But. Or even like a brand like arteryx, you know what I mean?
Unknown
I've never heard in my life, man.
Blasi
Yeah.
Unknown
I wish I could just, as you say, it pops up like, so I.
Blasi
Can just see it over your head like, oh, yeah, yeah. But these are all these brands that are just available at all times. You know what I mean? And that's the long lasting part about.
Unknown
Yes, it's long lasting.
Marty
The scarcity model seems like it's more like for an up and cominging brand, like.
Blasi
Yeah.
Marty
Getting off the ground, like.
Blasi
Yeah.
Marty
Almost like crowdsource.
Blasi
Exactly. You're able, I guess to like capture a moment in a bottle. And that's kind of what, like, helps grow it initially for sure. But after a while, like the people who kill it are the ones who, you know, even on a design level, as we're saying, it's like, it's the ones who make all that available for sure.
Unknown
Like weed.
Blasi
Yeah.
Unknown
Like, even some of the growers we love are like, dude, he only grows three pounds a month. I love it. It's fire. But what about the guy that has.
Blasi
It all the time?
Marty
It's annoying.
Unknown
Like right now.
Blasi
Yeah.
Unknown
You can love your connect at home. If he doesn't answer, you're gonna find another one.
Blasi
Yeah.
Unknown
And he always has weed and he's gonna win.
Marty
Yeah.
Unknown
Even though the other shit's better and you like him more.
Blasi
He's got a community that's Kind of.
Unknown
You don't have enough.
Blasi
It's ironic you're saying that because for some reason all these high fools in the weed department, weed game, they all forgot about that. And there, there's. It's very much like the hype market again right now. There's only like 100. Yeah, there's. There is only X amount of pounds of this. There's only X amount of the plushies we made for this release, you know, and like, it's really became like, oh, you need to have it right now, but we eat something. That's kind of hard to perceive it that way just because with clothing it makes sense. I buy a shirt from supreme five years ago, I could still use it. I can't do the same with weed. I'm gonna want to consume in the next couple days. You know, I'm. I'm smoking the product away.
Unknown
It's gonna be gone. I mean, the packaging is cool. All that shit's tight. Like, it's just, if you have more weed, you're gonna win. Just like with. Like I said, I've been telling him lately, like, the hype's gone. There's no hype right now. Like, there's no. There's no reason that Fairfax is packed. Like, it's. It's sad to see. But there's no, like you said, blame it on Kobe. I don't know what it is, but I think everybody got maybe too cool or everybody like the weed. Everybody in the mom sells weed now. It's like, damn everybody. Their mom's got a clothing company. It kind of drowns out. Like, nobody wants to be a supportive fan more than like, well, I'll buy.
Marty
I'll.
Unknown
I'm hyped up about everybody's. It was cool. And I think a lot of people don't think that way right now. Yeah, it's more like, well, I'm pretty awesome, but they want to give me. They can give me like Supreme. Every underground artist look at their first where they blew up supreme headband, supreme box logo. It was sick to have. Like, oh, you got that? But yeah, they sent it to me.
Blasi
Well, well, let me ask you something. So when it comes to, like, brands that you've witnessed grow and kind of like make that crossover from having only a dozen pounds or so to like having like a full blown operation, do you think that there's a certain ceiling that they hit where it's like now it's like qc, isn't. Yeah. On it as hard?
Unknown
Well, what it is is once they bring in outside people.
Blasi
Yeah.
Unknown
To invest. And then that person's like, well, we need to hit this marginal. All right, we'll put the 7B grade in there this time. And next time, only A, right. Never again. Right? And they go, well, damn it, 200k more. Nobody even said nothing. I got like three DMS about it. Let's do it again. And then it just goes, well, what about the c? I made 400k more. I do want that boat. And then that was a C. And then they go, well, I sold off 20 of this. Now it's a C minus.
Blasi
Yeah.
Unknown
And it's like, damn, you know what you used to be like. And then they go, I am rich. As I don't get. That's what happens to people.
Blasi
Yeah.
Unknown
I think because there's not a lot of people that stay just them.
Blasi
Yeah. 100. And there's just so much outside money that people are willing to like pour into it. And all these full. It's cash. But you know what I'm saying, There's just so much like bread coming into where it eventually will influence, like, your decision making. Because I ain't gonna lie. Like, I, you know, shout out to all the big ass brands out there. Right. But I've never seen someone like dominate and stay dominant, you know? No, not.
Unknown
Not in the rec market. In the black market, it lasts for two years a year, and then just. It just goes away. I don't know what it is about the weeds. Oh, it's ever changing. Dude. There's not like the Drake's and Kendrick Lamars of it. Like, yeah, these folks are always.
Blasi
Well, there's. There's no, like, stay that way all the time. Yeah. There's no Chipotle bowl. You know what I mean?
Unknown
Like, you know, it's good. You're gonna get every time. It's always good.
Blasi
Exactly.
Unknown
It's not that every.
Blasi
Every pre roll Chipotle ain't a good example, but you get it.
Unknown
Oh, I get what you're saying.
Blasi
Yeah.
Unknown
No 100, you're gonna go Taco Bell burrito. Like, not in terms of quality. Just like, you know, it's a staple. Staple every time. Always.
Blasi
Do you think as like there as a culture, we're just getting higher, like, and like our, our kind of threshold to become.
Unknown
I think our culture is getting a mediocrity. Mediocre is just like, it's okay. People are like, I'm okay with the C. Yeah. With everything.
Blasi
Damn.
Unknown
That's what I think is going on. And the people that do you Think.
Blasi
We'Ve seen a drop in quality. Oh, yeah.
Unknown
Since like 2019 to 2020.
Blasi
Yeah. We'd smell different weed.
Unknown
Some stay going up, but weed is constantly here at a slow decline.
Blasi
Yeah. Becomes competitive. Everyone tries to beat themselves to with the same pack.
Unknown
Our shit's better, but it's the same white label pack. You have a different bag with a better marketing scheme, literally. Which is, okay, people need their McDonald's and people need that they want it. Some people love McDonald's, but like, I'm not trying to eat that.
Blasi
Yeah, that was.
Unknown
I get it.
Blasi
That was our critical thinking from like 2020 to 2022. Working with all these different wheat brands, you know, runs brought me along and we met a lot of different brands who needed rebranding. That's all we focused on. And that was a majority of the conversation. It's like the flower was. Was good already, you know, I mean, that shit's already green.
Unknown
It's everything else.
Blasi
It's everything else. It's like, hey, Blasi, we need a logo or we need some weird. A die cut bag to make this drop exciting. But now it's like gone into a whole different monster where it's like the Christmas day, you know. But I think the consumers are responding because oftentimes than not, you go through like the comment section of these viral, like, weed bags. They're all saying, like, people are bored. Oh, what's the flower like? You know, or.
Unknown
People are bored, though. Like, yeah, it's cool to see new. You see the Turbo Man.
Blasi
Turbo Man.
Unknown
Somebody had an eighth. It's a Turbo man from, you know, the Arnold Schwarzenegger movie. Jingle all the way. It's a action figure. Open it up as an eighth of it.
Blasi
Yeah.
Unknown
Box and everything.
Blasi
Yeah.
Unknown
People are going hard.
Blasi
I do like, I think it's now became like a. Like a dog show of just products, which is everyone just having like the craziest science.
Marty
I saw like a burger and fries one or something.
Blasi
Yes. I literally saw that. Like somebody like, it is what it is. Yeah.
Unknown
It's like, don't buy it if you don't want it. But also like, at least it made me stop and go tight.
Marty
Uhhuh.
Unknown
Cuz we. We boring right now. Like, yeah, what it is, dude. Everyone's rolling a backwood with candy purple in it and they don't know the difference between that strain and the next. Like, this one tastes a little different. It's og. It's not even the purple weed you smoke every day. Most people are just bottle water. Only very few people go, oh, I don't drink that.
Blasi
Right.
Unknown
And very few people. It's water.
Blasi
It's a great analogy because then you have sprayed weed. Dasani. Exactly.
Unknown
There's so many comparisons.
Blasi
And, like, people love the Zani.
Unknown
They sell it everywhere.
Marty
I just saw, like, something came out where they were. Like, these bottled waters are actually just tap water.
Unknown
Yes.
Blasi
A lot of them. A lot. The Sony's for sure.
Marty
One of them. I don't remember if it was Dasani or one of them like that, but big one like, that was definitely, definitely on the list.
Unknown
It is what it is, dude.
Blasi
Yeah, but that's. That's.
Unknown
That's what's going on. And the hype and the clothing is gone.
Blasi
Yeah.
Unknown
Like, it's the. I went by Fairfax. It's a ghost.
Blasi
Oh, you go there, it's dead.
Unknown
There's more people at the chick.
Blasi
It's suppress. Yeah. Dave's is the new supreme on that block now.
Unknown
Hundreds is gone, dude.
Blasi
Yeah. Damn. Yeah, that. That whole. I mean, I think it all comes down to, like, the way we work as consumers. I think that, like. Like, at one point, Fairfax was a location where.
Unknown
Cool.
Blasi
I'm not buying this online. Let me grab it in person. The way things have gone where it's like, it's all exclusive, it's all online. I think it's kind of pushed people away from that street also. When I was going through Fairfax as, like, a teenager, as a young adult, I felt like I was being pushed off that street. Just because you go into these stores and they're just ran by the craziest douchebags that don't give a fuck about.
Unknown
It used to be bad dude.
Blasi
Yeah.
Unknown
At Supreme.
Blasi
Oh, you. Oh, yeah.
Unknown
They've called my homie any. Oh, my God.
Blasi
You better drop. You're better off talking to a brick wall than asking for, like, hey, do you have this shirt in Excel? They're gonna look at you like a goofy, yeah, I'll be right back.
Unknown
Yeah, never come back. We went there once. The guy was so cool, and I go, this is the first time they've ever been chill. Supreme people that work there, for some reason, the second you work there, you become a. Yeah, it's. My homie goes there every drop. The one that has the store, basically, it's almost as if they just, hey, the guy's here. Let's treat him like. Like, collectively. Every guy's like, yeah, hey, this guy, right? No, Excels.
Blasi
Make sure you don't buy.
Unknown
Yeah. Make sure he gets nothing. He's not reselling it. He's just. His house is. You know those guys.
Blasi
Yeah.
Unknown
But yes. Oh, man, they're dicks. But now, like, you're saying when I sit here exclusive, I'm not waiting in line to not get something.
Blasi
Yeah.
Unknown
So I get it. It's nothing but Asian foreign exchange students waiting. And now that's the only people that.
Blasi
Line up on Fairfax stuff because they're still green to it. They haven't, like, understood that, like, maybe you don't want this. You know, they don't get it.
Unknown
They're selling it back home. So there we go.
Blasi
Because even when I do some reflecting and like, you know, I kind of look at myself. I went to a Supreme Drop one night. Night. It was for the Gucci mane box logo shirt. And I was one of the kids who got there at like, 11pm on Fairfax. Right. Left my, like, airport job, got there middle of the night. I was in the Same spot from 11pm to 11am Just 100 people more in front of me this time. They're all crowded up. I. I try to go on for the online drop. Didn't make it. I'm like, cool, let me just thug it out. Let me get it in person. I got work at 3pm it was like 1pmI'm like, I need a bounce. Never went to another, like, drop kind of release thing. Just because I was like, it seems.
Unknown
To be that slow either, so. Yeah, move next.
Blasi
Exactly.
Unknown
They want that.
Blasi
Yeah. But I think that kind of like, shoot a lot of people away. Because then you started developing a reseller's market where, all right, you don't want to wait in the supreme line. Cool. $20 extra, 50 bucks extra. And then they start going to that rather than just finding it all on Fairfax. But Fairfax, yeah, it's. It's a dying street. I think Melrose is coming back.
Unknown
I passed by the other day. There was like, three shots with lines.
Blasi
Dude. Yeah.
Unknown
I haven't seen lines in so long.
Blasi
Yeah. Shout out to, like. I said shout out to Asali. He's a brand who has their. Their store across the street. Asali.
Unknown
Asali.
Blasi
Yeah, it's this with like, Chapo and Pablo Escobar on, like, sweatsuits. It's all over the place, but it's like some. Some like, single print sweatsuit. Anyways, Very popular brand. Very, very popular. They. They have their shop across you from Fairfax High. Prior to that, he was like, in the fashion district in la. Saw, you know, cool amount of people come in every day. His shop now looks Like Macy's. Like, it's just like three dozen kids just moving around, walking because they're getting embraced, they're getting their sizes. They have the XL in the back. And you know, he's. He's reaping the benefits of that. But I think they're bringing new life to Melrose because he's for sure one of those stores that has a line outside.
Unknown
Usually it's by where the flea market is.
Blasi
Yeah, right there across the street from the gas station.
Unknown
Yeah, that's one of them. There was like three stores that had a lot. Well, awful lot of cough syrups out there now. They had. They had a hella fools outside. It's like the old no Jumper store.
Blasi
Exactly. Literally life next door. Neighbors to that.
Unknown
It's just life. That's all you want to see is. And then cool kicks across the street, right? Yeah, just people doing things. That's all we want to see. Like, I get happy when I go my hometown. There's people outside on Main Street. But yeah, yeah, you just want to see that. It's not all dying.
Blasi
They also got that marathon burger that just opened, which I did not see the end of that line.
Unknown
I was in that line for 20 minutes for the Ogg thing when I went and I'm like, so, yo, do you guys have a pass ago? Like this is the burger line. I was waiting for 20 minutes because I could see the parties right here by the burger line.
Blasi
Yeah.
Unknown
So I thought that was the line to get in. Was dressed nice as to get burgers. I thought she was there for the event. I was standing behind her for.
Marty
So it was like an opening event.
Unknown
It was an opening event, yeah.
Blasi
Oh, yeah. But that street's finding like a new identity. It's. It's building life back on it. You know, you got cookies right there as well. Like that whole shit's gonna. I could see it growing back, you know, blossoming.
Unknown
It's coming back. It has to.
Blasi
Things just be a new era. It wouldn't be the same as what it was six years ago, but too.
Unknown
Cool in this one. But at least they're there. Yeah, People are down to be like, yo, let me get a picture. Tyler Creators. I'll buy at the golf store. Now people like, yo, there's like people too cool to get hyped right now, I feel.
Blasi
Yeah, it's just that.
Unknown
It's just. It is what it is, man.
Blasi
It's the effects of the hype market, man. That's what it was.
Unknown
Well, they're dead now, so hopefully it'll be rebirth of, like, cool.
Marty
Yeah, People got used to it. It seems like it has to kind of go.
Unknown
It became too cool. And like every rapper was at every single thing. It's like, well, I'll see him next time. The weed events, I'll go to the next one. I'll go to the next one. And then now they're like, scarce. They used to be every weekend.
Blasi
Yeah.
Unknown
Laid the out.
Blasi
You got watered down.
Unknown
That's all that happened. I'm not trying to go again.
Blasi
Especially those weed events, like all the. What do you call it? Successes, as they refer to them. I have an office next door to one in the fashion. Not the one you went to, but I went prior on san Pedro and 14th Street. Like in the heart of like the. Not the heart of Fashion District, but we in. We in Fashion District. Next door neighbor was a secret sesh that used to get shot up. Fools would get robbed. Police would just post up outside. My God, my homies done been arrested just from being at my spot, just from, like the activity in the area. But I. I used to. I used to go there a couple times and I'd be like, damn. They're really, like, trying to see who could have the lowest ounce for sale.
Unknown
Yeah. Ten dollar zips, three 30 ounces of butter shatter. Like the lowest man wins at those things.
Blasi
Yeah. The most ridiculous wholesale deals, bro. Exactly. They had. There's always some funky edible guy in.
Unknown
There in the mix that he made that brand. He made it that day. Yeah.
Blasi
A staple sign and she's dipping his fingers in it.
Unknown
And all day I've eaten some horrible edibles before.
Marty
What about like, shrooms and psychedelics and you know what?
Blasi
I'll be very honest with y'all. They terrify me.
Unknown
You never done them.
Blasi
I've done them a gang of times.
Unknown
Oh, okay, okay. But she's just scared.
Blasi
The last, like five years, what I had my. My craziest trip was we, you know, I did some shrooms in, you know, one of the biggest artists in the world commissioned my team to design collection from, right? So I'm like, you know what? This is a big deal. Let me go ahead and get a whole BNB in the woods. So we got some crazy one in like the middle of Oregon. Beautiful spot, snowing. Took a gang of shrooms, as you should, you know what I mean? Half of the team doesn't, like, do drugs and do smoke or anything like that. It's just straight edge. The other half, we party animals, right? So we doing this and I'm getting visuals. I took, like, four or five grams, bro. It was like. I was just like, it. This was. If there's any place to do shrooms, it would be in this cabin. Yeah. With all my friends, with. With no stress on my back. Let me lock in. So I. We did it in, like, three different ways. We ate them raw and then we put them in like, a lemon tea, you know what I'm saying? We're getting, like, creative with it. I start getting visuals. Everything kind of got like a GTA San Andreas render to it. It's all flat. Like, the walls. It ain't just like a collection of blues. It's just one flat blue. You know, one thing led to another. It was one of those situations where, like, I now understand people say, like, oh, I met God. Off of that. I did. It was the most scariest things. And. And, you know, I referenced my grandma, like, earlier on this show. I was like, 15. She passed away. Rest in peace. She. I don't even really think about her too often. You know, I was very young when she passed. She was in. I. I met her again, bro. She's talking about, make sure, you know, your mom's happy and she's good. More here crying, bro. My bedroom. I just had, like, a crazy trip and everything after that. Every time I would try to trip on shrooms, it just sends me to a negative space. I don't know why. I've heard, do it in your best situation, do it in your worst. Do it alone.
Unknown
Well, it's just the universe telling you, you don't need these right now.
Blasi
Yeah. The. One of the last times I did it, I used to. I used to pour up. I recently quit last year, but I used to sip at least once a week. One of the last times, I had tripped on shrooms, for some reason, I thought it'd be a great idea to pour up and to take shrooms. One thing about shrooms is, though, they'll take you down a roller coaster of you thinking you're extremely tired and you being restless.
Unknown
Yeah.
Blasi
You know, you just. You can't go to sleep on shoes for some reason. At least I can't. Lean's another thing. You know, it's opiate. You're literally, you know, you're, like, trying to go to sleep. That's like the end goal. And the shroom just kept me up. And you're just wired. Oh, my God. It's like speedballing or something.
Unknown
Roller coaster.
Blasi
A psychedelic speedballing. And then, like, the definite last time Was like last April or something like that. My homie just went to a restaurant like, yo, you want to take a shroom? Like, yeah, it. And I was just super conscious of him. Like, bro, I do not like how I feel. Oh, it wasn't. It was just like, you ate a.
Unknown
Bad edible dirty feeling.
Blasi
Yeah, I hate that. Yeah.
Unknown
Year old skin.
Blasi
Yeah. You literally. Yeah. You feel, like, groggy. You got groggy off the shroom. Yeah, I. I've taken shrooms also, like in Vegas with like hundreds of people around me, you know, stressing out.
Unknown
Like, I don't know if I could do it, bro.
Blasi
I had to take like a, like an ice cold shower when I got back to my hotel room to try to like, even myself out. It was one of them. It was one of them. Pill. Yeah, I was with one of my exes. It was like a pill capsule. That's. I just took one.
Unknown
Those are. You don't know what it is?
Blasi
Yeah, took two. Oh, that don't hit me. It. Okay, I feel a little sensation. Let me play with it. Then three, four. I could do six. And then boom. You're like, oh, you're. You know. But I think, like, I told my homie, I feel like I know too. Like, acid truly, in my opinion, made me more creative. When I was like 1920, I went to San Francisco for the first time, like, regular first time acid trip story, right? Like, I took acid there, went to like Hippie Hill. And I just recognized all the architecture and just realized, like, damn, this is all. This is all compacted. This is a. Not constructed, but it's a. It's just created like perfectly. And then it just made me look at cover art differently. Like, cool. You know, you want. You. You want to compact this logo right here. I don't know. What I'm trying to get at is acid made me more creative. But I started taking it from like 20 to 24. And then at the age of 24, I realized, like, bro, you don't want to burn yourself out. Because growing up, I knew fools that were just like, did too much acid. You could wave a hand in front of them, they'll react, you know, so they do not want to get like that. And, you know, I feel like I'm like two acid chips away from that, you know, so good, you know, I got. I got work to do, and that's.
Unknown
Why I don't do that. I'm scared I'm gonna change my.
Blasi
You already done acid.
Unknown
One thing I haven't heard.
Blasi
Okay. Yeah, I'VE done it like five times, I want to say. But yeah, I feel like I really did unlock a piece of my brain. Do I think like anyone should take it? No. You know, I kind of got lucky. You know, you really shake the dice with that kind of.
Unknown
And that's something. I'm not sure. My look's weird.
Blasi
Yeah.
Unknown
First time like, oh, he's weird now.
Blasi
Yeah, yeah, you're over. If it's just one time, like, damn.
Unknown
Dude, I'll be so sad. Can't do the show no more.
Blasi
I had a homie who did that was his first experience on dmt and he said like, bro. He like admits it to me once a year. Like bro, I've never been the same since.
Unknown
Like I've had people say that to me about drugs. Yeah, that's never good, dude.
Blasi
No. Yeah.
Unknown
Especially I don't know, just personality changes I can't do.
Blasi
Yeah. Because then everything that does that, it affects your sober being. I feel like myself, I'm almost permafried where my identity is the same sober as it is high. Like there's not really like shift on it.
Unknown
Yeah.
Blasi
I feel that maybe if I'm like drunk or something like that, then I'll be a little more loose, you know. But I'm the same always.
Unknown
I feel you, but I don't think it's permafrotte. I think you just handle drugs well.
Blasi
Yeah. Oh, don't tell me that.
Unknown
I'm like, how much you smoke? Nothing versus the same look. But how much smoke? A zip. Same.
Blasi
Yes. I could talk to my mom. Whether I'm blasted high doesn't matter or I'm dead sober. I'm probably gonna react and talk to her the same way. You know, edible's different.
Unknown
I'll just be a little more like.
Blasi
Edibles is putting you to. See, that's one thing. That's one thing about flower too that I don't. I don't know if it gotta do with my spine or some, but I don't get sleepy off weed.
Unknown
Oh no.
Blasi
It keeps me up. If you want to be real. The worst, the worst thing I should do before I go to sleep is smoke a blunt.
Marty
That's true.
Blasi
Cuz what I would do is just stay on my phone for three hours. Yeah, that. That rush, right?
Unknown
Hit the bong.
Blasi
Yeah, the bong is always fire. I. I go through my phases and weed all the time. Like there'll be like four months. Yeah, four months. I'm a joint guy. Four months. It the darkest blanket flying. Give me A grabber. You know, I go on a spliff mode for a moment. You know them. And then the dabbing dude, you know.
Unknown
What I'm saying happens, though.
Blasi
Yeah.
Unknown
Right now I'm dabbing heavy. I got a bunch of ice hash my homie makes. Ross. I'm like, don't squish it. Let me just get the hash. I said, so I've been just smoking straight ice hash two days. It's narcotic.
Blasi
Yeah.
Unknown
Makes me feel like. Like I need to go to. Like, I need to sleep. But I'm not high.
Blasi
I'm just.
Unknown
I went to bed three in the morning still. Dabs keep me awake.
Blasi
Dude, edibles will knock you on your ass, though. Or do they do that for you?
Unknown
They. They do. They won't make me want to be like, okay, I'll sleep.
Blasi
Yeah. Because one thing that feels amazing is waking up from an edible. Especially when you're like, I love it if you don't got to do the next day. If it's a light day.
Unknown
Oh, that's incredible. If it's ever.
Blasi
If it's a head. Yeah. God. Summer break. If it's a heavy day, you shouldn't have been doing edibles to begin with.
Unknown
Always do. I always do it to myself.
Blasi
Dude, I. I really messed up. A couple years ago. They had the tinctures. Those were really, like, popular, where it's just, like, droplets. Oh, my God, bro. Think it was lean. What? I was just at the red light.
Unknown
I just put a bunch of my. Drink my water the other day.
Blasi
Oh, my God. Yeah. You feel like 10. Less high. Like, cool. Let me up it again. Let me get another droplet.
Marty
It's like an IV drip, basically.
Unknown
Yeah, exactly. I. I don't notice when I'm high. I. I don't know the difference.
Blasi
You know what? Like, wait, I. I am. Yeah, you're right.
Unknown
I am high.
Blasi
Like, I just hit this joint, like, 10 minutes ago. I feel sober.
Unknown
Yeah. Like, I know I smoked, but it's not. Like, let me say the other day. I don't take it for granted. Remember smoking a blunt or rolling a blood. Go. Where should we smoke this? Because you know it's gonna be an experience. Like, yeah, we got one blunt. Let's go. But now it's like a blunt. Like, I don't want to roll another one. I got to do. Hold on. Yeah, blood's right here. Still smoking. All right.
Blasi
It.
Unknown
It's different now that you're busy. When you're not busy, weed is just the best option.
Blasi
Yeah. I love an off day where like all I'm doing, like, do you ever like bore yourself for fun?
Unknown
What do you mean?
Blasi
So I have like a jam packed week, right, of just like computer work, meetings, abc. And then every so often a Saturday or Sunday will be reserved to just doing nothing.
Unknown
But what do you mean bored?
Blasi
I'mma walk my dog. I'm going go walk to a restaurant and then I'm just going to watch YouTube and play cyber punk until I go to sleep.
Unknown
That sounds cool.
Blasi
Yeah, I'll try to do that just to like release myself from any stress, recalibrate, you know? I mean, you think. I mean, you process your stress and your, your, your day going on walks, play video games. So it helps you just like clear your mind. Honestly, too much to do.
Unknown
Someone, someone will break that. It'll get broken somehow.
Blasi
That's why I try to reserve it on weekends because you always got that like professional excuse to be like, hey bro, I operate, just operate from Monday to Friday, you know, if you want to be a jackass about it. So Saturday's all like Sunday maybe. Yeah, Sundays is good, but like you gotta reserve a day to just like literally kick a can on the road and walk to Starbucks, you know what I'm saying?
Unknown
But a walk to a restaurant, I get it. Yeah, I get it. When you walking to a thing, it's way different than parking. And like, I remember the last time I walked in the movie theater was the movie Jack and Jill, Adam Sandler movie. I was drunk face drunk with Rosie. We were still just friends. We walked to the movie theater. It's like half a mile away or a mile away.
Blasi
I was like, that's, that's a push.
Unknown
That's fun. Especially when you're up. Yeah, every, every curb dip is a new adventure, dude.
Blasi
For real.
Unknown
Everything's fun.
Blasi
Yeah. No walking. You. You could solve all life's problems by just doing that. I always. Man, it's always embarrassing when you run to a friend when you're walking.
Unknown
I swear to God, I just didn't want to drive. I have my car still.
Blasi
Oh my God. Because of what town, right?
Unknown
Hometown. You can't walk or ride a bike. Everything's on drugs.
Blasi
I got a DUI like three years ago. Yeah, well, I ended up getting dropped down to wet and reckless, which I don't know if that's worse based off the name.
Unknown
Funny name though.
Blasi
Yeah. A judge telling you. Yeah, well, we're breaking it down to wet and right. That's the, that's the punishment in itself. You Know, walk around.
Unknown
What are you in here for?
Blasi
I was wet and recyc. Yeah, sounds weird. Yeah, I got arrested for that. But anyways, you know, I, I didn't, you know, I got hit with the D so I couldn't drive and I was like, you know what? I'm gonna take this opportunity. I'm gonna walk to work today. I used to live in Koreatown and like walk into my office at the time was like, wait, wait, wait. It's a good five miles.
Unknown
Koreatown to where?
Blasi
You just left LA yet, bro.
Unknown
It's far as.
Blasi
Yeah, it's a good two hour walk. Go put a podcast, go put some music on your headphones, you know. But then I'll run to supporters. Got something to explain.
Unknown
Swear to God, dude, like I just.
Blasi
Doing it for fun.
Unknown
Size.
Marty
Yeah, exactly.
Unknown
You're wearing a full jean outfit. You sure you don't want to ride? It's summertime.
Blasi
I was out like that for sure, but now I. Now I like kind of elevated a bit. Now I got like a scooter. You still look crazy on the sidewalk with this bulky ass, like electric thing.
Unknown
It's full dressed all nice like a bird.
Blasi
Dead ass, bro. Going to Target with bags. Yes.
Unknown
Coming back with bags on a scooter.
Blasi
I like a challenge, you know.
Unknown
You're a New Yorker at heart, man.
Blasi
Man, you think? So I went to New York. Hey, shout out to my New Yorkers out there. One thing I can't get behind is the trash on the floor.
Unknown
It's rampant, right?
Blasi
It's kind of weird. Someone from like Cali, even the bagged up. Yeah.
Unknown
In the nicest hotel. 62 bags outside. I get. You have to dump it where you're.
Blasi
Gonna put like, what if it rains? It rains there like once a time, you know?
Unknown
Well, it's weird, dude. There's so much. It looks like. Like a. Like a Batman movie.
Blasi
Yeah.
Unknown
Bags.
Blasi
Bags back steam. What the.
Unknown
Like the Ninja Turtles.
Blasi
It's.
Unknown
It's everything I imagine.
Blasi
Literally. Yeah. It's literally just a big ass wasteland. But beyond that and the whole rat situation, it's like I just like walking. Yeah. It feels like you're inspired, man. You know?
Unknown
Yeah, it does.
Blasi
Yeah.
Unknown
Like any moment someone's gonna blow up that wall and take that bank safe.
Blasi
Do you think you could ever relocate from outside California? Do you think you.
Unknown
If I didn't do the show, I would have left to New York for real.
Blasi
What?
Unknown
So much cooler.
Blasi
Yeah.
Unknown
You get anywhere just on your feet, you take it. Taking a train, taking a bus. Put a little gun in your pocket, you're fine, you're. Anything in New York's fine. If I go, get away from me. Yeah, that's the only bad part about New York. But what if I get mugged?
Blasi
Yeah.
Unknown
What if there's a guy with a knife, there's rats everywhere, wrestling some the ground. I'm gonna shoot you.
Blasi
My favorite thing about LA is like just the houses. Like they're like front yard, a backyard.
Unknown
That area like Pasadena area with the plantation style houses where the, the goes all the way around.
Blasi
Yeah, they got some fat ass cribs down there. I love it.
Unknown
I was there yesterday for the Pasadena.
Blasi
Oh, really?
Unknown
Rosie Reddit NASA. That area where NASA is, it's creepy. I think it's fake house. Nobody lives there. Nicest neighborhoods in lasadena. Rose bowl area.
Blasi
Yes. Once you, I mean they have that bridge right next to it called like Suicide Bridge.
Unknown
I don't like that bridge. Yeah, I don't like driving over there.
Blasi
I don't get it. Like, I don't understand why they would put a gate right, right in front of that bridge, you know, if so, you know, with all due respect, someone's like at that moment where it's not gonna do. They decided like, cool, this is the way I'm a dip. A gate isn't gonna do anything. They're trying to like, like see it through, you know what I'm saying? I. They gotta either close that bridge or just accept the lore. Okay.
Unknown
That's a different bridge I'm thinking of then. I'm talking about the one you drive over to go to like the downtown Pasadena. I hate it.
Blasi
It's one of those. Yeah, it's just like, why do you.
Unknown
Have to be up this high? Just take me on the road over there. Why do I do a bridge? Yeah, I'll go four yards that way.
Blasi
It's literally that maps doing that. I think we're on the same. It's that old school, got a bunch of light.
Unknown
Yeah.
Blasi
I don't like pictures.
Unknown
Yeah, dude, but the area is nice as.
Blasi
Oh, it's beautiful.
Unknown
But yeah, I would go to la. I mean I would go to New York, but LA is different. LA is just so spread out New York. I just feel like, dude, I, if I really wanted to, I'm not a robber or anything, but damn. Talking about I want to get mugged. That's why, that's why you can rob people so easy. New York, I'll get away from you. I feel like if I committed a murder and a Cops looked at me, I might get away.
Marty
Just back into the crowd.
Unknown
I'm just gonna, just. You ever see a movie you can dip your people's apartments, run off a manhole, go through the manhole, see the clan soldiers like you guys and I'll just take off.
Blasi
La. Yeah. I feel like you eventually get gridlocked. You know, it's just mainly streets. Right.
Unknown
That's it on the backyard and helicopter will see me and then I'll get attacked by a dog. Like New York. No one's walking around like canines.
Blasi
Yeah.
Unknown
Like this police bagels and pizza. Like me. Every day I want to get away.
Blasi
Yeah. You know, and you know what's funny? You don't really ever see like high speed chases. I feel like that's a thing out here in Cali. You don't really see New York. Yeah.
Unknown
There's too much traffic.
Blasi
Yeah. I've never seen a helicopter like go through the building.
Unknown
I can get away.
Blasi
Yeah.
Unknown
Going to something like. Ever seen the Matrix when he's running away from the beginning. That's me. I think I can get away. I'm all slow, my back hurts.
Blasi
But I'm pretty sure out here in LA, I've done like enough YouTube research to come to the conclusion you either gotta go to the airport, you gotta go to like downtown LA to escape. Yeah.
Unknown
You can't escape anywhere else. Downtown is one of the only places.
Blasi
Yeah.
Unknown
It's impossible. You can't even do the wood. You can't do. You can't do by the mountain, by the Hollywood sign, little caves, all that. You're done.
Blasi
Yeah.
Unknown
Grand Theft Auto, dude. The five stars will go away underground. Yes, that's it.
Blasi
That one tunnel, they got them one tunnels in LA too. That's downtown. That's the only way you can get away. And by the, by the airport, it's the fact that the helicopters can't like. Oh. Get in the way with like air traffic. Yeah.
Marty
Never thought about that.
Unknown
Even on Grand Theft Auto then.
Blasi
Because even if. Yeah, well, I don't know if I.
Unknown
Never pay attention to that.
Blasi
That. But because they got that big ass tunnel. Once you. Before you hit lax, you like coming from like, you're going northbound from like Imperial. There's a, there's a big tunnel you go under for like a mile. Like, well, you have your homie wait there. That probably wouldn't work out as seamless as that, but I'll hop into my homie's trunk. Yeah, for sure, dude. Put on a wig real quick.
Unknown
I will get away Yeah, I will. Get away.
Blasi
Wig and sunglasses.
Unknown
Wig, sunglasses. Shave my head underneath. So I take it off like. Like he's bald. That's not him. Yeah, dude, I will. That's why I said, I'm so glad I'm not a gang banger. I'm like, I'll murder all of you guys. Especially in my town. I'll hide in the fields. What day or two?
Blasi
Another timeline, you would have been a serial killer.
Unknown
Oh, no, I talk about it like, yo, you're just all happy that I'm nice because. Oh, man, easy. I know where you work. On your back seat. No one ever checks the back seat.
Marty
I do.
Blasi
Would have.
Unknown
I do everything every time. Because of that movie. Urban Legend. We were kids. Check it. Backseat.
Blasi
I got this paranoia where every time I get to my crib, I like, look at the car behind me.
Unknown
Oh, the car behind you.
Blasi
Yeah, there's just. Even if it's like UberEats or my neighbor, there's like a car behind me. I'll be like, I'm gonna go spin the block again. I don't know about this one.
Unknown
I check my house every time I get home. It's really shitty.
Marty
I replay Get Rich or Die Trying movie every time I get out of the car.
Unknown
Every time you get a gym bag out.
Marty
Exactly.
Unknown
Yeah, I know what you're saying. Scanning around every time Rosie's long ass dress. Every time I get home, I close my door. I search my entire closet behind the long ass clothes. Like, oh, wait, I have guns. What if he just takes it?
Blasi
You know what I'm saying?
Unknown
Like, what if you just take what I protect myself with because I wasn't home? And the Sixth Sense, when he's just hiding and shoots him. I'm so scared. I check behind everything.
Blasi
Oh, I didn't even think about that. My whole scarecrow is always something nice in my living room.
Unknown
If it's not there, you're good.
Blasi
Yeah, or if it's there, I'm good. You know what I mean?
Unknown
I'm not worried about the thief. I'm worried about the guy going.
Blasi
Yeah, I didn't think about that.
Unknown
Remember Steve McNair from the Tennessee Titans? That's how he went out. Girls waiting his closet when he came home, blasted it. No, thanks. And it's not gonna be a girl. It's gonna be some weirdo. Yeah, I see it in Sixth Sense.
Blasi
To me, someone who didn't get their hoodie on time or something. Real people crash out.
Unknown
But anyway, speaking of clothes and being in closets, this gay dude, no, I'm just kidding. But no, not the closets. I. I do shape. Shape that. Dude. There's guns. Just take whatever you just took. One night. I just don't want to wake up to the. Ah. So I had to check everything.
Blasi
I have a.
Unknown
Let's just get on to it. Close. What's next? Nothing personal. What's the next thing on the rise?
Blasi
We have a really big dope collab coming in the summertime. Really excited for. I can't announce it yet just because someone's gonna like somebody hand over it. You know what I mean? But we got that. We're actually doing puffcon again this year. So I'm pretty excited about that. Teaming up with somebody.
Unknown
Dope Volcano last year was tight.
Blasi
Yeah. Yeah. We had a lot of fun. So I'm glad that like puffco was able to identify that. And you know, just off of like the whole moment when I got there, I didn't know that this was. This booth I had was gonna be so removed from like the actual festival. I was concerned. I was like going through when we first got there. I'm like, damn, this ain't gonna work out. Sorry. People like walk around with the Puff Kano on the marketplace. Yeah. Just to kind of get people to come back. But ended up being my best pop up ever. I couldn't believe it. I'm like, wow. I never thought I'd find this in like a, you know, a puff. A puffcon, you know. But we found our. Our. Our purpose there and really excited to double down this year and show people what we're really about. Along with that, we're releasing products every month. And you know, the. We're posting one later on this week.
Unknown
Nice.
Blasi
You know, first week of May or last week of April.
Unknown
Oh, well, this comes out next Tuesday. Tuesday.
Blasi
Okay. So y'all probably already seen it already. It's the Pottero car, man. The pushing pass. Make sure you go ahead and get that is it. It's gonna be pretty much like a. Like a Potero cart. Like the old. The ice cream. You know what I mean? That is a comp. As a compartmented ashtray. We have two containers, one for your roaches and one for your ash. And yes, it does push sick. You know what I'm saying? That's like I've always wanted. Yes. Yeah, yeah. I want something that like, you could just have fun. I think like a big factor of these ashes that we're developing now is like they almost like fidgets. You know? I mean, you want to have Fun with it. You almost want to play with it while you're not smoking. But we have that coming out and a lot of apparel for the month of May, so I'm pretty excited about that. But, you know, we're just always trying to push down a little bit, as, you know, as you were saying, he's just trying to find more. More purposes that we could serve, you know, within our community. Like, okay, cool, let's release this product. Let's be the home of that product. Like, we really killed it with our laundry bags.
Unknown
I have them right on my living room.
Blasi
I love them to death. Yeah. What? They are so strong.
Unknown
I. Yeah, I packed the. Out of it. You didn't rip. I did expect, like, a whole.
Blasi
Yeah. One stitch away. Yeah. Oh, God, bro. I'd be dragging that thing upstairs, bro. What? But, you know, it's. It's items like that that inspire me to think harder and think better. Because it's, like, cool if you're able to communicate with something like that. Something that, you know, there was never no cool. Laundry bag supreme has never released one. You never seen Balenciaga1. I'm just trying to genuinely serve a purpose in somebody's life. Cool. I did it with that. Let me find other places, you know, so that. That's really what you're continuously. See from me. You know, it's just making sure that we. We solve for X and do that.
Unknown
Cool.
Blasi
Hell, yeah.
Marty
That's awesome.
Blasi
Yeah. Oh, yeah.
Unknown
So nothing personal. You only on your website.
Blasi
Yes.
Unknown
All right.
Blasi
The nothing personal Shop dot com. Yeah.
Unknown
Nothing else. Right. You can't get nowhere else. And if it is fake.
Blasi
Yeah. Well, there's a couple resellers.
Unknown
Like, there's no retail.
Blasi
No.
Unknown
Okay, good.
Blasi
No. All right.
Unknown
Just in case, because, you know, there's. I saw you at the trade show with them with your. As example.
Blasi
Oh, yeah. That was wild. Yeah. A couple months ago, I went to a trade show in Vegas. It was for, like, Chinese manufacturers. We're just, you know, doing our rounds. And I saw a vendor, they had literally a thermal that we had made. Not he didn't make it, but he had a fake. A bootleg version of that same thermal. I couldn't believe it was. It was a cool. That's a cool moment I had.
Unknown
It hurts my heart when I see my own ripped off. Not because, like, oh, I'm losing money. It's more of if your sucks. People think that's what I make. That's the only reason I get pissed off about bootlegs. Like, when I See my. And I see it all the time. It's like, dude, that's a trash blank. And now you look at me and go, oh, I got one of those shirts that faded. That's because you bought it off Amazon. Amazon keep selling my. Yeah, like you said, it's easy to assist.
Blasi
They don't give a. Yeah, no, I had dropped a Perk 30 jersey in 2019. Went like, Uber viral. What? Hella. People copped it. It's all over Amazon. The tick tock shop. Now people just have their own interpretations on it. You know what I mean? I kind of accept it is what it is, but I've learned that it's tougher to fake the products because, yeah, with apparel, you know, I see a creator post something on Instagram you could technically screenshot that, deep fry it, purify it on a. On Photoshop, and send it to your printer. They do that to my shirts all the time. But when it comes to like a custom ashtray, a wall clock, Too much effort. Yeah. You know, I mean, it's very niche. And there's not really. There's no real incentive for the bootlegger to make that. It's way more heavy lifting than it is a click print on a DCG printer. You know, it's true.
Unknown
I mean, so we get played like that.
Blasi
Yeah.
Unknown
But it is what it is. Like, it's. Oh, it's flattery, I guess, because, like, damn, that's just popping so hard. We got to make that. But it's still books.
Blasi
Yeah. Last year was our. Our most successful year. So I really gave it an opportunity for me to learn about myself. And I started marking down what were the 20 best items that sold. The top six were all products still. You know what I mean? So it made me realize that, yo, you need to just keep doubling down but still keeping that. That, you know, there's quality control, but there needs to be creative control. You know, I mean, just making sure that it hits that quality. Well, I guess it is goosey, but you know, it make sure it hits that like that. A plus metric every single time. Yeah.
Unknown
Like I said earlier, would I buy this every single time I go out.
Blasi
When I buy this number one.
Unknown
Or can I get in the head of somebody that would. Because I sell blunt shirts. I don't smoke blunts.
Blasi
Yeah.
Unknown
But I know that do almost everybody. Like, oh, that's who I'm making it for. I'm trying to make, like, if I'm walking into Zoomies and I'm like 18, like, I need that Right. That one. I. I remember that. I remember what it's being like in all aspects at a shop, at a. At an event. So, like, would I spend the money if I only had 30 bucks? Would I buy this?
Blasi
Yes.
Unknown
Yes, I would. And that's when you know you win.
Blasi
Yeah.
Marty
Yeah.
Blasi
That's some real, man. But I appreciate y'all inviting me. What? I've been seeing this show for a minute. I'm super thankful.
Marty
Yeah.
Unknown
And I was trying to explain earlier, like. Like, I had you, like, what do you do? With a nutshell. It's, It's. I. I would say this. It's. It's a culture curator.
Blasi
Thank you so much. I like that.
Unknown
Yeah. I was trying to explain to Marty, like, think of LA and think of, like, art, but it means fashion. But also, it's hard to actually put a stamp on what you do because it's not just clothes. It's not. It's not what it is. It's just a clothing designer.
Blasi
You know what? And you did my head up when you told me, like, yo, like, what LA brand were you inspired by? Because they really think, like. Like, wait a second, there ain't nobody who's made this. I never really, like, it's your own thing. I never consciously thought about that. You know? I mean, yeah, I'm pretty sure there's. There's Joey chairs and there's Steve ashtrays out there. You know what I mean? But there was never somebody that I was able to pinpoint and be like, cool. They make their ashes just like them. They make a laundry bag like them. Oh, this guy kills it at wall. The next wall clock. No, no, no, they can't be.
Unknown
And if it is, then you wouldn't be here.
Blasi
No, I would be behind.
Unknown
You would already stop something for sure.
Blasi
Yeah.
Unknown
For everyone out there, like, we say, like, oh, the supreme model. I say supreme model in the search. The. In the, like, terms of scarcity, nothing else. Like, I'm not trying to, like, do their box logo. I don't want to make a break. I don't want to do what they're. In terms of scarcity and make yourself not super available. But at the same time, I make a lot of shirts because I don't want people. But, oh, it's gone. Not like, let me make more of that. I do reprints. That only thing I do is, like, on items like, oh, there's only 300. I'm not making it again. Yeah, that's in the terms of scarcity is the only reason I say supreme model. Like.
Blasi
Oh, yeah, no, that's still. That's still a thing. Like. Yeah, my. The Becky ashtray, I think, sold out. I'm not. Yeah, exactly. You could.
Unknown
If you wanted to.
Blasi
Yeah.
Unknown
You could reprint that over and over.
Blasi
I've been tapped. It's a hot button. You know what I mean?
Unknown
I mean, you can sell 500 right now.
Blasi
Yeah. Go get that.
Unknown
Yeah.
Blasi
Hell yeah.
Unknown
But yeah. So nothing personal.shop.com.
Blasi
The nothing personal shop.com. you can follow me on Instagram at blazies with a SB L, A Z, Z, Y S. And the Instagram for that, for my brand is nothing personal Shop. Appreciate y'all, man.
Unknown
Afghan sandblaster.
Blasi
Oh, God.
Unknown
We learned a lot.
Blasi
The one and only man. The who blasted Sam, my boy. Yes.
Unknown
So what was this sandblasting move?
Blasi
All right, I'll end it on this. It's pretty nasty, and it doesn't reflect on who I am at all. If the Arabian didn't already, like, answer that question for you. But it's, like dirt.
Unknown
A lot of dirt involved.
Blasi
Yeah. A girl, like, shits on you or something. Oh, that sounds cool. You know what I'm saying?
Unknown
Where it's real hot, sun's out like some nasty Arabian.
Blasi
Hey, I was. I was 12, 13.
Unknown
Urban Dictionary.
Blasi
Yeah. For the show. What Evon all that evil's world was this.
Unknown
Remember the game section when the games came out?
Blasi
Yeah, I played this. I should not have been playing those anime games when I was, like, in fifth grade. You know what I'm saying? They had some. Some funky games on that plat or New Grounds.
Unknown
All that rotten dot com.
Blasi
Oh. Oh, gosh. Yeah, I still remember some of that. Oh, yeah. My ears are still ringing from Live Leak. Oh, yeah.
Unknown
Live Leak. I found later on in life, not a fan. Yeah, I don't need to see your wars cartel. I don't need to see any of that. I can still think of the Russian one. Yeah. Thought it was fake until I was like, oh, that's the sound of a. Of the voice leaving someone's body.
Blasi
I'm gone. I'm gone.
Unknown
And we put Mr. Brightside, the killers back on. I was like, yeah, drinking mad dogs. You just do this.
Blasi
Brought me back. Yeah. Oh, my God.
Unknown
Do it now. It's just called Twitter, but, you know, live link, like, no. You log into Twitter the first video you want to follow. Kim Kardashian. Do you want to see a behave for real dude? They do. Yeah. Thanks, Elon Musk. All right, Marty, thank you so much for being here.
Blasi
Appreciate you.
Unknown
Thank you for being here.
Blasi
Thank you.
Unknown
Thank you. This was fun, guys. Been the Blasi episode. This has been a little over two hours. 2:40.
Blasi
No way we could talk. We. We some yappers. Oh, I thought it was an hour.
Unknown
20, like hour something. Thank you guys for being here. Appreciate you. This has been the dope usual podcast. Have a dope ass day.
Blasi
Damn, that's a chunky episode right there. Perfect.
Unknown
Perfect.
DOPE AS USUAL Podcast - Episode: Running the Streets w/ Blazzy!
Release Date: May 6, 2025
Hosts: Marty O'Neill & Thomas Araujo
Guest: Blazzy (Miguel Angel)
The episode kicks off with Blazzy sharing his early achievements, humorously displaying a homemade "certificate of achievement" from his middle school days.
Blazzy (00:00): "I gave myself a middle school certificate of achievement award on the back for development of products and signed it myself."
Blazzy recounts the inception of his first successful product—a piggy bank—which sold over a thousand units. This success inspired him to celebrate his milestones more openly.
Blazzy (00:30): "This was the first piece I sold a thousand units of, so I was like, I need to get that."
Blazzy delves into the creation and growth of his brand, "Nothing Personal," emphasizing his transition from designing cover art to creating unique clothing and product designs. He highlights the challenges and learning curves involved, especially mastering Adobe Illustrator for screen printing.
Blazzy (19:35): "I've been doing this professionally, paying my rent since 2018, and I've learned so much about myself throughout the process."
A significant portion of the discussion revolves around Blazzy’s admiration for brands like Supreme and their impact on streetwear culture. He contrasts their restrictive drop model with his own approach, which focuses on accessibility and community engagement.
Blazzy (40:31): "Supreme is like the Simpsons of clothing—done pretty much all the ideas under the sun."
Blazzy critiques the scarcity-driven hype model popularized by brands like Supreme, arguing that it alienates consumers and fosters a reseller market. Instead, he advocates for a community-centric approach that emphasizes continuous engagement and accessibility.
Blazzy (102:05): "Once you make it available, then you're really able to embrace your community."
The podcast touches on Blazzy’s personal experiences with weed, discussing its influence on creativity and his lifestyle. He shares anecdotes about his struggles and how weed intersects with his entrepreneurial endeavors.
Blazzy (10:29): "From a blunt every other day to, you know, where we're at now with half an ounce or something like that."
Blazzy and the hosts explore the impact of technological advancements like Adobe Photoshop and ChatGPT on design and branding. Blazzy expresses enthusiasm for Photoshop’s generative features and its availability on mobile platforms, highlighting how these tools have democratized design.
Blazzy (22:56): "Once you really start to understand how to use it and articulate your ideas, then it just makes it really, really fun."
Blazzy reveals upcoming projects, including limited-edition releases and collaborations. He emphasizes his commitment to creating innovative, tangible products that serve as conversation starters and art pieces, moving beyond traditional apparel.
Blazzy (142:34): "We're releasing products every month, and the stash box and wall clock have been our top sellers."
A recurring theme is the importance of authenticity and community in building a successful brand. Blazzy stresses that true authenticity cannot be bought and must be developed organically as the brand grows.
Blazzy (27:52): "Authenticity is important, for sure. That's something that you cannot purchase."
Blazzy discusses the challenges of brand imitations and the difficulties in scaling while maintaining quality and creativity. He shares frustrations with counterfeit products and the complexities of managing a growing brand without compromising his creative vision.
Blazzy (145:43): "I've seen a vendor have a fake version of our thermal. It was a cool moment, but it hurts when you see your own ripped off."
Towards the end, Blazzy reflects on urban culture, the evolution of neighborhoods like Fairfax and Melrose in Los Angeles, and his personal growth as an entrepreneur. He emphasizes the balance between maintaining street authenticity and embracing broader community values.
Blazzy (150:10): "We try to focus on solving for X and ensuring quality while keeping creative control."
The episode concludes with Blazzy expressing gratitude for being part of the podcast, reiterating his commitment to creative innovation and community connection. He encourages listeners to engage with his brand through his website and Instagram.
Blazzy (150:43): "Follow me on Instagram at blazzy_sbllazy and visit nothingpersonalshop.com."
Blazzy (00:00): "I gave myself a middle school certificate of achievement award on the back for development of products and signed it myself."
Blazzy (10:29): "From a blunt every other day to, you know, where we're at now with half an ounce or something like that."
Blazzy (22:56): "Once you really start to understand how to use it and articulate your ideas, then it just makes it really, really fun."
Blazzy (40:31): "Supreme is like the Simpsons of clothing—done pretty much all the ideas under the sun."
Blazzy (102:05): "Once you make it available, then you're really able to embrace your community."
Blazzy (145:43): "I've seen a vendor have a fake version of our thermal. It was a cool moment, but it hurts when you see your own ripped off."
In this extensive episode of the DOPE AS USUAL Podcast, Blazzy offers an in-depth look into his journey as an entrepreneur and designer within the streetwear and urban culture landscape. He shares personal anecdotes, critiques prevailing industry models, and outlines his vision for a brand that prioritizes community and authenticity over transient hype. The conversation seamlessly weaves through topics of design innovation, weed culture, technological impacts, and the evolving dynamics of urban neighborhoods, providing listeners with valuable insights into the challenges and triumphs of building a meaningful brand in today's fast-paced market.