UK streaming services face new accessibility rules under the 2024 Media Act, requiring Netflix, Amazon Prime, Apple TV, and others to meet minimum standards for audio description, subtitles, and signed content. Steveen Scott and Shaun Preece dive into the UK’s updated approach to on-demand accessibility, now overseen by Ofcom. The 2024 Media Act extends broadcast standards to major streaming platforms with 500,000+ users, establishing minimum requirements of 80% subtitled content, 10% audio described, and 5% signed programming. They discuss the delayed rollout—consultations through 2026, enforcement by 2027, and a four-year compliance period—sparking debate over why services need so long to implement features that largely already exist. RNIB’s Sonali Rai joins to explore industry challenges including resource allocation, content discoverability, and metadata issues that prevent audio description from “travelling” across platforms. The conversation also covers: - The pote...