In this episode, we sit down with Taylor, a physical therapist, business owner, and key member of the DPT to CEO team, to talk about what it really looks like to build and grow a cash-based practice.

We dive into her journey from clinician to business owner, what surprised her most along the way, and the biggest lessons she has learned inside physical therapy entrepreneurship. Taylor also shares her role on the DPT to CEO team, where she supports clinicians with websites and marketing that actually convert.

If you have ever felt overwhelmed trying to figure out content, your website, or how to stand out online, this conversation will help simplify what actually matters.

We also talk about how to create content that attracts the right clients, what most clinicians get wrong about their website, the difference between a website that looks good and one that converts, simple marketing habits that actually move the needle, and why trying to be everywhere online might be holding you back.

This is a practical, honest conversation for clinicians who want to grow a sustainable, profitable practice without overcomplicating everything.

If you are ready to step into CEO-level leadership in your practice, join DPT to CEO here.

Make sure to like, subscribe, and share this episode with another clinician who is building their business.

To get in touch with Taylor, send her an email: taykirk13@gmail.com

Mentioned in this episode: Taylor's first interview on this podcast

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Morgan Meese, the founder of a successful out-of-network physical therapy practice, has transformed her expertise into a role as a dedicated business and marketing coach. Specializing in cash pay physical therapy, Morgan owns a digital business where she collaborates with fellow clinicians, guiding them in launching and expanding their own cash-based solo practices. Her coaching extends to helping new business owners navigate the complexities of owning a physical therapy practice, incorporating elements like mobile physical therapy and telehealth. Morgan's unique approach incorporates niche marketing strategies, addressing the specific needs of clinicians and entrepreneurs. As a woman in business with ADHD herself, she also offers insights on time management for business owners, emphasizing the importance of digital marketing to attract more clients. Join Morgan on her journey of empowering women entrepreneurs, physical therapists and healthcare providers, combating burnout, and building a thriving business so you never have to go back to the clinic again.

Find me on IG: ⁠DPT to CEO⁠ and ⁠Dr. Morgan Meese⁠

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To learn more, visit ⁠our website⁠.

Free eBook ⁠“So You Want To Start a Solo Practice” ⁠

DPT to CEO: ⁠Youtube⁠

⁠Apply ⁠for the DPT to CEO 1:1 Coaching Program with Morgan.

Just getting started? ⁠The Therapy Business Basics Mini Course⁠ is the place to start!

⁠Buy me coffee⁠ 😄

Follow me on Instagram: @drmorganmeese | Join my Facebook Group: DPT to CEO | Ready to start your own cash based practice? Let's talk! morganmeese.com/bookacall |

MUSIC: We Are The Best Team! by WinnieTheMoog Link: https://filmmusic.io/song/6235-we-are-the-best-team- License:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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How to Grow a Physical Therapy Practice with Better Marketing | Taylor Kirk