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ABOUT THE GUEST: Lee Hackett, CEO of BluprintX

Lee Hackett is a professional footballer turned entrepreneur and investor. He has successfully grown 3 companies to $10m+ in sales and engineered trade sales to FTSE200 listed corporations.

Lee advises global CMOs on B2B sales, marketing, and advertising strategy, using his 7-Step C-Suite Framework to build thought leadership, effective funnels, and revenue attribution.

Lee has invested in SalesTech, MarTech, and AdTech startups in the UK, Middle East, Australia and Singapore.

You can find Lee on LinkedIn here: https://www.linkedin.com/in/leehackett/

ABOUT THE EPISODE:

Sales and sports analogies - love ‘em or hate ‘em, there are a lot of them!

But maybe there is a good reason? Former professional athlete Lee Hackett explores some of these ideas in this episode of the podcast and digs deep into things like team versus individual performance, resilience, and other key crossovers between the worlds of sales and sports, both places where Lee has spent plenty of time and found plenty of success. I’m sure you’ll enjoy it!