Podcast Summary: The Top 5% Method®
Episode: She MOPPED floors at night so nobody would see her. Now she runs a 7-FIGURE Business.
Host: Katheline Jean-Pierre
Guest: Sarah Barnes-Humphrey
Date: October 15, 2025
Main Theme & Purpose
This episode of The Top 5% Method® features a raw and inspiring conversation between host Katheline Jean-Pierre and her guest, Sarah Barnes-Humphrey. The discussion centers on Sarah’s unconventional path from mopping floors at night—embodying humility and grit—to building a top 1% podcast and a 7-figure business. The episode explores the crucial role of self-worth, resilience, and redefining success, offering listeners practical and emotional insights into transformation, leadership, and the power of authenticity.
Key Discussion Points & Insights
1. Early Podcast Days and Business Growth
- Monetizing the Podcast:
- Sarah began by charging $100 per podcast episode; after hearing someone say they “would have paid $1,000 to be on the show,” she immediately increased her rates.
“The next day I changed my pricing to $1,000.” (00:00, 21:20)
- Sarah began by charging $100 per podcast episode; after hearing someone say they “would have paid $1,000 to be on the show,” she immediately increased her rates.
- Audience Growth Amidst COVID:
- By 2020, her podcast was nearing 10,000 downloads/month, with business accelerating as digital content demand surged.
2. Creating a Personal Brand Rooted in Self-Worth
- Defining Her “One Word”:
- Inspired by a speaker at the Summit of Greatness, Sarah distilled her brand to “self-worth”—realizing her superpower was creating safe spaces where people feel genuinely seen and heard.
“I create safe spaces for conversation where people feel seen and heard.” (05:19)
- Inspired by a speaker at the Summit of Greatness, Sarah distilled her brand to “self-worth”—realizing her superpower was creating safe spaces where people feel genuinely seen and heard.
- Team Dynamics:
- Initially, her team was skeptical about focusing the brand on “self-worth,” but became supportive after Sarah clarified her vision.
“Once I started putting everything together, they were like, 'Okay, I get it.'” (06:22)
- Initially, her team was skeptical about focusing the brand on “self-worth,” but became supportive after Sarah clarified her vision.
3. The Book: I Buried Her in a French Press
- Book Origin and Title:
- The evocative title refers to her experience burying her step-grandmother’s ashes during the pandemic (details in the memoir).
“I actually buried my best friend, my step grandmother, in a French press… It's a story of listening to your gut and being resilient in the moment.” (08:14, 08:32)
- The evocative title refers to her experience burying her step-grandmother’s ashes during the pandemic (details in the memoir).
- Themes:
- The book is a memoir about finding one’s voice and the transformative journey to self-worth, challenging the misconception that “self-worth” is a static destination.
“We put too much power to words because of how...society around us has sort of taught us to be.” (13:01)
- The book is a memoir about finding one’s voice and the transformative journey to self-worth, challenging the misconception that “self-worth” is a static destination.
4. Facing Humility: Mopping Floors and Losing Identity
- Career Transition:
- After 20 years in the family business, Sarah suddenly found herself jobless and unable to secure similar roles.
- Taking Entry-Level Jobs:
- She became a receptionist at a tennis club (which included mopping floors) and took a side job scoring men’s recreational basketball games.
“I would mop the floors after everybody left… because of how I felt about the label, what I was doing and how I felt about myself.” (15:57, 16:34)
- She became a receptionist at a tennis club (which included mopping floors) and took a side job scoring men’s recreational basketball games.
- Emotional Impact:
- The loss of her previous titles and status deeply affected her sense of identity.
“I had lost all of these things. I had lost my title, I had lost my identity...” (14:23)
- She describes alternating between exhaustion, doubt, and motivation from building her new brand.
“There were days that I sat on the couch and did some work and wallowed.” (19:52)
- The loss of her previous titles and status deeply affected her sense of identity.
5. Resourcefulness and Business Building
- Building the Podcast Empire:
- While working her part-time jobs, she invested every possible moment into developing her podcast and business infrastructure—often working 14-hour days.
- Monetization & Expansion:
- Sarah gradually increased prices, experimented with live streaming, event packaging, and diversified revenue streams (digital content, advertising, sponsorships).
“That whole year I was experimenting with live streams, Streamyard… I was coming up with inventory.” (23:49, 24:13)
- Sarah gradually increased prices, experimented with live streaming, event packaging, and diversified revenue streams (digital content, advertising, sponsorships).
- Team Leadership:
- Now, her business has evolved into a 7-figure company with a team of 14 (majority women-owned businesses, based in North America).
“I have a team of 14 people and most of them are women-owned businesses.” (25:45)
- Now, her business has evolved into a 7-figure company with a team of 14 (majority women-owned businesses, based in North America).
6. Lessons on Self-Worth, Labels, and Resilience
- Challenging Labels:
- Sarah discusses the power labels hold over self-perception, emphasizing they can be limiting or empowering, based on personal/internal narratives.
“The amount of power that we put behind labels is tied directly to our self worth...” (13:18)
- Sarah discusses the power labels hold over self-perception, emphasizing they can be limiting or empowering, based on personal/internal narratives.
- Practical as well as Emotional Resilience:
- In moments of doubt/struggle, she kept going by focusing on the impact of her work, messages from her audience, and a clear vision for the future.
Notable Quotes & Memorable Moments
- On Raising Rates & Valuing Yourself:
“The next day I changed my pricing to $1,000.” – Sarah (00:00, 21:20)
- Brand Identity:
“It’s not that I talk about supply chain, but I create safe spaces for conversation where people feel seen and heard… The word is self-worth.” – Sarah (05:19)
- On Labels:
“The amount of power that we put behind labels is tied directly to our self worth and how we think about ourselves.” – Sarah (13:18)
- On Humility:
“I would mop the floors after everybody left… because of how I felt about the label, what I was doing and how I felt about myself.” – Sarah (15:57)
- Self-Doubt and Tenacity:
“There were days that I was exhausted… There were days that I sat on the couch and did some work and wallowed.” – Sarah (19:24, 19:52)
- Pivot Point:
“And then when… What changed? When did it pivot?... 2020, because they closed. I couldn't work there anymore.” – Sarah (22:26)
- Building Team and Legacy:
“I have a team of 14 people and most of them are women-owned businesses… I could not do any of this without them.” – Sarah (25:45)
Timestamps for Important Segments
- Early Podcasting Days and Monetization – 00:00–01:03, 21:10–21:39
- Personal Brand & Importance of “One Word” – 04:20–06:22
- The Story Behind the Book Title – 07:30–08:43, 09:27–12:32
- Labels and Self-Worth Discussion – 13:01–13:30
- Losing Corporate Identity and Taking Entry-Level Jobs – 14:23–17:12
- Building Business While Working Multiple Jobs – 17:53–19:52
- Pandemic Pivot: Business Explosion & Innovation – 22:26–24:52
- Team Building and Success Today – 25:28–26:44
Tone & Energy
The episode strikes a balance between vulnerable honesty and motivational uplift. Both Katheline and Sarah speak candidly about challenges, insecurities, and the unpredictable journey to self-discovery and business success—infused with humor and camaraderie.
Final Thoughts
Listeners are left with a vivid portrait of what it means to push through self-doubt, redefine self-worth, and build a purpose-driven business from humble beginnings. Sarah’s story exemplifies resilience, humility, and the power of carving an authentic path, with practical insights for anyone aspiring to elevate both career and self-actualization.
Recommendation:
Don’t miss Sarah’s memoir I Buried her in a French Press for a deeper, personal dive into her transformative journey, and explore her top 1% podcast Let’s Talk Supply Chain for inspiration on business, inclusion, and impact.
