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Foreign welcome to the Earn the right to live your dreams podcast. This is Coit Cooper and I'm ready to rock it out. Welcome, everybody. This week's lesson is entitled the 3B's to Peak Performance. Before I jump into each of these individually, the first thing I wanted to say is when I talk about peak performance, all I'm really talking about is your ability to show up and just bring your highest potential in whatever area that really matters to you. And this is something that's crazy common in athletics. When I was an athlete and wrestled all the way through college and wrestled on world teams in high school, and one of the things they often talked about was that peak performance, how do you get your daily routine and ritual dialed in to where you really are, are performing at a peak level? And so it's very, very common in athletics. And for those of you who are athletes, yeah, this is for you. You want to be a high performer, you got to do these three things. It's also a common term in business, the ability to really perform to your highest potential. So you can just crush it in your business. But I'm here to say, whether you're a parent, you're a teacher, whatever it is that you do, any role that you have, peak performance is all about doing the things right, getting the right habits and systems in place to where you can show up and you can rock it out so you're fulfilled, you're fired up, you're excited, all of those things. So with that being said, let's jump into these three Bs. And one of the very first things that I talk to my clients about is I say, hey, there's three things that you have to be. The number one thing that you have to be is you have to be crystal clear on the things that matter to you most. It's so important. When it comes to high performance, you can't do everything at a world class level. Most of the time, at best, you can choose one or two. Now, if you have more areas than that that are important, I'm not saying that you're not going to work on those things, but when you're first starting, you need to get crystal clear on saying, right now, what are the one, two, maybe three areas of your life that are most important, you got to know those things. Because when it comes to time, energy, your resources, you have to know where you're going to dedicate those things to. Okay? Within that, it's not just being crystal clear about saying, hey, my family's really important, my work's important. I've got to work on my vitality. It's not just that. You also have to look within that and really determine like what is it most important that I'm spending my time on. And when I'm working with clients, one of the things that I push them to do is saying, hey, I, I know family is important to you, but let's figure out some outcomes that are really important to you. What are the things that you want to achieve in the next 90 days in the next year? And so you look at those goals, but really one of the most important things that you have to do is identify some sort of habit, some sort of tangible thing that you're going to work at to make those things happen. And so you got to be crystal clear, you're saying family is really important. In the next year, I, I would love to just have just a routine and ritual in place where I'm making quality moments with my family on a consistent basis every single week. And we do monthly adventures. That would be a great goal. Now when it comes down to habits, you might say, okay, every day, five days a week, I'm going to come home, I'm going to block out work, I'm going to dial things in and for 30 or 60 minutes every single night, I'm going to have an NTT. Just, just focus on having dinner, playing with my kids. That's a great way to know what matters to you most. You not only know that family matters to you most, but you know the habit that you need to be working to consistently move forward and really, really dial it in and do great things. You can't be a peak performer if you don't know those things. So that's one of those things. Before I move on, let's say it's business, right? And one thing that I'm starting to do right now is to build just a world class coaching club, a monthly coaching club where high performers can come and charge up and they can get resources that allow them to level up and just go out and just really crush it in their key areas of their lives. Right? And so for me, I'd love to get 250 just amazing members that want to keep coming back and they just absolutely love it. So I know, keep. Okay, I know that work coaching is very important to me. One of my goals, 250 members in this coaching club, preferably by the start of the year. Okay, so I've got that ironed out. What's the habit? Well, for 60 minutes every single day I need to be working on a combination of dialing in content and working on my marketing at least 60 minutes every single day. You see, now I know what's most important. Now I can move forward and really focus on giving that my absolute best, but only when I'm just crystal clear on what matters to me most. And so really focus on being that, becoming crystal clear about that. So you have the framework to go out and to become a high performer and really to perform at your peak level. So that's number one, the number two thing that's really, really important. Be proactive about starting strong. When you look at athletes, when it comes to performance, what do they really want to do? They, man, they want to shine. When they get on the field, when they get on the mat, when they're on the court, they want to shine. And, you know, one of the things they always do. If you want to be a peak performer, an athlete, what you always do, before you do anything competitively, you do a warmup. You go through a set routine and ritual to make sure that your body, your mind are ready to go. So when you step out there, you're ready to be a peak performer. You're ready to try to get into that flow state to where you're bringing your absolute best. Well, guess what? It's no different off the field. No, I'm not saying that you have to have a crazy ritual where you're running sprints and things like that. If you. If you like that, by all means, go and do that. But what I'm saying is find a ritual that sets the tone for your day. One of the biggest things I believe are robbing people from high potential right now is they don't start their day right. Instead, they allow all kinds of other things to pull on them, drag on them, and set the tone for your days. And I'm telling you right now, if you allow this thing or other people, other things to set the tone, they will pull you away from the things that matter to you most. They will fragment your attention, your focus, and they will get you to where you cannot be the person that you want to be. So how do you work around that? Well, what you do is you set the tone. You wake up, you rise a little bit early, or you allocate the first 5, 10, 15 or more minutes of your day to get that morning ritual in place. And one of the coolest things that you can do, I specialize. Specialize on helping people create these systems. But guess what we just talked about just a second ago. We talked about getting crystal clear on the things that matter to you most. Well, if you sit down and you know the areas, the 1, 2, maybe 3 areas that matter to you most, and you know some of the goals of what you want to achieve in the next year, and you identify the habit and you're crystal clear on where to spend your time, guess what you can do. You can go through that every single morning, remind yourself why those areas that are most important to you. Try to drum up passion and excitement for what you're trying to create and remind your brain what's really, really important. And so there's really a couple of things that we've already talked about. We've talked about, number one, crystal clear on what matters to you most. We've talked about two, starting strong. When you go in and you revisit your goals and what you want to accomplish, and you do it with energy and excitement, you get your brain's attention. But there's something magical happening in this second step. When you make that your norm to wake up and remind yourself of the goals that are most important, what you're trying to create. And you know your habits and you're thinking about how to get out and work those things, you revisit them often enough, you create a neural pathway in your brain and you train your brain to know, hey, brain, this. And these things are our most important thing the world is going to pull on you when you get out there. But when you start strong and you set the tone and you remind your brain, like, hey, these are our most important things, and you attach that with passion, then your brain knows, then you have a shot of going into your day and focusing. But you've got to set the tone. You've got to start strong. One of the single most important things that you can do to train your brain, the law first, what you expose it to first, first will grab its attention and it will become a priority. So don't allow other things to do that. Instead, you dial in that it's most important. And so when you take the time to just reinforce like, this is what we're doing, this is where we're going, and you do it consistently. It's a powerful thing. And don't forget the power of consistency. So often we write down our goals, we know what's most important, and we look at it once and we think that's going to cut it. There is no way. I read the other day, there are 5,000 messages coming at most people in a given day. You won't have Any shot at dialing in and becoming a high performer, you have to over and over remind your brain, this is what we're doing, this is our priority. And then as that goes into your brain, you can start to be curious about thinking, like, how do I close the gap? And the more and more, again, attention you give that in your mind, the right type, the curious, the excited kind, your brain will start to look for ways around you to close the gap. It will start to notice opportunities around you. It's a really cool thing. It's called the reticular activation system. In your mind, the more exposure, not just exposure, but exposure with passion that you give it, especially when you start your day that way, the more your mind is going to pay attention to it and it's going to look for it. You get your mind on the right track when it comes to that. Oh my goodness, a crazy powerful thing. And so with that being said, the third thing that you have to be, you have to be committed to consistently bringing your absolute best. It's not enough if you want to be a high performer, you want to get to a peak performance level. It's not enough to sit down and say, I'm just going to do it when I feel like it. That won't work. You can even go through your morning ritual. You can know crystal clear on what matters most and you can go through it and you can revisit in your mind. You can be so excited about it. But guess what? If it doesn't show up and get your absolute best on a consistent basis, you can't close the gap not the way that you want to. You can't perform to your highest level unless you sit down and you iron out a plan to consistently bring your absolute best. What does that mean? Well. Well, we start the day strong, but then what we do in that same planning period in the morning is we look at period in our day where we can block out a chunk and we can give it our absolute best for those habits. Meaning if I know that I have to create this coaching club and I say I need 60 minutes, I need to go into my calendar at a time where it can get my best, where it's going to get good time, it's going to get good energy, it's going to get the best of me and I need to block that out on my calendar. Time chunking is what it's called. You need to chunk out of time as consistently as possible in your day. And then you need to look at it and say, this is sacred space. This is a really important time period. What I'm going to do is I'm going to show up every single day in this pocket and I'm going to bring my absolute best. And when you give it that pocket and you block out distractions, you turn your phone off if you have to, you find a way to minimize the amount of clutter coming from the outside and you sit down and you consistently give something the best of your time and energy, you will be blown away on what you're able to accomplish. And yes, there's more little steps that you can do to really, really drive this up a notch. But when you put it on your calendar early in your day, preferably if you can, you say, man, 7 o' clock in the morning every single day, I'm going to start writing this book and I'm so excited. And man, it's sacred space. I'm going to bring my best. We're going to create something special. And then that alarm, that alarm goes off on your phone and you start to transition into that period and you start to give it your best. And you show up every day and you continue to block out distractions. And when you get distracted, you just keep coming back to the middle and you hone your focus and all of a sudden something starts getting 10, 15, 20 minutes, 30 minutes of your best. Oh my gosh, it will be incredible. And so this is that final step, though, consistently committing to giving that core habit, that one thing habit that will move the needle on your goal, your absolute best. You work this 1, 2, 3 combo and it's going to create radical change in your life. Another example might be fitness. You say, man, I just want to get in the best shape of my life. I want to be lean, I want to have energy so I can play with my kids, so I can rock it out at work. I want to be able to wake up at 5am and just roll through my day without coffee or anything else. And I want to just be able to just crush it in my work and then go home and, and really, really bring my best for my family. And then when I get to the end of my day, I want to be able to just go to bed and sleep nighty, nighty, if that's something that sounds good to you. Well, this 1, 2, 3 process will be huge for that. And no question you need to guard your sleep so you can wake up early. But the very first thing you do, wake up, remind your brain what is most important to you. So important in our society right now, things are crazy right now. There is so much clutter, there's so much negativity, there is so much drama that we need to do is wake up, push that stuff away, get in a space that's quiet, and go through and remind yourself. What's most important to me is showing up for my family. What's most important to me is my work. And showing up and bringing my absolute best. I can build an amazing business. What's most important to me is getting my mind and my body in the best shape possible so I can show up and have incredible energy. And when you feel that and you remind yourself that every single day, what's going to happen is your brain is going to want to start to move. And when that time goes, you start saying, well, how can I make this happen? How can I make this happen? Well, you know what? Three, four, five times a week, I'm going to allocate this time to show up and just exercise the best I possibly can. And you can create the plan that you need to, but then it's all about showing up. It's not just about being there. What you do is you remind yourself every single day why this is so important to you, what you're trying to create. And when you get into those pockets, you focus on bringing your absolute best every single day. You continue to hone that you're going to become a high performer and peak performance is going to become your norm. So I hope this is really useful for you. I can't wait to bring you more amazing content to help you just show up and just create an amazing life. In the meantime, have an amazing day. Take care. I hope you really enjoyed this episode. If you're looking for a resource to help you find the next level in your life, then head on over to Amazon and pick up a copy of my Flip the script book so you can break through your biggest barriers and pull out your highest potential and really just get out and crush it in the key areas of your life.
Earn the Right to Live Your Dreams with Dr. Coyte Cooper
August 30, 2021
In this episode, Dr. Coyte Cooper—author and creator of the Impressions 28-Day Growth Challenge—dives into the concept of peak performance, emphasizing that it's not just for athletes or business professionals, but anyone striving to realize their potential in critical areas of life. Dr. Cooper outlines his “3 Be’s” framework to help listeners develop clear goals, consistent habits, and a strong mindset for sustained excellence.
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[24:40–26:30]
Dr. Cooper delivers the episode with energy, enthusiasm, and clear, actionable steps. The “3 Be’s” formula—be clear, be proactive, and be committed—can revolutionize performance for anyone willing to take systematic, passionate action. As he says: “Work this 1, 2, 3 combo and it’s going to create radical change in your life.” [24:50]
Summary prepared for those seeking clear, actionable insights from Dr. Coyte Cooper’s episode on peak performance. Perfect for anyone looking to “rock it out” in life, business, or athletics.