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Karen and Georgia
This is an iHeart podcast. Guaranteed Human earners.
Host 1
What's up?
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What's up?
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Karen and Georgia
This one's for all my TV lovers. My entertainment from DirecTV gets you 60 channels and Disney, Hulu and HBO Max all in one pack. But here's the thing. With so much great TV in my entertainment, you're going to want to talk about everything you've been watching. Just remember that your friends might not be as well watched as you. Don't be a spoiler and encourage them to get my Entertainment for just $34.99 a month. Go to directtv.com genrepacks and sign up today. New customers only Service renews monthly unless canceled. Credit card required conditions apply to apps HBO Max Basic with ads begins after DirecTV 5 day trial learn more at directtv.com restrictions apply introducing the all new Mazda CX5 featuring more connection hey Google, where's the nearest Pilates class? Safety that has your back. More discovery on the scenic routes, more passion in the details and more control in changing weather. The all new Mazda CX5 more to move every side of you. See it in five films at mazdausa.com fivesides Google is a trademark of Google LLC. Sequences shortened and simulated let's talk about.
Host 2
Okay, hold on real quick. Speaking of something we got to talk about, that insurance post you made on ignorance caught my attention. Can you give me your thought and break down on that and why that's a great solution?
Host 1
Yeah, for sure. Let's get into it. Actually, let me just look at it just to make sure I got the right numbers. So what? I just, you know, I just get random thoughts sometimes. So I said the fastest way to create black wealth is not stocks, real estate or crypto. That doesn't mean that we're not champions of stocks, real estate and crypto. Obviously we have a show called Market Mondays where we talk about stocks all the time. But if 6 million black men ages 40 to 60 each had 1 million dollar life insurance policy that would create 6 trillion dollars in tax free wealth transfer to the next generation. The average policy costs less than a car note 6 trillion. And the reason why I said it's just the easiest because it doesn't take,
Host 2
you got to be a genius to do it. And to Ross Max Point, the killing that happens in our community, the insurance companies will stop, will make sure that we don't get killed at a certain clip because it's going to cost them a certain amount to pay that out. It's an economic decision. Even like when you guys did the episode about the police bonds. Like if an officer does something, they already have investments in place to cover the lawsuits. If all of us are insured, they're going to thwart some of the issues that are happening now. The other conversation is will they raise the premiums up and try and price us out? But let's act really quick to, to get covered.
Host 1
And why did I just sit, why did I just say men, of course women should get insurance also. But I always thought a good campaign would be every black man in America needs at least a million dollars of life insurance. At least a million dollars. That should be a goal. That should be A goal. What if every, and like I said, did ages 40 to 60? Because that's, that's prime. Those are prime ages. What if every black man in America, or in that case 6 million black men, which I don't think that's every single black man, but what if 6 million black men or every adult black man had a million dollar life insurance policy that would literally within the course of probably 30 to 40 years, change the wealth trajectory of black people in America? Like I said, that's $6 trillion of wealth transfer tax free, let alone retirement plan, stock, portfolio, real estate. We're not talking about none of that because like I said, that's why I said, like you don't, you don't have to have any level of brilliance, intelligence, sophistication. Yeah, anything, anything. And that's shooting for the stars. Hey, even if you don't get a million, a half a million, whatever. But think about the wealth transfer that, that would create in, in a relatively short period of time.
Host 2
And like you said, it's cheaper than the car. Note like if you want a permanent policy, I think it's 400 to a thousand a month for that coverage or if you go term, it's like 80 to, to 250. But just knowing even in that, like there's certain things to cover. Even in like my first Invest Fest presentation, I talked about like a business matrix of like 24 assets that you want to have that was probably fourth on the list. It's needed even. And if you want to go up even higher, like a ten million dollar policy, it's not as much as you think. It's not as much as you think. So I, I thought it was a brilliant assessment because a lot, of course with investing, you know, I always get to what stock, how do I know it lasts? It's like this is an easy asset to buy that's really cheap and cheaper than most costs per share of any company that I would love. So I definitely think it's a win, win.
Host 1
And okay, so. And the black men, why specifically black men? Well, if you're the leaders, if you, if, if we're going to be leaders in our community and leaders of our family, we, it has to start with us. So women should get life insurance also. But what I saw, unfortunately a lot of times in a black community when I used to be an insurance, I used to be in the world of insurance. Oh, oh. Women were getting insured more, more than men. Women, women, black women were getting life insurance at higher rates than black men. That's disturbing. So it's like if we're gonna lead, you gotta, you have to, you gotta actually lead. Right? So set an example. Set an example. And now everybody can participate in it. But it has to start somewhere. So we did the Million Man March. We did the Million Man March. That was great. Let's have a new million man. Let's have a million policy March.
Host 2
Yeah.
Host 1
Policy. Yes.
Host 2
Because that's what's gonna happen. Shout out to the minister and. Right, but that coverage is important.
Host 1
Challenges. Y' all want to do all these challenges, why don't you? Challenge. Let's start. Let's start that challenge. Let's start that challenge. Let's start the life insurance challenge.
Host 2
Let's start the life insurance challenge. And like I said, term is not even a lot, bro. I'm not even gonna lie to. Even if you get a 200, like a million is great, but for the person maybe, like, I can't afford that. You can get a 250, 000 policy for little or nothing. 40 bucks.
Host 1
Right?
Host 2
And that's, that's if your habits are messed up.
Host 1
Like, and it's like, it's like, it's like anything. If we have a, if we have a thing amongst men, it's like, look, the goal is to lose £50. That's the bar. Everybody might not lose £50. Some people physically can't lose £50, but you might lose 10. So it's like if you have a goal of say, okay, everybody, my goal is a million dollars life insurance.
Host 2
Yeah.
Host 1
No matter where you fall, even if you fall a little bit short of that or even still a win, it's still more than you had. So even if, even if it's not 6 trillion that gets transferred. Well, what if 1 trillion. What if 1 trillion. What if 1trillion. Not billion, trillion. What if. What if $1 trillion gets transferred from black. From this generation. This generation.
Host 2
Yeah.
Host 1
This generation of black men. What if this generation of Black Men transfers $1 trillion in tax free, by the way.
Host 2
Yeah.
Host 1
Life insurance is tax free. Tax free assets to the next generation. That's. That's something that's actually, that can happen. This isn't like a sophisticated. We don't have to have an economic form. We don't gotta have.
Host 2
You don't gotta work for certain prices.
Host 1
Right, Exactly. This is something that's a realistic. But we're laying out a simple realistic economic plan that can actually add $1 trillion to the black ecosystem over the next 30 to 40 years. That actually this, this actually can Happen.
Host 2
Yeah. Life changing. This is life changing. And the level of. Not that you want to think, you know, because I know some people like, well, I want my family to be worrying about if I die and try and kill me. It's like. It's not that. But often you leave too much debt behind and then they're struggling. It's a great feeling to know that that stuff is going to be just as a man, to know that that's going to be covered and life is going to be great for them even if you're not there. Not that money is everything, but it does take some pressure off, especially with inflation going up the way that they're pushing it up as a result of all the spending that's been happening over the last year and a half, two years. So, yeah, I think this is a great challenge for sure.
Host 1
Yeah.
Host 2
Get covered, please.
Host 1
Please get. Get yourself covered, please. Ah. Okay. Okay.
Host 2
Griselda. Oh, no.
Host 1
Yeah, let's talk about Griselda. Let's. Let's show this clip, please.
Host 2
Main reasons why there was the split in Griselda is because Westside Gun didn't want to give Benny and Conway 5% of Griselda. So 10% and let them split 10. Something that Jay Z had suggested in a meeting with them, which to me was shocking. As far as what Jay Z told him to give them each 5% of a company. I feel like that that wasn't considered at the moment. There's better longevity and collaboration in situations like this as opposed to keeping everything to yourself.
Host 1
So allegedly, what happens if you. If you're a hip hop fan, you know, Griselda, Buffalo, west side done. Conway the Machine, Benny the Butcher, they're all related. I think. I think. I think west side and Conway are actually brothers and I think Benny is the cousin. But they're all related. They're family members and they come from Buffalo. So apparently the group is split. And what they're saying is the reason why it is split is because Jay Z. So maybe when Drake said y' all run to hold for advice, maybe he wasn't totally wrong with that assessment. Well, apparently they had the dinner and Jay Z told west side gun 10 equity to Conway. And being a butcher, which is nothing to keep morale and apparently I don't. So I don't know the details of this. I'm not sure if it's true. It's not. Although. But that's the rumor that's out there right now. You know, it's unfortunate situation because I hate to see groups break up and it's almost inevitable. It seems like at this point, who hasn't broken up? I mean, you got the Rockefeller breakup, you got the Dipset breakup, you got the Griselda breakup, you got the NWA breakup. The west side Connection breakup. The Dog Pound breaker. I see one.
Host 2
It's all over money. Yeah.
Host 1
Jazz and Snoop and they're. They're cousins, actually.
Host 2
Yeah.
Host 1
Except for the locks.
Host 2
Yeah. Locks still together.
Host 1
The locks is the only exception to the rule. But. Oh, every. Everybody breaks up. It's just. It's inevitable. All these. All these people break up. It's unfortunate. It's unfortunate because I really feel like. Yeah, they're brothers, actually, which is even more crazy. I. I just like. I like the whole thing. I like the. I like the Griselda thing. Benny the Butcher is my favorite out of the three.
Host 2
Mine too. Shout out to Benny Conway. Tough, too, but.
Host 1
Yeah, but I like the whole upstate New York thing. I like. I do too.38 special. I like. What's the kid from Syracuse? Light skinned dude with the braids.
Host 2
Who. I'll be from Jersey, right?
Host 1
No, no, no, no, he's from Jersey. No, the other one. The other one.
Host 2
Put it in chat. I'm having a brain fart,
Host 1
man. What is his name? He's from Syracuse. He's part of that whole upstate movement. He's with west side Gun. Stove guy. Stove guy.
Host 2
Oh, stove got tough.
Host 1
Yeah, yeah, Stove Guy.
Host 2
I know he was from Syracuse. Okay.
Host 1
Yeah, I like it too, because they're all from different parts. He's from Syracuse. 38, specialist from Rochester. Y and Griselda. They're from Buffalo.
Host 2
Yeah, yeah.
Host 1
So they, they, they kind of hit all of the upstate New York corners. They just need somebody from Albany at this point.
Host 2
But
Host 1
okay, from a business standpoint, what do you think about this?
Host 2
Especially in that industry. The industry is so predatory that often we want to end up being the predator and not the prey. And I think this is a selfish move. Kudos. Him. I don't know the brother personally. Shout them all. Who also brought this up. I know he had clapped back and said mall cloud chasing. But then you go on a brag about spending a million dollars in Louis Vuitton who don't give a about you at all. That's not a flex, like, respectfully, to spend a million with a brand who does not like, you know about you won't endorse you. WWE would endorse you. And then you won't give, like your relatives, 5%. And if we're gonna be honest, if you Just raise the prices up on everything that you offer. 10. It'll offset the 5% equity that you was giving away. I hate it. I hate it. But also, this is why investing and knowing business is so important. So the little crumbs that they would have got off the 5% split, they'd make that in the market and be a. Okay. I think there's a lot more power going back to the next thing. There's a lot more power in having a bunch of dope ass people on a squad and it running forever than you trying to do everything on your own. Vince McMahon tried that model. It did not work long term. Right. And then he got his company snatched from him by Hunter, who he could have gave equity to, but didn't want to. So he went and got his daughter and then got the equity. Whoever you rob at some point ends up robbing you. That's why I like to just do business a good way, pay a premium, split things properly, and if you mess up, so be it. But I think we have to get out of this mind state that we have to own everything, give no opportunity, that it's the only way.
Host 1
Yeah.
Host 2
So especially if there's value there, they have value on their own. It's not like Benny's sitting around not doing anything. Conway's not sitting around doing anything. And also Jay has the hindsight of saying and looking and like, I've been down this road before. I know how this goes. And now if he told him give up 51, I would understand 5%, 10%. I, I think it's absolutely selfish. What do you think?
Host 1
Well, yeah, let's look at it from two different perspectives from a business case study standpoint. Westside Gun started Griselda. You know, Griselda was a fashion brand at first. That's why it's called Fashion Rebels. Result of Fashion Rebels because that, it started as a fashion brand that he started. He's the pioneer. He's. He, he took the risk. He, he had division. He's the rizza of this whole situation. He put it together. So talent is not necessarily obligated to have equity. They're not obligated to have equity. Now we could, we, we could, we can debate. It's good business. It makes sense. It's. I'm 100. I, I agree with you on this.
Host 2
And you can argue they're hotter than him. You can argue it. Sometimes you can lose your, your talent. I said it with Belichick. Everybody said I was crazy without Tomas. That looks different on the field sometimes you can lose. Even with Suge Simon. Hold your head. How he handled Snoop was wrong. And he got lucky that he wouldn't got Tupac. You're not always going to be able to replace talent. And it's better to keep all that talent in house. Like when Apple got rid of the Lisa, the Apple too. They didn't just discard the ip, they kept the rights to it. So I think there's ways to work it out where even if you are talented, to still keep them under that umbrella, but incentivize them or have a certain deal structure where equity or royalties can be earned, opposed to just being like, well, we'll get out. You mean nothing. Because your town underneath me.
Host 1
Yeah, yeah. Not for sure. And then like I always say, me personally, every day I try to figure out how to make somebody else money.
Host 2
The win. What's the win? Win. Yep. And get 50 of them.
Host 1
That's my goal. And it's new. It's new spin offs. There's always new opportunity. I mean us, we, we. You. We just got into two new companies this week. No, but I'm just saying as far
Host 2
as like, damn, Takashi.
Host 1
No, but that's important, right? Because you gotta. It's business. If you're not. If you're not. If you're not innovating, you're declining for sure. And the only way you could fully innovate is to see how can I network relationship. This whole relationship, you turn to Trump.
Host 2
You can't hold water, bro.
Host 1
Why didn't I say? I didn't say.
Host 2
Yeah, yeah.
Host 1
You know what I'm saying? So it's like you gotta figure out
Host 2
a way to take care of every. And you know who does it the best. I hate Lucian. With the exception of what he went through with Drake. After him and Drake started getting into it. He want to find a way to go find deals and partnerships with everybody in umg. Son included. Let me go place you with this fashion house. Let me take you to this tech company. Find a way. And I'm gonna be honest because I like to bro. And I think he's a creative genius in his own right. But you don't have to rob in order to get rich. That's some street mentality. You should have been gay, Benny. His own situation. Cool. Because that's all UMG is going to do. Give Conway his own situation. Make a derivative fashion house. Make a da da this and just joint venture with them along the way. And Dame was Rockaware was a great example. The Armadale even You can argue if the liquor is good or not, but the joint venture is there. That's. That's a better way. Hey, create a product, create a line, create a company. Let's figure something out.
Host 1
Here's a devil advocate. If they signed to Def Jam directly, would they be asking Universal for. For equity? I've never heard that request being made before. But you signed black. But you signed to the black man.
Host 2
Oh my God. No.
Host 1
We got to have this conversation though, right? Because when you sign to the black man, you automatically look at it differently. You look at it like your old equity. You should be giving me a percentage of your company. I've never heard an artist ask Universal Records for a percentage of their company.
Host 2
The boy just did. That's what the lawsuit was about.
Host 1
Well, okay, Drake, I don't know his situation but I'm just saying on average I've never seen this goes back to the Gucci push icy situation. I've never seen a white executive get robbed at gunpoint and get their earrings taken out of their ears, no matter how bad of business that they've done to them.
Host 2
Simon did some damage in that priority building back in the that's why he got that reputation. Now, I don't know about the earrings
Host 1
taken out, but is there a different expectation? When it's the homie. When it's the homie. When it's the homie for sure.
Host 2
But now not to cut you off, this the other part that's never talked about in that equation. In black business, there's a lot of build this with me and we gonna bust this down. You're my brother. We grew up together sandbox and then they get time for the paperworkness. I built this. You just with me worker. It's like you don't even make enough money to talk that boss worker. I'm gonna be real. So a lot of it is come with me along for the ride to help me build because I can't build no on my own. And as soon as it's time to bust down any money and I'm speaking from experience from because I'll bust down the money. Anybody who ever fell out with me that was paid on a fallout prior to but they'll say oh me and you, we a team. We got this together. 5050 partners. We brother it ain't no there's no employee talk on the come up and then as soon as the money rolling well this my. This is my IP earners.
Sponsor Announcer
What's up? Look, building wealth isn't just about making money it's about knowing where your money is working for you. That's why we partner with Empower. Empower is all about helping you invest well so you can go out and live a little. Their free Empower Personal Dashboard gives you a complete view of your financial life in one place. Track your net worth, monitor your budget, analyze your investments, set retirement goals and more. You've worked hard for your money, now make sure it's working hard for you. Download the Empower Personal dashboard or visit empower.com not an Empower client, paid or sponsored.
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Host 2
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Host 1
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Host 2
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Host 1
All?
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Summer's got a different tempo. Everything's a little looser, brighter. One plan turns into another. You hear something, you stay a little longer. Next thing you know, you're somewhere you didn't plan to be. It's those in between moments. That's where the ideas hit. Conversations stretch out. Little memories sneak up on you. Sometimes it's just about what's in your hand. That color. That chill. The new Tropical Butterfly Refresher from Starbucks. Guava and passion fruit flavors with mango pineapple flavored pearls. Yeah, that feels like summer before you even taste it. Funny how one small stop becomes the best part of the day. Start your summer rhythm with Starbucks. Try the new Tropical Butterfly Refresher from Starbucks.
Host 2
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Karen and Georgia
it's Karen and Georgia from My Favorite Murder. We cruised around LA in the Hyundai Ionic 5 and dove into the fascinating life of and inventor Hedy Lamarr. Want the full story? Take a listen. She starts dating Howard Hughes and in fact, she helps him design a faster plane. So she finds the fastest bird and the fastest fish and sketches out a drawing of what the two would look like as a plane. And that becomes the plane that we know today. And he calls her a genius. Check out our new episode spotlighting groundbreaking innovators like Hedy Lamarr and Billie Jean King. Presented by the Hyundai Ioniq 5. Goodbye. This is an iHeart podcast. Guaranteed Human.
Hosts: Rashad Bilal & Troy Millings
Date: June 20, 2026
This episode examines "the $6 trillion wealth opportunity most people miss," focusing on the transformative potential of life insurance as a generational wealth-building tool, especially in the Black community. The hosts break down why life insurance is an underutilized vehicle for wealth transfer, share actionable strategies, and unpack a cautionary business tale from the music industry involving Griselda and Jay-Z's advice about equity and group dynamics.
[03:04 – 10:53]
Major Opportunity:
Rashad emphasizes that while stocks, real estate, and crypto are important, life insurance represents a uniquely accessible, powerful, and tax-free method to transfer wealth generationally.
"The fastest way to create black wealth is not stocks, real estate or crypto... if 6 million black men ages 40 to 60 each had $1 million life insurance policy that would create $6 trillion in tax free wealth transfer." — Host 1 (Rashad), [03:25]
Simplicity & Accessibility:
Unlike more complex assets, life insurance doesn’t require specialized knowledge.
"You don't have to have any level of brilliance, intelligence, sophistication… Even if you don't get a million, a half a million, whatever. But think about the wealth transfer that, that would create…” — Host 1, [05:05]
Affordability:
Generational Impact:
Even partial adoption could shift the Black community's wealth trajectory within a generation.
"Even if it's not $6 trillion… What if $1 trillion gets transferred from this generation of Black men? That's something that's actually, that can happen. This is a realistic economic plan." — Host 1, [09:02–09:50]
Leadership & Responsibility:
Emphasizes men, but advocates for everyone; critiquing previously observed trend of higher coverage among Black women.
Calls for a “Million Policy March,” echoing the legacy of the Million Man March as a rallying point for economic empowerment.
"If we're going to be leaders in our community and leaders of our family, it has to start with us… Let's have a million policy March." — Host 1, [07:07–08:04]
Actionable Challenge:
[11:01 – 23:30]
Griselda Background:
Hosts discuss recent rumors about the breakup of Griselda (Westside Gunn, Conway the Machine, Benny the Butcher), allegedly due to Westside Gunn’s refusal to offer 5% ownership each to Benny and Conway—an idea suggested by Jay-Z.
The broader theme: equity, collaboration, and the pitfalls of being overly protective with ownership.
"Jay Z told Westside Gun: '10% equity to Conway and Benny the Butcher, which is nothing to keep morale.'" — Host 1, [11:38]
Commonality of Group Breakups:
Business Ethics & Mindsets:
Troy (Host 2) criticizes the refusal to share equity:
Suggests that raising prices could offset giving away small equity stakes, and that collaboration breeds greater, longer-term success.
"There's a lot more power in having a bunch of dope ass people on a squad and it running forever than you trying to do everything on your own." — Host 2, [15:30]
Dangers of Hoarding Ownership:
References to real-life business history (Apple, WWE, Rocawear) show the risks of not developing and rewarding talent.
"Whoever you rob at some point ends up robbing you. That's why I like to just do business a good way, pay a premium, split things properly," counsels Host 2 [15:55]
The “build with me” mentality sometimes evaporates when profits arrive, leading to conflict around expectations and rewards.
"In black business, there's a lot of 'build this with me and we gonna bust this down'...then they get time for the paperwork... 'I built this, you just with me worker.'" — Host 2, [22:25]
Contrasts with Major Labels:
Rashad asks whether artists would even request equity from a major (Universal, Def Jam), highlighting double standards among Black-owned vs. white-owned businesses.
"I've never heard an artist ask Universal Records for a percentage of their company. But you sign to the Black man… you automatically look at it differently. You look at it like your owed equity." — Host 1, [21:15]
Solutions:
Emphasize joint ventures, profit sharing, spin-off brands, and opportunities for all instead of gatekeeping equity.
"The goal is to make as many people money as possible… every day I try to figure out how to make somebody else money." — Host 1, [19:05]
This episode delivers a powerful call to action: leverage life insurance not just as safety net, but as a tool for massive, tax-free Black wealth creation. The hosts urge listeners to demystify the process, move past stigmas, and initiate a communal movement around coverage and generational asset transfer. In parallel, they share lessons from the music industry about the dangers of hoarding ownership and the wisdom in Jay-Z’s approach to equity-sharing—underscoring that growth, loyalty, and long-lasting impact are built on shared success.
If you haven't listened, this episode is a must for anyone serious about legacy, group economics, and navigating the business behind Black culture and entertainment.