
Loading summary
A
This episode is brought to you by PNC Bank. A lot of people think podcasts about work are boring. And sure, they definitely can be. But understanding a professional's routine shows us how they achieve their success little by little, day after day. It's like banking with PNC Bank. It might seem boring to save, plan and make calculated decisions with your bank, but keeping your money boring is what helps you live a more happily fulfilled life. PNC bank Brilliantly boring since 1865 Brilliantly boring since 1865 is a service mark of the PNC Financial Service Group, Inc. PNC Bank National Association Member FDIC Earners what's up? You ever walk into a small business and everything just works like the checkout is fast, the receipts are digital, tipping is a breeze, and you're out the door before the line even builds. Odds are they're using Square. We love supporting businesses that run on Square because it just feels seamless. Whether it's a local coffee shop, a vendor at a pop up market, or even one of our merch partners, Square makes it easy for them to take payments, manage inventory, and run their business with confidence, all from one simple system. If you're a business owner or even just thinking about launching something soon, Square is hands down one of the best tools out there to help you start, run and grow. It's not just about payments, it's about giving you time back so you can focus on what matters most. Ready to see how Square can transform your business? Visit square.comgoeyl to learn more. That's square.comgoeyl. don't wait, don't hesitate. Let Square handle the back end so you can keep pushing your vision forward.
B
All right, so we have Cheryl McKissick. Daniel. And we actually interviewed Cheryl probably like two years ago for Earn your Leisure. She's been in Invest Fest twice recently. She was at Invest Fest this year and just has a new book that came out. Congratulations.
A
Congrats. Congrats. First and foremost, the black family who built America. Hey, that's a great title. Yeah, yeah.
B
So if you're not, if you're not familiar. So Cheryl is the CEO and president of McKissick and McKissick and it's the oldest black owned and woman owned construction firm in the United States. Six generations, right?
C
You're calling that into existence. In existence. Because there is a sixth generation that I'm working on.
B
Okay, so five generations.
C
Yeah, I'm fifth. Yes.
B
So five, five, five generations. And they kind of give you some perspective of some, some of the Work that she's done. John F. Kennedy International Airport, might have heard of it. Terminal 1, the new Terminal 1. JFK. Beautiful, beautiful. Barclays center and Atlantic Yards, Pacific park, including Long Island Railroad, Vanderbilt Yard, relocation, Fulton Fish Market, Mega Evers College, Harlem Hospitals, new Patient Pavilion, Coney Island Hospital, campus renovation. I mean, very, very impressive resume.
A
I don't know too many resumes that sound like that for sure. I mean, most people frequent these places. They don't really think that's part of their portfolio. So kudos to you.
B
So, you know, we're going to talk about your book. We definitely have to talk about, you know, construction. Today's economy challenges different ways to get in. But first, for the people that may not be totally familiar, can you give us the history of your family in construction dating back, I believe it started even during slavery.
C
Right, right. We go back 230 years to 1790, when the first descendant of our family came to this country. His name was Moses McKissick the First, and he was taught the trade of making bricks. He was in North Carolina as a slave. His son, Moses McKissick II, was a master carpenter and a master builder. And he also was in North Carolina until the slave master gave him away as a wedding gift to the Maxwell family, who lived in Spring Hill, Tennessee. And that's how we got to Tennessee. And then shortly after emancipation, he moved to Pulaski, Tennessee, and that's where he. Our first company started, which was McKissick Contractors, and that was Moses McKissick II. His son, Moses McKissick III, is my grandfather. And he and his brother became the first black licensed architects in America with license 117 and 118 in the state of Tennessee. And they worked all through the south and the Northeast. And then the company was passed down to my father, who was William D. Barry McKissick, another architect. And when he became ill, my mother took over. And now I run the. So I am fifth generation in this company. And I have to say, after it was over 200 years that Moses McKissick the first laid his first brick. And Here we are 200 years later, an unshakable pillar in a country that is dealing with questions that we've answered already around equality, equity, opportunity. And I feel that the McKissick and I write about this in my book. We stand as a mirror for America and a beacon, a mirror saying black professionals. We've been around for so many years, but yet we've been ignored. You just said, who built this well, we did. We're a beacon because we are exactly what happens when perseverance meets purpose. And so all of this is in my book, the Black Family who Built America. And so that's our tagline. We proudly say, who built this? We did. Because black Americans really are like the hidden figures in this country who have contributed so much. I mean, we actually did build America.
B
And then talk about. Just follow up on that, because that's. How are you able to scale the company from starting during slavery to doing JFK Airport? Like that's important too. Like, talk about that scale as one thing to have a generational business, but it's another thing to have a generational business that's actually growing over the course of time.
C
Yes. So, you know, when I think about it, how we were able to sustain slavery, Jim Crow, prejudice in the deep, deep south, and to be able to do that over a span of 200 years, I think about the fact that, number one, ownership was important to our family. So just being able to have ownership, and that's what I love about what you guys are doing at Invest Fest. I meet so many people who want to be owners in their own lane of something, and I think that's paramount when you're trying to create a legacy. Also, I think we adapted, but we didn't lose our identity. We always made sure we provided excellent work and in the perspective and in the area that we were supposed to. But at the same time, we came home to our black community and took care of our black community. We built black churches. We built colleges and universities. And so these are some of the tenets that I think that are extremely important. As you grow in business, you also have to lift others up with you. If you stand by yourself, then that's a problem. You're easy to knock off. But if you bring in a strong foundation, which is what we try to do, other contractors, subcontractors, architects, engineers, then we have a base from which we can draw upon and each other. We can all work together as a network as opposed to an individual. I think that is extremely important in education. Education is key. With each generation of the McKissicks, the education and the knowledge grew. And that was also a sustaining factor for our business.
A
This is incredible. I want to get this right. So you credit your family success with the five Ps, right? Perseverance, preparedness, persistence, productivity, and prayer. Talk about how those show themselves throughout generation to generation and how you implemented it to. I mean, the valuation is probably starting with a B at this point. How, how has that prepared you and gotten you to this point?
C
Well, the projects are at a B.
A
Okay?
C
That's for sure. You know, perseverance is getting up every day in the face of adversity, period. I can't tell you the number of rooms I've walked into as the only female and definitely the only black female. And I talk about this all the time. The first time I ever went to the New York building Congress, a sea of white men in suits, 500. And I don't think they thought I had anything to contribute. They were like, who is this lady? I don't even think they noticed me. I thought to myself, well, how am I going to make it in New York City if these are the people that I have to generate revenue from? And so persistence is getting up every day saying, I am going to live my dream and I'm not going to let anything stop me. And I think the McKissick have done that in every generation. Productivity means just that, you have actually produced value. And we have done that. I feel that we have documented the black experience in this country through our buildings, through the universities that we built, the hospitals, the schools. And so that's, to me, is productivity. The other one is preparedness. We talked about education, drawing up on your own experiences and becoming a better professional with every day. You know, professional development. And you guys deal a lot in all of this with invest fest and it's all true. And the other, I forgot, what's the fourth one?
A
Well, we got prayer still and we got preparedness idea.
C
Preparedness, productivity, perseverance, persistence. I switched that one out a lot and say purpose because now I say, you know, if you wake up every day with a purpose on your mind, a God given purpose, then you will achieve it. Now, prayer is the one I added because some days that's exactly what I need. Prayer. I'm in constant contact saying, lord, let the words of my mouth and the meditations of my heart be acceptable unto you. Not to anyone else, but to you. And if I do that, then I know I've accomplished what I've needed to accomplish for the day. And so Those are the five Ps, and they have shown up everywhere in the McKissick legacy. And with each generation, got an idea for an app.
D
With base 44. You don't need to know a single line of code, just describe what you want. And base 44 instantly designs the interface, builds the database and connects the logic for you, whether it's tracking invoices, planning meals, or managing a whole team. You can build at the speed of thought and customize it as you go. Stop waiting on developers. Start running your business smarter with base44. Visit base44.com and turn your idea into a live app today. For a limited time, earn up to 200,000 bonus points with the IHD One Rewards Premier Business Card. Visit ihd.com businesscard cards issued by JPMorgan Chase bank and a member FDIC offer subject to change terms apply.
Episode Date: September 14, 2025
Guests: Cheryl McKissick Daniel (CEO & President, McKissick & McKissick)
Hosts: Rashad Bilal, Troy Millings
This episode features Cheryl McKissick Daniel, the fifth-generation CEO of McKissick & McKissick, the oldest Black- and woman-owned construction firm in the United States. The conversation traces the 230-year journey of the McKissick family, from slavery to becoming one of the most prominent construction dynasties in America. Cheryl discusses her new book, "The Black Family Who Built America," and unpacks the values, strategies, and legacy of McKissick & McKissick.
Memorable Resume Highlights
[03:00] B: "Most people frequent these places. They don't really think that's part of their portfolio."
From Slavery to the Skyline
[05:48] C: "After it was over 200 years that Moses McKissick the first laid his first brick. And here we are 200 years later, an unshakable pillar in a country that is dealing with questions that we've answered already around equality, equity, opportunity... We proudly say, who built this? We did."
The Company as a Mirror and Beacon:
[08:19] C: "As you grow in business, you also have to lift others up with you. If you stand by yourself, then that's a problem. You're easy to knock off. But if you bring in a strong foundation ... each other. We can all work together as a network as opposed to an individual."
Perseverance, Preparedness, Persistence, Productivity, and Prayer
On the family’s generational purpose:
[05:48] C (Cheryl): "We stand as a mirror for America and a beacon ... We're a beacon because we are exactly what happens when perseverance meets purpose."
On Black professionals as 'hidden figures':
[06:12] C: "Black Americans really are like the hidden figures in this country who have contributed so much. I mean, we actually did build America."
On scaling and community:
[08:19] C: "As you grow in business, you also have to lift others up with you. If you stand by yourself, then that's a problem."
On faith and business:
[12:09] C: "Prayer. I'm in constant contact saying, lord, let the words of my mouth and the meditations of my heart be acceptable unto you. Not to anyone else, but to you."
This conversation offers a rare, moving, and practical look inside America’s oldest Black-owned, woman-owned construction empire. Cheryl McKissick Daniel shares not only her family’s hidden history but also deeply relevant lessons on perseverance, ownership, network-building, and faith. It’s a testament to the unacknowledged builders of America and a blueprint for anyone seeking to build generational legacy in any field.