Mon Sep 16 2024

In this episode of Ecom Logistics Podcast, hosts Dan Coll and Ninaad Acharya sit down with Amena Ali, CEO of Optoro, to dive deep into the complexities of reverse logistics. With over 25 years of experience in software and logistics, Amena shares her passion for solving the mounting issues surrounding product returns and how it can lead to improved operational efficiency, reduced waste, and enhanced customer loyalty. From discussing the environmental impact of unsustainable return practices to the integration of AI and robotics in warehouses, Amena highlights key innovations in the space. This episode also covers how retailers can adapt their return policies to build customer trust and reduce fraud, leveraging data to drive smarter decisions.