
Hosted by Claus Lauter · EN
If you sell online, run a DTC brand, or plan to launch an online store — we break down the sales and marketing strategies top ecommerce brands use to grow fast.
If you’re asking yourself, “What do top online stores know that I don’t?” then this show is for you.
You'll learn how successful ecommerce operators and marketers think, test, and scale — and get insider marketing and sales tactics to grow revenue faster.
You'll discover what’s working in 2026 to sell on Amazon, Shopify, and beyond, with insights on apps, MarTech, DTC, B2B, social media, paid ads, AI, dropshipping, and more.
We focus on the tools and techniques that actually move the needle.
With 500+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff podcast for staying ahead in e-commerce.
🎧 Short episodes, ideal for listening on the go. New episodes every week. Trusted by 35,000+ online sellers and ecommerce operators. Subscribe now and become a smarter online seller today.

In this episode, we explore the common struggle of growing sales without seeing a matching increase in profit. Misha Druzhinin, Co-founder and CEO of Finsi.ai, explains why many brands fail to track their margins and how focusing only on immediate returns can hurt long-term growth. He shares how his AI platform helps business owners simplify complex data to find hidden waste and improve customer value.You will learn how to move away from constant discounting, reduce customer churn, and use smart data to spend more effectively on ads while staying profitable. Topics discussed in this episode: How failing to own profit margins stalls growth. Why relying on ROAS limits long-term brand success. What warning signs indicate your scaling is failing. How AI identifies high-value customer behavior patterns. What role qualitative data plays in reducing churn. Why "Smart Brevity" in data helps managers focus. How unit-level analysis uncovers hidden product waste. What retention architecture does for repeat purchases. How demographic data shifts modern marketing strategy. Why operational limits often signal a winning flywheel. Links & ResourcesWebsite: https://www.finsi.ai/Shopify App Store: https://www.finsi.ai/integrations/ecommerce/shopifyLinkedIn: https://www.linkedin.com/in/mdruzhinin/Get access to more free resources by visiting the show notes at https://tinyurl.com/yc3v2d8cI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into how smart pricing helps e-commerce brands boost profits and scale growth. Felix Hoffmann, co-founder and CEO of 7Learnings, shares how his predictive pricing models help businesses move beyond simple rules and gut feelings to find the perfect price for every product. He also reveals strategies for managing marketplace complexity, reducing overstock, and using financial goals to steer automated decision-making. Topics discussed in this episode: How rule-based pricing creates unmanaged business complexity. Why matching competitor prices leads to a market race to bottom. What predictive pricing does using unlimited cloud compute. Why tracking transaction-level costs is vital for profit. How AI identifies different price elasticities across channels. What role weather and attribute data play in predictions. Why high-quality data is the gatekeeper for AI success. How A/B testing proves profit uplifts of over 100 percent. What strategic trade-offs exist between growth and margin. Why AI pricing is now a requirement for market survival. Links & ResourcesWebsite: https://7learnings.com/LinkedIn: : https://www.linkedin.com/in/felix-hoffmann-7learnings/ LinkedIn: https://www.linkedin.com/company/7learnings/Get access to more free resources by visiting the show notes at https://tinyurl.com/us6eab7kI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we uncover the hidden profit leaks silently draining revenue from ecommerce stores.Scott Brandley, CEO of Shopper Approved and Trust Guard, joins DJ Sprague, CMO of Shopper Approved and co-author of Cashflo, to reveal the ten revenue killers costing online stores up to 38% of gross revenue.They break down how issues like cart abandonment, false declines, chargebacks, and product returns quietly erode profit margins and share proven strategies ecommerce brands can use to recover lost revenue and improve cash flow. Topics discussed in this episode: Why 70% of carts get abandoned. How false declines kill legitimate sales. What chargebacks actually cost merchants. Why product returns bleed your profits. How store credit beats issuing refunds. What the ten revenue killers are. Why fix leaks before scaling ads. How one platform eliminates software costs. What the Cashflo Club offers. Why chargebacks are rising and dangerous. Links & ResourcesWebsite: https://cashflopay.com/Download free book & audio book: https://cashflopay.com/Get access to more free resources by visiting the show notes at https://tinyurl.com/58c9kk7zI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into the common tax traps that Canadian ecommerce brands face when selling to American customers. Salman Salat, Founder of SAL Accounting, explains how the wrong business structure can lead to massive fines and double taxation.He shares how to legally avoid extra payout fees, when it actually makes sense to open a US LLC, and how to stay safe from the IRS while growing your brand across the border. Topics discussed in this episode: What triggers the $25,000 penalty for missed filings. Why opening a US LLC is risky without expert help. How to prevent being taxed in both countries at once. What "nexus" means for your US sales tax liability. Why 70% of Canadian sales often go to US customers. How to set up a US business entity the right way. What clean cross-border bookkeeping looks like. Why simple Shopify setups often hide tax mistakes. How to legally lower your US tax bill as a founder. Links & ResourcesWebsite: https://salaccounting.ca/LinkedIn: https://www.linkedin.com/in/musalmanInstagram: https://www.instagram.com/salaccountingcpaFacebook: https://www.facebook.com/profile.php?id=61563329941327Get access to more free resources by visiting the show notes at https://tinyurl.com/4jzvpxeuI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we explore how shopping is moving beyond the traditional website into AI chats and social feeds. Kumar Senthil, Co-founder and CEO of Firmly, explains how his platform helps brands sell everywhere without needing complex engineering or manual updates. He also shares how real-time data and AI agents are shortening the path from discovery to checkout for modern shoppers.Topics discussed in this episode: How shopping is moving from websites to AI agents. What agentic commerce means for small online brands. Why real-time product data is critical for AI search. How to sync inventory across many different channels. What causes nearly half of online products to be out of stock. How buying directly in chat doubles customer conversion. Why keeping the merchant of record status is important. What makes bespoke integrations a nightmare for sellers. How to scale to new marketplaces with zero engineering. Why merchants must not sit on the sidelines of AI. Links & ResourcesWebsite: https://www.firmly.ai/LinkedIn: https://www.linkedin.com/in/kumarnsenthil/Get access to more free resources by visiting the show notes at https://tinyurl.com/3tubkj94I'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this upcoming live webinar, I’m joined by Scott Brandley and DJ Sprague, co-authors of Cashflo. Together, they’ve helped ecommerce brands recover millions in lost revenue — and in this session, they’ll show you where yours is leaking. They’ll break down where ecommerce brands lose up to 38% of potential revenue through: → Cart abandonment → Site abandonment → False declines → Chargebacks → Product returns → Fraud losses → Poor conversion rates → Low-quality traffic → And more More importantly, you’ll walk away with practical ways to plug these leaks and improve margins — without spending more on advertising. If your margins feel tighter than ever, this webinar session is for you. You will also receive a free digital and audio copy of their books, "Cashflo" and "Reputation King". Both were written exclusively for ecommerce website owners.The Details: 📅 May 12, 2026 🕒 7pm EST 👉 Save your free seat and learn how to recover lost profit. Register here: https://ecommercecoffeebreak.com/webinar Recording available if you can’t attend live. I'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into why many online stores lose money even when they get lots of traffic. David Conforti, Chief Growth Officer at Avenue Z, explains how small gaps in your website and product pages can kill your sales. He shares how new AI tools are changing the way people shop and what you must do to stay ahead. David also talks about the importance of being on the right platform and using a full strategy to grow your brand faster.Topics discussed in this episode: How rapid growth often leads to legacy site leaks. What Agentic Commerce means for the future of shopping. Why AI chat tools are becoming the new gatekeepers. How to optimize your product catalog for AI agents. Why traditional PR and SEO are essential for AI. What the Universal Commerce Protocol means for brands. How TikTok spend drives high-intent homepage traffic. Why a full-funnel partner approach beats siloed work. How Kind Patches scaled from $1M to $8M monthly. What identifying your "metric on fire" can fix. Links & ResourcesWebsite: https://avenuez.com/LinkedIn: https://www.linkedin.com/in/david-conforti-varfaj1/X/Twitter: https://x.com/avenuez_networkInstagram: https://www.instagram.com/avenue.z/Get access to more free resources by visiting the show notes at https://tinyurl.com/2s4j2zr2I'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into the world of e-commerce returns and how to stop treating them as a total loss. JD Sass, the founder and CEO of Axiom Return Solutions, explains how brands can recover lost money and see what is really happening with their products. He shares how his team inspects and grades items to find inventory that is still brand new. You will learn how to spot fraud, improve your packaging, and use data to make better business choices. He also reveals how to turn a bad customer experience into a win for your brand.Topics discussed in this episode: How brands turn returns into a revenue recovery channel.What really happens to products after a customer return.Why half of unsellable returns are actually brand new.How to identify and fight fraudulent Amazon returns.What data can be used to improve product manufacturing.Why proper packaging seals prevent used item resales.How to use secondary channels like eBay for recovery.What role automated grading plays in scaling operations.Why manifested disposal protects your brand reputation.How to recover revenue through Amazon reimbursement claims.Links & ResourcesWebsite: https://axiomreturnsolutions.com/LinkedIn: https://www.linkedin.com/in/jd-sass-427961135/Get access to more free resources by visiting the show notes at https://tinyurl.com/5n6rwzhmI'd love your feedback. Tap the the link to send me a text. ______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into how artificial intelligence is leveling the playing field for e-commerce brands on Amazon and Shopify. Monte Desai, founder of Pixii.ai, explores why constant testing of product images and listings is the key to driving higher conversion rates. He shares how small teams can now compete with global giants by automating creative design and performance optimization, enabling them to scale revenue without the need for massive marketing budgets or expensive agencies.Topics discussed in this episode: How AI levels the playing field for small teams. What makes Amazon product listings convert better. Why testing main images increases revenue. How to scale designs without hiring agencies. What pitfalls to avoid when copying viral brands. Why seasonal listing updates drive more sales. How to build high-converting Shopify landing pages. What role AI plays in conversion optimization. Why behavior analysis drives better results. How to save on advertising costs with better images. Links & Resourcesebsite: https://pixii.ai/LinkedIn: https://www.linkedin.com/in/montedesai/Instagram: https://www.instagram.com/pixii_aiGet access to more free resources by visiting the show notes at https://tinyurl.com/4j5d4t37I'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this episode, we dive into the challenges of scaling paid ads on platforms like Meta and Google. Hemant Varshney, founder and CEO of digicom.io, explains why many Shopify brands struggle to scale and how the new "Andromeda" algorithm update changes how marketers should approach creative and targeting. He discusses the importance of conversion rate optimization (CRO) and finding the right media mix to turn ad spend into profit without burning budget.Topics discussed in this episode: How to scale revenue without burning budget.What the Andromeda algorithm update means for brands.Why conversion rate optimization is critical.How to build a structured testing campaign.What differentiates scaling from testing campaigns.Why targeting creative beats audience targeting.How to handle media mix across different platforms.Why auditing your store before scaling matters.What the right media spend tiers look like.Why trusting the algorithm requires the right structure.Links & ResourcesWebsite: https://www.digicom.io/LinkedIn: https://www.linkedin.com/in/hvarshney/LinkedIn: https://www.linkedin.com/company/digicom-digital-commerce-corporation/Instagram: https://www.instagram.com/digicom.io/Get access to more free resources by visiting the show notes at https://tinyurl.com/24p2dapeI'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/