Investor and certified integrative health coach Alaina Sparks is a systems thinker working at the intersection of health, capital, and everyday life. After a distinguished 15 year career at Deloitte, where she led global financial relationships, designed innovation strategies, and built the firm's fintech practice, Alaina recognized a critical imbalance: capital powerfully shapes opportunity, yet an incredibly small fraction of it flows to women founders.

In 2021, Alaina launched Furthermore Ventures, an investment platform specifically designed to back women led companies building healthier solutions across the everyday sectors that drive long term outcomes. Through Furthermore and her reflective health platform, what sustains us, Alaina explores how daily life quietly shapes wellbeing and how shifting the flow of capital can build a better future for everyone.

Inside the Episode:

How Furthermore Ventures functions as an investment platform that organizes syndicates of angel investors and aligned partners to back better-for-you, women led companies in food, agriculture, and everyday goods.
Alaina shares the personal health journey and professional reflections that inspired her to bridge the gap between wellness and venture capital, focusing on how daily life impacts long term vitality.
How leading fintech and global ecosystem strategies provided the foundational "systems thinking" required to build a modern investment platform.

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