Let’s face it—when homes aren’t flying off the market, sellers start watching you more closely than ever. And in today’s market, with inventory rising and prices softening, they’re not just watching—they’re expecting more. But that doesn’t mean your leadership slows down. In fact, now’s the time to step it up.

In this first episode of our two-part series, we’re diving into the tactical moves every real estate professional (or service-based business owner) needs to make to thrive when the market shifts. We’re bringing over 14 years of real-world experience to the table and breaking down what sellers are really thinking—and what they want from you right now.

We’re sharing how to shift into the seller mindset, why silence kills trust, and how cadence is queen when it comes to client communication. From rethinking the “list price” to creating a systems-driven experience that builds confidence, we’re giving you the exact strategies that help you show up as the expert—even when you don’t have good news to share. This is where reputations are built and market share is gained.

We’ll see you next week for Part 2—because in a changing market, your leadership matters more than ever.

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275. Navigating a Slower Market (Part 1): What Sellers Expect & How to Deliver

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