Blogging can be overwhelming—what to write, when to write, and how to make it work for your business. But it doesn’t have to be.

In this episode I chat with Eden, founder of Maven Made Copy, who’s on a mission to simplify blogging while maximizing results. Eden specializes in SEO-driven blog strategies that help creative entrepreneurs boost their visibility and attract their dream clients.

Whether you're just starting out or want to take your blog to the next level, Eden shares the tools, tips, and strategies to make blogging approachable, impactful, and—dare we say—fun!

In this episode:

Creating a blog strategy that works for your audience and search engines
Finding blog topics using keyword research, social media, and your content pillars
Why consistency is critical and how to stay accountable
The intersection of blogging and podcasting for content repurposing
Using Airtable and Asana to stay organized and on track

Action Steps for the week:

Download her free content calendar template to start organizing your blog topics.
Set a blogging schedule that works for you—whether monthly, weekly, or bi-weekly—and commit to it.
Dedicate CEO days to focus solely on your business and creating valuable content.

Connect with Eden:

Website: https://mavenmadecopy.com

Instagram: https://www.instagram.com/mavenmadecopy

Download Eden’s Free Content Calendar Template: https://mavenmadecopy.com/blog-content-calendar

Connect with me, Hayleigh Hayhurst:

Steal my Podcast Launch Checklist for free: ⁠https://www.espressopodcastproduction.com/⁠checklist⁠

Website: https://www.espressopodcastproduction.com/

YouTube: https://www.youtube.com/@EspressoPodcastProduction

Instagram: https://www.instagram.com/espressopodcastproduction/

TikTok: https://www.tiktok.com/@espressopodproduction

Music: John Kiernan. www.johnkiernanmusic.com

Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

Join the Conversation: What did you think of this episode? Share your thoughts and key takeaways with me on social media using the hashtag #EmployeeToBoss. If you enjoyed this episode, please leave a review and share it with your network.