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A
All right folks, we got another preview. Someone new, someone fresh. And I'm very excited to be able to represent these Texan folk. Mr. Jason Gaston has been able to come on here with me. And you go over his sale. They you'll find it on SC Online Sales there on March 1st. It is an embryo and semen sale, primarily limousine cattle, correct?
B
That is correct.
A
Awesome. Well then kind of tell me what Circle G genetics is all about. Introduce yourself. Kind of what yalls endpoint is here and we'll just dive in lots after that.
B
Yeah, sounds great. Yeah. Circle G genetics is something that you know, kind of goes back to I guess in his. An extension of when I was at Stowers Limousine. I guess back in 2007 I would have started working there at Stowers Limousine with Scott and Donna and had kind of kind of built what they had. They had already started and you know, and then we just kind of kind of got started into the show cattle world and continue continued into the production side as well. Then we grew that. And then kind of towards the end I had an opportunity to kind of go to Wilkes and continue I guess what. I guess down the road of production cattle. And, and, and so it just kind of created an opportunity where I couldn't, I couldn't. So I kind of continued the limousine side for with me and my family. So we just, you know, kind of stayed with it and continued it. And so now we have Circle G genetics that you know, me and Kendall and Kylie all part of. As some people might know, Kylie's been showing and she's now a sophomore and she's been showing pretty extensively. We've done well and been fortunate and blessed to have the success that we have. And so we just kind of continue growing it from there.
A
Great to hear. I don't think that there's necessarily a great or better way to start other than lot one. I mean, I saw one picture of the female. That is the donor. Correct. Of the embryo.
B
That's correct. Yes.
A
She is phenomenal. Long necked, real big ribs, very maternal in her look. So obviously the sire the embryos would be the ELS or ELCX King's Landing 5, 9, 9D. These are going to be purebred limousine embryos. You're offering three of them. So talk to me about the consistency of the mating. Obviously it's been a dominating one there. In the limousine breed. There's been a lot of success come from the mating or the contenders of the mating. So talk about the story why you're offering it and what it's done.
B
Yeah, I think it's probably one of the most intriguing matings that we've done. Even going back to the Stowers days, that cow was something that I had kind of envisioned. You know, we bought back in on the charm cow. When charm was. When she was nine months old, I think, with the Ratliff family. And we were very fortunate that they let us be a part of that female. And, man, the rest was history. Charmed Cow obviously has left an impact on the entire industry. From all types of all breeds. Manes, keys, I mean, they would have. She had a. Raised the supreme champion. That Sarah had there at Louisville a few years back. I mean, just pretty. Pretty unbelievable genetics there. So we were fortunate to get in on that. And when I made these embryo, I would have made the. The crown royal charm. And then roundabout way, Brad ended up with it. And we were able to go down there and get her bought from Brad. And so that's how we ended up with that animal. But she would be. These matings. Would be the third generation of my matings. And so I guess with that cow, I mean, she. When I saw her the first time, I thought she was pretty special. And then within about four months. Let's see, the bidding may be three months. That charm cow put three in the top five at Junior Nationals. And I knew that was still early in the days. And I knew I had to get that heifer bought back. So we would have bought her. And she continued to get better every day. What I like about that particular cow. Is the length of spine, the volume, the dimension. And that's something that they kind of go through an awkward stage in the. You know, in their teenage years. But they will always get better in time. And just have unbelievable dimension, unbelievable mass, bone structure. All the things you're really looking for For a cow and a show heifer. That particular mating has been one that we. My knowledge, there's only seven or eight of those. I can't. I haven't added them up all the way, But I don't. I. I've only had three. And I think Brad's only had four or five. And of those, we had champion and reserve champion female. At Junior nationals this year. We would have had reserve reserve champion female. At the open show. And Junior show at Kansas City. Would have had the reserve champion female. At the open show at Fort Worth this year. And that's just this year. Last year, we would have had the other heifer that we showed. Which would be the mother to Lot 2, 3 and 4. She would have been reserve champion as a calf at San Antonio and then champion at Fort Worth, San Antonio, Houston last year as a two year old. And so that would be three of the seven. The lettuce prey bull is a bull that Brad Davis and Davis Limousine have been promoting and just a lot, a lot of interest on that bull as well. So you know, as far as consistency goes be it's pretty undeniable that, you know, half of these things have all been champions or making champions.
A
So pretty intriguing. Well, in lot two's next, these are going to be four embryos that are out of good times over female y' all call lavender haze. Obviously she's had a very, very big run show heifer. But talk to me about what you think these calves will look like and what that female's done for y' all so far.
B
Yeah, I, I think you know we, you know we always talk about these things need to make cows and so we will likely be dragging her natural calf next year. She did an unbelievable job raising that calf. She does an unbelievable job of flushing. Usually we sort two ways when we aspirate that heifer or that cow. And so you know, I think that cow is just tremendously stout, tremendously big rib and to be that big legged and that stout, she's. I think what's most incredible is how flat shouldered and long neck she is. She's got just a little bit of throat down low, but something that she really grew into as a big cow and just looks tremendously good but with that kind of link, the front end and that link to an extension up front, I mean it wasn't a problem at all. When she got her head up, she looked super, super good. So I think, you know, the biggest thing with that is that heifer. That's why I thought the good times were going to be, you know, kind of really trick them out, I guess you'd say. You know, if you're looking for that mainstream show heifer type deal, I think that we've got along really good with the, with the good times through the Angus deal and the limousine deal and which the good times female that we'll have, we'll talk about later. You know, she's been tremendously good as well. So that particular that bull on this pedigree has been really, really good.
A
Well, I think one of the more intriguing matings can with her it'd be lot three. I mean obviously the Udell New Heights bull has become extremely, extremely renowned here recently. Nothing to take away from Other bulls, But he's been knocking it out of the park in terms of females, I think paired with her, those are going to be absolutely elite.
B
Yeah, absolutely. I agree. I think, you know, I would have seen being in the Angus side as well through Wilkes, I would have seen maybe just nearly all the high selling new heights this fall. And they're incredibly stout, incredibly sound, powerful, long spine and really come out high in the front. Front end of that, you know, on their front one third. And that's where I think he adds, you know, that that female doesn't need a lot of power and bone and structure. But I think what new heights is going to add is that extension and that really come out high in that front one third and really help tighten that front end up. And, you know, matched with that cow, I think you keep the power, you keep the spot or the length of spine, the depth of rib and big, big top in them. So, you know, I think they'll carry that on.
A
And.
B
And, you know, those new heights just seem to be ultra consistent. So you would expect that mating to be that way.
A
Also, Lot 4 is a different bull, and he's the can do. Talk to me about, obviously these would be purebred. So what is that bull done? Why did you decide to roll with him as well?
B
Yeah, you know, on the can do side, I've always, you know, it's. I guess I'm a big. I guess in the. I don't know, I guess in the mating side, you know, I'm always big believer in trying to. Trying to get that length of spine in these cattle. And I think if you can get the length of spine. And that's what the. That's what the Hosanna cow, the 526H cow, that's what to me makes her so special, is the length of spine and still have that mass, that center body to her. And that's what Ken do does a lot of times, you know, he'll really frame one up, stretch one out and give them that extra length of spine. And then also, you, you know, anybody in the. In the. In the limousine deal has heard about the how about it cow, you know, that Sullivan owns, the Ratliff would have raised out of charm. Very similar genetics. And that cow has continued to produce champions one after another, you know, and I think there was one at Kimber, if it was Iowa or Illinois beef expo this week, that that would have won out of that cow. So that that particular cross with the charmed and the can do has been extremely successful. And So I thought that was a good bull, that, you know, that cow would keep the structure in them, keep the functionality, and then you could frame one up, stretch one out, and I think you could get a really big time purebred there.
A
Well, then, lot five is next. These are gonna be some new matings, different embryos with a different female. And y' all call her lovely Lady Mae. Obviously, if that's her in the backdrop, that is a very, very dense made female. That is. It like screams bird cow to me. Obviously, she's gonna be what y' all would call your donor prospect, essentially. And so these embryos, there's four of them. They'd be limb flexes. They come out of the King's Landing bull. So talk to me about what that mating's done for y' all and what the female means to,
B
you know, the. I mean, obviously, the King's landings have been ultra, ultra good. I think one thing that has made the King's landings really good is the frame and the extension that, like the. The 520 cow, the Hershey cow, she has that kind of extension and that carried on into this mating as well. This is only good times female that we've had out of that cow. And. And we are getting ready to put some more in here in the. This spring. But. But, you know, I think with that sort of extension, that sort of frame, that sort of build and those kind of pieces, I think it matches ultra, ultra well with the King's Landing bull himself. The. The make we call her May. She would have been. She would have been champion limousine at heart of Texas and fourth overall there. She would have went to Dallas, would have won the one. The was champion limousine at Dallas. Mark Hogue, or I mean, sorry, Mark Core, would have judged her at Dallas and absolutely went on about how good that female was. So then we went into the majors. She would have been reserve division at Cattlemen's Congress, and then she would have went to Fort Worth and won her division at Fort Worth Open show as well. So being a summer born, she had a pretty short show career, but it was very good, to say the least.
A
Well, then you change it up a little bit and I guess decide to throw some maintainers in the ordeal and put a sire on it. That is by far one of the most known the data bank bull. And he's been extremely consistent. His type and kinds of females are always going to be at the top end of everything, but I think that he was definitely a great bull to pair her to compared to what you're telling me that she does and has grown for y' all as well?
B
Yeah, absolutely. I mean, you know, I thought when I was trying to figure out how I was going to go about, you know, crossing her back to like a main or a key, you know, I'm really big on staying in the breed deal. And. And so we decided to do her back to a main bull. And in that decision, you know, it was, it was kind of. We went all over the board. But with that female being it's kind of such an outlier in data bank being so consistent and so dominant from a cow standpoint, I thought, you know, the best way to get started in that would have the foundation kind of female. And that's what we thought that mating would do. And any. If you look in the main side, I mean, it's a, you know, if you do a data bank bank cal back to all me or Almighty or any of those, man, they're just, they're consistently winning across the country. And so that was kind of our thought. Mating back to the data bank is get a foundation type female that obviously can win the data banks. They were still consistently winning at Congress this year. I mean they're, they're very current. So even though it's a little more. Maybe a little more old school, you'd say, I mean, they're winning. So we thought that was a no brainer.
A
Well, a very impressive set of embryos and obviously 7 through 10 are going to be all semen, lots out of a bull y' all call cash money. So tell me about how he's bred, what he's done for y' all thus far and what's your thoughts on the bulls, kind of the females that he works to.
B
Yeah, yeah. This is a bull we're super, super excited about. I mean, anybody that was at Junior Nationals and kind of paid attention up to now that they know that on the right cow these things can be unbeatable. You know, we would have had the first set of calves. We were fortunate. Kurt Thomas and his family and he, he works for the Keaton family and we've done some business together and they've been great with us. And, and so they believed in him and they used him. And, and it has just been lights out. Junior nationals. They would have won the second division in the, in the purebred show. They would have reserved the third division. I take that back, sorry. They would have reserved the second division. They would have won the third division. And then Kurt Thomas, Kenley May was third overall. Limb seat. Sorry yeah, third overall limb flex at junior nationals. And those were all three cash money daughters Edwards has sold. A couple that have been really successful there in Missouri. One being just the other day Plushmate's sister to cash money would have raised a reserve champion limousine female at Iowa Beef Expo. And then in like with all our, all the junior shows going on in Texas, that heifer that Kurt Thomas and them are dragging, she would have won. She would have won Fort Worth. And then just this last week she would have been champion limousine and champion Continental heifer at San Antonio. So yeah, then things are, I mean this is a first, basically. Essentially the first set of calves on the ground and I mean they're just dominating. So you know, I think from a cow side, I think if you got a little more old school Lemmy that doesn't have any charmed in them, that's got some extension, I think it's a no brainer. I think this bull, excuse me, I think this bull will add. He adds dimension, power, rib structure and crazy good hair. He is big back and huge hip. So if you got a cow that's got some extension up front and flat enough in her shoulder, I think this bull is going to really change a good set of cows, especially with the amount of power. I mean he was freakishly stout, freakishly big legged. So with that kind, you know, comes with a little bit of shoulders. So I think as long as you protect him in his shoulder, I think they're going to be a, be a. I think he's going to change a set of cows for sure.
A
Well, then 11 through 14, which would be the last lots. It'll be all semen lots on a bully. Y' all call next edition. I am a very big fan of this bull and I'm not familiar with the limousine breed all too well, but I do like his build and I do like his masculinity. His rib cage, his hip and hind leg. Leg. I'm a big fan of it all.
B
Yeah, we're, we're a big fan too. And I mean I'm, I'm not, I'm not naive enough, you know, I'm, I'm, I guess I'd say I, you know, not every bull's built perfect, you know, but I think what this bull has to offer going forward with a lot of the cattle out there, I think he can really make a difference. This bull is super long spine. You know, he's super big in his build and, and with that he balances with power and, and structure. Really long and extended up front, you know, Go Buckle is a bull that has done extremely well, makes incredibly good cattle. The one thing about them is they're really big bellied, they're really soft middled and they can be a little moderate. And to me that mating back on this bull is going to be the ticket. You know, I think that's where we could, we can go with that going forward. You can also have more of a purebred type female if the Gold Buckles are high enough. I think I need to look and do the math on that off the top I think they should be high enough but I think that's a high percentage mating that that is going to be really good. And, and Gold buckle's been one of the most used bulls out there. So from that perspective, I think there's a lot of value and I think there's a lot to be said about what you can, you know, do with that bull. So anything.
A
I think he's very. Yeah. For like, I genuinely think like he's very diverse. You can use him in a lot of ways for sure.
B
Yeah, absolutely. I think as long as you protect him. I mean and I don't even think you have protect him. I mean he's a young bull. He's not, I mean he's a young bull built for, you know, with tons of grow tons of product. It's going to take him just a minute to mature. But when he gets to be a big two year old, I think that would be his best picture day. You know, I think that's when he can come back and he can be dominant, you know, from that aspect. But you know, as far as you know, he's not going to be your quick early maturing kind of bull. So I think any of them cattle that you got like that, I mean a lot of them Lyn flex cattle that are big bellied and a little more early on the early man, I think, I think you're talking about really making one.
A
Well, it's a great sale in its entirety and I'm very glad and grateful for the opportunity to be able to represent cattle like this, especially at this level. If there's anything else that you'd like to tack on in the closure of the preview, please do so.
B
Yeah, I really appreciate you having me on and appreciate talking about them and you know, certainly if anybody has any questions, just holler anytime.
A
Well, Mr. Gaston's phone number is there on the bio of the sale. Obviously you find it on se online sales. It happens on March 1st. So hopefully we answered everyone's questions that are this interested in certain lots or anything like that, but very grateful once again. This is what it's all about. Empowerment's here. Thank you all for tuning in.
Episode: Circle G Genetics Embryo & Semen Sale Preview
Host: Weston Hendrix
Guest: Jason Gaston (Circle G Genetics)
Date: February 25, 2026
This episode of the EmpowerU podcast features Jason Gaston of Circle G Genetics, offering an in-depth preview of their upcoming embryo and semen sale (March 1st on SC Online Sales). The conversation centers on the history, success, and philosophy behind Circle G Genetics’ breeding program, spotlighting specific sale lots—both embryos and semen—with a focus on top Limousin cattle genetics, show-ring success, and mating strategy.
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For questions, reach out to Jason Gaston (contact info in the sale bio), and review full lot details on SC Online Sales (March 1st).