EmpowerU Podcast Summary
Episode: Morrison Livestock - Lubbock Lights Preview
Host: Weston Hendrix
Guest: Clay Morrison (Morrison Livestock)
Date: April 3, 2026
Episode Overview
This episode of EmpowerU features Weston Hendrix in conversation with Clay Morrison of Morrison Livestock, focusing on a comprehensive preview of four elite steer prospects consigned by Morrison Livestock to the upcoming Lubbock Lights Sale. The discussion not only breaks down the unique traits and backgrounds of lots 19-22 but also provides listeners with insider perspectives on show steer selection, breed eligibility, grooming qualities, and sale logistics. The tone is informative, friendly, and enthusiastically supportive of all levels of livestock operation experience.
Key Discussion Points & Insights
1. Introduction & Relationship
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Weston highlights the honor of representing Morrison Livestock, noting a recurring collaboration and personal friendship with Clay Morrison.
“I've been able to have an awesome friendship with Clay Morrison. We've been able to represent him before and we're going to continue to represent him.” (00:01)
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Clay mentions they’re bringing four head to the sale, lots 19-22, and is excited to talk about their strengths.
“As far as the Lubbock light sales go, we're going to have four head there. They're going to be lots 19 through 22. Love to chit chat about them for just a sec.” (00:41)
2. Lot-by-Lot Breakdown
Lot 19: "In God We Trust x 71,108 (Out There Headliner)"
- Structure & Versatility:
- Weston describes this Charolais/AOC steer as “extremely good dual purpose,” suitable for major shows like Fort Worth or San Antonio due to his dense hair and robust body.
“He reads to have awesome shape up high and he reads to be extremely burly and robust about the center portion of his body… his feet and legs are phenomenal.” (00:55)
- Clay shares that the calf was previously offered as Lot 1 in their March sale and is now re-listed for broader evaluation.
“He's a calf that we really like all the way around... he’ll jackpot well, if you need a Fort Worth one, he could do that for you.” (01:26)
- Noted for being “very few holes and a lot of cool pieces.” (01:38)
- Weston describes this Charolais/AOC steer as “extremely good dual purpose,” suitable for major shows like Fort Worth or San Antonio due to his dense hair and robust body.
Lot 20: "In God We Trust x Monopoly Whiskey"
- Pedigree & Performance:
- Described as another Charolais/AOC, best as a slick shearing steer for San Antonio or Houston, but with enough hair for fun grooming during summer/fall.
“Just an awesome slick sharing machine… this thing slicked off between San Antonio and Houston time.” (02:15)
- Pedigree Power: Out of a heifer from a prior Morrison sale; the dam’s bloodline produced champions.
“That whiskey side of that cow pedigree would have raised the champion charolay two years ago at San Antonio in 24 for the Zaishang family.” (02:40)
- Build Quality:
- Exceptional center body and structural soundness, soft and correct on feet/legs.
"Build wise I don't think you can make one better. As far as his feet and legs, he's really soft and correct… the way he goes from his shoulder into his heart into his rib and from there back. I don't think you can make one much better." (03:19)
- Good for county shows and slick shear events.
- Described as another Charolais/AOC, best as a slick shearing steer for San Antonio or Houston, but with enough hair for fun grooming during summer/fall.
Lot 21: "Knock Knock x Solid Gold" (Potential Red Angus/Red Cross)
- Classification Suitability:
- Potential for Red Angus eligibility but could be run as Red Cross depending on breed classification at shows.
“He's smooth pole, he's got a short fat head and a good eye... I think you'd have better than average odds of getting him in full transparency.” (04:00)
- Versatility:
- Can compete in both divisions and remains a strong prospect even if not classified Red Angus.
"A really nice calf either way... a dense made awesome hind legged calf that's got a lot of shape up high." (04:16)
- Emphasized rib shape, slick shear potential, and being a likely competitive middleweight either as Red Angus or Red Cross.
- Potential for Red Angus eligibility but could be run as Red Cross depending on breed classification at shows.
Lot 22: Hereford Cross Intended, Now Main Prospect
- Unique Qualities & Experience Needed:
- Intended as Hereford, but unique markings and build have rendered him an attractive Maine prospect.
“He come down not the right marking but I think it worked out perfect because I think he's an awesome main prospect.” (05:01)
- Considered a bit greener and athletic with standout color and sharp, youthful appearance.
"A calf that's super athletic in the way he goes. I will, just as a disclaimer, say that his attitude started out pretty rough, but he's getting better all the time." (05:21)
- Showmanship Note: Best suited to experienced or older showmen due to early temperament.
- Health Disclosure:
- Identified with a hernia pre-photo, Morrison Livestock will cover surgery and aftercare pre-sale transfer.
- Intended as Hereford, but unique markings and build have rendered him an attractive Maine prospect.
3. Viewing, Sale Details, and Logistics
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All four calves will be available for inspection at Cook’s Garage on Saturday (5-8PM), and at Patchke's Red Barn Friday afternoon–Saturday prior.
“We are going to take all four of our Lubbock lights calves over to Patchke's red barn on Friday at lunch... then they go to Cooks on Saturday afternoon.” (06:43)
- Standing times: tied from 5-6pm, loose in pen from 6-8pm for better evaluation options.
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Hosted on SteerBidder platform; full list and details available there.
4. Closing & Community Invitation
- Weston reiterates respect and enthusiasm for Morrison Livestock, encouraging listeners to reach out and preview the calves.
“I know that just having a few conversations with you, Clay, that you'd love to talk to anybody and everybody about the cattle that are going to be there, and I'm extremely excited to see them myself.” (06:59)
Notable Quotes & Memorable Moments
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“Pedigree and build wise calf that just has very few holes and a lot of cool pieces.”
— Clay Morrison (01:38) -
“If you need a Fort Worth one, he could do that for you. I think he'll slick as good as any of them.”
— Clay Morrison (01:34) -
“I'm a big stickler on rib shape and all that stuff that makes a good slick shear and steer. So I think he fits that mold just right.”
— Clay Morrison (04:29) -
“His attitude started out pretty rough, but he's getting better all the time. But I would say that probably a more experienced showman or at least a bigger kid is going to be beneficial, especially early on.”
— Clay Morrison (05:42) -
“Empowerment’s here, and we’ll see y’all next time.”
— Weston Hendrix (End)
Timeline of Important Segments
- 00:00–00:41 — Introduction, relationship established, lots overview
- 00:51–02:02 — Lot 19 deep dive
- 02:02–03:48 — Lot 20 description and pedigree exploration
- 03:48–05:01 — Lot 21 breed breakdown and competitive analysis
- 05:01–06:20 — Lot 22 unique qualities, temperament, and aftercare
- 06:20–06:59 — Viewing, logistics, and closing remarks
Summary
This EmpowerU episode delivers an in-depth, passionate preview of Morrison Livestock’s Lubbock Lights Sale entries, combining practical information on each lot with genuine industry expertise. Morrison and Hendrix provide valuable guidance for both potential buyers and curious listeners, and emphasize the importance of communication and transparency within the livestock community. This episode is a must-listen for anyone interested in top-level show steers, breed nuances, or the practical side of livestock consignment sales.
