Today, my guest is Yevgeniya Davarashvili – aka Gigi. Gigi is a conversion-led brand and web designer and strategist from One6Creative based not for from me in London, UK.

And she is here to tell you exactly why you should embrace all of those bumps, bruises and winding roads on your business journeys to actually HELP your brand… yes, you heard me correctly. The wonky bits may actually help you. I think this message is so important, so I’m excited for you to hear it.

But another reason that I’m excited is because I know I’ve talked to you about why you shouldn’t expect to have overnight success in your business, and how it could even hurt you. Well, Gigi has her own story about what happened when she actually did grow too quickly without having the foundation in place to grow with her. You’re not going to want to miss this cautionary tale.

But don’t be too worried about Gigi – because she also shares how she rebounded from it, got super clear on her brand, how she serves her gorgeous clients to be clear in their own journeys, and the lessons she has learned along the way.

Grab a cup of your favorite beverage, sit back and enjoy this one.

Her Instagram – one6creative

Gigi’s Design Biz Powerhouse program – get in by May 3rd!

Create, Connect, Convert podcast

One6creative.com

Profit First by Mike Michalowicz

Gigi’s Bio

Yevgeniya, or more well-known as simply Gigi, is a conversion-led brand and web designer and strategist from One6Creative.

As a corporate marketing dropout, her approach to design is pretty different as she focuses on strategy and conversion first, and design second.

After struggling to identify herself in a pool of talented designers and entrepreneurs for years, Gigi turned her business around by attracting solopreneurs who seek the same thing as we all do - business growth - and uses design and marketing strategies to make it happen.

Gigi is also the host of the Create Connect Concert podcast: a marketing-oriented show for small business owners who want to create an authentic brand that leaves lasting impressions, connect with their audience on a deeper level and convert their followers into raving fans.

And if you ever want to win over Gigi’s heart, puppy GIFs (or even better, real life puppy cuddles) is all it takes to melt her heart.