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When it comes to tech investing, AI has sucked most of the oxygen from the room. In that rush, some promising biotech companies have been left behind. But could the next big run come from the lab, not the data center? Learn more later in the podcast sponsored by Fidelity.
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Support for the show comes from Public, the investing platform for those who take it seriously. On Public, you can build a multi asset portfolio of stocks, bonds, options, crypto and now generated assets which allow you to turn any idea into an investable index. With AI, it's it all starts with your prompt. From renewable energy companies with high free cash flow to semiconductor suppliers growing revenue over 20% year over year, you can literally type any prompt and put the AI to work. It screens thousands of stocks, builds a one of a kind index and lets you back test it against the S&P 500. Then you can invest in a few clicks. Generated assets are like EFTs with infinite possibilities, completely customizable and based on your thesis, not someone else's goal. Go to public.com podcast and earn an uncapped 1% bonus when you transfer your portfolio. That's public.com podcast paid for by Public Investing Brokerage Services by Open to the Public Investing Inc. Member finra SIPC Advisory Services by Public Advisors, llc SEC Registered Advisor Generated Assets is an interactive analysis tool. Output is for informational purposes only and is not investment recommendation or advice. Complete Disclosures available at public.comDisclosures.
Zeke Fox
Bloomberg Audio.
Max Chaffkin
Studios Podcasts Radio News.
Stacey Vanek Smith
This is everybody's business from Bloomberg Business Week. I'm Stacey Vanek Smith.
Max Chaffkin
I'm Max Chaffkin. Stacy it's the holiday season. I feel like we've been in the holiday season for a while, but it's still here.
Stacey Vanek Smith
Feels like it never ends.
Max Chaffkin
It's never going to end. But you but you know what? Companies are finally in the black. All these retail stores, right? They depend on holiday sales. We're about halfway through and now is the time when they're making money. And one of the ways they're making money, as we'll learn in one of our segments, is through these Buy now, pay later loans.
Stacey Vanek Smith
Yes, one of the ways they're making money is by demanding less money.
Max Chaffkin
It's odd. Amanda Mull's gonna talk about that. And speaking of buying things, we're gonna talk about the hot item of 2025. I'm of course talking about the Trump Meme coin as well as the Melan coin with Zeke Fox, our colleague crypto expert. He's coming here to talk to talk about his new story in Businessweek about all the weird ways that crypto and politics are intersecting.
Stacey Vanek Smith
And Max, for our underrated story, you have brought us the story, and it is apparently about age inclusive sports or something.
Max Chaffkin
That's right. Yeah.
Zeke Fox
Right.
Max Chaffkin
It's about opening up professional sports to the elders.
Stacey Vanek Smith
To the wizened elders.
Max Chaffkin
To the wizened elders.
Stacey Vanek Smith
Excellent.
Max Chaffkin
All right, Stacy, it's been a couple of weeks since we've gotten any kind of economic data. Maybe I'm. Maybe I hallucinated that, but it feels like it's been a while, but now all of a sudden there's a lot, a lot of information coming out about the economy. Kind of mixed, I guess.
Stacey Vanek Smith
Yes. I mean, you're right. The government shutdown meant that a lot of government data wasn't collected and wasn't, you know, given out. And it's hard because this is a really. Feels like a really crucial time in the economy. Things feel a little bit fragile and shaky. This week we did get some jobs information out. Some of the jobs numbers, it was mixed. Yeah, I would say mixed to not great. Three major takeaways here. The first one is the unemployment rate crept up a little bit more to 4.6%. It's not good that it's been rising, rising, but under 5% is still historically really low. So it's not terrible news, but it's not great. Also, there's a really interesting statistic in there that the share of workers working more than one job has risen to 5.7%, which is the highest it's been in 25 years, which may point to maybe people not being able to afford things as much or having to take on multiple jobs or wages being not.
Max Chaffkin
Not growing as quickly as people would hope. Or maybe there's just a lot of freaking jobs in the economy and all. So many jobs.
Stacey Vanek Smith
You got to do different styles of working. I think that's a really good point, that this isn't necessarily bad, that, like, the way we work is a little different now. But in addition to that, what you said about the hiring, I think is the big jobs news of this year, which is the hiring is just at the lowest level it's been in years and years and years. The job market is a little bit dead and layoffs are rising slightly. And so I think people, workers do not feel great about the job market. Everyone feels a little bit like they're kind of holding onto their jobs. And then in certain sectors, the only sector that's like really hiring this year was health care. Everything else almost was shedding jobs. Or barely adding jobs. I talked with one worker for our Business Week story. This. This guy, Brett Vergara, he worked at a big tech company. He was actually a project manager on an AI team, and so he thought his job was pretty safe. But then he was laid off in October. And he said, right now, trying to apply for jobs is really tough.
Brett Vergara (Job Applicant)
When you're just applying into the void and never hearing anything, it can definitely be tough to keep up momentum. Be like, but let me do that again. And it's always fun, too. When you get a rejection, like, immediately after applying something, it's like, okay, well, it does have, like, this power to just completely ruin your day. I wish I was better at being able to shrug those things off, but I am not. I'm not the best at that.
Max Chaffkin
Yeah, that's. I mean, that's a universal thing.
Stacey Vanek Smith
Oh, yeah.
Max Chaffkin
I mean, it's always. That's all, you know, whatever's going on with the economy, I think that is a. That's a feeling people have, right? This kind of.
Stacey Vanek Smith
Yes.
Max Chaffkin
You gotta apply to a bunch of things cold. There's a lot of rejection and there's.
Stacey Vanek Smith
A lot of AI built into the job system now.
Amanda Mull
So.
Stacey Vanek Smith
So what he's talking about, like, the. Sometimes the second you fill out an application, they're like, nope, you don't fit this bill. So it. It is, like, kind of shocking to get a return immediately.
Max Chaffkin
Have you ever tried to return something on Amazon and you have to talk to the chat bot, but, like, you don't. It's like that. But you're applying for circular. This is like my future. And the thing on the other side of it is just like, thank you.
Stacey Vanek Smith
For your interest, dear applicant. And the. The other thing Brett said. So at the same time this is happening, he's also hearing about more and more layoffs in his field. And he said, on the one hand, it's really. It's kind of comforting because he's seeing really good people losing their jobs. Like, okay, well, really, really great people with great skills are losing their jobs. But then also he's realizing that now they're all applying for the same jobs.
Brett Vergara (Job Applicant)
When you hear that next wave of layoffs from Amazon or, like, Target or Meta or Google or whatever, it's like, oh, I'm now competing against all those people immediately, you know, and like. And like, you know, and it's like, oh, we're getting put against each other even though we're in the same circumstances or similar circumstances. But, yeah, it's like, oh, all these people Who I also know who are plenty qualified as well.
Stacey Vanek Smith
And he said the people he knows that do have jobs are also unhappy because they feel stuck. So it's just. It's a bad moment in the job market, I think. Exactly. Because of the hiring numbers.
Max Chaffkin
Yeah. All right, well, let's look ahead. Brighter days. Maybe 2026.
Stacey Vanek Smith
Hopefully 2026. I mean, there are some signs that 2026 might be getting better. We got good inflation numbers. Inflation seems to have come down a little. The data is a little difficult because a lot. It wasn't collected in the normal way because of the shutdown. But here's hoping that the hiring rate picks up in the new year.
Max Chaffkin
All right, well, we wanted to hear about your New Year's resolutions.
Stacey Vanek Smith
Yes. It's resolution time.
Max Chaffkin
So we sent Charlie Gorven, Bloomberg reporter, out onto the streets to sort of ask people what their resolutions were, what their financial resolutions were, what their personal resolutions were. And this is what he came back with. Do you have a resolution of any kind? Yeah, I have a New Year's resolution.
Public Sponsor Voice
Get outside more.
Zeke Fox
Yeah, I would like to read more books.
Public Sponsor Voice
Probably trying to better myself mentally.
Max Chaffkin
Smoking less weed.
Stacey Vanek Smith
We're entering 2026 with a big question mark.
Max Chaffkin
I'm gonna shop more. What are you hoping to shop for as part of your resolution? Just whatever I need.
Zeke Fox
Well, I'm planning on getting rid of my smartphone this year, so I'm like, I'll have more time to not, like.
Brett Vergara (Job Applicant)
Look at my Facebook reels.
Max Chaffkin
Cause everyone says, like, stay healthy, go to the gym, but let's see how long that lasts.
Morton Buildings Sponsor Voice
My New Year's resolution is to watch fewer reels.
Zeke Fox
My New Year's resolution. I think that just being a city like this, growing my career, connect with old friends and new ones, I think it's something that I really want to be present for.
Amanda Mull
January is like, an arbitrary number.
Stacey Vanek Smith
It's an arbitrary date. Like, if you want to change your life, do it tomorrow. I'm also of a certain age where.
Amanda Mull
I'm like, I'm really just, like, happy to be alive.
Stacey Vanek Smith
I do have to say I love the woman who's like, my resolution is to shop more. That is the American economy saying yes.
Max Chaffkin
Yeah. I'm just struck by how prominent Facebook reels are in that. In those responses.
Stacey Vanek Smith
Well, I think less screen time, right?
Max Chaffkin
Yeah, they want to. I was thinking maybe my resolution is going to be, like, lots of screen time.
Stacey Vanek Smith
Oh, yeah. What is your resolution?
Max Chaffkin
I'm just going deep in Facebook.
Stacey Vanek Smith
Shop more and spend more time online. I need to help These less time with friends.
Max Chaffkin
I need to help these trillion dollar online, you know, Internet companies increase their per user time spent every week. I'm going to do my part.
Stacey Vanek Smith
I like that.
Max Chaffkin
Because the stock market needs it.
Stacey Vanek Smith
Excellent. Well, I feel like I'm going to eat more sugar and try to spend more time inside alone. So Max, we just heard a bunch of resolutions and obviously, you know, the difficult economy right now is weighing on everybody's minds.
Max Chaffkin
Yeah, a lot of uncertainty. And I know that the way I deal with uncertainty is by putting it off into the future.
Stacey Vanek Smith
I think, I think that's always a good plan. And in fact a lot of people are doing that not just with their futures, but with their finances. We've got senior reporter Amanda Mole with us. She is the author of the Buying Power column at Businessweek. Amanda, you just wrote a great article about Buy Now, Pay Later.
Amanda Mull
Yes. The topic of our times. Really.
Zeke Fox
Yes.
Amanda Mull
Or at least I would argue.
Stacey Vanek Smith
So if you don't mind first describing what Buy Now Pay later is and then also just talk about what's been happening lately.
Amanda Mull
Yeah. So Buy Now Pay later, which is often abbreviated bnpl is like a fintech type of business. They specialize in basically what is like short term microloans. So if you are buying a new couch, if you want a new outfit for your birthday, if you want a new handbag that you don't want to pay for right now, then what you can do at retailers that offer Buy Now Pay later vendors for payment is that you can split that purchase up into small payments over a short period of time. The most common type of Buy Now Pay later loan is a what they call pay in four, which splits it up and splits the purchase up into quarters roughly. And then you pay like every two weeks, every week, every month. Like it depends on the the terms of the lender you're dealing with. These lending decisions are made algorithmically, very quickly at the point of sale. For in most cases there's also like membership programs that some of them offer.
Stacey Vanek Smith
Also like when you're online buying stuff, I feel like this will often come up. It would like. Would you like split this into four.
Amanda Mull
Pages, try to get you to do.
Max Chaffkin
This instead of putting your credit card in.
Amanda Mull
Right. And on a lot of like individual product pages that you're. If you're looking at like a new refrigerator, it say this is the price today or as low as however much with Affirm or with Klarna. These services are pretty widely advertised like within the shopping experience. They are part of the decision calculus For a lot of purchases in the US and they are getting more and more popular and more and more difficult to understand exactly how they function within the world of consumer finance. Because they do not, you know, do a hard credit pull. The debt you accrue to them generally does not show up on your credit score or on your credit report.
Max Chaffkin
So until you default probably.
Amanda Mull
Yeah, until you default. They, some of them might start messing with your credit history if you stop paying.
Stacey Vanek Smith
I mean it sounds a lot like a credit card in some ways, right? Like you, you buy the thing and then your, you know, your credit card payment comes in and we all know, you know how credit card works. So if you, if you don't pay off fully for the month, you end up paying a little bit more. Buy now, pay later. I think if you make the four payments, you don't pay interest. But what happens if you don't make those payments?
Amanda Mull
In a lot of cases, especially with these like four part loans, there's no interest. If you opt into something longer, there may be interest. The more you spread it out, the more they're going to charge you generally. And it depends on what kind of loan you take out with them as to what, how it works. If you stop paying, some of them will just sort of like continue trying to collect some of them. Depending on the size of the loan and the policies of the particular lender, you may get hit with interest that wouldn't have been there otherwise. They may pursue you through the credit bureaus if they can.
Max Chaffkin
Do they come to take your fridge back though, if you don't pay. Is it like a car loan?
Amanda Mull
No, not necessarily. Yeah, they, most of these loans are like fairly small for a couple hundred, couple thousand dollars. And a lot of them are done sor of informally relative to like taking out a car loan.
Max Chaffkin
At first glance it really seems like one of these zerp businesses.
Stacey Vanek Smith
What's that?
Max Chaffkin
Zero interest rate policy. So like a bunch of tech companies got big when interest rates were really low because basically borrowing money was free. So giving away a gazillion interest free loans to buy refrigerators is a, is like maybe a good deal when interest rates are low, the economy is good, et cetera, et cetera. But seems like, not obviously like a great business to me today. And so I'm wondering like what is happening there, like how have they managed to keep growing and how are these businesses actually making money if they're just like giving away free money to anyone without even bothering to like check their credit?
Amanda Mull
Yeah, well the, the main revenue stream that they have is that they do transaction fees with the retailers they partner with. So if you use Klarna, which is the market leader both in the US and worldwide in this type of service, it's a Swedish to buy a new, you know, designer handbag and it costs you $3,000. Klarna will be paid a portion of that sale, a small percentage of that sale by the retailer. And this happens with credit cards too. Interchange fees, transaction fees, swipe fees. If you use an electronic form of payment, anything other than cash really, there is a little bit of money going from the retailer to the person who processes that payment. So that is generally how they make their money. Some of them also offer longer term, larger loans that do charge interest. So they do have interest payments coming in from some of their borrowers.
Max Chaffkin
So this is like an entry point to having a deeper financial relationship with you, the borrower. Like I see this, I click on it, I buy the fridge, and then Klarna convinces me down the road to borrow some more money from them.
Amanda Mull
Yeah, and like, as with any sort of like consumer choice, like getting people to do something the first time that they're not used to doing or that they're not sure if it will work is like the big thing. Once you have made a Buy Now Pay later purchase, you're really likely to make a second one. In a recent survey that LendingTree did of like a couple thousand Buy Now Pay later users, the majority of them had at some point in the past had two or more loans going at once. And it's definitely true that these types of lenders over index in their customer base with types of people who are not necessarily credit worthy by traditional credit card issuer or lender standards. Their customer base, which is about 91 million people in the US right now. So it's a huge. Yeah, it's grown a lot in the past several years. So their customer base tends to skew young, it tends to skew single. There's a lot of young parents that use it. There's a lot of overlap between people who are young and single and have a child. So because they don't have a credit history, they have other debt or they.
Stacey Vanek Smith
Might be able to get a credit card with a really high interest rate, but wouldn't be able to get like great credit.
Amanda Mull
Right. And what's interesting is that in the numbers that I've seen, like the percentage of people who use Buy Now Pay later who have missed a payment or been late on a payment in the past year is really big. And it's growing. That same LendingTree survey found that it was 41% of buy now, Pay later borrowers in the last year had missed a payment. Wow.
Stacey Vanek Smith
And that's gotta be way higher than a credit card.
Amanda Mull
Yeah, that's a lot of people. And it's up from 34% the year before and 31% the year before that. So people are missing more payments. However, the default rate on these is only like 2 to 3%, which is much lower than a traditional credit card, which is closer to 10%.
Max Chaffkin
We talked about this when we were recapping the Black Friday sales, which were good, but there was a lot of Buy Now, Pay later in there. And Stacy and I were kind of like trying to tease out good thing or bad thing. Is this bad or good? Like, to me, that sounds like people don't have enough money. They're spending me on their means. You tack that on with default rates going up on credit cards and you're like, oh, this seems bad. This seems like the kind of like fintech industry has, like, gotten together with the retail industry to convince people to spend money that they don't have.
Amanda Mull
Yeah, I think it's something that, like, should be looked at as a red flag, although we don't necessarily know exactly what it means at this point. The Black Friday to Cyber Monday or like Thanksgiving to Cyber Monday period was enormous for Buy Now, Pay Later. It was. Usage of those services was up, I think 6 percentage points over last year, according to one survey. And on Cyber Monday, over a billion in E commerce spending was done via Buy Now, Pay later services in the US which is the first time it's cracked a billion dollars in a day. And, you know, about 7% of all online purchases that day were Buy Now, Pay later, which is for a type of payment plan that only really became widely available in the US like 10 years ago.ish.
Stacey Vanek Smith
Really got traction during the pandemic, I think. I mean, it's not that old.
Amanda Mull
Yeah, it's really not that old. Some of these companies started in the 2010s, Klarna was started Sweden, and then came here in the 2000 and tens. This is all like fairly new.
Stacey Vanek Smith
I mean, the other thing I think I've heard a lot about Buy Now, Pay later is that some things are big purchases like couches and refrigerators. But also Buy Now, Pay later has started to show up in things like grocery services.
Max Chaffkin
And we gotta talk about the burrito back security.
Stacey Vanek Smith
Burrito back security. I mean, people are splitting up very small purchases, which seems like another Potential red flag and maybe a, a signal from consumers that like of distress. But what do you think?
Amanda Mull
Yeah, you know, if you look at like the purchase of a refrigerator, the purchase of a new laptop, a new iPhone because the, your one just broke and you didn't plan for that expense, something like that. If you look at an option to pay it over the course of a couple of months at no interest, like that is a rational decision to make. Like I think that there are good use cases for these, especially when consumer credit card interest rates have, have really risen in the past several years.
Stacey Vanek Smith
Then there's the burrito.
Amanda Mull
Then there's the burritos.
Max Chaffkin
Yeah. So are there. So in case people haven't followed this like you can, there are some doordash offers the buy now. And so that has led to jokes like people are buying burritos in four.
Stacey Vanek Smith
Parts and then that is like groceries, which is.
Max Chaffkin
Yeah, and groceries. And that has led to another level of, of sort of joke which is the prospect that these finance companies that are lending you money to buy burritos are then securitizing that debt and selling them to like Goldman Sachs or something as burrito backed securities. Are there burrito backed securities abandoned Mull?
Amanda Mull
Essentially, yeah. Like I think in a, in a manner of speaking, yes. Because the, the pot of money that these lenders are drawing from is you know, private investors, it's private equity. It's all of these things that are how. Private credit, private credit. It's how, you know, any company that needs a big pot of money is getting money nowadays. Klarna is a public company now. They went public in September. But a lot of these services either aren't public or they're part of like a much larger company that like isn't necessarily a bank. So it doesn't have to adhere to banking regulations and transparency. So like where how much debt exists in this form and like where it is and like what it was used on and the likelihood of it getting paid back is just sort of difficult to discern, I would say.
Stacey Vanek Smith
Amanda Moll, thank you so much for talking with us. Come back later.
Amanda Mull
Yeah, thanks for having me.
Stacey Vanek Smith
Thanks for being here.
Max Chaffkin
Now. Come back later.
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Stacey Vanek Smith
From an innovation standpoint, I've actually never been more excited. A lot of the companies that shouldn't have ever experienced existed have gone out of business. Now we're turning the cards over for some pretty impressive companies run by impressive people with great drugs.
Narrator/Host (Intro/Outro)
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Zeke Fox
So that means a half day.
Max Chaffkin
Yeah, give it a try.
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Stacey Vanek Smith
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Max Chaffkin
All right Stacy, we have talked about crypto a bunch this year partly because.
Stacey Vanek Smith
The big story of 2025 big story.
Max Chaffkin
In 2025 partly because, you know, cryptocurrencies, the asset class have boomed. Some of that I think because of hype caused by the Trump administration and some of it because the Trump administration itself, and in particular Trump and his family members are like Making tons and tons of money.
Stacey Vanek Smith
Now they're releasing their own coins, crypto ventures.
Max Chaffkin
This is all kind of crazy. There are a bunch of crazy little angles of this. And, and the craziest one, I think, are these meme coins, the. The Trump coin. And we have in our midst Zeke Fox of Bloomberg Businessweek. He just wrote a story with Max Abelson, Donald and Melania Trump's terrible, tacky, seemingly legal meme coin adventure. Zeke is also the author of Number Go up, which is best book that has been written about the weird world of crypto. And Zeke is here now. Hey, Zeke.
Zeke Fox
Hey. Thanks for having me.
Max Chaffkin
All right, so before we talk about this Trump coin, which is what your story's about, I just have to ask you, like, before Donald Trump was elected, it kind of seemed like this entire industry was going to go away. And like the. I may have. I think I've made this point the last time you were on this podcast, but, like, there were all these guys, former titans of industry, who were, like, in prison or disgraced, and the whole industry seemed like in the doldrums. And if you wake up now and look, and not only are they all back, but they are all in positions of kind of power. And I'm wondering how that happened.
Zeke Fox
Yeah, I mean, it's pretty amazing. The regulators in the US Were kind of asleep at the wheel during the last crypto boom under Biden. And then towards the end, they woke up and they said, hey, all of this, like, crypto trading you're doing, we don't actually think almost any of this is legal at all. And they filed big lawsuits against all of the big crypto exchanges like Coinbase, Binance. These lawsuits basically would have put the crypto industry out of business. And the industry realized they had a political problem and that there could be a political solution. And they tried two different approaches. One group raised a lot of money and they donated a lot to congressional candidates. The crypto industry actually spent more on the last election cycle than any other industry. Even, like, oil, is that right? Yes.
Stacey Vanek Smith
More than, like, tech or anything crypto.
Zeke Fox
They spent 150 million they spent against one senator who had said some kind of critical things about crypto, but didn't even really seem to have strong opinions about it. Sherrod Brown. They spent $40 million on his election and defeated him. He was replaced by a used car dealer with some crypto experience.
Max Chaffkin
Bernie Moreno.
Zeke Fox
Yes.
Max Chaffkin
And a used car entrepreneur, owner of dealerships.
Zeke Fox
But there was a second group of crypto people. They said, you know what? This Lobbying is all fine, but the Democrats are the ones who've gone after us. Why don't we get behind Trump? And this wing was led by some really enthusiastic bitcoin fans, in particular, the guy who runs Bitcoin magazine, and he runs this annual conference for every year, like, 10,000 Bitcoin fans get together and talk about how cool bitcoin is and how it's going to solve all the world's problems. And last year, he arranged a fundraiser before the conference. They got people to pledge something like $25 million to Trump and RFK, who was then a candidate. He was supposed to be the main attraction, but he got bumped for Trump. He held this fundraiser, he came out on stage and he gave this speech in which he promised the crypto industry everything they could have hoped for. He said he would fire the head of the sec, the one who had filed all these lawsuits against the biggest players. He said that if the. If crypto is going to the moon, the US should lead the way.
Stacey Vanek Smith
And because this is, like, maybe a critical time for crypto at this moment.
Max Chaffkin
Well, and Trump wanted money. I mean, he wanted their support. He wanted their. He wanted their dollars and their votes, I think. So the industry, they get behind Trump. And I think the plan is he's going to do a bunch of things to help them from a regulatory level.
Stacey Vanek Smith
And he kind of said it.
Max Chaffkin
He's going to. He's going to fire Gary Gensler. He's going to make a strategic victim reserve. He's going to, you know, make a. Do a bunch of stuff that's going to be great for the industry. That's the plan. And then there's like, this one, this thing that I think they did not entirely count on, which is that he would also enter the industry himself. So, like, just before the inauguration, we get this Trump Coin.
Zeke Fox
Yes. So it's inauguration weekend, and some of these crypto guys who had backed Trump put on a crypto ball in D.C. at a big auditorium just down the street from the White House. And a who's who of the crypto industry had gathered there, and Trump on Truth Social, announces that he's created Trump Coin. And people aren't sure what to make of it. This is a meme coin, and I want to explain what they are a little bit.
Stacey Vanek Smith
Yeah, yeah, define meme coin.
Zeke Fox
So a lot of cryptocurrencies make promises that they're going to make finance more efficient, that they're going to make it cheaper to transfer money across borders, or.
Stacey Vanek Smith
Stablecoin, like, they're going to be pegged to a currency.
Zeke Fox
They're going to be pegged to a currency. It's like a new venture. That new trading venture, like Defi. And a meme coin is none of that. It's a coin that transparently does not do anything, and it's just saying, hey, here I am. This is kind of fun. If people buy it, it will go up.
Stacey Vanek Smith
It's like a joke sometimes.
Max Chaffkin
Okay, so. So my question is, and this is.
Stacey Vanek Smith
Kind of at the end of the day of the cyberball, at the center.
Max Chaffkin
Of your story, just before the inauguration, how involved was Trump in this? I mean, like, he. We've read a lot of stories suggesting he made a lot of money or on paper, a huge amount of money initially, and then less money as it. As it fell. How involved was Trump and, like, who are the players in this Trump Coin?
Amanda Mull
What?
Zeke Fox
We. We were told that in the weeks before inauguration down at Mar a Lago, there was kind of a parade of crypto guys coming through. A lot of them had donated to the inauguration. They donated to the campaign, and that there was this push to get this meme coin done. There's a belief that a president elects meme coin was somehow more legal than a president's meme coin.
Stacey Vanek Smith
It had to be locked into place. That's why it happened at the cyberball.
Zeke Fox
Yes. Now, I want to say, though, there are no rules about meme coins. No one. I couldn't even tell you what. Why a president elects meme coin is better than a president's meme coin, legally speaking. So something else weird happened that weekend, though, which was that when Trump announced his coin. I mean, this is by far the biggest celebrity who's ever done a meme coin. It's like, I don't know what niche hobby to compare it to, but, like.
Max Chaffkin
He'S like the Hawk Tua of America is what you're saying.
Zeke Fox
So the coin really got going. It gets up to, like, 70 bucks in that day on that weekend. But then something else happened that, within the crypto world, was viewed as a rugging. Oh, okay.
Amanda Mull
What happened?
Stacey Vanek Smith
Yeah, because how did the crypto. So how did the people at the crypto ball feel as this coin was launching? Like, are they excited? Does this feel not quite right?
Zeke Fox
The crypto ball, during. At that time, people there were worried that Trump had been hacked because there was this trend of hackers getting into people's Twitter and announcing meme coins.
Max Chaffkin
Oh, there's nothing stopping you from launching your own Trump coin. That has nothing to do with Trump, like you just call it the DJT token or whatever. And it wasn't totally clear that he was involved with it until he Truth. Until he posted on Truth.
Zeke Fox
Even though there was some concern that was not.
Stacey Vanek Smith
People were just like, this isn't real.
Zeke Fox
Yeah, okay. So it becomes clear it's real. It's really going. And then Melania announces her own meme coin.
Amanda Mull
Okay.
Zeke Fox
And this one takes off too, but less so.
Amanda Mull
I remember.
Zeke Fox
Less so. Then it crashes and it brings Trump coin down with it. And people that day, on the day the Melania launch, when the Melania crashes, Trump coin goes down too. Trump coin has not crashed as hard as Melania coin. It's down about like 90%. It's kind of been a slow.
Stacey Vanek Smith
90% is a lot down.
Zeke Fox
Melania coin is down 99%, which is a lot worse.
Stacey Vanek Smith
What was the time frame here between when the coin launched and when it lost 90, 99% of its value?
Zeke Fox
Trump coin, it got all the way. We're talking about the decline from the peak once it hit 70, I think within like a day of that, it lost at least half its value. All the action is that weekend. It's been much less exciting since then. So again, a meme coin is nothing. There's never any expectation.
Stacey Vanek Smith
It's not backed by things that the.
Zeke Fox
President'S going to do anything to make this meme coin valuable. The only thing he can do is talk about it. And when he started talking about his wife's coin, this is kind of like a breaking of the implicit contract with your meme coin buyers. How come when you announce a meme coin, you are basically promising that you will promote that coin for at least a couple days. You can't then start talking about your family members coins.
Max Chaffkin
Wait, so it's like he's taking too much from them.
Stacey Vanek Smith
The problem is he like promoted his coin and then immediately promoted as well. It was like too many coin launches at the same time.
Zeke Fox
Yes.
Stacey Vanek Smith
Why is that breaking the code? That doesn't make any sense to me.
Zeke Fox
The meme coin thrives on attention. And if you start driving attention to some other coin, you're splitting attention. And also, there's only so many people that want to gamble on meme coins and they only have so much money, which, and I'm going to say like a lot of money, like billions of dollars, but not like trillions. So if you start telling people about a new coin, it's not a deep market. They're gonna sell their existing coins to get in on the new one.
Max Chaffkin
The view is that he got greedy. Right. It's like you're getting greedy.
Zeke Fox
Yeah. So people weren't sure. I mean, it seems hard to believe, but, like, did Donald and Melania speak to each other about these coins? Were these two opposing camps?
Stacey Vanek Smith
This is a little bit blowing my mind. So the problem that the crypto community felt was not that someone who was about to go into the White House had launched a crypto coin and all the potential implications of that. The was that he launched another coin which took attention away from that and potentially was like, rugging the people who had believed in him enough to buy his coin.
Zeke Fox
Yes.
Max Chaffkin
To be clear, there were people in the crypto world who hated this. In particular, the camp that Zeke brought up early on, the people who were, like, investing in campaigns and, like, they found this. There's some crypto people who didn't like this.
Zeke Fox
Yeah. So, I mean, I will say so a lot of people would say they found this distasteful. This isn't what crypto stands for. And now what I will note is that they were all very quick to list the Meme coin on their trading platforms. And that when I think what some of them told me is that, yeah, this is kind of a helpful conflict of interest, like, Trump has made a lot of promises to us. We don't know if he's going to follow through, but now he's in on it himself.
Stacey Vanek Smith
He's got skin in the game.
Zeke Fox
He's better deregulate crypto.
Stacey Vanek Smith
Right. He's got skin in the game. He's got a reason.
Max Chaffkin
Yeah, that's a great point. And great, great transition, because I wanted to ask you, like, how much money he made? And, like, on paper, there were some crazy estimates. It's gone down a lot. I mean, how rich did the President get and the president's wife on these two meme coins?
Zeke Fox
Yeah. So it can be a bit tricky to calculate because it's so easy to create wealth. On paper, if I make a billion Zeke coins, I sell you one for a dollar. Now, I'm a billionaire technically, but because. And on paper, the Trumps at one point were sitting on $50 billion of meme coins.
Stacey Vanek Smith
Do they own it?
Zeke Fox
We don't know exactly what their split is with their business partners, but yes. Now, because a lot of this trading happens on the blockchain, where it can be. If you know what to look for, you can gather a lot of data about how the. About the trading. I talked to two crypto research firms, Chainalysis and bubble maps. Together, they had calculated that the Trump family made more than $350 million off these two meme coins combined. And that's a lot.
Max Chaffkin
That's cash money that they've. Coins that they've sold and turned not on paper into dollar. Real money.
Zeke Fox
Yes. I mean, this really beats Trump sneakers, Trump guitars, Trump fragrance.
Stacey Vanek Smith
Fight, fight, fight. Did not make nearly $350,000.
Amanda Mull
Million.
Stacey Vanek Smith
Oh, million.
Max Chaffkin
Million.
Zeke Fox
350 million. Yeah. And now Trump, he has acted and this seems very believable that he really does not know very much about any of this at a.
Stacey Vanek Smith
Well, he's old school. I mean, in fairness, it is a whole world and it's not his world.
Zeke Fox
Yes. And so at a press conference, on his first press conference as president, he was asked about this. Then he flipped the question on the reporter and was like, how much did I make on that? And the reporter was like, Mr. President, I think like billions of dollars. The data wasn't quite so good then. And he was like, ooh, but that's nothing compared to. He was standing with like Elon Musk. He's like, billions. Who cares? At a different press conference, and this was one of my favorite parts of the story. The press secretary was asked about an event that a dinner that Trump was hosting for the top buyers of his meme coin. And she said it wasn't relevant that he was doing that in his personal time. Like he just clocked out for the day. He's not president anymore. Just whatever he does, who cares?
Max Chaffkin
Zeke Fox, author of Number Go Up Inside Crypto's Wild Rise and Staggering Fall. Thanks for being here.
Zeke Fox
Thanks Fax. Thanks, Stacy.
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Max Chaffkin
That's MortonBuildings.com Stacey I had to share a little listener feedback that came into the Everybody's Business mailbox last week. Really fun email from Matt in regards to our conversation about Donald Trump and the difference between football and soccer.
Stacey Vanek Smith
Oh yes, yes. This was when Donald Trump was like we should call soccer football. Which is very shocking.
Max Chaffkin
I was offended on behalf of all American sports chauvinists, but here's Matt as an avid fan of the beautiful game in North America, I would welcome being able to call the sport football or football, like the rest of the world, soccer is just one more mistake we got from the British. Much like imperial units, which we should have dumped in Boston. Boston harbor, along with the T. Worth noting as well that Britain itself has since fixed both mistakes. He goes on to talk about how popular soccer is and. And then says the NFL, in contrast, is an American entertainment franchise and could be renamed something more catchy by their immense marketing team. Perhaps touchdown, exclamation point. Or, I don't know, Desperate Quarterbacks. Thanks for the fun podcast. I'll sign up.
Stacey Vanek Smith
He wants to change the name of football to Desperate Quarterbacks.
Max Chaffkin
He wants to change it. Okay, I don't think that's gonna fly. Matt. Matt in Seattle. Sorry, Desperate quarterbacks is not good, but touchdown, exclamation point, excellent.
Stacey Vanek Smith
I think you think the game of football should now be called the game of American football should now be called touchdown.
Max Chaffkin
I am on the record saying that it's soccer and that. And I think Matt is very confused. Like, I understand like this. There's kind of like a patriotism thing here. Like, we dumped soccer, but we have football. But. But, like, football is also a British word. So I just think I am on the record saying it should be called the NFL should be called football. The beautiful game should be soccer. But I do like Matt's idea that Touchdown.
Stacey Vanek Smith
Touchdown.
Max Chaffkin
Okay, it has to be with the exclamation point.
Stacey Vanek Smith
I mean, I just feel like football, you know, listen, I love free trade. I mean, I think globalization is a. I am a person. I like to consider myself a cosmopolitan person. And it's just football. I don't know why. Break it. Yeah, no, there's sort of saying, I feel like there's so much changing in our world right now. I just want this one thing to stay the same.
Max Chaffkin
Okay, thank you, Matt, for the email.
Stacey Vanek Smith
Yes, thank you, Matt, for the email.
Zeke Fox
Everyone.
Max Chaffkin
Please keep writing in everybody's bloomberg.net we really like the emails. We'll keep reading it.
Stacey Vanek Smith
Okay, well, while we were on the topic of sports, Max, you have an underrated story also about sports. What's. What's your underrated story?
Max Chaffkin
You're probably familiar with this problem we have in American society and in American corporations where you have these kind of older workers who are crowding out younger workers, right? Like the. The kind of zoomers and millennials who feel like they can't get a job, they can't rise within the organization because. Because there are too many old people taking their jobs. And you.
Stacey Vanek Smith
Frequently people won't Retire.
Max Chaffkin
Yeah, yeah. You frequently see these very smart op EDS written in like, you know, whatever the Atlantic or Bloomberg opinion about the gerontocracy. Talking about Joe Biden being very old or Donald Trump being very old. It seems bad. Now I have another example of this in an unlikely area which is professional football. I don't know if you're paying attention, but last weekend the new quarterback, the fresh faced quarterback for the Indianapolis Colts, who is Philip Rivers, who is 44 years old and who retired almost five years ago, go for the NFL, who got into a game last week essentially out of desperation and although he did not lead the team to victory, it was kind of like an honorable defeat. And he's got another starting job. He's going to be starting this weekend for the Colts as they play, I believe the 49ers. So we're going to have a 44 year old NFL.
Stacey Vanek Smith
That's great.
Amanda Mull
Is it though?
Max Chaffkin
I mean I, So this is what's weird to me. Everyone thinks it's great and I guess it is kind of great. There's something just sort of fun I think about like an out of shape professional athlete. Like we all.
Stacey Vanek Smith
Why do you say he's out of shape? He is a professional athlete.
Max Chaffkin
If you watch him play, you will see like he is, he is on the older side.
Stacey Vanek Smith
He's not a scrambler.
Max Chaffkin
He's definitely, he's, he's lumbering at this point, I think in his, in his career. But you know, so there's this like interesting thing happening where yes, like the physical gifts aren't there, the passes aren't great, he doesn't move very well. But a big part of being a quarterback is like understanding the offense and making smart decisions. And it's kind of like the reason why the boomer is still in that, you know, middle management job and not a millennial or a zoomer. It's because they may be a little slower, they may not be as hip to the kids, but they understand kind of the ins and outs of the organization. But anyway, what I think is just funny is that everyone is like rooting for Philip Rivers and it feels like a weird, it feels like kind of discordant with our, with the rest of the conversation on, on the gerontocracy. How come no one is rooting for Joe Biden when he's like slowing slurring his words or whatever during a debate or Donald Trump as he's falling asleep in the Oval Office? Like, I feel like we need to kind of get on one page on Whether it's cool to have elderly people in jobs.
Stacey Vanek Smith
I think actually this is a big conversation that we should have and I, I think we will be working later and later and longer and longer because our health has improved, our healthcare has improved. And also like retirement is just a much different thing than it used to be. I think it's a good thing that the workplace is not. I mean I feel like the US we're just so youth obsessed. It's always like, what's the next thing? What's the next thing? Like, what are the 18 to 24 year olds buying? But the reality of like our demographics is that things are, should be more holistic. I think there is a place for zoomers and a place for boomers in the same workplace. Like I don't think one precludes the other. I don't think it's a zero sum game. I think, I think we should honor older workers. I think older workers have a lot to contribute.
Max Chaffkin
Well, exactly, like, so I'm 43, one year younger than Philip Rivers.
Stacey Vanek Smith
See, you've still got some years in your career.
Max Chaffkin
My kids, they think like I'm pretty good at, you know, baseball, pretty good at kicking the soccer ball. They think I could be a professional athlete. And they always tell me like, oh well, like you could, you could be in, you could be a baseball player, you could do this because. And they bring up one example or like my son watches American Ninja Warrior and he's always telling me like, dad, There was a 60 year old on American Ninja Warrior, so you're fine. So yeah, so this is like another data point I guess in that case. But I don't know, we'll see if he, if what happens this weekend.
Stacey Vanek Smith
I do have an interesting data point that kind of backs up what your kids are saying in the business world. There was this really interesting study done about the startups and like the most successful startups and as it turned out the most successful startups were started by people in their 40s.
Max Chaffkin
Obviously in the business world the kind like youth doesn't give you the same advantage as it gives you, as it gives you in the NFL where like, you know, you need to be able to cut or whatever and the heel faster and yeah, and the fact that even like physically limited his sort of experience and, and, and decision making is enough to make up for that to the point they can't find any quarterback out there anywhere who, anyone who just graduated from college who can, who can compete in the NFL. Like it tells you something that, that like these skills these like maybe these soft skills.
Stacey Vanek Smith
I'm sure they could find other people, but he might just be better.
Max Chaffkin
No, no, I think, I think it's. I mean I think there's something with where the coach knows him or whatever but. But still I think there is something to the fact that. To the fact that like once you get down to your third string quarterback, which is where they were, you're ba. You might be better off just getting a guy who was coaching high school football in Alabama for the last five years, which was what Philip Burgers was doing.
Stacey Vanek Smith
This show is produced by Stacy Wong. Magnus Henriksen is our supervising producer and Amy Keen is our executive producer. Sam Rogich handles engineering and Dave Purcell fact Checks. Sage Bauman heads Bloomberg Podcasts. Special thanks to Jeff Muskus, Julia Rubin, Charlie Goravan and Maria Ling. If you have a minute, please rate and review the show. It does mean a lot to us and if you have a story that should be our business, please email us. Everybody's loomberg.net that is everybody's with an sloomberg.net thank you for listening and we'll see you next week.
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Podcast: Everybody's Business by Bloomberg and iHeartPodcasts
Episode Date: December 19, 2025
Host(s): Max Chafkin & Stacey Vanek Smith
Guest(s): Zeke Fox (Bloomberg crypto reporter), Amanda Mull (Businessweek columnist), Brett Vergara (tech worker)
Focus: The intersection of crypto coins and US politics in 2025—with a deep dive on the Trump memecoin phenomenon and its ripple effects in both the financial and political worlds.
This episode takes a close look at the wild ride of crypto in 2025, centering on Donald Trump and Melania Trump's launch of personal "meme coins," and asking: did the spectacle of the Trump memecoin fuel or kill the broader crypto boom? The hosts unravel how former President Trump and his allies’ moves reshaped both the regulatory landscape and the speculative culture around digital assets. Additional segments discuss economic trends, buy now/pay later loan booms, and shifting ideas about age in sports—and the workplace.
(03:05–07:18)
(09:46–21:23)
(24:13–39:42)
(45:30–50:47)
This episode combines sharp economic reporting and cultural commentary with an exposé of the wildly speculative intersection of crypto, politics, and celebrity. The saga of the Trump and Melania meme coins is presented as both symptom and cause of crypto’s current volatility—and perhaps as a cautionary tale of where finance and publicity stunts collide.
For more deep dives into business, markets, and the headlines behind the headlines, subscribe to Everybody’s Business wherever you get your podcasts.