Transcript
A (0:00)
Talked a lot on the show about AI use cases and some that have succeeded and some that have flopped and like sort of the over promise of AI and, and I'm wondering if you would say that maybe one of the biggest gaps is this data problem.
B (0:13)
I think there's two things. Yes, there is a data problem. While you may be able to use AI for some really cool things, if you don't have that data, you're going to end up with AI. That's not going to be really valuable to you. The other case that I'm seeing is really the approach to get to them. The best use cases are the ones that are starting to solve a business problem. You really need to start out with what's the business problem I'm trying to solve and then start from there and back into a use case and then, you know, if you've got the data ready to go, you're going to be in much better shape.
A (0:44)
Mike welcome to Experts of Experience.
B (0:46)
Hey, thanks for having me, Lacy.
A (0:48)
Glad to be here, of course, of course. I'm really glad to have you. Before we dive in too far into what we're going to talk about today, I would love to just get a quick intro from you. Where are you calling in from, what company do you work for and what's your background in cx?
B (1:03)
Hey, thanks Lacey. So I am talking to you from just a little bit north of Atlanta. That's my home base. I am with Teradata. We are a software company headquartered out in San Diego, which is where I'd rather be today. But you know, my whole life has really been in cx. I've spent many years in consulting, running customer success organization support organizations. So the experiences I have been in the customer customer space since I really started my career way back when.
A (1:34)
Yeah, that's amazing. And how many years have you been in the space?
B (1:38)
Let's see, I've now been 35 years across three different software companies. Like I said, always focused in the customer experience space.
A (1:47)
What have you seen evolve and change in those 30 plus years?
B (1:51)
Well, that's a lot. That's a loaded question there. I mean, if you really look at it as time has gone on every, every year, as we move forward, companies want to know more and more about their customers. CRM is not something new. I mean, it was started years ago. But what's really changed is the fact that today there is so much more data that we can get about our customers, whether it's in a B2C or in a B2B situation. You know, the, the Internet obviously brought a ton of. But even moving forward now, just the event of all social media that is available, we can learn so much about our customers and that is a gold mine for companies and they are doing their best to try to mine that today.
