Does your dealership see vendors as partners or just another expense? 🚘 In this episode of Facts Not Feelings, Brooke Furniss sits down with Joe Akers, NADA veteran and NADA 20 Group Moderator, to discuss how dealers can better navigate vendor relationships and unlock their true potential. From identifying hidden costs to leveraging overlooked data, this conversation will change how you approach vendor partnerships.

Key Takeaways:
1️⃣ Discover the hidden costs of misaligned vendor relationships.
2️⃣ Learn how to spot red flags and ask the right questions when choosing a vendor.
3️⃣ Uncover the most underutilized data points that can drive better decision-making

Connect with Our Speakers:

Joe Akers: https://qrch.net/so10yqhjwt5o
BZ Consultants Group: https://qrco.de/bcqqFo

Listen on Your Favorite Platform:

Apple Podcasts 🎙️ https://apple.co/3DYjWN0
Spotify 🎧 https://spoti.fi/3DNNgFI
YouTube ▶️ https://bit.ly/3jDwPoO

➡️ Whether you're a GM, dealer, or marketing agency, this episode is packed with actionable insights to transform your vendor relationships into true partnerships.

👉 Don’t forget to like, comment, and subscribe for more episodes of Facts Not Feelings!

Chapters:
00:48 - Introduction – Transforming vendors into partners
01:38 - Hidden Costs of Misaligned Vendors – The True Price of Poor Partnerships
09:16 - Choosing Long-Term Partners – Finding vendors who align with your goals
15:32 - Accountability Without Conflict – Managing Vendor Relationships
21:04 - Fixing the Blame Game – Process vs. Vendor Accountability
25:55 - Unlocking Hidden Insights – Underutilized Data That Drives Actionable Result
35:02 - Mastering Vendor Transitions – Avoiding Costly Dealership Mistakes
41:55 - Lightning Round: Insights, Fun Facts & Dealer Success with Joe Akers