Podcast
Female Founders Breaking Boundaries
Hosted by Casey Gromer · EN
Female Founders Breaking Boundaries, hosted by Casey Gromer, talks to 7+ figure women entrepreneurs who are tired of being held back by stale, inflexible formulas for business success. In this community, we are ditching methods that don't work for women in favor of a new way of approaching entrepreneurship that paves the way for success. Casey provides tools, advice, resources, support, and encouragement for extra passionate women entrepreneurs who want to leave their legacy in this world. Learn more about Casey and Female Founders Breaking Boundaries at https://c-suiteboutique.com/podcast
11episodes
Episodes
Newest firstAll episodes
Get Out Of The Weeds: Essential Activities For High-Impact Visionaries
Feb 22, 202400:38:16Tap to summarizeIf you’re the visionary leader of your business but have found yourself bogged down with operational tasks for too long, you might find yourself neglecting your role or even forgetting what your role entails. Reclaiming your focus and transitioning back into being the visionary can feel challenging but is essential for the long-term success of your business. This week’s episode 105 of Female Founders Breaking Boundaries is about essential activities for high-impact visionaries!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing your job description as the visionary in your business and the tasks you should be doing to drive your business with purpose and direction. Some of the things I cover in this episode are:Celebrating Jennifer Ryan, serial entrepreneur and Co-founder of the app, Croux for creating a tool that works to solve the staffing challenges in the hospitality industry by changing the way people work in shifts. Visionary leaders are responsible for overseeing the vision, collaborations & partnerships, big-picture problems, and culture of the business. Daily activities for visionaries should be centered around strategic direction, talent building, and navigating industry change. Skills and traits that are important for a visionary leader to be successful in their role. What’s on my mind: I don’t think I am the only one to suffer from productivity guilt and the constant pull to be doing something. If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:CrouxBLUEROOTInstagram- @JoinCrouxJennifer Ryan LinkedInRocket Fuel Crystalizer Assessment Kolbe A IndexHRAnswers.orgFFBB: Company Culture and the Newsletter Myth
Transcribe →Top 10 Indicators of a Healthy Business
Feb 1, 202400:53:37Tap to summarizeI typically find my clients in one of two camps. Either they avoid looking at metrics OR they look at every possible piece of data available. Here at C-Suite Boutique, we prefer to take a middle approach, looking at only the key pieces of data you need as a leader to give you a snapshot of your business without wasting precious time and energy. This week’s episode 104 of Female Founders Breaking Boundaries is about the top 10 metrics to pay attention to in your business!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the top metrics you should be focusing on as a leader that, at a glance, are going to tell you the direction your business is headed in. Some of the things I cover in this episode are:Celebrating Karin Andrea Stephan, COO and Co-Founder of the AI-powered mental health platform, Earkick for spreading the message that we don’t have to be young or sacrifice our relationships and health in order to become founders.The 10 metrics you as the leader should be focusing on to gauge the health of your business.Tips for tracking each metric and what the data can tell you about your business. How to course correct if these metrics are indicating your business is headed in a negative direction.What’s on my mind: Finding a way to manage all of the communication I receive from multiple channels throughout the day that expect a response. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:EarkickWe Funder- Invest in EarkickKarin Andrea Stephan LinkedIn
Transcribe →What’s In and What's Out for 2024
Jan 18, 202400:49:54Tap to summarizeWe are constantly striving for improvement here at C-Suite Boutique and one of the ways we practice this is by looking back to see what has been working for us and what’s no longer serving us. Although the start of the year is not the only time you should reflect on your habits, it can be a great time to prepare yourself for a successful year ahead. This week’s episode 103 of Female Founders Breaking Boundaries is about what’s in and what’s out for 2024. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing my ins and outs for 2024 and actionable steps and strategies you can use in your business to pivot on the things that are no longer working and start implementing the things that are going to help your business improve. Some of the things I cover in this episode are:Celebrating C-Suite Boutique’s new integrators, Stephanie Desaulniers and Sarah Hines. Meeting burnout is OUT, being more intentional with meetings is IN. Making poor hires and not doing anything about it is OUT, putting the right people in the right seat is IN. Having your financial blinders on is OUT, having financial clarity is IN.Setting unrealistic goals is OUT, planning ahead is IN.Wearing too many hats and micromanaging is OUT, delegating and holding your employees accountable is IN.Entrepreneurial burnout is OUT, being a visionary and thinking big picture is IN.What's on my mind: Reflecting back on everything I achieved in 2023. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call
Transcribe →Are You Operating in Constant Crisis Mode?
Jan 4, 202400:30:32Tap to summarizeDoes everything in your business feel like an emergency? More often than not, there is no real emergency yet we find ourselves operating in this constant crisis mode. Why? When operating in crisis mode for long enough, we develop a sense of comfort and emotional addiction to the chaos. This familiarity can cause us to unintentionally seek out or create crises in our lives and in our business. This week’s episode 102 of Female Founders Breaking Boundaries is about breaking free from operating in constant crisis mode. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing ways you can combat crisis mode, move from a reactive state to a proactive state, and avoid burnout in the process. Some of the things I cover in this episode are:Celebrating Tricia Timm, a first-generation Latina who rose through the ranks of Silicon Valley advising high-tech companies and being one of the few Latinas to attain the triple achievement of reaching the C-suite, joining the boardroom, and cracking the VC ceiling.The dangers of operating in crisis mode for long periods.Taking a clarity day to take a step back, set aside distractions, and give yourself space. Lean on your leadership team to identify issues and help resolve obstacles in advance.Formulate a plan B so you can feel ready for anything.How to determine if you’re being reactive or proactive. What's on my mind: It is so important to celebrate others’ achievements because the sum is greater than the parts. If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:Tricia Timm- LinkedInTricia Timm- WebsiteEmbrace the Power of You by Tricia TimmA Fresh Wave of Marketing by Casey GromerReactive vs. Proactive Leader
Transcribe →Company Culture & The Newsletter Myth
Dec 21, 202300:30:38Tap to summarizeCompany culture is not built overnight. It is ingrained into every aspect of your business making sure that everyone on your team is working towards the same goals, feeling satisfied and fulfilled in their roles, and having consistent expectations when they show up to work. And if your company is missing the mark on company culture, it can lead to some very costly employee turnover. This week’s episode 101 of Female Founders Breaking Boundaries is about your company culture and debunking the newsletter myth. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m clearing up some common company culture misconceptions and how some of the methods you might be using to foster a positive company culture might be falling short. Some of the things I cover in this episode are:Why we should care about company culture in the first place. The direct and indirect costs associated with replacing an employee. A newsletter isn’t the solution to your company culture problems especially when you are saying and doing two different things. Tools we use at C-Suite Boutique to help our clients foster a company culture that is aligned with their values.What’s on my mind: Sharing the story of my first deer hunting experience on my quest to try things out of my comfort zone. Company culture is not something you can put a bandaid on. Your employees are intuitive and as soon as they notice you’re saying one thing and doing another, they’re going to start looking for a different role. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:FFBB: Why You Need a Business BlueprintFFBB: How to Boost Employee Retention and Productivity
Transcribe →Hire Slow, Fire Fast
Nov 2, 202300:40:33Tap to summarizeBringing someone new onto your team is a significant investment in both time and money. Not only in the financial compensation you give them but in the benefits and the time it takes to onboard and train them. Because of this, it is so important that you take your time when hiring and hire intentionally. And if it doesn’t work out it is equally as important to let them go quickly as to not waste additional time and money. This week’s episode 100 of Female Founders Breaking Boundaries is about hiring slow and firing fast!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of doing the upfront work it takes to ensure you’re hiring an employee that is both aligned with the position as well as the company and actionable advice you can use to hire with intention. Some of the things I cover in this episode are:Celebrating Michelle Maryns, founder and CEO at We Sparkle Co. for creating an all-in-one tool that helps women entrepreneurs in launching and expanding their business.Using quarterly planning, accountability charts, and scorecards to be more intentional about who you’re bringing onto your team.Commonly overlooked things that are important to evaluate when it comes to hiring the right person.Knowing when it's time to invest in the development of an employee or let them go.What's on my mind: The life lesson I am still working on is shifting my perspective to accept that good days are still good days, even when they look different from one another. It is worth it to take your time and hire with intention. Not only will it save you time and money, it’ll save you the energy it takes to start the hiring process from scratch. CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:We Sparkle Co. Michelle Maryns LinkedInMichelle Maryns InstagramKolbe Assessment CliftonStrengths Assessment FFBB: Tracking and Keeping Score of Your Metrics FFBB: Accountability is Key
Transcribe →Why I Don't Do Time Tracking
Oct 19, 202300:32:50Tap to summarizeTime tracking is a great tool for understanding efficiency. It can be helpful in finding places where you can reduce the time it takes to do certain tasks or reduce the transition time between tasks. Time tracking is NOT the tool to use when determining if your staff is doing what they’re supposed to be doing. This week’s episode 99 of Female Founders Breaking Boundaries is about why I don’t do time tracking!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing an area of frustration that comes up a lot for my clients which is knowing whether or not you’re getting what you’re paying for from your employees and actionable steps you can take right now to figure out why something is not working and resolve it quickly. Some of the things I cover in this episode are:Celebrating Maureen Werrbach (The Group Practice Exchange), Julie Herres (Green Oak Accounting), and Niki Ramirez (HR Answers) for working together with me to become the powerhouse leadership team you need for your business.The drawbacks of using time tracking to see if employees are doing what they’re supposed to be doing. What we can do instead of time tracking to keep our employees accountable. Determining the most effective KPIs to include on your scorecard.Other factors (outside of the employee’s control) that are keeping them from hitting their targets. What’s on my mind: Using timeblocking as a simple way to maximize your time and keep your brain in one lane.Your concerns are valid when something is not working in your business. However, how you handle the solution must be delicate so that you aren’t doing more harm than good to employee morale. If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:The Group Practice ExchangeHR AnswersGreen Oak AccountingFFBB: Tracking and Keeping Score of Your Metrics FFBB: Accountability is KeyFFBB: Using Time Blocking to Save Your Sanity
Transcribe →
How To Be A Successful Serial Entrepreneur with Morgan Hancock
Sep 7, 202300:30:13Tap to summarizeIt’s not often that when you think about bourbon, visual art comes to mind. That’s what has made our guests nonprofit so successful. She’s married two things that have meaning and have impacted the culture of her community in a way to give back through charity work. This week’s episode 98 of Female Founders Breaking Boundaries is about leading a successful nonprofit organization with Morgan Hancock!Morgan Hancock is a commercial real estate agent, entrepreneur, US ARMY veteran, mother-of-two, bourbonista, and passionate advocate of the arts. She is a charismatic force who can completely capture a room, radiating positivity with a disarming demeanor and sharp sense of humor. Bourbon with Heart's mission is to leverage the influence and popularity of Bourbon to raise awareness surrounding Kentucky's art community, provide Kentuckians with better access to first-class arts experiences regardless of age, race, class, gender, or ability -and raise funds for other non-profits. Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!Morgan and I discuss:Why bourbon and art as a nonprofit theme?How Morgan’s multiple ventures all tie together. The comparison between ADHD and entrepreneurship.Embracing visibility as a way to advance your goals and visions.Strategies for being a more visible leader.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH MORGAN HANCOCK: Bourbon with HeartArts and Spirits MagazineFacebookInstagram - Bourbon with HeartInstagram - Morgan HancockCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED:Heaven’s Door Bourbon
Transcribe →How to Keep Your Staff Out of Your Inbox
Aug 24, 202300:25:55Tap to summarizePerhaps you’ve done your quarterly planning, your staff understands their accountability, they understand the functions of their role, they have ownership over their responsibilities and yet your inbox is still overflowing with messages and questions from your team. So what gives? Today we’re going to dig into why this might be happening even if you feel like you’re doing everything to empower people to operate and function autonomously in their roles. This week’s episode 97 of Female Founders Breaking Boundaries is about how to keep your staff out of your inbox!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of holding regular team meetings as well as one on one meetings so that everyone feels supported and a blueprint of what these meetings should look like. Some of the things I cover in this episode are:Celebrating Sarah Evans, founder and CEO of Well Beyond and Well Aware, for being a changemaker in the way water projects are executed and paving the way by implementing sustainable and clean water solutions for impoverished communities around the world. Why I will always be in favor of and recommend holding regular team meetings. What your one on ones with team members should look like to ensure they feel supported towards the business goals. What’s on my mind outside of business: Supporting and highlighting an old classmate of mine who started a movement to raise money for veterans in crisis. I'm curious. Are you already holding one on one meetings with your staff and if not- do you think this is something that you are going to be implementing?Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call LINKS MENTIONED IN THIS EPISODE:IG @sarahawareWell Beyond WaterYouTube- Dallas thee Voice1:1 Meeting Agenda
Transcribe →Are You Ready for an Integrator? When to Hire an Integrator, DOO, or Executive Assistant
Aug 10, 202300:24:35Tap to summarizeThere seems to be a lot of confusion for founders when deciding which position to hire next to support them in the business. This week, we will discuss the difference between an integrator, a DOO (director of operations), and an Executive Assistant. We’ll also discuss what point you’ll need to hire someone for these positions. This week, episode 96 of Female Founders Breaking Boundaries asks if you are ready for an integrator!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of knowing who you need to fill certain roles in your company and actionable steps you can take right now to hire the right person for that role. Some of the things I cover in this episode are:What is an integrator and what does it do? The role of a director of operations. The role of an executive assistant. Knowing when to hire for an EA, DOO, or Integrator.When you are a good fit for an integrator.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonate with the modern businesswoman and to hear even more about the abovementioned points.If you enjoyed this episode, take a screenshot of the episode to share and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/ CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! Book an Advisory Call
Transcribe →