Transcript
Stephen Dubner (0:01)
Freakonomics Radio is sponsored by nyquil Intense Flu Flu symptoms Don't keep business hours. They like to show up at night interrupting your sleep. Nyquil Intense Flu helps shut them down. Specially formulated to ease flu and cold symptoms, it is the nighttime sniffling, aching, aching fever. Best sleep with the flu medicine delivering fast powerful flu symptom relief for up to 6 hours. NyQuil Intense Flu works overnight so you can sleep. Try NyQuil Intense Flu today. Use as directed. Keep out of reach of children. Freakonomics Radio is sponsored by Mint Mobile this January Quit overspending on Wireless with 50% off unlimited premium wireless@mint mobile.com freak limited time offer upfront payment of $45 for three months, $90 for six months or $180 for 12 month plan required $15 per month equivalent taxes and fees Extra initial plan term only over 50 gigabytes may sl busy capable device required. Availability, speed and coverage varies see mintmobile.com. The global wellness industry is estimated at around $7 trillion and it's growing fast. I guess you could see that as a great thing that so many people have so many resources to devote to their well being. We should say that what the industry counts as wellness can extend pretty far from anything to do with your sleep to home cold plunges from high protein everything to biohacking with untested peptide injections from Chinese labs. Before there was social media or podcasts, books were the primary vehicle for spreading the wellness gospel, and there are still thousands of books published in the space every year. But the book we're talking about today has a title that may seem out of sync with the current wellness trends.
Zeke Emanuel (2:06)
Eat yout Ice Cream is the name.
Stephen Dubner (2:09)
That is Ezekiel or Zeke Emanuel. He has been on the show before, talking about GLP1s and the dysfunctional American healthcare system. He has been a key player in that system. He is an oncologist, bioethicist, a professor at the University of Pennsylvania, and a policymaker who helped draft the Affordable Care Act. In his book, he argues that most wellness advice today manages to be both too complicated and too simplistic.
Zeke Emanuel (2:38)
A lot of the wellness gurus and influencers out there, they have to get on social media daily. They have to write something, and they make things way too complicated because they have to have something quote unquote new to bring people back. They're too simplistic because most of these wellness things are just focused on the physical and sort of downplay other things.
Stephen Dubner (3:03)
So how does he see wellness?
Zeke Emanuel (3:05)
