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Capella University Representative
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Tonya Moseley
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Capella University Representative
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Tonya Moseley
This is FRESH air. I'm Tonya Moseley. Chances are you've got a Johnson Johnson memory tucked somewhere deep. Maybe it's the scent of baby powder used by our mothers and grandmothers to make us feel a little fresher, a little more put together. Ever since I was a little girl.
Gartner Harris
Johnson's baby powder has made me feel.
Tonya Moseley
Soft, fresh and loved. From the start of your life, it's.
Capella University Representative
Been a part of your life, a.
Tonya Moseley
Special comfort to you, a loving feeling, too.
Gartner Harris
It's a feeling you never outgrow. Johnson's baby powder is a feeling you never outgrow.
Tonya Moseley
Pure Johnson's baby powder from Johnson and Johnson. It's a feeling you never outgrow. Maybe it's that childhood memory of running into the house with a scraped knee, reaching for a band aid from the iconic red and white box or Tylenol from the medicine cabinet. From pharmaceuticals to medical devices, Johnson and Johnson has been woven into the most tender, vulnerable parts of our lives for generations. But a new book by investigative journalist Gartner Harris challenges that trust. In no More the Dark Secrets of Johnson and Johnson, Harris investigates JJ's business practices, the link to its baby powder and cancer, and the urgent questions about the safety of many of its other products through court documents, accounts from whistleblowers and those directly impacted. Harris also writes about the company's aggressive marketing tactics, which he argues helped fuel the opioid epidemic. Just last week, a court rejected Johnson and Johnson's request to approve a $9 billion settlement with tens of thousands of people suing the company over claims that its talcum powder caused cancer. Gartner Harris is a freelance investigative journalist. He worked previously for the New York Times and the Wall Street Journal, where he wrote about public health and the pharmaceutical industry. Gartner Harris, welcome to the show.
Capella University Representative
I'm glad to be here, Tanya.
Tonya Moseley
Well, Gartner, I really can't wait to delve into the details of this book with you. Number one, baby powder. From my memory, I remember only hearing about the dangers of talc a few years ago. So I was really shocked to learn from your book. The dangers of talcum powder were first published in the 1920s, and then over the decades, research links to cancer grew. But what makes your writing so astounding is that the growth in popularity of JJ Baby powder, it grew as data about the dangers grew so they were almost like alongside each other. As the popularity of the use grew, so did the data showing the dangers. Can you briefly break down for me the links to cancer that were found?
Capella University Representative
So talc and asbestos have the identical chemical constituents, and it's just a question of time and pressure about whether those chemicals grow into talc on the one hand or asbestos on the other. And in fact, they're so similar that all deposits of talc have at least a little bit of asbestos in it, and all deposits of asbestos have at least a little bit of talc in it. You cannot fully separate the two. And Johnson and Johnson became aware of the presence of asbestos in its talc based baby powder roughly in the 1940s and 50s. The first documents that are part of the collection of documents that I now include on a website started the 1950s. And the reason that timeframe is important is that it was around the 1950s that scientists became aware that asbestos was uniquely dangerous amongst minerals. That even tiny microscopic amounts of asbestos exposure could lead to cancer, Most prominently mesothelioma, which is a cancer of the lining of the lung. So in the 1950s and the 1960s, Johnson and Johnson executives start expressing concern internally. Oh, no, this is our iconic product. It has asbestos in it, clearly. And there are starting to be concerns about it. But in the early years, you can kind of understand executives pushing off those concerns, because in the 1960s, asbestos was everywhere in American society. There was not a car, plane, truck, or boat that didn't have asbestos in it. So the small amounts of asbestos in Johnson's baby powder seemed in those early years as if it wasn't a terrible concern that would change in the 1970s.
Tonya Moseley
So there were research studies done in the 70s, and then moving into the 80s, there was research done that actually tied it to ovarian cancer. Talk a little bit about those studies.
Capella University Representative
So the research began building up in the 60s and 70s that asbestos was this uniquely dangerous mineral that again, tiny amounts of it could cause cancer. And then in 1982, a Harvard epidemiologist finally decided to do what researchers had done 20 years before with smoking, which is to look at a large collection of health records and separate out those who had used talc based products for a long time from those who hadn't. And what he found was that those women who had used talc based baby powder, and Johnson and Johnson was by far the most popular, had a significantly increased risk of ovarian cancer versus those women who had not used Johnson's Baby powder and other talc based powders.
Tonya Moseley
And to delve a little bit more into that, it was the length in the amount of time that it was used, because there's also concerns about it being used on babies.
Capella University Representative
Sure. So that's the thing about asbestos is the mystery of how it causes cancer continues to this day. Asbestos particles are so tiny that they actually spear DNA, and that spearing leads to genetic changes that then lead to cancer. But one person can breathe asbestos in large quantities for years, and another person can just be exposed to it for a moment. And that latter person might get cancer, whereas the former person doesn't. But the latency period for asbestos related cancers, meaning the. The delay between the exposure in the first instance and the cancer in the other, can be decades. In fact, as much as 40 years can pass between the time you are exposed to asbestos and when you get the disease. And that sets up not only a terrible problem for women who have used this, it also obviously sets up a problem for their babies. About half of American infants during the 20th century had their bottoms dusted with Johnson's baby powder, because it was that popular. And so these babies breathed in tiny amounts of asbestos during their infancy. And of course, the mothers did as well. As, you know, tiny infants can have diaper changes as many as 12 and even 18 times a day. And talc is so finely that the powder from talc can remain suspended in an air for more than an hour, an hour and a half. So if you're doing a dozen diaper changes over the course of a day, basically, you're gonna have talc particles and asbestos particles in your changing room's air almost all day.
Tonya Moseley
It sounds like, though the challenge in proving that your cancer came from exposure to talc or the constant use of talc, it poses a problem because it could be many years down the road.
Capella University Representative
It's basically impossible, or close to impossible to link a specific case of ovarian cancer with use of Johnson's baby powder decades before. So what lawyers have basically done is show juries the proof, the evidence that asbestos has been in baby powder for all this time, and then showed juries the evidence that their clients had used Johnson's baby powder extensively for years, if not decades, and then asked the juries to kind of make the link. And in some very prominent cases, the juries have been incredibly angry at what Johnson and Johnson did, which is as the evidence of talc's deadly effects started to build. So that first 1982 epidemiological study was followed by many Many, many more, linking talc use on the one hand with cancer on the other hand. And what Johnson and Johnson did was attack the science, attack the scientists, and deny throughout this period of time that they had ever seen evidence that asbestos was in their baby powder.
Tonya Moseley
So while all of that litigation was happening and all of the research was coming out, there's also aggressive marketing towards women to purchase baby powder. You write about how many brands have rational trust. So like Procter and Gamble and Colgate, and then Johnson and Johnson created emotional trust basically from conception. A mom is implanted with what you call a brain worm, which basically equates trust and intimacy with the brand. And there are several ways that was executed. But I wanna play a clip from a commercial from 1985. This is three years after that study linked ovarian cancer to baby powder. And in this clip there's a couple in conversation and the man is holding the woman's teddy bear that she's had since childhood, which she has named O. And the woman is putting baby powder on her arms as they're talking. Let's listen.
Gartner Harris
Honey, why do you keep Oscar? We grew up together, but he's so old.
Tonya Moseley
There are some things you just don't give up.
Capella University Representative
Like your Johnson's baby powder?
Tonya Moseley
Yeah, like my Johnson's baby powder. It's the softest there is. Don't you like how it makes my skin feel so smooth and soft?
Capella University Representative
Uh huh.
Tonya Moseley
Well, you wouldn't want to give that up. Never. Well, I'm not giving up, Oscar.
Gartner Harris
Well, I guess there's some things you never outgrow. The soft feeling of Johnson's baby powder. A feeling you never outgrow.
Tonya Moseley
That was a commercial from Johnson and Johnson's baby powder marketing, 1985. It's marketed towards young women. Gartner. The company continued to use talc even after those studies showed links to ovarian cancer. What was the justification for that? When there were other alternatives, like corn starch.
Capella University Representative
So other companies, Pfizer among them, Colgate, many other companies used talc powder in their products, in their powders. And nearly all of those other companies started ending their use of talc because of these dangers and because of the growing literature linking talc use to cancer. Johnson and Johnson didn't do that. Part of the reason was that Johnson and Johnson dominated the space much more than other companies. Another was that Johnson's baby powder was so thoroughly linked with the company and its history. And in fact, the great executive for Johnson and Johnson was Robert Wood Johnson ii. And he thought Johnson's baby powder was the company's most important and most valuable product, in part Tanya, because of that extraordinary emotional connection. As you know, smells are the one sense that is most linked with memory. When you smell something that reminds you of your grandparents home, for instance, you suddenly are filled with these emotional memories of your grandparents. And that's because your smell center is linked most closely with the emotional center in your brain. And so the two of them combine to create an enormous sense of trust when you become attached to a particular smell. So for decades, Johnson and Johnson executives would start many of their speeches by saying, when I say Johnson's baby powder, how many of you can just smell it? And the entire room would light up. So that's why the company sort of stubbornly stuck to this product long after the health risks associated with it became very clear and long after nearly every other company abandoned talc.
Tonya Moseley
So Johnson and Johnson just switched over to cornstarch just a few years ago. So this is not that long ago that now you can't really buy talc baby powder. But does the smell change with cornstarch?
Capella University Representative
It doesn't. So the stubbornness in some ways is sort of hard to understand. But here's the thing. Johnson Johnson in many ways is a law firm with a drug and a medical device subsidiary attached. And the company from very early on has taken a kind of no prisoner stance to litigation and to claims against it. It's does not settle unless it is absolutely forced to settle. So transitioning from talc based baby powder to one based upon corn starch would have seemed to the company as if they were giving in. And that's just not something Johnson and Johnson does tell us about.
Tonya Moseley
The first case brought against JJ over its baby powder.
Capella University Representative
So the first case was filed in 2011, 2012, by a lawyer named Alan Smith. He brought it in North Dakota and his claim basically he did not have all of these documents that we now have showing that Johnson's baby powder was filled with asbestos and that the company knew about this since at least the 1950s. He didn't know about those documents because Johnson and Johnson's lawyers refused to to provide them. These documents had been requested and Johnson and Johnson's lawyers for decades had defied court orders and simply didn't provide those documents. And so Alan Smith sued the jury in North Dakota, actually found in his favor, but didn't award any money to his client. Meanwhile, a woman got mesothelioma and she filed suit against a company that was linked with Johnson Johnson, claiming that her mesothelioma had happened because she used to do her homework in her father's office who tested talc products. Now, the company, again, like it had been doing for 25 years, responded that there was never any documents showing that its talc ever had asbestos in it. But this woman then deposed her father. And her father came in and said that these companies had been lying for decades, that there had been tests showing that there was asbestos in these talcs, and that the companies had been hiding these documents and lying about it ever since. And that deposition then led to a whole series of events in which these documents were finally unearthed. And once those documents were unearthed, another lawyer named Mark Lanier sued Johnson and Johnson on behalf of 22 women. The case was heard in a St. Louis courtroom, and in 2018, a jury returned an astounding verdict. It found Johnson and Johnson liable for $4.2 billion. Now, on appeal, judges reduced that amount to 2.1 billion. But then Johnson and Johnson appealed that. And during the appeal, interest accumulates on that judgment. And so by the time all of the appeals were exhausted, the total amount had risen from 2.1 billion to 2.5 billion. And in fact, interest was accumulating at that point to the tune of $400,000 a day, which was why Johnson and Johnson, when the appeals were exhaust, sent the money to the attorney the very next day, because, of course, the interest was accruing at such a shockingly high rate.
Tonya Moseley
Okay, I want to parse a little bit more the legal ease here, because I noticed that you have written about how there are something like 93,000 suits against JJ, but I was noticing that JJ says that they have prevailed in 16 or 17 of the ovarian cases tried in the last 11 years.
Capella University Representative
Right.
Tonya Moseley
And they're making the distinction of the last 11 years. Is that true?
Capella University Representative
So that is true. They mostly prevail in court. Now, the problem for Johnson and Johnson is that their defense is beginning to crumble. And the biggest blow to them was in 2019, the FDA, which had been sitting on the sidelines of this dispute for 50 years, decided to do its own test of Johnson's baby powder. And not surprisingly, the FDA found that it was contaminated with asbestos. But Johnson and Johnson came out with a statement saying that the FDA was wrong, it had gotten its test wrong, and that Johnson's baby powder does not have asbestos in it. Nonetheless, the baby. The very next year, Johnson and Johnson withdrew talc based baby powder from the American and Canadian markets, and then two years later, withdrew it from the rest of the world. Subsequently, more and more and more research has shown that TALC cannot be certified as free of asbestos ever, because asbestos will always be present in small amounts. So as that research has built up, Johnson and Johnson's defense has gotten more and more difficult, which is why Johnson and Johnson has been trying to put this whole thing into bankruptcy court, which has frozen nearly all baby powder lawsuits since 2021, when Johnson and Johnson filed its first bankruptcy claim.
Tonya Moseley
Our guest today is investigative reporter Gartner Harris. We'll be right back after a break. I'm Tonya Moseley, and this is FRESH AIR support for npr. And the following message come from Betterment, the automated investing and savings app. CEO Sarah Levy shares how Betterment utilizes tech tools powered by human advice. Betterment is here to help customers build wealth their way. And we provide powerful technology and complete human support where technology can deliver ease of use and affordability. And the people behind that technology can provide advice and guidance. Learn more@betterment.com investing involves risk, performance not guaranteed. This message comes from Amazon Business. How can you free your team from time consuming office tasks? Amazon Business empowers leaders to not only streamline purchasing, but better support their teams. Smart business buying tools enable buyers to find and purchase items fast so they can focus on strategy and growth. It's time to free up your teams and focus on your future. Learn more about the technology insights and Support available@AmazonBusiness.com NPR informs and connects communities around the country, providing reliable information in times of crisis. Federal funding helps us fulfill our mission to create a more informed public and ensures that public radio remains available to everyone. Learn more about safeguarding the future of public media. Visit protectmypublicmedia.org so let me just go back to the testing from the FDA in 2019. If I am reading this correctly, though, the FDA had not received any testing results of baby powder danger since the 70s, since 1973. Okay, so they did their own testing just a few years ago and found that baby powder indeed had asbestos in it. But how could a company go four decades without having to show proof their product was safe with the fda, especially with the accusations that had been floating around all of this time?
Capella University Representative
So the cosmetics office at the FDA is actually part of the Food Office. And the Food office has been chronically underfunded for decades. The cosmetic office has almost no funding. So the cosmetic office tries to kind of set standards for the industry about the safety of cosmetics, which is what Johnson's baby powder is. It's designated a cosmetic. So those standards are essentially that companies have to test these things themselves and report back to the FDA if any of those test results are concerning. Johnson and Johnson had hundreds of test results that were concerning that showed the presence of asbestos, but the company didn't report a single one of them back to the fda. And the FDA never really asked for them because, again, that cosmetic office is so massively underfunded, they simply couldn't do anything about it.
Tonya Moseley
Do you have any estimates on the number of deaths from ovarian cancer linked to JJ's baby powder?
Capella University Representative
So the president of the American Epidemiological Society did do an estimate as part of this litigation. And at the time, she estimated from sort of a fairly narrow range of years, around 85,000 women had died from ovarian cancer exclusively because of their use of Johnson's baby powder. There have been many more years. And so she basically said roughly 15% of the women in the United States who die of ovarian cancer probably got their disease because of Johnson's baby powder. There are roughly 20,000 women every year who get ovarian cancer. As you know, it's an unusually deadly illness because there is no screening for ovarian cancer. Usually when a woman finds out about it, she's already third or fourth stage. It's very advanced. My own sister died last year of ovarian cancer. She didn't know that she was sick. So ovarian cancer has a roughly 50% mortality within five years because so many women just don't know they're sick until it's too late.
Tonya Moseley
I mean, I was even just wondering about other ovarian conditions because, I mean, every woman I know has used baby powder to keep fresh at some point, right?
Capella University Representative
So the funny thing about, and sort of the sad thing about Johnson's baby powder and the use of talc for thousands of years is that it's linked with sort of two unfortunate things, right? One is racism. The other, misogyny. Because talc has for thousands of years been a basic skin whitener. In places like India, where I lived for many years, skin whiteners are by far the most popular cosmetic. And the other thing that talc and Johnson's baby powder in particular was used for was by women who were concerned about normal vaginal smells. They used this powder in their underwear to cover up those smells, even though, as we know, there is nothing wrong with normal vaginal smells. That's why they would use it every morning.
Tonya Moseley
I want to talk about the media. How would you describe JJ's relationship with the media over the years you tell actually this story about this outlet out of San Diego that wanted to do its own testing of Johnson's baby powder.
Capella University Representative
Right.
Tonya Moseley
What happened in that case?
Capella University Representative
So there were case after case after case where journalists tackled this story, got labs to test Johnson's baby powder, found that those tests showed the presence of asbestos. They then would contact the company, the company would call the headquarters of those newspaper and TV journalists and say, if you run this story, we will withdraw all of our ads. Now, Johnson and Johnson was not only one of the largest pharmaceutical companies, it was also one of the largest medical device companies and it had among the largest slate of consumer healthcare products like Aveeno, Tylenol, St. Joseph's aspirin, countless other products that we all count on on a day to day basis. So it is one of the largest advertisers in the world. If you watch the evening news, for example, you will see ad after ad after ad of prescription medicines. Johnson Johnson is a huge player in that space. And if you tackle this company, you do so at the risk of the very funds that are used to fund journalism.
Tonya Moseley
Right. The loss of that advertising. Let's take a short break. If you're just joining us, my guest is investigative journalist Gardner Harris. We're talking to him about his new book, no More the Dark Secrets of Johnson and Johnson. We'll continue our conversation after a short break. This is FRESH AIR.
Capella University Representative
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Gartner Harris
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Capella University Representative
That means you get completely unpaywalled access to stories, prize winning reporting and shows that represent the voices in every corner of the country. Hear the bigger picture every day on npr.
Gartner Harris
These days there is a lot of news. It can be hard to keep up with what it means for you, your family and your community. Consider this From NPR is a podcast that helps you make sense of the news. Six days a week we bring you a deep dive on a story and provide the context, backstory and analysis you need to understand our rapidly changing world. Listen to the Consider this podcast from npr.
Tonya Moseley
Having news at your fingertips is great, but sometimes you need an escape and that's where short wave comes in. We're a joy filled science podcast driven by wonder and curiosity that will get you out of your head and in touch with the world around you. Listen now to Short Wave, the science podcast from npr. Let's get into Tylenol. So one of the things in this book you do is lay out. Really, you just laid out the pattern of inaction from JJ after knowing about potential dangers and Tylenol, which is one of the company's most profitable products. Let's go to the 1980s and the incident known as the Chicago Tylenol murders. There was a man who poisoned many of those bottles with cyanide and then Johnson. And Johnson was cred it with creating the tamper resistant packaging that we know today. And it kind of created this halo over the company. But one of the most enduring narratives is that the tampering of these bottles came out of the blue, which could not be anticipated. And you actually found that that was not true.
Capella University Representative
Sure there had been multiple prior smaller tampering episodes for years. One of the reasons why Johnson and Johnson could pivot so quickly to having bottles manufactured with all three seals is that the company had been considering a step like this for many years because of the prior contamination episodes.
Tonya Moseley
So they were able to come out very quickly with this new tamper proof bottle. But the FDA's role in this, you say that the FDA ignored, enabled or encouraged really every disaster in this book.
Capella University Representative
So every FDA commissioner of the modern era has gone to work for pharmaceutical companies after they left government service. Some of them worked for pharma companies before government Service. Arthur Hayes Jr. Who was the commissioner during the 1982 Tylenol scare, quickly, almost instantly forgave Johnson and Johnson any role in the crisis. He almost immediately announced that there was no way that Johnson John could have known about the poisoning or could have been involved with it, despite the fact that there had been. As we talked about these prior poisoning.
Tonya Moseley
Episodes in those early press releases involving the Tylenol murders, you mentioned how it was headed with McNeil Laboratories, which is a subsidiary of Johnson Johnson. Can you explain the significance of that? Along with Janssen pharmaceutical acquisitions for Johnson and Johnson, because that kind of set them in the center of the pharmaceutical industry. It really bolstered the JJ portfolio.
Capella University Representative
In the 1950s, top executives at Johnson Johnson decided that the company should really get into the pharmaceutical industry. At the time drugs were known as the ethical pharmaceutical industry. But there were any number of schlock cures that were widely sold. And the head of Johnson Johnson at the time, a truly ethical man, Robert W. Johnson II didn't want to get into the industry because of its reputation for schlock cures. But he was finally persuaded to buy two companies. One, McNeil Laboratories, a family owned drug maker based in Philadelphia whose biggest drug at the time was Tylenol, which at the time was available only by prescription and he bought a Belgium based drug maker named Janssen Pharmaceutica, which was basically a drug discovery lab owned by Paul Janssen, one of the great drug discoverers in history. Those two purchases were spectacularly successful. Soon after the purchase, McNeil Laboratories got approval from the FDA to sell Tylenol over the counter. And Paul Jansen discovered a whole wealth of drugs. One of the drugs he discovered, by the way, was Fentanyl. Another drug he discovered was Haldol, one of the most popular antipsychotics ever sold. So quickly, pharmaceuticals became the biggest moneymaker for Johnson and Johnson and of course, Tylenol. Going over the counter turned out to be a bonanza. And one of the most important things for Tylenol was in 1976, the FDA approved over the counter sales of extra strength Tylenol. Now this is acetaminophen at 500 milligram doses, which is a very high dose. And in fact, Tylenol Extra strength to this day is the only over the counter medicine where the recommended dose is the same as the maximum dose. If you go over the recommended dose, you very much risk liver failure.
Tonya Moseley
Well, I mean, yes, we now look at a bottle of Tylenol and we see that warning label that overuse can cause liver damage. But that was a long fought battle to get those warnings and people actually suffered.
Capella University Representative
Sure, for decades the fda, at Johnson and Johnson's behest, refused to require any kind of warnings or any kind of real warnings on bottles of Tylenol, which was why Tylenol has long been the most dangerous over the counter medicine. And it's not even close. Deaths from all other over the counter medicines combined don't add up to the deaths from Tylenol. And that's because not only is extra strength Tylenol, the recommended dose is the maximum dose. But in some people, and you don't know if this is you, they have a special sensitivity to the medicine in Tylenol, which is known as acetaminophen. People who drink the standard amount of alcohol, which is a couple of drinks a day, have a particular susceptibility to acetaminophen. And I'm not talking about drinking while taking acetaminophen. I'm just talking if you drink in your life, you have an extra sensitivity to acetaminophen. So FDA would consult expert advisory committees again and again and again about what to do. And again and again these advisory committees told the fda, you have to strengthen the warning on Tylenol.
Tonya Moseley
So I asked you earlier about the first case brought against JJ over its baby powder. Briefly tell us about some of the women that have filed lawsuits. Is there a case that stands out for you?
Capella University Representative
One that was personally very important to me was Mary Pazder. I knew Mary for years because she was married to Rick Pazder, who's the top cancer official at the fda. Mary herself was an oncology nurse who worked at the National Institutes for Health, which I also covered. And she was delightful. She had these two yappy dogs that were terribly actually behaved, and one of them bit me badly when I visited the Pazdors at their apartment one day. But Mary got ovarian cancer, and I was with her as she fought this illness. And in fact, she asked the FDA to approve an experimental use of a particular cancer compound to treat her cancer. And it was her husband, Rick Pazder, who approved that experimental use. But she eventually succumbed to the illness and died. When it came out a few years later that FDA found asbestos in Johnson's baby powder, Rick Pazder, her surviving husband, filed suit against Johnson and Johnson, something almost no one knows because Rick Pazder is arguably the most influential oncologist on the planet. He has seen more secret data about cancer drugs than any person alive. He believes that Johnson's baby powder killed his wife because, as he says, Mary Pazder used Johnson's baby powder every morning when she got out of the shower. In fact, he tells this story about he always wore black socks to the office, and if he ever went into the bathroom after Mary was there, his black socks would turn white because of the amount of Johnson's baby powder that she would sprinkle on herself and that would get on the floor of the bathroom.
Tonya Moseley
What came of his lawsuit?
Capella University Representative
His lawsuit is one of 93,000 that were frozen by the many bankruptcy filings that Johnson Johnson has filed. It will now advance because as you said at the beginning, that last bankruptcy filing was thrown out by a federal judge just last week. So Rick is waiting for his day in court.
Tonya Moseley
Gartner Harris, thank you so much.
Capella University Representative
Thanks for having me, Tanya.
Tonya Moseley
Investigative journalist Gartner Harris. His new book is called no More the Dark Secrets of Johnson and Johnson. We reached out to Johnson and Johnson for comment on Harris reporting, and they issued a statement saying, quote, we stand behind the safety of our products and are focused on what we do best, delivering medical innovation for patients around the world. Coming up, critic at large John Powers reviews the new TV series, you, Friends and Neighbors, starring Jon Hamm. This is FRESH air.
Capella University Representative
Want to know what's happening in the world? Listen to the state of the World podcast Every weekday we bring you important stories from around the globe. In just a few minutes, you might hear how democracy is holding up in South Korea or meet Indian monkeys that have turned to crime. We don't go around the world. We're already there. Listen to the State of the World podcast from npr.
Tonya Moseley
Psychologist Dolly Chug studies the lengths we will go to protect the way we see ourselves. We care about whether we're seen as a good person, whether others see us as a good person, and whether we feel like good people. Ideas about our self image. That's on the TED Radio Hour podcast from npr.
Capella University Representative
The latest season of the White Lotus.
Gartner Harris
Served up a tropical buffet of sex.
Capella University Representative
Betrayal, violence, revenge, privilege, drugs, death.
Tonya Moseley
And this was new spirituality. But whose dead body was floating in the pond? We've seen the finale and we've got thoughts on thoughts. Listen to the Pop Culture Happy Hour podcast from npr. In the new TV series you, Friends and Neighbors, jon Hamm stars as a rich hedge fund guy who loses his job and turns to crime to pay for his exceedingly high bills. The show, which also stars Amanda Peet, has already been renewed for a second season on Apple tv. Our critic at large, John Powers, has seen the first six of the nine episodes and calls it a sharply entertaining series that harkens back to earlier portraits of suburban life, but gives things an up to date spin.
Gartner Harris
In the decades after World War II, America was flooded with novels, movies and hot button studies pondering the nature of suburbia, its comfort in consumerism, its safety and soullessness. Nobody explored these themes any better than John Cheever, whose elegantly devastating stories captured suburban life in both its sunlit splendors and shadowy desolation. Take, for instance, his famous 1956 story The Housebreaker of Shady Hill. Its hero, Johnny Hake, loses his prosperous job and, kneading dough, begins robbing his friends houses. You get a 2025 riff on that same idea in the new Apple TV series you, Friends and Neighbors. Created by Jonathan Tropper, who made his name with a series of novels in the Tom Parada Nick Hornby vein, this comic drama stars Jon Hamm as a hedge fund hotshot whose cushy suburban existence goes kerflowey. Yet the show isn't merely about the flamboyant crisis of a handsome, privileged guy, but about a culture in which wealth comes lined with rage and melancholy. Ham plays our hero and narrator Andrew Cooper, known as Coop, who gets canned for sexual indiscretion and finds his career in ruins. He's already lost his Family, which happened when he caught his wife Mel, that's Amanda Pete, in bed with one of his friends, an ex NBA player. Outwardly, Coop pretends that nothing has happened, but internally, he's changed. Where he once thought of his luxurious town of Westmont Village as paradise, he's now cynical about its values. He starts breaking into his friends houses, stealing things like Patek Philippe watches worth $250,000, and in the process, discovering their secrets. From there, the show expands outwards, introducing many other characters, such as Coop's sometime lover Sam. That's Olivia Munn, who's caught in a nasty divorce. His money manager Barney, played by Hoon Lee. His wife's Dominican house cleaner Elena, played by Aimee Carrero. And his musician sister Allie. That's Tony winner Lena hall, whom Coop has taken in after her breakdown. They all figure in a storyline chock full of betrayal, theft, infidelity and murder. Juicy stuff. Not to mention Coop's sardonic voiceover mocking the country club fees and fetishized brands of scotch that defined the suburban enclave he now disdains. The show's emotional center is Coop's struggle to cope with his ex wife and disaffected teenage children. Here he's just dropped his son off after school when Mill rebukes him because this isn't one of the days he's supposed to see the kids. What are you doing here?
Capella University Representative
I took Hunter for some ice cream.
Gartner Harris
That's not Tuesday.
Capella University Representative
So I've been told. Is Tori here?
Gartner Harris
She's not home yet.
Capella University Representative
What? What? What is the look?
Tonya Moseley
I don't give you any look.
Capella University Representative
You are giving me the look. That is the look where you're trying not to give me a look. So what's the problem?
Gartner Harris
I think it's a little tricky when you show up on a day that it isn't your day.
Capella University Representative
I took him out for ice cream. My God. It's confusing for him.
Gartner Harris
Boundaries are there for for a reason.
Capella University Representative
Boundaries? You mean like monogamy?
Gartner Harris
Really, Coop, it's been almost two years. When are you gonna stop playing that card?
Capella University Representative
I don't know. What is the statute of limitations on adultery?
Tonya Moseley
If you were even remotely self aware.
Gartner Harris
You'D realize these things don't happen in a vacuum. And you could maybe take a little portion of responsibility for your side.
Capella University Representative
Okay, I'm sorry, but you sleep with Nick, you kick me out of this place, I'm forced to pay for this entire mess, and I'm the one that's not being responsible?
Gartner Harris
I'm not doing this right now.
Capella University Representative
Oh, well, it's really not fun doing it alone.
Gartner Harris
In recent years, we've grown used to shows in which alpha males like Coop all but wear a tattoo that reads Toxic Masculinity. I'm pleased that Tropper takes the show someplace subtler, juggling the truth that his hero can be at once a wounded soul with whom one often identifies and a self centered man who oozes entitlement from his Princeton degree in Maserati to his discovery that the world's unfair only after it's been unfair to him. It's a perfect role for Ham, who carries with him our memories of Don Draper's dark souled charisma, then takes this sort of character in a new direction, funnier, sadder and more sympathetic. He's never been better. Although his Coop starts out as a self described jerk, his character grows wiser and more self aware as the episodes unfold. Trouble is, robbery is a risky business that requires expertise more than self knowledge. As his fence Lou warns him, nothing is so dangerous as somebody who doesn't know what they don't know. Watching your friends and Neighbors, I found myself thinking that in some huge ways, today's suburbs are undeniably better than they once were. They're less exclusively white and the wives have fulfilling careers, but in other ways they feel worse. Tropper offers little of the tender lyricism that makes Cheever's suburbs so seductive. It's not just that Coop's world is more grossly materialistic than before, with rolls Royces and 40 grand bottles of wine, but that its denizens are far more cut off from one another and from any sense of nobler values. In the Housebreaker of Shady Hill, Johnny Hake steals $900 from a friend and spends the story feeling guilty and ashamed that he's become a thief in the far flashier your Friends and Neighbors. Coop suffers little such remorse. Not in the first six episodes anyway. Nor does the show judge him harshly for his thefts. He's got an expensive life to pay for, after all, and besides, his victims are just rich jerks like him.
Tonya Moseley
John Powers reviewed you'd Friends and Neighbors, which starts streaming Friday on Apple tv. To find out what's happening behind the scenes of our show and get our producers recommendations on what you should watch, read and listen to. Subscribe to our free newsletter@why.org Fresh Air Fresh Air's executive producer is Danny Miller. Our technical director and engineer is Audrey Bentham. Our managing producer is Sam Brigger, our innovation. Interviews and reviews are produced and edited by Phyllis Meyers Roberta Shorrock, Anne Marie Baldonado, Lauren Krenzel, Teresa Madden, Monique Nazareth, Susan Nakundi and Anna Bauman. Our digital media producer is Molly CV Nesper. Thea Chaloner direct it. Today's show with Terry Gross. I'm Tonya Moseley. Hey, it's a Martinez. Even as the host of a news show, it can be hard to keep up with the headlines. That is why we make the Up first podcast every morning. In under 15 minutes, we cover three major stories with context and analysis from reporters around the world. So you can catch up on lo quetta pasando while getting ready, making desayuno.
Capella University Representative
Or going to work.
Tonya Moseley
So listen to the Up first podcast from NPR.
Gartner Harris
When Malcolm Gladwell presented NPR's Throughline podcast.
Capella University Representative
With a Peabody Award, he praised it for its historical and moral clarity. On Throughline, we take you back in.
Tonya Moseley
Time to the origins of what's in the news, like presidential power, aging and evangelicalism.
Capella University Representative
Time travel with us every week on the Throughline podcast from NPR.
Fresh Air: The Dark Secrets of Johnson & Johnson
Episode: The Dark Secrets Of Johnson & Johnson
Release Date: April 10, 2025
Host: Tonya Mosley
Guest: Gartner Harris, Investigative Journalist
Introduction
In the April 10, 2025 episode of NPR's Fresh Air, host Tonya Mosley engages in a compelling conversation with investigative journalist Gartner Harris. The discussion centers around Harris's groundbreaking book, No More: The Dark Secrets of Johnson & Johnson, which delves into the controversial business practices of the conglomerate, particularly focusing on its talcum powder products and their alleged links to cancer.
1. The Emotional Connection to Johnson & Johnson Products
Tonya Mosley opens the conversation by highlighting the deep-seated emotional connections many people have with Johnson & Johnson (J&J) products, such as baby powder, band-aids, and Tylenol. These products have been integral to the lives of multiple generations, fostering a sense of trust and comfort.
“Pure Johnson's baby powder from Johnson and Johnson. It's a feeling you never outgrow.”
— Gartner Harris [00:53]
2. Historical Awareness of Talc and Asbestos
Harris unveils the historical context, revealing that J&J was aware of the presence of asbestos in its talc-based baby powder as early as the 1940s and 1950s. Despite the emerging scientific consensus on the dangers of asbestos, particularly its link to mesothelioma, J&J executives downplayed these concerns initially.
“Johnson and Johnson became aware of the presence of asbestos in its talc based baby powder roughly in the 1940s and 50s.”
— Gartner Harris [03:00]
3. Scientific Link Between Talc and Cancer
The conversation delves into pivotal studies, especially the 1982 Harvard epidemiological study, which established a significant correlation between long-term use of talc-based baby powder and an increased risk of ovarian cancer. Harris emphasizes the challenges in proving causation due to the latency period of several decades between exposure and disease manifestation.
“The latency period for asbestos related cancers... can be decades.”
— Gartner Harris [08:33]
4. Johnson & Johnson's Denial and Legal Strategies
Despite mounting scientific evidence, J&J consistently denied the presence of asbestos in their talc products and attacked the credibility of the research and scientists involved. This defensive stance has led to a myriad of lawsuits, some resulting in substantial verdicts against the company.
“What Johnson and Johnson did was attack the science, attack the scientists, and deny throughout this period of time that they had ever seen evidence that asbestos was in their baby powder.”
— Gartner Harris [10:11]
5. Aggressive Marketing and Emotional Branding
Harris explores J&J's marketing strategies, which fostered emotional trust by associating their products with comfort and care from the very beginning of life. A 1985 commercial exemplifies this approach, embedding the brand in the personal lives of consumers.
“When I say Johnson's baby powder, how many of you can just smell it? And the entire room would light up.”
— Gartner Harris [14:00]
6. Resistance to Transitioning to Safer Alternatives
While other companies began phasing out talc in favor of safer alternatives like cornstarch due to health concerns, J&J persisted with talc-based products longer, primarily because of their strong market dominance and emotional brand connection. It wasn't until recently that J&J transitioned to cornstarch.
“As that research has built up, Johnson and Johnson's defense has gotten more and more difficult...”
— Gartner Harris [20:32]
7. The Role of the FDA and Regulatory Oversight
Harris criticizes the FDA's lack of proactive testing and oversight concerning cosmetic products like baby powder. The FDA's Cosmetic Office has been chronically underfunded, relying on companies to self-regulate, which allowed J&J to conceal their product contamination effectively.
“Johnson and Johnson had hundreds of test results that were concerning that showed the presence of asbestos, but the company didn't report a single one of them back to the FDA.”
— Gartner Harris [22:40]
8. Personal Stories and Impact on Individuals
Harris shares poignant stories, including that of Mary Pazder, an oncology nurse who succumbed to ovarian cancer. Her husband, Rick Pazder, sought justice against J&J, highlighting the personal toll of the company's negligence.
“Mary got ovarian cancer, and I was with her as she fought this illness... she asked the FDA to approve an experimental use of a particular cancer compound...”
— Gartner Harris [36:37]
9. Johnson & Johnson's Legal Maneuvering and Bankruptcy Filings
The episode outlines J&J's extensive legal battles, with over 93,000 lawsuits filed against them. The company has often prevailed in court, but persistent judicial and public pressure has weakened their stance, leading to significant financial judgments and multiple bankruptcy filings aimed at halting ongoing litigation.
“Their bankruptcy filings have frozen nearly all baby powder lawsuits since 2021...”
— Gartner Harris [39:15]
10. Societal Implications: Racism and Misogyny
Harris touches on the broader societal issues intertwined with talc use, including racism and misogyny. Talc has historically been used as a skin whitener and to mask natural bodily functions, reflecting deeper cultural and gendered dynamics.
“Talc has for thousands of years been a basic skin whitener... and used by women to cover up normal vaginal smells.”
— Gartner Harris [25:30]
11. Media Relations and Advertising Influence
The discussion highlights J&J's significant influence over the media through extensive advertising. Journalists attempting to investigate and report on J&J's malpractices often faced threats of losing lucrative advertising deals, thereby stifling critical reporting.
“If you tackle this company, you do so at the risk of the very funds that are used to fund journalism.”
— Gartner Harris [26:43]
12. Broader Corporate Practices: The Tylenol Case
Harris also explores other aspects of J&J's corporate practices, notably the Tylenol case of the 1980s. While the company was lauded for creating tamper-resistant packaging following the cyanide poisonings, Harris asserts that previous tampering incidents were overlooked, and the FDA's role was complicit due to regulatory shortcomings.
“The company from very early on has taken a kind of no prisoner stance to litigation and to claims against it.”
— Gartner Harris [31:00]
Conclusion
Gartner Harris's No More: The Dark Secrets of Johnson & Johnson provides an in-depth examination of one of America's most trusted corporations and the dark underbelly of its business practices. Through meticulous research and personal narratives, Harris uncovers the extensive timeline of negligence, legal battles, and societal impacts stemming from J&J's talc-based products. The episode serves as a critical reminder of the importance of corporate accountability and the need for stringent regulatory oversight to protect public health.
Notable Quotes
Emotional Branding Impact
“It's a feeling you never outgrow.”
— Gartner Harris [00:53]
Scientific Linkage
“Johnson and Johnson became aware of the presence of asbestos in its talc based baby powder roughly in the 1940s and 50s.”
— Gartner Harris [03:00]
Latency of Cancer
“The latency period for asbestos related cancers... can be decades.”
— Gartner Harris [08:33]
Legal Strategy
“What Johnson and Johnson did was attack the science, attack the scientists, and deny throughout this period of time that they had ever seen evidence that asbestos was in their baby powder.”
— Gartner Harris [10:11]
Marketing Tactics
“When I say Johnson's baby powder, how many of you can just smell it? And the entire room would light up.”
— Gartner Harris [14:00]
FDA Critique
“Johnson and Johnson had hundreds of test results that were concerning that showed the presence of asbestos, but the company didn't report a single one of them back to the FDA.”
— Gartner Harris [22:40]
Personal Impact
“Mary got ovarian cancer, and I was with her as she fought this illness...”
— Gartner Harris [36:37]
Media Influence
“If you tackle this company, you do so at the risk of the very funds that are used to fund journalism.”
— Gartner Harris [26:43]
Further Reflections
The episode not only sheds light on the specific case of J&J but also raises broader questions about corporate ethics, regulatory effectiveness, and the role of media in uncovering and reporting corporate malfeasance. Gartner Harris's investigative work serves as an essential contribution to public discourse, urging consumers, policymakers, and journalists to remain vigilant and demand accountability from powerful corporations.