If you’ve been wondering how to grow a podcast audience without living on social media, this episode is for you. I’m breaking down exactly how Pinterest helped me double my downloads, grow my email list, and have my highest revenue month ever. I’m sharing what changed, what actually worked, and why Pinterest might be the most underrated podcast marketing strategy out there.

Meet the Expert

Hey, I’m Andi Smiley, podcast coach for women and the unofficial “Pinterest for podcasting girl.” I help women grow their shows using sustainable podcasting strategies that don’t take over their lives. After going all in on Pinterest, I saw a 100% increase in monthly downloads, gained more than 100 email subscribers, and hit my highest revenue month in four years of podcasting.

Topics Discussed in This Episode

How to grow a podcast audience using Pinterest
Why Pinterest is not dead (and the real stats behind it)
The difference between social media and Pinterest marketing
How to grow a podcast without social media
Simple podcast marketing strategies that compound over time
Why consistency matters more than volume on Pinterest
Busting myths about who can succeed on Pinterest

Key Takeaways

Pinterest rewards clarity, consistency, and strong keywords.
You don’t need to create dozens of pins per day, you need a sustainable system you can stick with.
Pinterest is not just for food bloggers or DIY creators. It works beautifully for podcasters, coaches, and educators.
You don’t need stunning, complicated graphics to succeed with Pinterest. You need clear messaging.
If Instagram feels exhausting, Pinterest might be a more sustainable podcast marketing strategy for you in 2026.

Timestamps

(00:00) Why I’m known as the Pinterest for podcasting girl

(01:22) My Pinterest story

(02:57) 100% increase in downloads + revenue growth

(04:02) Myth #1: Pinterest is dead

(04:25) Myth #2: Only food & DIY bloggers succeed

(04:53) Myth #3: Only gorgeous pins work

(05:30) Is Pinterest right for your podcast?

Links & Resources