Full Send Podcast: FaZe Clan x Nelk Boys | Ep. 137 Summary
Episode Information:
- Title: FULL SEND PODCAST
- Host/Author: Shots Podcast Network
- Description: Full Send Podcast brought to you by Happy Dad Hard Seltzer.
- Episode: FaZe Clan x Nelk Boys | Ep. 137
- Release Date: October 2, 2024
1. Introduction and Episode Kickoff
The episode begins with a brief welcome from SteveWillDoIt and Jesse, shortly after Kyle Forgeard promotes Happy Dad Hard Seltzer. The hosts express excitement about the episode's lineup, featuring Banks, Steiny, Brad, and Jesse, highlighting their camaraderie and shared history.
Notable Quote:
- Kyle Forgeard [02:11]: "All right, boys, we got a great episode today."
2. The Subathon Streaming Event
A significant portion of the discussion centers around the recent Subathon event hosted at the Faze house. This event involved six streamers who committed to streaming 24/7 for 30 days, amassing an impressive 35 million hours watched. The hosts commend the participants for their dedication and the substantial impact on their subscriber counts and viewership.
Key Highlights:
- Achievement Metrics: The subathon resulted in each streamer, including Jason, Max, and others, gaining tens of thousands of subscribers, with a collective addition of 360,000 subs.
- Community Engagement: The intense live streaming fostered a deeply engaged community, with fans actively participating through chats and clips.
Notable Quotes:
- SteveWillDoIt [02:25]: "This is insane. We're sitting right now in the Subathon house, the Faze house..."
- Kyle Forgeard [09:40]: "Wow."
3. Live Streaming vs. YouTube Content Creation
The hosts delve into the dynamics between live streaming and traditional YouTube content creation. SteveWillDoIt shares his initial skepticism but acknowledges the powerful engagement live streaming offers through real-time interactions and community building.
Key Points:
- Engagement: Live streaming provides a more intimate and immediate connection with the audience compared to pre-recorded YouTube videos.
- Content Longevity: Clips from live streams often go viral on platforms like TikTok, serving as effective marketing tools.
- Adaptation: The shift towards live streaming reflects changing viewer preferences for continuous and authentic content.
Notable Quotes:
- SteveWillDoIt [03:08]: "It's a whole culture. Like the Twitter comms, the chat, it's so engaging."
- SteveWillDoIt [04:12]: "These things go viral. And it's directly marketing your stream."
4. Content Clipping and Community Economy
The conversation highlights the crucial role of clippers—fans who create and share short clips from live streams—to amplify the reach of streamers' content. This symbiotic relationship not only enhances visibility but also integrates the community into the content creation process.
Key Points:
- Economic Impact: Clippers can monetize their efforts by collaborating with streamers, creating a new avenue for revenue within the community.
- Organic Growth: High-quality content naturally attracts clippers, fostering organic growth without direct financial incentives from streamers.
Notable Quotes:
- Banks [04:26]: "It's part of the formula too. Now 100% are like, like even the fans who are getting engaged with the content or the streamer are realizing they can make real money..."
- Jesse [05:05]: "Do you think that that's a rigged system in the sense for if there's new streamers trying to start out and they can't pay these clippers to do it, they're at a huge disadvantage."
5. Recruiting and Managing New Streamers
SteveWillDoIt discusses the strategy behind recruiting emerging streamers like Jason and Max, emphasizing the importance of authenticity and allowing talent to flourish without financial constraints. The focus is on building a cohesive team with diverse backgrounds to enhance content variety and appeal.
Key Points:
- Selection Criteria: Streamers are chosen based on their natural charisma and potential for growth rather than financial incentives.
- Team Dynamics: Maintaining a supportive environment ensures that new members remain grounded and committed to the collective vision.
Notable Quotes:
- SteveWillDoIt [09:40]: "This kid just became the biggest streamer on earth in the last 30 days."
- SteveWillDoIt [13:26]: "We didn't need to convince them of anything. Ron's the clip, and OG Alex is the."
6. Personal Stories and Memories
The hosts reminisce about their early days living together in the Phase house, sharing anecdotes about wild parties, personal growth, and the challenges of managing a content house. These stories underscore the strong bonds and shared experiences that have shaped their collaborative efforts.
Notable Quotes:
- SteveWillDoIt [14:09]: "We were all roommates for, like, we had the three. That was an insane era."
- Jesse [46:19]: "Brad's been in the game for a long time."
7. Business Strategies and Product IP
Discussions transition to the business side of content creation, focusing on Content IP and Product IP. Kyle Forgeard highlights the importance of platforms like Shopify in scaling merchandise businesses, emphasizing the synergy between content and product sales.
Key Points:
- Merchandise Sales: Leveraging platforms to offer exclusive merchandise enhances brand presence and revenue.
- Authenticity in Business: Maintaining genuine connections with fans translates to more effective and sustainable business strategies.
Notable Quotes:
- Kyle Forgeard [51:03]: "We own the Internet... content IP and product IP."
- SteveWillDoIt [34:22]: "Putting these kids on game to everything that me, Alex Rugrat, did the wrong way."
8. Future Predictions for Online Content and Streaming
Looking ahead, the hosts speculate on the future of online content, envisioning an increased blend between virtual worlds and real-world economies. They discuss concepts like virtual real estate and crypto-integrated platforms, predicting that digital engagement will surpass traditional content consumption.
Key Points:
- Virtual Economies: The integration of cryptocurrency and virtual assets will redefine how audiences interact and invest in content platforms.
- Technological Evolution: Advancements in technology will blur the lines between digital and physical experiences, creating new opportunities for content creators.
Notable Quotes:
- SteveWillDoIt [96:10]: "I think that people that there will be a shift imbalance between how much people spend in the digital world as opposed to the real world."
- SteveWillDoIt [97:14]: "If GTA were to release a server, a main. This is the world. Everybody's welcome to join $10."
9. Maintaining Authenticity and Community Accountability
A recurring theme is the emphasis on authenticity and community accountability. The hosts stress the importance of staying true to oneself and fostering an environment where streamers can remain grounded despite rapid growth and success.
Key Points:
- Authenticity: Being genuine in interactions strengthens the bond with the audience and ensures long-term loyalty.
- Accountability: Creating a system where streamers hold each other accountable helps maintain consistency and prevent the pitfalls of sudden fame.
Notable Quotes:
- SteveWillDoIt [18:26]: "Be authentic, I would say, like, authentic."
- Jesse [20:12]: "Authenticity, being genuine with your viewers."
10. Conclusion and Final Thoughts
The episode concludes with heartfelt acknowledgments of mutual respect and gratitude among the hosts. They reflect on their journey, the success of the subathon, and their commitment to building a sustainable and authentic content empire.
Notable Quotes:
- SteveWillDoIt [103:35]: "I've just been yapping so much... we're gonna see clips and reference this show 10 years from now."
- Kyle Forgeard [103:57]: "We appreciate you too, always."
Key Takeaways:
- Live Streaming Dominance: Live streaming is redefining content consumption through real-time engagement and community involvement.
- Clipper Economy: The role of clippers is essential in marketing and expanding the reach of streamers' content organically.
- Authenticity is Crucial: Maintaining genuine interactions with the audience and fellow streamers is vital for sustained success.
- Future Integration: The convergence of virtual worlds and real economies, bolstered by cryptocurrency, is set to revolutionize the online content landscape.
This episode provides an in-depth look into the evolving world of live streaming, the strategic approaches to content creation, and the personal stories that underpin the success of the FaZe Clan and Nelk Boys collaboration.