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Foreign. You're now listening to the Fullerton Unfiltered Podcast. Straightforward, no nonsense business advice, completely on unfiltered. Grow your business, grow your life. Now here's your host, Brian Fullerton.
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Hello, it's Mr. Producer and today's episode is a continuation from Monday's show. So you may want to start there and then come back over here to episode 953 for the conclusion. Today, Brian talks about the shift from being a solo operator to now building and leading a very strong team. He's going to share why staying small will keep you stuck behind an invisible glass ceiling. You'll hear how standard operating procedures, hiring tools, scorecards and training systems can help you grow, minus all the chaos that sometimes comes with those scenarios. If you're interested in a practical conversation about leadership structure and building a bigger business, you found the right podcast.
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Now, just like anything in life, you have two options and we'll kind of wind it down here, but you got two options. One headed on straight on and just tackle it, task yourself with it and learn how to get better. And the other one is ignore it, don't worry about it, circumvent it. Why bother? I don't need to do that. Not interested. But I'll just tell you at the end of the day, you're probably going to have a small life in one way, shape or form. You're going to be having a small life. And by the way, it doesn't matter if you're a business owner or an entrepreneur. It doesn't matter if you're an employee and a team member working at another great organization and you don't want to deal with folks, right? Like you can't get higher in another company without similarly working well with people and leadership, period. Like you can do any job at any company and probably make 30 to 50,000. Your life will just be limited to anything you do self employed or working at another team at around that 30 to 50, maybe 80 grand mark. If you're like a technical, high level, technical engineer, right? Mechanical, industrial, electrical engineer. But eventually you're going to have to deal and work with people. I don't care if you're in a warehouse, just, you know, on an assembly line in whatever way, shape or form, making $22 an hour, $28, $35, $42 an hour, all fine, all awesome. But you will tap your head on this invisible glass ceiling, right? If you don't eventually start learning how to work with people. And so you've got two options there again, stick your Head in the sand or two, realize that this is an opportunity for you to be good at something and eventually, hopefully, maybe with a lot of commitment and education and determination, be great at something, right? Imagine this if. Imagine if people say it's not like what you know, it's who you know and the five people you hang around the most and building a players around your team and hell, like the movie the Avengers, right? Is all like the top talent you know of like all the superheroes, all this mess, right? Like who doesn't want to be around great people in a great team? We watch movies around awesome military teams and extractions and fights and battles and wars. We watch awesome sporting movies like any given Sunday. Literally like my best favorite movie ever. Or second best only to gone in 60 seconds, but again gone in 60 seconds. An incredible team of car thieves, right? Like world class team of car thieves. Excuse me, I got this cough still and that's one of those are genuinely good laugh and then I lost my left lung. But it's all great teams of people. That's what we love watching. We love watching great greatness. And yes, like Hollywood's like over glorified the hero character sometimes. But really any of your favorite movies out there like Saving Private Ryan, right, right. Like that was a team of people, a band of brothers, hbo. Holy, like what an incredible docu series. Video series, right? You know the, the Chernobyl movie in hbo, it was like the main dude, but it was like a team of people trying to like expose that the Russians messed up on Chernobyl, right? They got it wrong. Like it it. So we've got this, this option, right. And by the way, there's a spectrum there of being completely ineffective, zero, not interested. All the way to the, you know, Vince Lombardi, the master motivator, Tony Robbins, the master motivators of the world, right? And I'm not saying you have to be a Tony Robbins, Vince Lombardi or pick your guy. And I'm not saying you have to put your head in the sand either. Like there's a spectrum along the way. But if you want to continue to climb up that social economic ladder, if you want to continue to climb up this ladder of having more influence, a bigger business, a bigger life, which probably will correlate to a bigger income because you're adding more value not only just through yourselves, but through an organizational structure of how you manage talent and ability to be able to provide value to society, you get compensated for that. Good, bad or ugly, doesn't matter. That's called Free enterprise. And so you will be compensated appropriately and I. E. Typically, more money, more opportunity, more value and you'll be able to provide a better, hopefully life and lifestyle for you and your family. And, and I think that's a good thing. I think that's an encouraging thing. I think that's something that is worth dedicating time, mental energy, your craft, a couple of late night reads, a couple of podcasts, a couple shows, a couple meetings, a couple conferences, a couple events. You know, free shout out to the leanscaper folks. They've got the People Intensive going on June or July. Forgive me, I know it's in Chicago. My hotel room's booked, my travel's booked, I'm ready to go. You're like, hey, I stink with people. Well, sounds like that's a place that you should be. I can't afford to go. Well, their first ticket, if you bring a friend kind of deal is free. So if I invite you and you've never been, your ticket's free, come on down, I'll literally get you a ticket. No big deal. First one's free. That's how they get you, you know, that's fine. It's a three thousand dollar ticket. Come check out the leanscaper event, folks. Like, what better spot than to go to an event like that and learn how to get better at dealing with people. By the way, Dan Martel, which I know a lot of you guys have heard and seen, excuse me. He's all over Instagram and YouTube. He's crushing it. Awesome individual. He will be at Chicago as People. Leanscaper People Intensive. Like, I cannot wait to see that. Like that dude's just a stud. Last thing I'll just land the plane with. I understand that it takes a lot to hire people. I understand it can be overwhelming. I understand it can be confusing. The SOP bundle. Last thing I'll say, no picture, but I'll just say the last thing. That is why we're building a resource like that. If you struggle with everything that I just talked about, my goal is to give you at least the tools to be able to face those fears and challenges head on. We will have the employee handbook. We will have employee hiring forms. We will have employee reviews. We will have orientation new hire packets and checklists. We will have job descriptions for every position that my company's ever built to date. We will give you job ads. To be able to create job ads, I will give you job ads that all you have to do is change out colors, fonts, shape, sizes or Take them. Go hire your own personal fiverr or upwork or your niece, nephew, cousin, friend, whoever does your digital graphics and all that. And you can model after ours. We will give you the literal couple of paragraphs of what to say to somebody on upwork about what a job ad needs to look like so you can hire somebody to then build you something to then hire someone. When you get ready to do that and you have a submission form come through or you use something like indeed or HubSpot. Maybe not HubSpot. Hire boss. I'm sorry. We will give you the pre interview questions. We'll give you the second interview questions. We'll give you the new hire orientation checklist. We'll give you the employee handbook. We'll give you the 30, 60, 90 day review. What to do with these folks. Folks, it's awesome. Like that's like 10, 15, 20 if they stink. We'll give you the write up form and the corrective action report. We'll give you the scorecard, the metrics on how to actually grade folks so they know what good looks like so they can be motivated and a productive member of your team. We'll give you the roadmap about what the hiring process looks like from apprentice to ops Manager. That's like 15 or 20 documents right there alone. Part of the people conversation that will be available in the SOP bundle for you know, a thousand dollars. Thousand dollars? Thousand dollars. I have hundreds of hours into this thing both in documents, videos, SOP videos. Once those people are even hired on your team, we will give you 50 to 70 in field training videos to give those people the videos to train them to make them effective in your organization. Like what's left, you know what I mean? Like me coming to your place for hire and literally hiring your new guy for you. I can't do that. But I'm sure somehow in another five years holograms or AI or something will allow us to, to do all of that. Maybe I'll do like a, a monthly new hiring orientation where everybody plugs into a zoom anonymously and I lead your training or hiring for your organization, right? Mark's your virtual CEO. Maybe I'll be your virtual what this Leanscaper weekly sprints. Maybe I'll be your virtual ops manager and we'll run operations together, me and you and love a coaching program that way. That's actually pretty cool. That's, that's an interesting thought. I wonder what that would look like, right? Every month you come out in and I'll do your new Hiring orientation. Every two weeks I run your team meetings. And every, every month I'll, I'll do crew lead training for everybody and above, right as we do ours. That would actually pretty, pretty, pretty freaking dope. Some of you guys are like fist bump dude. Hell yeah. I want to give you guys a road map, man. I want to give you guys encouragement. Like, I know there's a lot here, but you got to get started eventually. You got to get started eventually and you just got to either a dip your big toe in or be cannonball into this bad boy, mess it up a half dozen times, couple hundred times like I have, and I promise you, you'll refine that process. And by the way, as everyone says, if you've already done this 5, 10, 20 times, you do have a process you just haven't written down yet with chat's help. Talking to Chat, it is not hard today to build an SOP document. As long as you know what to say and what to prompt Chat. Use the talking version, get your microphone, have a 15 minute conversation back and forth. Have it build out what you know, what you need, what you don't know, what you're not asking, have it to fill in the gaps, etc. Etc. And start writing this all down. Look like folks, I run three businesses, decent businesses, like all basically million dollar plus businesses. And they all are the Lanker company, the media company, the website company with Adam. There's like 30 some different things that I get paid on that are spinning plates. We run a podcast, we run an Instagram, run a TikTok, we run Facebook, we run YouTube. I have a wife, I have three kids. I have got 10 or 12 employees personal that work with with me and about 30 or so on the greater team. It's insane. My wife and I still get date night in for the most part, most weeks I'm still able to drive my mom to the airport. I still leave town once every other week for something social media related. If I can build 10, 20, 30, 50 plus SOP documents nights and weekends and seven in the morning, 7am in the morning on a weekday or a weeknight or a Saturday or a Sunday, so can you. Especially if you're 26 and single. Don't give me this nonsense. You guys can build this awesome great business. You just have to make a commitment to do it. And I think that's just the big differentiator out there between people who do it and people who don't. What's the difference, Brian, between people who do and people who don't? They just do, right? The older I get, the more I realize, like it's just the people who do it and oh, isn't it funny? That's Nike's, you know, statement and quote. Just do it. Like stop telling me how great you're gonna be. Just go do it. Nobody cares. Work harder. I like that whole sentiment. Don't tell me I'm gonna get good at hiring this year. I don't need any DMs or emails or fire show. I don't care. Come see me the same time next year and say, dude, because of you, I went from me solo to me and six guys. Took me 10 guys to get to the six. You know, I got a couple bruises and black eyes along the way. Things happen. But we got a team of six and we went from 120 grand in revenue to $430,000 in a year or two. Like that is a story that I want to hear. That is the stories I love to hear. Those are the stories that I want to see. Folks, now is the time to get registered for equip Expo 2026. You can use promo code Brian to save half off your Registration. Come join 30,000 industry peers as we descend onto Louisville, Kentucky for the super bowl of green industry trade shows and expos. There's over a million square feet of exhibit space on the inside where you can see all of your favorite brands and all the equipment that they have the offer. And also 40 acres of outfit demo where you can test before you invest and you can try before you buy. There's education, there's community and there's training all available for you at no extra cost. Come check it all out and we hope to see you guys there again. Save 50% with promo code Brian and register today and we look forward to seeing you guys in Louisville October 20th through the 23rd this fall. You don't have to just play small, you don't have to just do it all on your own. You're not destined to this like lot in life that you're always the small guy. And I've been to Launchpreneur Academy for a couple of years and I don't know when it's ever my turn. And I don't know if this thing will ever work for me or you know, I'm tired of just having all these issues or I continuously get blindsided or false start. You know, every six months or a year I get a letter from some three lettered organization that wants fees, penalties, interest and principle. You know, I just Never seem to get ahead. Gas is $4 a gallon. You know, the war in Iran, all this stuff going on. We've had a rainy spring. We've had a dry summer. We've had a dry spring. We've had a rainy summer. We've had a, a cold fall. We've had a warm fall. We've had a cold winter. We've had a light winter. We've had a warm winter. We've had a heavy winter. Well, you don't understand. My wife was pregnant this year. You don't understand our kids. This. Don't understand people have been sick. You don't understand my parents, that. You don't understand what I'm dealing with. You don't understand. You don't understand. You don't understand. I don't. You're right. Thankfully, I've dodged every single issue that anybody listening to the show ever has. Ever. Right? Somehow I'm just like, perfect, right? Come on, dude. Like, that's not fair to me. That's not fair to you. No. Because of all that and in spite of all that, we decided to get the job done. Like, guys, just the other day, my, my son, Beckham. It's 1:1. It's 1:00 clock in the morning. He wasn't settling. He wasn't going down. It's one o' clock in the morning. Beat tired. Liz is sick. She's been sick for three weeks. I was sick for two and a half weeks. We came back from Florida from Leanscaper and then had a couple days in Florida and Disney caught the Florida flu. Caught something, dude. Cut the plague. Been sick for two and a half, three weeks. You hear me? Still coughing and hacking. Can't even get, get over it. Liz has been out. She's getting like a second round of this and a fever. She's struggling. Baby's struggling. Everybody's got the cold, the, the chills, the fever, the, the cough. Baby's going up till 11 o' clock in the morning. Can't get them to settle. Liz and I go give them some Genexa, some like baby, you know, Tylenol or whatever the hell it is. Undressed baby. We're like, hey, let's go give him a shower. Let's go run the hot water, get a steam shower going. As we're doing that, literally as we're undressing him, baby pukes all over Liz, all in Liz's hands. Three jelly beans come up. Three jelly beans come up. And we're like looking at each other. I'm like, Those got to be raspberries, right? And she's like, I don't, I don't remember giving him. I'm like, no, I gave him raspberries for dinner for sure. And well, well, I was cleaning up a couple of hours before on the floor. So the Roomba doesn't get these jelly beans that were tucked on one of the mats to go outside. And there's like a little yellow like chicken or duck or whatever the hell it was from the Easter basket that was exploded all the floor. And I'm like, well that's kind of weird. Like I don't know what that's all about. Picked it up, I don't want the room to get it. Well, clearly the baby got into it. Dude, thank God he puked. Thank God he threw up. Baby came right back to life. We did a 20 minute little steam shower, me and him and dude like came back like a, like a champ, dude, like Rocky. And then proceeded to stay up because he got his second or third wind or whatever for another hour till about 2:30 in the morning. Like dude, that's real life. Brian. Like holy cow. Like thanks for sharing that story. Like dude, we had something similar like that. No, story's not done. It's only 2:30 the day. I don't know, it's not done yet. Come on, got kids, you know, that's lightweight. 2:30 in the morning, that's nothing. That's normal. Not your kid choking on three jelly beans. That, that was scary. I was like, oh my God. We're like, dude, baby's gonna freaking die. Dude, 3:00 in the morning, slung with my little peanut and her floor bed because you know, everybody crash landed that night. She's hawking, coughing and hacking and 3 o' clock in the morning, throw her in the steam shower. Actually taps my arm. Daddy, I'm gonna throw up. Well, I got puked on about two weeks ago. I'm not even going to get into that story. That was a whole nother one. Dry coughed herself to a puke, put her in the steam shower 3:30 in the morning. And I lay down for five minutes. I set my alarm for five minutes. She's four and a half. She can run the shower. She's solid. Like, no worries there. Like you know, I'm in the next room right here. Dude, you freaking taking a shower. And I fell asleep. I passed out. Passed out, passed out. I set an alarm to wake me up in like five minutes. I'm like, I just need to rest. My eyes do for five Minutes. I said an alarm. Nothing. Dude, I woke up, my daughter's tapping me on the shoulder, stopping wet in a towel. Daddy, Daddy, you forgot me. Daddy, Daddy, I'm done showering. I turned the shower off. Daddy, can I snuggle with you? Look at my phone. It's 4:05 in the morning. I'd been asleep for half an hour. Dude, I'm like, oh my Jesus God. Oh my gosh. And dude, just like real life stuff, dude, like totally passed out. Phone was like doing the, the alarm but it doesn't work. You know, like the Apple iPhone deal. And you're like, what is going on? I don't know what the heck is on with a stupid Apple iPhone alarm. But dude, like woke up 4 o' clock in the morning, got her dried off, got her dressed, snuggled her back to bed. It's 4:30 and crew. My other son was up like a spring chicken that he is at 6, 6:30 in the morning, dude. And it's like guess what? But on Fireman's Guess what, guess what. I have it. Saturday, 7 o' clock in the morning. Two buddies of mine back to back at 7 o' clock into 7:30 on Saturday morning that questions with their Element accounts. They've asked a couple questions. I'm like trying to navigate it. I'm like, dude, I'll do a demo when works. I'm like seven in the morning on Saturday, wake up at you know, 6:30. Like I said, pop in Alani, hop on the zoom. And hanging out for about an hour with the first guy and then that kind of steamrolled into the second guy and we kind of all hung out together until about 9 o' clock that morning. We did about two hours of just element and coffee. Liz finally got up. The other kid, Emmy, you know, got up. Everyone's just kind of chilling, you know, easy Saturday morning, easy weekend, honestly over here. But two hours of element and coffee, dude, just kind of hanging out. It wasn't like a sanctioned event. It was just like two buddies hanging out, helping with their account, dude. We had a lot of thoughts, a lot of breakthroughs, like a lot of realizations, like really great conversation about how to, you know, just bought a couple things up with everybody's Element accounts. It was awesome. But like I wasn't like, hey dude, I'm, I'm really tired because my kids were sick all night and hey man, you owe me one or two. Like just so you know how much I'm serving you. Or hey dude, hope you care or hey man, like you should buy something from me. You should. You should join Link or come to Lal because I'm serving you. Like, it's not ever like that. It'll never be like that. Happy to do it, happy to help, happy to serve. Am I some deity? Am I some awesome dude? Am I just some saint? Am I just some miracle? No, I'm just operating out of a place of gratitude and I'm happy to do it. The other night, same night, like crash landing the plane. Kids are screaming, psychopath everything. Dudes, three kids under, you know, four and a half and under. It's just how it goes. We're trying to land the plane on a bath time and bedtime and the baby's not going down because he's in this nine to ten month leap which is new experiences and connections. And so they don't want to. They connect that laying in bed means sleep. They don't want to sleep, so they fight tooth and kneel not to sleep in the bed, you know, but they'll sleep on you. But they won't sleep in the bed. You know, you got to like trick them. Another buddy emails me, hey, man, coming back from an event. Excuse me. Had a gift for you. You mind if I stop by? I'm like, dude, the last thing I have is five minutes to like have anybody stop by. But I was like, sure, yeah, dude, of course. I got you. I can't invite you in, unfortunately, because the world is burning on the inside of the house right now with just life and kids. And again, we're solid. Like, we're good. Blink if you're in trouble, right? But it's just real life, dude. But I'm like, go outside the front porch. Dude comes over, says, hey, talking for 5, 10 minutes, cool time, good conversation. And they're back on the road. And I didn't tell him, like, hey, dude, just so you know, I'm on about four hours of sleep over the last like 24 or 48 hours. Don't know, don't care. Like it's, it's no issue. Well, I have, I've got this employee situation. You don't know what my guy's like, hey man, I got, I got this thing going on. Hey man, I got, I got this. You don't know what it's like. You don't, you don't, you don't. You don't know what I've got going on. Listen, dude, eventually you'll realize nobody cares. Eventually you'll realize you signed up for this. Eventually you realize this was the Goal. I've got employees with problems. Wasn't the goal to have employees? Well, yeah, well, like not, not like this. Oh, like you want to have your cake and eat it too? Like, this is being alive. This isn't being an entrepreneur. This is being alive. This is just being alive, bro. If you're a team lead at a company that you work for, sure they might place a couple of people on your team for you to manage, but, but you're still going to lead 2, 5, 10 people to make your 50, 80, 100 grand. Whether you work at a job or you're self employed as a crew leader or an entrepreneur, a founder, this is real life anywhere you go. And also, like, let's not go to the extreme, but my gosh, what other way would you want it right now? You want to go be living on the ground in Iran, in Israel, Ukraine, Russia, Africa, you know, other places of the world that you know, have currency. Like the basement, like their stuff's not even worth anything. They have no food, no water, no shelter, disease, no running water. You know, all the, all the crazy stuff that happens in villages with that kind of situation, like, give me a break, dude, give me a break. Like, give me a break. And you're like, dude, like, I'm struggling to hire somebody. Well, then don't struggle at it. Learn what to do. I don't have time. Why do you not have time if I can get everything done? Well, you don't understand. The Reds are on. It's, it's, you know, the Masters were on. You don't understand, dude. Like, it was Red Wings. Swim, swim, swimming was on. Had to go to the Monster Jam. I went to Monster Jam. I saw some of the footage of the, of the Masters. I saw the highlights and the replays on TV and on espn.
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Right?
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Don't give me that. But you know what I didn't do? I didn't spend 40 hours watching the Masters. I didn't go to every movie. I didn't watch every single thing. We, we don't watch tv, you know. But I can tell you that I probably added a solid quarter million dollars of enterprise value and income growth in one way, shape or form to my company last year. Just one of the companies last year, probably 100 to 200 grand worth of value for the, each other company. Easily, easily probably a half a million dollars of net worth, enterprise value, personal net worth raise last year by all the stuff that I'm talking to you guys about. And eventually I'll be able to cash in on all that. Not right now. Don't care. Couldn't care less. But that sounds pretty good. Probably. It's probably way more. I just don't know what. I don't know, but probably way more. But I know quantify, like, I. I do know enough to know. Yeah. Yeah, that's a solid bump. I don't know. Like, you pick you, dude. You, you do you. I'm not telling anybody here what to do. I'm just giving you the roadmap. I'm just telling you what's working for me. I'm just telling you what I know is working for my friends that are putting this thing together. You decide. But I will just tell you, like, don't make hiring. Don't make people working with people, hiring people, building a process. Don't make this, like, this forever problem. All these documents that I have, we don't have to, like, make them again. We don't have to refine this last 12 months of documenting Brian's Law Maintenance. We just continue to pull resources as we need them as we grow. And in about two weeks or so, so will you take the 50 to 80, 100 different resources coming down the pike for you with the bundle, slap your name and logo on them, refine them a little for you, and dude, like, take 70, 80% of the lift out of growing your business and scaling it from 100 to 200 to 300 grand, half million to the half million million million and a half dollar mark, really, really quickly. All right? I'm telling you, it's going to set a lot of you free. And I can't wait. Launchpreneuracademy.com store if you want to check out the bundle, blah, blah, blah. If you want to get it, great. If you don't, absolutely, I've got it. It's making my business grow. If you want it, it's your call. If you don't, literally no big deal. It's not a pitch for you to get it. It's a pitch for you to make your business better and make your future work for you faster. Other than that, guys, spend some time learning how to work with people. Spend some time learning how to lead yourself better. And I promise you, the whole people conversation will be significant, easier. Significantly less of a headache, significantly less of something that you have to continuously worry about in your future. And that sounds good to me, right? Because people are going to be part of your life whether you like it or not, good, bad or ugly, probably for the remainder of your life, Especially if you want to live a Big life. So let's get good at it together. All right? That's why I'll leave you guys. Happy Monday to all of you guys. Appreciate you guys listening into this episode of the Fullerton Unfiltered Podcast. New episodes Monday, Wednesday, Friday. Come check out the YouTube channel. About four or five great videos going to be dropping this week. If we can ever be a value to you or a resource to you on anything, please email me, shoot me a DM Call. Text. I don't answer the phone, but text message anytime. DM anytime, email anytime. Promo code Brian everywhere you go. Brian's 10. Everywhere you go. Coast Pay LMN Greenus leanscaper Brian 10 Ballard equipment defender Cujo isotunes right? All that fun stuff. Links in the description. L links in YouTube. You guys ever want to reciprocate or support Gusto attentive, right? We've got a code for anything and everything that we use in our business, and that's what keeps the lights on around here. Amen. So other than that, go pick up Momo Mo on Amazon. It's like 20 bucks or it's like 13.95 or something like that. Go pick up. I just see the book here on the. On the table here. Go pick up Momo Mo and send me some photos of you guys reading it to somebody, right? Like your kids, your niece, your nephew, the classroom. I don't know, one day, if somebody can get us on Good Morning America, that'd be freaking dope. It'd be sweet if that thing, like, went viral and, like, sold like a hundred thousand copies and I made like a quarter million bucks on that thing. If that, like, that be. That'd be something else, dude. That'd be like my only, like, closet wish for, like a book that I ever write. Like, somehow it breaks down and goes viral, like anybody else's dream. Of course, I always love seeing videos like that where the most recent one, right, was the. The door dash driver who, like, they were out of Pepsi's or something like that, and he stopped at the gas station, bought Pepsi's for like 5 bucks out of his own pocket and like fulfilled the order for like somebody's pizza. And it's like GoFundMe, like, the story got out. It's like GoFundMe raised like 50 grand or 100 grand or something like that. Like, I think that stuff thought, that's awesome. Like, that's karma doing what karma should do, right? Maybe one way shape or form, in another life, one of our things will actually go viral. And we'll. We'll clean up as everybody thinks that we already do, right? Oh, one of those deals. All right, that's what I got for you guys. I love you, man. I love doing this. I appreciate you guys listening in and we look forward to catching up with all of you guys here on the Next episode.
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If your business is stuck below that $500,000 mark, let's just say it straight. The problem it might be you. Not because you're failing, but because everything runs through you. You're answering the call, solving problems, checking crews, putting out fires, and by the end of the day, there's nothing left for growth. That's exactly why LaunchPreneur Academy built the SOP bundle. Inside, you'll get more than 50 Field Training SOPs, a full Office Training Site System, and 30 plus business documents and resources to help you build a team that will actually run without you. Train faster, Delegate better. Scale smarter.
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The presale window is open now for an incredible 9.99.
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When it launches April 22, the price jumps to $24.99. Get Lifetime Access, lifetime updates and the systems to help you step out of the day to day. Visit lawntrepreneuracademy.com
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thanks for taking the time to listen to the Fullerton Unfiltered Podcast with Bryan Fullerton. We hope you enjoyed this production. If so, please consider leaving us a five star review for the show. While the techniques and ideas presented here are designed to help you grow a more successful and profitable business, no one can guarantee these results for you. We want to emphasize that entrepreneurship is not easy and the ideas presented here are just the opinions of Brian Fullerton and his respective guests. No one can guarantee success for you. That being said, we hope the ideas presented here help you and motivate you to go on out there and crush it with your own business.
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Fullerton Unfiltered Podcast thanks for listening and
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we hope to see you on the next episode.
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This has been a Brian Fullerton and Mr. Producer Production.
Host: Brian Fullerton
Date: April 15, 2026
In this episode, Brian Fullerton continues his candid discussion on the transition from being a solo business owner to building and leading a team. He explores the root causes behind the fear of hiring, the consequences of staying small, and the practical steps (including tools and mindsets) needed to break through your personal and business “glass ceiling.” The episode focuses on real-life leadership obstacles, the necessity of systems and procedures, and tackles the excuses and resistance many entrepreneurs face when it comes to hiring and growing their business.
For more information and resources, visit: lawntrepreneuracademy.com
Promo code: Brian
This episode delivers a motivating blend of reality check, tactical advice, and no-excuses leadership for anyone ready to break the cycle of solo operation and truly scale their business.