Twitter: @scottlindberg93
LinkedIn: https://www.linkedin.com/in/stlindberg/
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I open with a mea culpa about mislabeling my “first-ever guest,” set the record straight for Seth from Zapdot Coffee, and then welcome Scott Lindberg—best known as the “HODL Up” guy. We dig into why analog games and in‑person meetups matter in a screen‑saturated, AI‑mediated world, and how Scott designs first‑principles games that teach by doing. He shares the iteration behind HODL Up’s hot/cold storage mechanic, replayability without a dominant strategy, and the low‑time‑preference collector’s editions he builds each halving. We get into the gritty realities of manufacturing physical games, sourcing parts, and the opportunity cost in sats. From there we workshop new ideas: Scott’s upcoming fiat game “Fed Up,” his Lightning game “Channel Up,” and my UNO‑style modular arithmetic concept for kids. Scott offers practical prototyping and playtesting tips (including Gen Con’s designer room), thoughts on messaging for parents and homeschoolers, and a reminder that real connection—like we felt at Bitcoin Park’s Grassroots Meetup—can’t be faked by screens. It’s a conversation about learning, craft, and building culture around the table.

Scott Lindberg (creator of HODL Up): https://www.hodlupgame.com
HODL Up board game: https://www.hodlupgame.com/hodl-up
Channel Up (Lightning-themed game) by Scott Lindberg: https://www.hodlupgame.com/channel-up
Fed Up (fiat-themed game) by Scott Lindberg: https://www.hodlupgame.com/fed-up
SHAmory (Bitcoin kids’ game) by Scott & Mallory Sibley: https://www.shamory.com
Anomia card game: https://www.anomiapress.com
Cashflow board games (Robert Kiyosaki): https://www.richdad.com/products/cashflow-board-game
Tuttle Twins: https://www.tuttletwins.com
Gen Con (Indianapolis): https://www.gencon.com
Bitcoin Park (Grassroots Meetup host): https://www.bitcoinpark.co
Rock Paper Bitcoin (podcast referenced): https://rockpaperbitcoin.com
Mission Bitcoin (podcast/community referenced): https://missionbitcoin.org

HODL'ing Up w/ Scott Lindberg