Podcast Summary: Gals on the Go – Episode: Are Brand Trips Really “Work Trips”?
Introduction
In this episode of Gals on the Go, hosts Brooke Miccio and Danielle Carolan delve into the intriguing topic of brand trips, questioning whether they are merely glamorous getaways or actual work-related endeavors. Released on March 26, 2025, the episode offers an in-depth look into their personal experiences on brand-sponsored journeys to St. Vincent and Paris, exploring the fine line between leisure and professional obligations.
Defining Brand Trips vs. Work Trips
Brooke and Danielle begin by dissecting the concept of brand trips. Brooke shares her frustration with traditional wireless carriers, segueing into the increasing trend of influencers and friends switching to brands like Mint Mobile for better deals and perks. Danielle introduces the idea of brand trips as opportunities that blend leisure with professional responsibilities.
Brooke [02:14]: "I'm really excited. I've been holding things in same."
Danielle [05:38]: "Honestly, the DSW team planned it really well... it was just like the coolest thing ever."
Experiences in St. Vincent
Brooke recounts her trip to St. Vincent and the Grenadines, highlighting the beauty of the islands and the logistical challenges faced. She discusses the thrilling yet terrifying experience of navigating unfamiliar roads, emphasizing the skill of local drivers.
Brooke [20:50]: "It is the scariest roads I've ever been on in my entire life... it feels like you're on a Disney ride."
Danielle echoes these sentiments, sharing her own travel anxieties and the importance of being prepared for unexpected situations.
Experiences in Paris
Danielle takes the lead in describing her brand trip to Paris with DSW. She reveals the pressures of being paid influencers, including the expectations to create multiple social media posts daily. The duo shares humorous anecdotes, such as Danielle's mishap with airport security and Brooke's overzealous sunscreen application leading to sunburn.
Danielle [24:16]: "Nothing got thrown away... it was very vulnerable."
Brooke [62:00]: "I realized I don't need SSRIs. I need a resort trip every, like, however long."
Challenges Faced During Trips
The hosts candidly discuss the blurred lines between leisure and work. Brooke reflects on how brand trips can feel like jobs, complete with contracts and deliverables.
Brooke [06:14]: "It was very much so, like, hey, come like for a fun weekend of this... but it feels more like work these days."
Danielle adds that while the trips are enjoyable, they come with strict expectations, such as content approvals and maintaining a professional presence.
Social Interactions and Content Creation
A significant portion of the conversation revolves around social dynamics on brand trips. Danielle shares stories of interacting with other influencers and even retirees frequenting the resort, highlighting the diverse range of participants in such trips.
Brooke [71:15]: "We became, like, friends... when I cry."
They discuss the importance of creating authentic and aspirational content while navigating the social landscape of brand-sponsored events.
Future Plans and Upcoming Shows
Brooke and Danielle hint at their future endeavors, including live shows in Irvine and St. Louis, and potential brand trips to destinations like Japan and South Korea. They express excitement about expanding their podcast through collaborations and enhanced content.
Danielle [53:27]: "If Gals on the Go takes Japan, that would be really, really fun."
Brooke [55:17]: "They have the best skincare treatments... I literally need that."
Merchandise and Community Engagement
The hosts discuss their merchandise strategy, explaining the balance between made-to-order items and pre-purchased stock. They emphasize the quality of their products and the importance of making them accessible to their audience.
Brooke [09:26]: "I know you're... loving the quality of it."
Conclusion
In wrapping up, Brooke and Danielle reflect on the dual nature of brand trips—being both enjoyable escapes and professional obligations. They express gratitude towards their listeners and tease exciting future content, reinforcing the community-centric ethos of Gals on the Go.
Danielle [80:04]: "I just love... I'm so grateful for guys."
Brooke [80:29]: "We'll see you guys next week."
Notable Quotes
- Brooke [20:50]: "It feels like you're on a Disney ride where it's like, you know, dangling you over the edge."
- Danielle [24:16]: "Nothing got thrown away... it was very vulnerable."
- Brooke [06:14]: "Hey, come like for a fun weekend of this... but it feels more like work these days."
- Brooke [71:15]: "We became, like, friends... when I cry."
Final Thoughts
This episode offers a transparent look into the lives of Brooke and Danielle as they navigate the complexities of brand-sponsored travel. By sharing their personal stories, challenges, and future aspirations, they provide listeners with valuable insights into the reality behind the influencer lifestyle. Whether you're contemplating joining a brand trip or simply intrigued by the behind-the-scenes dynamics, this episode delivers both entertainment and informative perspectives.
