On this episode of Next on the Tee, two compelling guests join the show to share incredible golf stories, insights into the future of the game, and the technology shaping modern performance.

Leading things off is golf industry veteran Rich Katz, a man who has spent more than three decades representing PGA Tour players and helping shape the business side of professional golf. Rich is the Founder of The Buffalo Agency, a division of Billy Casper Golf, and during our conversation he shares memorable stories about his close relationship with golf legend Billy Casper, along with insights from his decades inside the professional game. Rich also talks about the incredible surge in golf participation since the pandemic, exciting companies he encountered at the PGA Merchandise Show, and how AI and new technology are influencing golf instruction, golf equipment, and the future of the game.

Then we turn to one of the rising talents in our game, Jenn Whaley, the Senior Product Manager of Golf Balls at Callaway Golf. Jenn gives us a fascinating inside look at the technology behind the new Callaway Chrome Tour golf ball, that's generating faster ball speeds, what cross-seam and in-seam means for aerodynamics, and how the team at the Ely Callaway Performance Center continues to push performance forward for players of all skill levels. Jenn also discusses the growing number of women entering the game, creative golf ball designs, and how equipment innovation can help golfers play better and enjoy the game more.

Between Rich’s decades of golf industry experience and golf stories from the PGA Tour, and Jenn’s insights into golf technology, golf equipment, and modern performance design, this episode delivers an entertaining and informative look at the people and ideas shaping the future of golf.

Tune in for another great conversation where golf legends live and your game gets better, filled with engaging golf stories, golf tips, golf instruction, insights, and perspectives from the people helping grow the game we all love.

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