The following guest sits down with host Justin White:

• Lucas Vanderbosch – Mortgage Broker, Mitten Mortgage Lending

A Young LO’s Approach to Fully Educating Clients is Helping his Business Take Off

Mortgage brokers only get one chance to make a first impression. By educating clients on what they can truly afford, LO’s set themselves up to not get shopped. How can mortgage brokers win more deals and put their borrowers in the best financial situation? Listen to Episode #122 of the Good. Better. Broker. podcast to find out how an LO 5X’d his business with a pre-approval strategy tailored to every borrower’s individual situation.

In this episode of the Good. Better. Broker. podcast, you’ll learn how to win over more borrowers by explaining all the details of their mortgage up front.

In this episode, we discuss ...

• 1:30 – How Lucas figured out he had a knack for great customer service
• 2:38 – prioritizing relationship building instead of selling
• 4:23 – the opportunity Lucas saw to set himself apart
• 8:46 – explaining tax reassessments to borrowers
• 10:57 – the spreadsheet Lucas puts in front of his borrowers and real estate agents
• 14:18 – why Lucas gives borrowers as much information as possible up front
• 16:29 – what Lucas does before a client’s first payment is due
• 19:17 – tailoring every pre-approval call to each borrower’s situation
• 21:40 – the impact of Lucas’ pre-approval process on his business growth

Show Contributor:

Lucas Vanderbosch
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About the Host:

Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

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