Jason Lee (42:24)
So I've been using Mitigro for about a year and I did not see any profound difference of oh, my God, the trees. 180 degrees different. It was blended into a plant health care formula that we have going on. And trees look good. There's fertilizer involved, there's liquid organic matter. There's chemicals and potions. And mitigro is one of the potions in the cocktail. And I saw general tree improvement. Nothing ragingly drastic when it comes to improvement. And I didn't expect to see anything ragingly drastic. I expected with trees in nature to see plateau of decline and gradual increase is what I expected to see. Well, we took Mitigro, folks, Max, Anna, Todd, Chad, to several of the properties I'm working on. And I showed how I was using the product and they said, okay, Jordan, well, that's great. You're applying a maintenance dose per the label in your formula. That's good. Hey, some of these trees you brought me to, these are really awful. They're in bad shape. I would suggest you hit these plants with a very aggressive dose of mitigro, not just what you've been applying. So for instance, we would put two pounds of mitigro per hundred gallons of water and we would apply one gallon of potion per diameter inch. That's what we were doing. That's how the math worked with our other chemicals and our fertilizers. And that rate was in conjunction with the label. And they said, jordan, we are going to increase that. We're going to do 4 pounds per 100 and you're going to do 3 gallons a diameter inch. So here's my math and tell me if this is right. If I was doing 2 pounds per 100 at 1 gallon an inch, now I'm doing 4 pounds per hundred at 3 gallons an inch, that is 10 times the rate. Excuse me, that is 6 times the rate that I was applying it because I doubled it and I went from 1 gallon to 3. So 2, 4, 6, right? So I have in on a 15 inch tree I'm putting 45 gallons of sauce down. On a 30 inch tree I'm putting 90 gallons of sauce down. So I have six times my rate of mitigro which changes how I estimate it based on x many dollars per diameter inch. Now I don't think that I if I am selling you Jason and your trees fertilizer at four times a year, I don't need to super blast mitigro four times a year. I could do it once a year, I could do it twice a year. So what I've learned to do is I created a new line item in single ops and ooh, let me just read this to you because I invented it, I invented it yesterday on how to put this in my proposal. So I created an item called Mitigro booster application and I have for instance 32 inch live oak near the southeast corner of the house one time application as a booster to the 2026 Plant Healthcare program. Mitigro 0.64 ounces per gallon. 3 gallon per inch times 32 gallons equals 96 gallons. Mitigro is a water dispersible broad spectrum biostimulant. The product includes a combination of biologicals, mycorrhiza, cytokinin, bacillus A plus iba, which promotes new fibrous root growth to aid nutrient absorption. And I'm charging that at $20 a diameter inch. So for $640 I'm putting 96 gallons of sauce on the ground and that will overcome the cost increase of the chemical because I'm putting down six times the amount. And the way I'm applying it is two different ways. I can either do deep root, pump 96 gallons into the ground dia deep root or I can do it via drench and turn the hose into a fire hose and super soak the drip line or as much soil space as I can. The motive is not to just mist it across the top. The motive is to then irrigate the tree. So if I think that I have a 30 gallon pot and I'm going to dump, you know, three gallons into a 30 gallon pot, I'm going to get 12, 16 inches soil depth wet. So the mindset is if I'm super soaking it, I want it to pool on the top and percolate down. I want to irrigate it at least a foot 18 inches down. Get 18 inches soil depth wet with Mitigro because that's where the absorption roots are, the fibrous roots. And that's how I'm applying the booster application. Once I get that in, then we have either winter, spring, summer, fall or just a spring and fall normal. $8 an inch for the fertilizer, the liquid organic matter and back to the normals that we're doing. So I've been incorrectly dosing the mitigroth to see the drastic changes on certain candidates. So to try to like how do I sell it? That's how I figured it out. I'm going to sell a one time Mitigro booster application and then I will have my spring and fall fertilizer applications after that. So that's how I have addressed the ignorance on my end and my inaccuracy to then use the product accordingly. For trees I need a crazy change in. If I don't need a crazy change in and I just want to keep the normal health going, I could use the rate that I was historically using. So that was a very from last, what day was that?