Episode Overview

Podcast: Grow Your Local Business
Host: Leslie Presnall
Episode: Your Fully Booked Era Inside The Localpreneur Academy
Date: October 22, 2025

In this episode, Leslie Presnall dives deep into what she calls your “fully booked era”—the stage where local business owners become the go-to experts in their city with a consistent flow of local clients. Leslie recaps her “Fully Booked Era” series, unpacks the core beliefs and strategies necessary to achieve this, and gives an in-depth look at the structure and unique support systems within the Localpreneur Academy. The episode is equally focused on both mindset and actionable marketing tactics, with Leslie answering common questions for those considering joining her program.

Key Discussion Points & Insights

The Mindset Behind Getting Fully Booked (00:21 – 04:45)

• Theme: Success isn’t about circumstances, but about beliefs and consistent effort.
• Leslie asserts that it’s not external factors (your audience, prices, saturated market, location, etc.) holding you back from getting fully booked—it’s your current beliefs about those things.
  • “It is not you. It is not your audience. It is not what you sell. … It’s what you are currently believing about those things.” – Leslie (00:33)
• Leslie emphasizes that belief precedes action, and a shift in thought patterns creates stronger commitment and results:
  • “Belief creates commitment. Commitment drives action. … Believing leads to action.” – Leslie (03:38)
• Your business can reach fully booked status in less than a year by changing both your mindset and actions.

The Fully Booked Localpreneur Academy Framework (04:46 – 15:25)

Five Essential Skill Sets (06:15 – 14:34)

1. Standing Out Locally (06:20)

   • Using the “local go to framework” to position yourself as the top choice in your city, not just one of many.
   • “You’re going to learn how to position yourself differently, like as that top choice, as that obvious … perfect person for your people.” – Leslie (07:18)

2. Reaching Local Clients (08:07)

   • Implement the “local client filter” to identify your best local clients and the platforms (online/offline) where you’ll connect with them.
   • “So you’re going to have a local marketing plan that feels like a checklist you can just show up and follow every single day…” – Leslie (09:16)

3. Growing Your Local Audience (09:56)

   • Utilize the “100 local follower system” to add at least 100 new local leads every month.
   • “…never have to question again, where’s my next lead coming from?” – Leslie (10:18)

4. Creating Local Go-To Content (10:48)

   • Leverage eight “local go to content pillars” to connect authentically and convert followers to clients (not just following trends or copying others).
   • “…it’s about connecting and telling your people how you help them and positioning yourself as that local solution and getting them to take action today.” – Leslie (11:38)

5. Selling (12:13)

   • Confident, natural sales conversations that feel service-oriented, not pushy.
   • “Selling will start feeling like a service. And for some of you, selling might even start feeling fun.” – Leslie (12:25)

Beyond the Core System (14:20)

• Academy membership includes advanced resources (like website building, email lists, running ads, local partnerships, and more).
• All materials—current and future—are included in the one-time fee.

Unique Support Systems in the Localpreneur Academy (15:26 – 23:05)

“Just Ask Leslie” Community (16:43)

• 24/7 access to Leslie for personalized feedback: post social captions, emails, website audits, client comms, etc.
  • “I personally answer and review everything so you get the ongoing support, the accountability, and the coaching whenever you need it.” – Leslie (17:47)

Live Weekly Coaching Calls (18:38)

• Group strategy/mindset coaching with real-time problem solving for members.
  • “You see the same patterns of thought that you have… and realize number one, that you’re not alone.” – Leslie (19:41)
• Even passive participation (listening vs. joining) yields powerful takeaways.

Monthly Evaluation Calls (21:26)

• Guided process to audit yourself on all five skill sets, pinpoint limiting beliefs, and create clear action plans each month.
  • “It is never a mystery why we aren’t getting the results we want... we are always able to identify... the exact limiting beliefs that we need to work on.” – Leslie (22:12)

All-Access and Flexibility (15:30, 23:07)

• Immediate access upon sign-up, with lifetime support and resources.
  • “You don’t have to wait, you don’t have to wonder what to do next...you could join and immediately start getting support.” – Leslie (24:00)

Special Fall Bonus & Enrollment Info (25:05 – 32:03)

• Limited-Time Bonus:

  • Join by October 29 for the “LocalPreneur Planning Pass,” including two exclusive events:
    1. Black Friday Planning Workshop: Leslie’s step-by-step system to plan, track, and pivot for maximum Black Friday sales.
    2. 2026 Planning Extravaganza: Strategic annual review and goal-setting for the coming year; actionable annual marketing plan for those who feel scattered.

• Membership Options: One-time $2,000 payment, or three- and twelve-month payment plans, all with lifetime access.

  • “It’s $2,000 for a fully booked business. Once those payments are done, you’re still in—it’s a lifetime membership.” – Leslie (26:44)

Frequently Asked Questions (33:15 – 46:18)

How Long Does the Program Take? (33:18)

• There’s no finish line—mentorship is ongoing just as marketing is.
• Some binge-watch the content in a weekend, others work module-by-module, and many dive into coaching calls or community support immediately.
  • “I don’t want you to consider the Academy a program with a finish line.” – Leslie (33:28)
• Designed for immediate impact: many clients achieve results (and new clients) after just the first module or first feedback.

Time Commitment? (39:13)

• The focus is on commitment to your business, not arbitrary program homework.
  • “If you have 10 minutes a week, we can make significant progress in your business.” – Leslie (41:22)
• Flexible learning: progress with short videos, feedback, or coaching in whatever time is available.

Is It For Beginners? (42:43)

• Works for all stages:

  1. Brand-new businesses – learn the right way from the start.
  2. Plateaued/growth-stalled businesses – identify and solve the real blocks holding you back.
  3. Successful/growing businesses – systematize, smooth growing pains, and scale sustainably.

• “You’re literally putting yourself on the fast track.” – Leslie (43:31)

Final Thoughts & Call to Action (47:07 – 50:30)

• Your beliefs—and only your beliefs—drive your actions and create results.
  • “When you have the right mindset and you constrain down to the right actions, fully booked is more than possible.” – Leslie (48:05)
• Imagine heading into the next year with a business that’s stable, growing, and confidently sustainable.
• Take action now to ensure you aren’t in the same place six or twelve months from now.
  • “There is a fully booked business on the line. We are going full into your fully booked era.” – Leslie (49:15)
• Invitation to join the Academy is open year-round, with the current limited-time bonuses for prompt action.

Notable Quotes

• “It is not you. It is not your audience. It is not what you sell… It's what you are currently believing about those things.” – Leslie (00:33)
• "Belief creates commitment. Commitment drives action. ... Believing leads to action." – Leslie (03:38)
• "You're going to learn how to position yourself differently, like as that top choice, as that obvious ... perfect person for your people.” – Leslie (07:18)
• "Selling will start feeling like a service. And for some of you, selling might even start feeling fun." – Leslie (12:25)
• "You don't have to wait, you don't have to wonder what to do next... you could join and immediately start getting support." – Leslie (24:00)
• "You don't have to just sit there and stay stuck and confused by yourself. Like if something isn't working, we troubleshoot, we course correct, we figure it out, we make it better for next time. And that's truly how your results compound." – Leslie (18:06)
• “I don’t want you to consider the Academy a program with a finish line.” – Leslie (33:28)
• "If you have 10 minutes a week, we can make significant progress in your business." – Leslie (41:22)
• "You’re literally putting yourself on the fast track." – Leslie (43:31)
• "When you have the right mindset and you constrain down to the right actions, fully booked is more than possible." – Leslie (48:05)
• "There is a fully booked business on the line. We are going full into your fully booked era." – Leslie (49:15)

Timestamps for Key Segments

• 00:21: The true reason business owners aren’t fully booked—it’s not circumstances, it’s beliefs.
• 06:20: Introduction to the five-step “Fully Booked” system.
• 16:43: The exclusive “Just Ask Leslie” feedback community.
• 18:38: Weekly group and mindset coaching calls.
• 21:26: Monthly marketing and mindset audit sessions.
• 25:05: Special Fall Planning Pass & limited-time event bonuses.
• 33:18: FAQ – How long does the Academy take? What’s the learning pace?
• 39:13: FAQ – How much time should you commit each week?
• 42:43: FAQ – Is the Academy right for beginners, stalled, or growing businesses?
• 47:07: Final encouragement: mindset, action, and what’s possible for your business.

Summary Takeaway

This episode is an invitation to evaluate the beliefs and habits keeping your local business from thriving, and to adopt a proven framework that blends inner mindset work with actionable local marketing strategy. Leslie’s Localpreneur Academy offers ongoing mentorship, concrete skill-building, and a uniquely supportive environment for entrepreneurs committed to becoming the “go-to” in their city. The promise isn’t just to “do more marketing,” but to fundamentally upgrade which actions you take and how you think about your business, ensuring steady, sustainable client growth—no matter your timeline or starting point.