In this episode, I sit down with Charles T. Lee, founder of Ideation and author of Design Your Good Life, to unpack what it really means to live with purpose in a world that constantly pulls you in a hundred different directions.

Charles works with high-level leaders and executives, helping them gain clarity early and then execute on brand, vision, and impact. But what I love about this conversation is that we go way beyond business strategy. We get into the real stuff… purpose, legacy, relationships, and how to actually design a life that feels aligned.

One of the biggest takeaways for me is how Charles reframes purpose. Instead of this one big thing you're supposed to figure out for the rest of your life, he talks about purpose as something agile, something seasonal, and something you can actually take action on right now. That shift alone is powerful.

We also break down his three-phase framework from the book: Spark, Actualize, and Influence. This gives you a practical roadmap to move from curiosity and ideas to real execution and impact. It's not just theory. It's something you can apply immediately.

We talk a lot about relationships too. Who you surround yourself with, how to filter the right people into your life, and why generosity and stewardship are the foundation of any meaningful legacy. Charles makes a strong case that success isn't just about what you build, but who you build it with and how you show up along the way.

We also dive into AI and where the world is heading. Instead of fearing it, Charles believes it should actually free us up to focus more on human connection, deeper thinking, and intentional living. That perspective really hit home for me.

This conversation is for anyone who feels like they've been checking the boxes but still wants more clarity, more alignment, and more purpose in their life.

In This Episode, You Will Learn:

Why purpose is not fixed and how to adapt it through different seasons of life
The three-phase framework to design a meaningful and impactful life
How to move from ideas to execution and real-world value
Why relationships are the foundation of legacy and long-term success
How to filter the right people into your life using curiosity and authenticity
A new way to think about AI and how it can enhance human connection
Daily habits and mindset shifts that lead to a more aligned life
How to focus on your core strengths instead of trying to do everything