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This is Grumpy SEO Guy, episode 139. Why are there no good examples of PBN sites?

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You're listening to Grumpy SEO Guy, the SEO podcast that doesn't waste your time with nonsense that doesn't work. I'm the grumpy SEO Guy, and I'm sharing with you the strategies that have helped me successfully run my SEO agency for the last 14 years. In this podcast, I'll be sharing my knowledge and experience, discussing tips and strategies, and and trying to help you cut through the confusion that permeates this industry. If you listen to this podcast, you will know more about SEO than 99% of people on the planet. Ready? Let's get started.

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I'm the Grumpy SEO Guy. Let me tell you why I'm grumpy today. I'm grumpy today because people always want to know why there's no good examples of PBN sites. And that question has many answers, and we're going to discuss a lot of them now. First, couple reminders. Okay, reminders. You can email me@hellogrumpieseoguy.com if you have a question and you want to set up a zoom advisory call. You can email me there and we'll talk about setting that up. If you want to ask a question to the Grumpy SEO Guy subreddit, you can do so at Reddit.com r Grumpy SEO Guy. If you want to support the show, you can do so@patreon.com Grumpy SEO guy. Okay, let's continue.

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But before we do that, my lawyer tells me that I have to say this right now. A quick disclaimer before we get started. Everything I say here is based on my experience and opinion from 14 years in the industry. I don't officially know how Google or any other search engines work. Everything I say here is hypothetical. And based on my experience, this podcast does not constitute advice or services. What worked for me may or may not work for you. Okay, back to the show.

A (1:31)

So the question is, why are there no good examples of PBN sites? That's a great question. Here's some of the reasons. Reason number one, let's say I were to share a site and say, this is how you. This is what you should make your PBN site look like. Okay, so the first thing that would happen is everybody would just build a site that looks exactly the same as mine, and that's not going to help you guys. And that's not going to help me either, because you don't Want websites that all look exactly the same. You want a bunch of different kinds of websites, okay? So people would copy my theme and they would copy my number of images, and they would copy my layout, and they would copy where I put the links, and they would copy the number of words in the post and the number and how long the excerpts are. And they would. They would copy the information in the footer and they would. And I don't want that, okay? I don't want you to copy my sites, and you don't want to copy my sites either, especially if you're going to be making more than one, because you don't want. Want your portfolio to have a bunch of websites that all look the same. That's a bad plan, okay? That's a. That's a bad idea. So don't do it that way, okay? Don't do it that way. Don't do it that way, okay? So that's first reason. And we're going to talk more about that in a minute, by the way. Second reason, I'm not going to share an actual PBN site. Then you know who some of our clients are. That's not good for anybody, okay? And who knows what people would do to it, right? Are you going to build a bunch of, like, garbage links to my site? Because, hey, hey, hey, I ruined Grumpy SEO guy. No. Like, no, I don't want that to happen. So I'm definitely not going to do that. And also, if I were to do that, no one could ever use that website again because it would be publicly available, right? It would either be if I were to share a site. Hey, here's an example of a PBN site. Probably people would post it all around the Internet. Oh, look, here's Grumpy seou guys, PBN site, blah, blah, blah. And it would become known on the Internet as a PBN site. And then I could never do anything with that domain again, and neither could anyone else. So, like, the reason would be because that site would have so many, like, here's an example of a PBN type of backlinks that nobody would ever, like, want to use it for anything else. And it also wouldn't be useful as a PBN anymore because it would be identified as a PBN site. So by the way, PBN Private Blog Network is the common name, but we call it. But we call it Private Blog Portfolio or pbp, because a portfolio is a bunch of websites that are not linked together. And network means a bunch of sites that are linked together. And you don't want to link your sites together in a pbn because that's a bad idea. It's a footprint. You don't want to do that. So anyways, in case you list this episode and you're like, I'm not aware of what PBN means now. Now you know, okay, so anyways, look, anyways, so that's another reason I'm not going to do it. And then somebody's like, well, you could just build a brand new one and not you. No, I don't want. First of all, I don't want to. No. If I had a domain, I'd probably just use it anyway. Second of all, the same problems from before, everybody would copy it. And then no one could ever use that. No one could ever use that domain for anything else ever again anyway. Because then we're going to be like, oh, here's a PBN site. Well, look at this PBN site. Here's a different PBN site. And then they would link to it and. No, I don't, I don't. I don't want to ruin a domain like that. So we're just, we're just, we're just not going to do that, okay?