In this episode of The Sales Soundcheck, we've got Daniel Disney, Founder of LinkedIn's most popular page for salespeople, The Daily Sales, on the mic! Daniel is a best-selling author of The Ultimate Linkedin Sales Guide and a world-leading Sales Navigator trainer.

In today's episode, Daniel talks about how social selling and personal branding are super important in today's sales world. He dives into his journey of starting The Daily Sales as a platform to share content that speaks to salespeople, and how it blew up into a media business.

KEY TAKEAWAYS:

Building a personal brand on LinkedIn can be a game changer and help differentiate you and build trust with buyers.
Focus on providing value by understanding their problems and create content that helps the buyer.
Don't just promote your product or company. Instead, focus on building relationships and having conversations with your target audience.
Stay up-to-date with the evolving formats and styles of content on LinkedIn. Experiment with videos, polls, newsletters, and other forms to keep your content engaging and fresh.
Seek support from colleagues, marketing teams, and other resources to learn and improve.
Don't worry about the number of likes or followers at the beginning. Instead, focus on consistently showing up and helping your customers.
Tap into your unique interests, experiences, and background to stand out from the crowd.

Where to find Daniel:

Youtube

Twitter

Check out The Daily Sales

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