This episode breaks down one of the most misunderstood growth levers in the landscape industry:

Building careers — not just filling jobs.

Alex sits down with Chris Mace (VP of Construction & Design) and Lisa Riess (HR Leader) from Gelderman Landscape Services to unpack how intentional people strategy drives profitability, retention, and long-term growth.

They dive into:

Why consistent, guaranteed pay is a competitive advantage in a seasonal industry
How clear career paths unlock loyalty, performance, and leadership from within
The real cost of employee turnover — and why most contractors underestimate it
How training, communication, and culture outperform “quick hires” every time
What small and mid-sized contractors can realistically implement without a full HR department

If you want to grow a stronger company, execute better work, and stop losing your best people — this episode lays out the blueprint.

🎧 Listen now — because the next generation of great landscape companies will be built by leaders who take care of their people.

🔗 https://events.hardscaper.com/

Learn more about Gelderman Landscape Services:
🌐 https://geldeman.com/

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