Most nonprofits are leaving serious money on the table because they're skipping critical pre-event steps that result in fundraising success - like hiring a great auctioneer https://charityauctioneerswelove.com/

That's why we had HGA co-founder, Trevor Nelson, sit down with benefit auctioneer Keith McLane to break down the 3 pre-event pillars you should focus on in order to raise more money.

During the session, we covered:

✅ Why your pre-event prep is make-or-break

✅ How to get your board members actually engaged

✅ Psychology of urgency

✅ How to recognize donors without making it weird

✅ The power having a great auctioneer has on your fundraiser's success

✅ The biggest messaging mistakes nonprofits make

✅ Structuring monthly giving programs to attract new donors

✅ Getting sponsorships when everyone's already been asked

✅ How to recognize donors without it feeling transactional

Have a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

🔗 *CONNECT WITH US* 🔗

Connect with Trevor on LinkedIn: https://www.linkedin.com/in/trevor-nelson-b8922a167/

Connect with Keith McLane on LinkedIn: https://www.linkedin.com/in/keithmclane/

Follow Hey Nonprofits! on LinkedIn: https://www.linkedin.com/showcase/hey-non-profits-raise-more-money/

💙 *ABOUT HGA FUNDRAISING* 💙

This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.

To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/

Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/

Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers:

https://hgafundraising.com/nonprofit-coaching/

These 3 Pre-Event Pillars are CRUCIAL for Fundraising Success