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In this episode, we sit down with Peter Olander, founder of the drinks company Happie, to talk about building a brand in one of the fastest-growing sectors of the industry.

Peter shares the story behind Happie, how the idea came to life, and the challenges of launching and scaling a beverage company in a space that’s still finding its footing. We discuss product development, consumer trends, and what it takes to stand out in an increasingly competitive market.

It’s an insightful conversation about innovation, entrepreneurship, and where infused drinks could be heading in the future. If you’re interested in the business side of cannabis or just curious about the rise of alternative beverages, this is a great listen.

Do you have any suggestions for guest on the show? Let us know by getting in touch over at Percys, or on our Discord Server!

👉 Join the community & follow us here:
🌐 Website: https://highonhomegrown.com
💬 Discord: https://discord.gg/sqYGkF4xyQ
📺 YouTube: https://www.youtube.com/highonhomegrown

44:T425,A Cannabis podcast hosted by a panel of cannabis growers from the UK, USA, Canada and Australia. We bring you weekly cannabis news from around the world, grow guides to help you learn to grow your own cannabis, and interviews with cannabis experts, authors, celebrities and medical patients. High on Home Grown is informative, funny, and entertaining. If you’re looking for a podcast about cannabis, then you should definitely get High on Home Grown. Some of the guest on our cannabis podcast include legends like, Tommy Chong, Jorge Cervantes, Ed Rosenthal, French Cannoli, Dr Peter Grinspoon, Jordan River from Growcast, and many more! Our cannabis grow guides will take you step by step through everything you need to know about growing cannabis. From choosing what equipment you need to start a cannabis grow, to harvesting and making edibles. Everything is covered! So join us, catch up with some news, brush up on some grow knowledge, and get to know more about the people in the cannabis world. We look forward to getting High on Home Grown with you!