33:I[7127,["/_next/static/chunks/a10b49cc1be72925.js","/_next/static/chunks/b5ea50e123aa84a6.js","/_next/static/chunks/48003610e91209eb.js","/_next/static/chunks/de880ec5a0241b38.js","/_next/static/chunks/81ce7bf5f20dbd5a.js","/_next/static/chunks/a52e4a59b169025e.js","/_next/static/chunks/53f751967ccc7d59.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/9d18ca3107644c0d.js","/_next/static/chunks/88bed98e5cd5e639.js","/_next/static/chunks/2a1278cba709ea3b.js"],"SubscriberCount"] 34:I[58016,["/_next/static/chunks/a10b49cc1be72925.js","/_next/static/chunks/b5ea50e123aa84a6.js","/_next/static/chunks/48003610e91209eb.js","/_next/static/chunks/de880ec5a0241b38.js","/_next/static/chunks/81ce7bf5f20dbd5a.js","/_next/static/chunks/a52e4a59b169025e.js","/_next/static/chunks/53f751967ccc7d59.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/9d18ca3107644c0d.js","/_next/static/chunks/88bed98e5cd5e639.js","/_next/static/chunks/2a1278cba709ea3b.js"],"ProcessEpisodeButton"] 3b:I[56939,["/_next/static/chunks/a10b49cc1be72925.js","/_next/static/chunks/b5ea50e123aa84a6.js","/_next/static/chunks/48003610e91209eb.js","/_next/static/chunks/de880ec5a0241b38.js","/_next/static/chunks/81ce7bf5f20dbd5a.js","/_next/static/chunks/a52e4a59b169025e.js","/_next/static/chunks/53f751967ccc7d59.js","/_next/static/chunks/15a1b1fbd3cf7d4a.js","/_next/static/chunks/9d18ca3107644c0d.js","/_next/static/chunks/88bed98e5cd5e639.js","/_next/static/chunks/2a1278cba709ea3b.js"],"EpisodeTranscript"] 2e:["$","div",null,{"className":"absolute inset-0 rounded-2xl ring-1 ring-inset ring-black/10 dark:ring-white/10"}] 35:T4c9,Rick Steves spent the summer after high school backpacking through Europe on two dollars a day—sleeping on the floor, sneaking into museums, and subsisting on a diet of bread and jam. When he came home, he found people were hungry for tips on how to visit Europe on the cheap, so he began teaching classes, and was soon hawking a self-published guidebook out of his car. Eventually, he started leading minibus tours and hosting a travel show on Public TV, steadily growing his business even though he was giving away most of his content. Despite the challenges of the pandemic, his no-frills approach to travel has persisted as a powerful brand, with 70 guidebooks, an ever-popular travel show, and—in 2019—an annual revenue of $100 million.

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https://summit.npr.org/fellows

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36:T4a4,

Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now.

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37:T4a4,

Guy Raz interviews

Rick Steves' Europe: Rick Steves

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