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🎯 Get a free breakdown of the top 5 franchise opportunities under $150K - vetted with real unit economics, zero broker bias:

👉 https://go.franzy.com/top-5-franchises-under-150k

She managed half a billion dollars in budgets for Cleveland Clinic and Johns Hopkins in Abu Dhabi. Then she walked away to run pool trucks in Detroit.

Five franchise brands. Two sold at their peak. Three she still owns today.

And she says passive income is a myth.

Nora Farhat is one of the most honest operators we've had on the show. In this episode she breaks down why she chose franchising over starting from scratch, how she picks a brand — and what makes her walk away, what the first three years actually looked like financially, why she sold two businesses at their peak instead of holding on, how she knows the difference between burnout and time to sell, and what actually builds wealth in franchising when passive income isn't real.

No highlight reel. No shortcuts. Just a real operator who figured it out the hard way.

New episodes every Monday on The Exit Plan.