Episode #296- Ismael Valdez- NUVE

Summary

Podcast Summary: HVAC Masters of the Hustle – Episode #296 Featuring Ishmael Valdez of Nuve

Introduction

In Episode #296 of "HVAC Masters of the Hustle", host JDubMoneyMaker sits down with the visionary entrepreneur Ishmael Valdez, the founder of Nuve. Released on November 11, 2024, this episode offers an in-depth exploration of Nuve's innovative thermostat solutions, their unique branding strategies, and the remarkable success stories stemming from their adoption within the HVAC industry. The conversation provides valuable insights for HVAC professionals aiming to elevate their businesses to the top 1%.

---

Key Discussion Points

1. Introduction to Nuva Thermostat

   • JDubMoneyMaker kicks off the episode by introducing Ishmael and highlighting the disruptive impact of the Nuva thermostat on the HVAC market.
   • The discussion addresses common inquiries about the Nuva thermostat, including its functionalities and the seamless signup process for contractors.

2. Unique Branding and Differentiation

   • Ishmael Valdez emphasizes how Nuva's branding strategy distinguishes it from competitors. He states, “[Our app] is the only app that the consumer is actually going to be able to use every fucking day to be able to control their air conditioning” (01:40).
   • The conversation underscores the importance of a user-friendly app and maintaining a continuous presence (“on the wall 24/7”) as critical differentiators in the market.

3. Ease of Integration and Adoption

   • Ishmael explains Nuva’s effortless onboarding process, allowing contractors to integrate the thermostat with minimal time investment: “We can literally have you joined in after a 30-minute presentation” (04:00).
   • A case study of Royalty Heating Air is discussed, showcasing how immediate deployment led to substantial installation activity shortly after adoption.

4. Referral and Retention Success

   • Ishmael shares impressive referral statistics: “93% of our clients have already reordered a box of thermostats after the first usage” (06:31).
   • The organic growth driven by contractor referrals is highlighted, noting that Nuva has achieved significant traction without extensive marketing efforts: “We have spent zero marketing money. We're booked out for almost two months” (07:00).

5. Product Features and Upcoming Enhancements

   • Introduction of 24/7 monitoring capabilities, including humidity levels, temperature set points, and a new CO sensor for enhanced safety: “We're putting a CO sensor inside the thermostat so you can detect gas” (09:28).
   • Announcement of Nuva’s upcoming V2 thermostat, featuring a redesigned sleek appearance and enhanced functionality set to launch in Q1 2025: “We redesigned the thermostat. Now it looks sleeker. Now it looks super, super dope” (09:28).

6. Educational and Networking Initiatives

   • Ishmael outlines Nuva’s commitment to contractor education through monthly network calls and specialized clinics aimed at improving profitability and sales techniques.
   • Recent successful sessions include a class on financing KPIs and upcoming workshops on virtual closing techniques and sales training: “Our next class is again November 27, 9am... to teach us about the virtual closes and how to set it up properly” (11:07).

---

Notable Quotes

• Ishmael Valdez on Branding Differentiation:

  “Our app is the only app that the consumer is actually going to be able to use every fucking day to be able to control their air conditioning.”
  01:40

• Ishmael Valdez on Referral Success:

  “93% of our clients have already reordered a box of thermostats after the first usage.”
  06:31

• Ishmael Valdez on Organic Growth:

  “We have spent zero marketing money. We're booked out for almost two months.”
  07:00

• Ishmael Valdez on Upcoming V2 Thermostat:

  “We redesigned the thermostat. Now it looks sleeker. Now it looks super, super dope.”
  09:28

• Ishmael Valdez on Educational Clinics:

  “Our next class is again November 27, 9am... to teach us about the virtual closes and how to set it up properly.”
  11:07

---

Insights and Conclusions

Episode #296 of "HVAC Masters of the Hustle" offers a comprehensive look into how Nuve is revolutionizing the HVAC industry with its Nuva thermostat. Ishmael Valdez articulates a clear vision of combining advanced technology with strategic branding to create a product that not only meets but exceeds the needs of both contractors and end-users. The high referral rates and minimal reliance on traditional marketing underscore the thermostat’s exceptional value and the strong community trust Nuve has built.

Key takeaways include:

• Innovative Features: Nuva’s integration of essential monitoring tools and user-friendly app design sets a new standard in HVAC technology.
• Strategic Branding: By allowing contractors to maintain their branding while offering a superior product, Nuve ensures that businesses can stand out in a competitive market.
• Strong Referral Network: The impressive referral rates indicate high customer satisfaction and the effectiveness of Nuve’s product in fostering business growth.
• Commitment to Education: Nuve’s ongoing educational initiatives empower contractors with the knowledge and skills necessary to maximize their profitability and operational efficiency.

For HVAC professionals looking to differentiate themselves and achieve top-tier success, adopting Nuva thermostat appears to be a strategic move. The episode underscores the importance of leveraging innovative technology and robust support systems to elevate business performance in the HVAC industry.

---

Transcripts

<a name="transcript-0140"></a>[01:40] Ishmael Valdez: "Our app is the only app that the consumer is actually going to be able to use every fucking day to be able to control their air conditioning."

<a name="transcript-0400"></a>[04:00] Ishmael Valdez: "We can literally have you joined in after a 30-minute presentation."

<a name="transcript-0631"></a>[06:31] Ishmael Valdez: "93% of our clients have already reordered a box of thermostats after the first usage."

<a name="transcript-0700"></a>[07:00] Ishmael Valdez: "We have spent zero marketing money. We're booked out for almost two months."

<a name="transcript-0928"></a>[09:28] Ishmael Valdez: "We're putting a CO sensor inside the thermostat so you can detect gas."

<a name="transcript-1107"></a>[11:07] Ishmael Valdez: "Our next class is again November 27, 9am... to teach us about the virtual closes and how to set it up properly."

---

Conclusion

Episode #296 of "HVAC Masters of the Hustle" serves as a testament to the transformative potential of Nuve’s innovations within the HVAC sector. Ishmael Valdez’s passion and strategic insights offer listeners a roadmap to not only adopt cutting-edge technology but also to leverage it effectively for sustained business growth. For those in the HVAC industry aiming to ascend to the top 1%, this episode provides both inspiration and actionable strategies.

---

Thank you for reading this summary. For more detailed insights, consider listening to the full episode here.

Transcript

[A]

This is H Vac Masters of the Hustle with your host, Jacob Moneymaker.

[B]

Looking at the city like I already own it.

[A]

What up? What up? You are hanging out with the H Vac podcast Masters of the Hustle. You got J Dub Moneymaker and the man, the Myth, the legend, Mr. Ishmael Valdez. We're coming to y'all live. And I, I'm just super excited because you got some hot products that are on the market that is disrupting. Disrupting, right, the H Vac market. And I wanted to bring this all to you today and get ish because he's very busy. But I got people reaching out is all the time to me, asking about the Nuva thermostat. How can they sign up? What does it do? Right? So I said, you know what, I want to bring Ish on and I want to answer these questions so everybody has a great understanding of, of what the thermostat is. How can they sign up for the thermostat? So the first question is that I want to ask is, how does Nuva thermostat make branding different than anything out there on the market?

[B]

Look, first of all, Jason, thank you for, for having me on again, bro. We, we. This partnership that me and you are building, bro, is pretty dope. Second of all, that shirt that you're rocking is dope. Okay, let's get that out of the way. And then number three, and most importantly, thank you for accepting that. That invitation to Vegas on that private event that I'm going to do. It's 16 people only. I promise you, this is the most mind blowing event. It's going to be at 16 people at Tom's house. We're going to provide transportation, we're going to provide the hotel rooms. We're going to provide. My. My personal chef's going to fly out there so he could cook for us. We got bartenders serving drinks for you guys. It's a class from 9 to 4pm it's not a, hey, let's just get together and we're going to have a whiteboard up there. We're going to go through everything, every sector of the operation. And then obviously Jason's going to go on there for about an hour and spit some game on the sales side of it. So thank you. Thank you for accepting that and providing value for us, Jason. Second of all, man, dude, Nuva is killing it, bro. It is insane the amount of referrals that we're getting. Thanks to yourself. Thanks to you. Thank you. Thanks to you, Jason. Thanks to like all our, all our contractor buddies that are, that are joining the network. It is fucking insane the amount of contractors joining us. So to answer your question, how easy is it to join it? We can literally have you joined in after a 30 minute presentation of what the product does and explain to you the ins and outs of not just the thermostat, because it's not just a thermostat, it's a monitoring software that we developed for the last three years that's finally ready to launch. So it could be from signing up today, getting a demo today, and getting your thermostats the next day. Like when we did it with you, Jason, for your badass company called Royalty Heating Air. We had you demo the product one day and the next day you had your thermostats and you're already installing a ton of them. So, so thank you, thank you for, for doing that, buddy. But please, please, please. Dude, it is what separates, what separates Nuva from every other software out there? Because I know there's a ton of people copying, trying to copy our retention model, trying to copy our branding model. The one thing, let me tell you something, the one thing that they still haven't solved is our app is actually a usable app. They need the app to be able to control their heating and air conditioning, to turn it on, to turn it off, to be able to set the temperature and anything. Every other software that's trying to mimic our retention and our branding and our software tools is, is, it's nothing compared to what Nuva is doing. Right? Our app is the only app that the consumer is actually going to be able to use every fucking day to be able to control their air conditioning. There's, I know there's a couple other cheap software companies out there that are trying to mimic us. They still haven't solved the issue. They still haven't solved the issue that, number one, we need to be on the wall 24 7. Number two, there has to be a usable app, right? The consumer has to be able to use the app and interact with the app to be able to, to be able to capitalize on it. The other competitors out there, you know, trying to mimic us, there's no use for that. There's not, there's not a consumer out there that's going to be, oh, let me look at my filter change and let me look at this and let me look at that. Like, if they can't control something, if there's no use for it, they're not going to log in. So your Your app interaction is going to be little to none. We have solved one of the biggest issue in the industry which is keeping away people from Google, number one. Number two, putting your branded thermostats in front of your customer 247 with your own logo, they will never know it's a Nuvet thermostat. And number three, and most importantly, there is actual usage for your custom app people, your consumer will actually need to log on to their app to turn it on, turn it off, schedule it, check out the temperature, see if it's running properly, if they need a maintenance, if they need anything. Everything's done through the app. So again bro, there's, there's a ton of people out there trying to mimic us. There's only one nuve, there's only one thermostat that's made by the contractors for the contractors.

[A]

I love it, I love it. And one thing that I like, we're talking about, you know, royalty, installing it and being a new company, right? How do you look like a big company? And that's the thing that I really think that these thermostats have taken is royalty to the next level when it talks about branding and putting yourself in front of your client and then also retaining your client because as a small fish in a big pond right out here in Sacramento, there's some big old fish, right? And they're trying to take your clientele and your client base and everything like that. And this is the thermostat that I'm telling you is changing the game not just for me, but just like Ish said all across the nation, helping people. What are some stories that you've heard from contractors already?

[B]

Dude, you know what the dopest part about this product is like I was, to me it amazed me. Like I knew it was a dope product. Obvious I wouldn't have poured my energy and my soul and all my money into it if I didn't believe in it. But the dopest product is just the fucking amount of referrals bro, from contractors to contractors. Like to me it's mind boggling because I know other software companies out there that are, that are trying to imitate us. They literally have to be pounding the phones begging customers to join them. Bro, I promise you this is the most mind boggling KPI that, that I have encountered at NUVE. 93% of our clients, 93% of our clients have order already reordered a box of thermostat after the first usage. The other, the other 7%, they still haven't gone through their first box. But we will be, dude. We will have almost 100%. Listen to me. 100% reorders from customers that order their first thermostat. They're ordering on their second box. On their third box, we got customers that installed over 100 already. Right? So to me, it's not, it's not like, like, like one little thing that, that, that, that stood out is the, the amount of contractors that are group texting me. Hey, Ishmael, this is my buddy. He's in Texas. He's in Arizona. Hey, I grew up with him. He has a $5 million AC company. I told him about the thermostat. He wants to join asap. Like it's not one or ten. It's hundreds of fucking text messages every day. Hey, Ishmael, please man. Hey, hook up my hook, hook up my bro, my friend, he has an AC company. Give him the same deal that you gave me. I promise you he's going to push a product and then in return that contractors is referring us to another contractor. That to me is mind boggling. Because, bro, this is the dopest product. About Nuvin, we have spent zero marketing money. We're booked out for almost two months. Listen to me, two months with eight to ten demos a day of people wanting the product and we still haven't even launched our marketing campaign. We still haven't even launched our outbound process. We still haven't launched none of that. People are pouring in, asking, hey, can I get a demo? Can I get a demo? So guys, if you need one Nuvehome.com it's a quick form fill out. Take you 2 seconds to fill it out and I promise you my, my team will reach out to you in minutes. So Jason, thank you, bro. Honestly, you, you have been a huge impact in this journey too. So I want to thank you for that, buddy.

[A]

Absolutely. And I just want to tell everyone also, you know, behind the scenes, y'all don't get to see everything and all the grind and the hustle that gets into it, but we are having weekly meetings, team meetings all across, not the nation, but the world. Right? We got people in other countries that are joining the, the Nuva team to make the best experience for you and your client. And it's weekly meetings and we're tackling problems and we're, we're making the product better. I love it, dude.

[B]

It's just getting better and better. And we just, we just rolled out the 24, 247 monitoring which now Gives you access to be able to monitor the thermostat live. You're going to be able to see humidity, temperature set point. You're going to be able to see. We're putting a CO sensor inside the thermostat. Listen to me. A CO sensor inside the thermostat so you can detect gas. Now, now you're going to be able to monitor and keep your, your, your customer safe day in, day out. If it ever sends a seal inside the thermostat or inside the home, it's going to alert you, it's going to alert the contractor, it's going to alert the homeowner, it's going to alert your team inside the dispatch center. So every day we're rolling out new product V2. Look at version two is coming. V2 of the products coming Q1 of 20, 25. It is going to blow your mind. We redesigned the thermostat. Now it looks sleeker. Now it looks super, super dope. So I can't wait for that, man. Honestly. You guys are gonna, you guys are gonna. You. It's gonna mind blow you what version two is gonna look like.

[A]

I can't wait to see it. Y'all. I'm super excited about what's happening. The big disruption throughout the nation. Right, Ismail, it's always a great time and an honor to be able to pull you from whatever activities you got going on. But I got to tell you all this is changing the game. If you're a business owner, if you're a technician, if you're an installer, if you're a comfort advisor and you don't know about this product, you got to reach out. I'm going to put the link below. You guys got to set up appointment and you can't be tunnel vision because this is what's going to allow you to be different than everybody in your market. And I love it, brother.

[B]

If I, if I could do. There's one thing that I'm going to help these contractors do is number. There's two things actually. One, we're going to educate you on our monthly nouveau network calls. We have once a month, every last Wednesday of the month at 9am for about an hour, two hours, we put on a fucking clinic for everybody. Tom Howard just did our last one with Travis. Let me fucking tell you. He put on a Clinic on financing KPIs. What moves the needle. How do you make your business more profitable? He's seen hundreds of thousands of businesses in his career and he's seen the goods and the bads in the financial side of it. He put on a one hour class that I promise you, there was almost 100 people on that. On that call. Everybody was dming me, everybody was texting me, ismail, what the did just happen? Because that's how good that class was. Our next class is again November 27, 9am I have the dopest, one of the dopest trainers in the nation coming in to to teach us about the virtual clothes and how to set it up properly. Guys, I'm gonna have my buddy Jason in there going in there and teach you guys some cells. I. We're gonna have a dope ass lineup every single month. Last Wednesday of the month, 9am I promise you guys that alone, that, that class alone without the thermostat, without the software, without all the features that we're putting, that alone is mind blowing. It's gonna change your life for sure.

[A]

Love it, man. Well, you know I'm always excited to see what adventures are in front of you. I gotta say, man. Congrats to all your success. Until next time y'all late.

[B]

Appreciate you, Jason.

[A]

God bless y'all.

[B]

Because I'm a hustler.

[A]

I think.

[B]

We survive like lion.