Transcript
A (0:00)
Welcome to the I am Charles Schwartz Show. In this episode, we dive into the world of legal tax strategies with Adam Torkiltson, a financial strategist who has spent decades mastering the art of optimizing finances, minimizing tax burdens, and structuring investments. Adam brings a wealth of experience from his days navigating the wild west of SEO to running a thriving media empire. But what sets Adam apart is his passion for sharing actionable insights that empower entrepreneurs, small business owners and families to make the most of their money while navigating the complexities of the US Tax system. In this conversation, Adam unveils powerful strategies like the Augusta Rule, Family Management companies, and Section125 cafeteria plans, all designed to legally reduce your tax burden while building wealth. We also explore the critical role of systems in scaling a business, how to turn your kids into productive team members, and why understanding your investments is the key to long term success. Adam's insights are direct, eye opening and unapologetically practical. He's here to challenge the way you think about taxes and money, not to sugarcoat or hold your hand. So if you're ready to break free from financial overwhelm and take control of your wealth building journey, grab a notebook and settle in. The show starts now. Welcome to the I am Charles Schwartz.
B (1:20)
Show, where we don't just discuss success.
A (1:22)
We show you how to create it. On every episode, we uncover the strategies and tactics that turn everyday entrepreneurs into unstoppable powerhouses in their businesses and their lives. Whether your goal is to transform your life or hit that elusive seven, eight or nine figure mark, we've got the blueprint to get you there. The show starts now.
B (1:41)
Today we're going to talk about something that requires a disclaimer. So before we get too involved in this, this is for educational purposes. This is just. This isn't legal or financial advice. Always interact with a professional before you do anything. We're just trying to share information. With that said, Adam, welcome to the show.
C (1:58)
Thanks, Charles. Great to be here.
B (2:01)
Thanks. Let's, let's find out more about where you are and what you've done before we get into some of the stuff we're doing because anyone who's read the title of this will know exactly what we're talking about. Let's get a little bit of your history. How did you turn into what you're doing and how successful you are in business now?
C (2:17)
I had the opportunity to go to college basically for free, and so that opened up a lot of opportunities and I chose journalism to get in my degree and I worked at the newsroom in the newspaper and that I got my first taste of publishing on the Internet. And this was about 20 years ago, so 2004, 2005. And I, I loved how easy it was to just publish other people's works because I wasn't the one writing most of it. I was just sort of interning and helping with publishing. But I was learning how to write at the time. And so these two skills of publishing on the Internet and writing led me to, when I graduated. My first job straight out of College was@SEO.com and I was able to take a little bit of what I'd learned in college and then I learned a ton of stuff on the job@SEO.com it was, we call it the wild west days of SEO. And you couldn't learn SEO any other way than on the job. They didn't teach it in colleges and most people didn't even know what it was. And I was a brand new 21 year old publishing content for huge Fortune 100 brands, Dell and Alpha Graphics and they probably had no clue what I was doing for them. Most of the time they just cared that their computers or their printing processes ranked high in Google. That's literally all they cared about. We could do whatever we wanted and so we did. And I had a lot of fun doing a lot of black hat stuff. And black hat is just an industry term for cheating your way to the top. And I know all those tricks and I used every single one of them. Which led me to understand that Google, the search engine Google, but also the company Google had so much impact economically on every one's business who did Google has that much of an impact. They drive 68% of all traffic. This is a stat I looked up last month. So Google still has a gigantic share of pushing business to whoever wants to be on the Internet. So I, I thought, you know, that's a great place to, to do work is, is in that space where Google's such a big player and if you know kind of how Google works then you can make a lot of money and you could also manipulate it and scam people in the same way. And yeah, unfortunately I did several times scam some people and had to pay for it. I was sued a couple of times and basically learned the hard way that it's really important to treat people the way you want to be treated. And, and I had to go through addiction recovery as well as part of that process. So I've got a background in SEO and Addiction recovery. So that's led me to where I'm at today, which is I have a publishing company. We, we publish across about 250 websites. People come to us with their content and sometimes we'll publish it straight up as it is, and other times we have to rewrite it. But my parents work for me, my kids work for me, and I met my current business partner in addiction recovery. So all these life experiences have really just led me to using what I learned on the job@SEO.com and the, the life experience of addiction to using it for good. And I love publishing good positive stories. I love publishing political stories sometimes if it aligns with things that I believe in. And I love having that choice. That's really the awesome thing is I have so much choice in how I spend my time and what I talk about online.
