Alessandra Henderson is the Co-Founder & CEO of Elektra Health, a next-gen women’s health platform on a mission to smash the menopause taboo. Elektra empowers the 50M women in the US navigating menopause with evidence-based education, virtual care, and a supportive community. Prior to Elektra, Alessandra began her career in technology as the sixth employee at Artsy, where she built the content partner business from the ground up. From there, she went on to found and serve as Executive Director of the MIT NYC Startup Studio, and VP of Network at Human Ventures. She has been featured in leading publications including Fast Company, Forbes, Techcrunch, and more. She has also been a recipient of quite a few laurels like the Martin Trust Community Fellow Award '16 and the Patrick J. McGovern, Jr Entrepreneurship Award '16. Beyond the office, Alessandra is passionate about taboo-smashing, all things art, and supporting & elevating women.

KEY TAKEAWAYS FROM THE EPISODE

01:26 Alessandra explains the Elektra Health
03:23 Symptoms of Menopause and the challenges faced by women
06:07 Creating safe spaces for women to speak about their health
08:24 Having personal connections to your startup serves as a driving force
15:57 Entrepreneurs need to be in a constant state of evolution
17:03 How to build your team and starting out
23:17 Additional features of Elektra Health
31:29 Investing into your team is essential
36:10 Plans ahead for Elektra

GOLDEN NUGGET FROM TODAY’S SHOW

Alessandra says, “Understanding and paying attention to people and the level of interest and curiosity they bring to the table helps to build the right team and culture in any startup."

CONNECT WITH ALESSANDRA

Elektra Health - https://www.elektrahealth.com/
Connect with Alessandra on Twitter - @acphenderson
Connect with Alessandra on LinkedIn - https://www.linkedin.com/in/alessandrahenderson/

CONNECT WITH DANIELLE

Danielle’s Website - https://www.daniellegillespie.net/
Connect with Danielle on LinkedIn - https://www.linkedin.com/in/daniellegillespie/
Email Danielle - dg@daniellegillespie.net Medium: https://medium.com/@dgillespie_irl
Send A Text: +1 (412) 207-3851

Connect with Danielle to learn more about how the Ideas Last methodology can help you turn your product into a successful business venture, regardless of product stage: paper napkin, beta, V1, or established product already released into the wild.

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ABOUT THE IDEAS LAST PODCAST

It has long been said that ideas are everything, especially in the startup world. But what if having a laser focus on your idea can actually hold your business back? In the Ideas Last podcast, Danielle Gillespie interviews startup founders, whose success came from obsessively, focusing on execution instead of ideation. Each episode dissects what it actually takes to build a long-lasting profitable startup, rather than simply launching - by putting your idea, last.

Read more about the Ideas Last story - https://medium.com/@dgillespie_irl/ideas-last-a-new-way-to-startup-b94a585e35f5