WTF? Kristi Noem Claims She's 'On Meth' in Resurfaced Footage?!

Summary

IHIP News Episode Summary: “WTF? Kristi Noem Claims She's 'On Meth' in Resurfaced Footage!!”

Release Date: April 20, 2025
Hosts: Jennifer Welch & Angie “Pumps” Sullivan

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Introduction

In this particularly scathing episode of IHIP News, hosts Jennifer Welch and Angie “Pumps” Sullivan delve into the controversial anti-meth campaign spearheaded by South Dakota Governor Kristi Noem. The episode, titled “WTF? Kristi Noem Claims She's 'On Meth' in Resurfaced Footage!!”, offers a relentless critique of Noem's strategies and decisions, intertwining sharp humor with biting political commentary.

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Kristi Noem's Anti-Meth Campaign

The core of the episode centers around Governor Kristi Noem's 2019 anti-methamphetamine (meth) campaign, which reportedly cost half a million dollars. Jennifer and Angie dissect the campaign's messaging and execution, highlighting significant missteps.

"Kristi Noem launched this campaign when she became governor of South Dakota... And our producer Kylie put together, and it is mind blowing. And this is not satire." [00:05]

They express disbelief and frustration over the campaign's slogan:

"Meth. We're on it." [00:30]

The hosts criticize the simplistic and ineffective message, questioning the campaign's impact and strategic direction.

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Public and Social Media Reactions

Jennifer and Angie incorporate various public reactions to underscore the widespread disapproval of Noem's approach. They cite tweets and comments that mock the campaign's effectiveness and expenditure.

"Matt Shipman says... 'How many rural rehab centers could you have created with your $449,000 Minneapolis based ad campaign?'" [03:46]

Another commentator highlighted the absurdity of trademarking the campaign's motto:

"Matt Hildreth says, 'I know it's not funny, but I can't stop laughing at this.'" [03:09]

These reactions serve to amplify the hosts' criticism, illustrating a communal sense of frustration and ridicule toward the campaign.

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Analysis of Campaign's Messaging and Effectiveness

Jennifer and Angie delve deeper into the campaign's content, analyzing the depiction of meth addiction and the intended message.

"Each one of us, no matter who we are, that we're on the case of meth." [07:09]

They argue that the campaign failed to resonate authentically, pointing out the stereotypes and lack of nuanced understanding in portraying meth addiction.

"The farmer's probably not on meth. The lady in church is probably not on meth." [07:32]

This critique extends to the campaign's imagery, where certain demographics were unfairly represented as meth users, further undermining the campaign's credibility.

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Broader Political Commentary and Critique of Leadership

Transitioning from Noem's campaign, the hosts broaden their critique to encompass Noem's overall political alignment and competence, particularly her association with Donald Trump.

"Donald Trump called your dad a fucking loser and a sucker that got caught and you're somehow offering him praise." [05:59]

They condemn the sycophantic relationship between Noem and Trump, suggesting that their political alliance is founded on mutual incompetence and questionable ethics.

Further criticism is directed at the composition of Trump’s cabinet, highlighting individuals who the hosts deem unqualified or problematic.

"She is in charge of the Department of Homeland Security and plays dress up in costumes because this is what, when she uses her brain, this is what she produces." [08:47]

The hosts mock the leadership abilities within Trump’s administration, portraying it as incompetent and fraught with ethical breaches.

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Notable Quotes and Highlights

The episode is peppered with incisive and humorous quotes that encapsulate the hosts' disdain:

• "Kristi Noem is a dipshit. She hires dipshits." [00:30]
• "This is an abomination." [04:44]
• "She's far less dangerous just dressing up because what she's doing with the constitutional rights and how she is enabling Trump through her department is gross and disgusting." [09:04]
• "Meth. We're on it. That's her slogan to get rid of meth addicts or addictions. She is really okay. One of the dumber ones, in my opinion." [05:46]

These quotes not only emphasize the hosts' critical stance but also add a layer of comedic relief amidst serious political discourse.

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Conclusion

In “WTF? Kristi Noem Claims She's 'On Meth' in Resurfaced Footage!!”, Jennifer Welch and Angie Sullivan offer a vehement critique of South Dakota Governor Kristi Noem's anti-meth campaign, using it as a lens to examine broader issues of political incompetence and sycophancy within Trump's administration. Through sharp wit and unfiltered commentary, the hosts provide listeners with a scathing analysis of misguided political strategies and the troubling alignment of power within contemporary American politics.

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Key Takeaways:

• Ineffective Messaging: Noem’s anti-meth campaign failed to deliver a coherent and impactful message, as evidenced by public ridicule and ineffective slogans.

• Questionable Expenditure: The substantial financial investment in the campaign raised concerns about prioritization and resource allocation.

• Political Synergy Critiqued: The episode underscores the problematic alliance between Kristi Noem and Donald Trump, highlighting issues of leadership and ethical governance.

• Public Discontent: Widespread public mockery on social media platforms reflects a deep-seated dissatisfaction with the campaign and, by extension, the governing body.

This episode serves as a potent reminder of the importance of strategic communication and ethical leadership in political endeavors.

Transcript

[Unknown Speaker 1]

Foreign.

[Unknown Speaker 2]

You have to realize that everybody in Donald Trump's cabinet is a failure. Like they failed so many times. These are the bottom feeders. These are the only people that remained that would agree to work with a convicted felon. And today we're going to take a little journey through Kristi Noem's accomplishments. When she was the governor of South Dakota, and I use the word accomplishments a little loosely there, she spent half a million dollars on an anti meth campaign. That sounds like something that would be a good way to spend your money. The only problem with this is Kristi Noem is a dipshit. She hires dipshits. And what I'm about to show you guys, our producer Kylie put together, and it is mind blowing. And this is not satire. This was a real campaign in 2019. Kylie put up the first slide. Kristi Noem launched this campaign when she became governor of South Dakota. Kylie is telling us, I thought it was completely satire. In fact, it is not. Next slide. I'm on meth. I'm on meth. I'm on it, too. So am I. So am I. I'm on meth. Meth is not someone else's problem. It's everyone in South Dakota's problem. And we need to get on it. I'm on it. I'm on it.

[Unknown Speaker 1]

I'm on it, too. We're on it.

[Unknown Speaker 2]

That is a real commercial. Done under the leadership and instruction of the Secretary of Homeland Security for the United States of America, Christy Noem, also known as cosplayer in Chief when she was the governor of South Dakota. Let's put up the next slide. So here was a magazine ad. You have the cowboy saying, meth, I'm on it. The football players saying, meth, we're on it. Kristi Noem's biggest claim to fame as governor was her meth we're on it ad campaign. And this person says that she should have stuck to killing dogs.

[Unknown Speaker 1]

I completely. Here's exactly what I thought of. Like, she writes this biography. She's on an audiobook. All the people that read it, the editors, nobody says, christy, this is a bad idea. Let's take the dog killing out.

[Unknown Speaker 2]

No.

[Unknown Speaker 1]

She goes full throated on it. Then this deal. Nobody said, christy, Christy, this is not the message you want to get across. Nobody in this woman's orbit says anything like, let's take a second look. And that's exactly Donald Trump.

[Unknown Speaker 2]

And it tells you that this is who sycophants surround themselves with other sycophants because they don't want Anybody disagreeing? This is a very unhealthy work environment. Let's proceed with the slideshow. Twitter's response to this? Jennifer Brooks tweets. I see South Dakota trademarked this motto. Good thinking. Wouldn't want any other states using this motto. Meth. We're on it.

[Unknown Speaker 1]

We're on it.

[Unknown Speaker 2]

All right, the next slide. Matt Shipman says, I know it's not funny, but I can't stop laughing at this. Okay, it's a little funny. Editors people hire them Meth. We're on it. Okay, going to the next. Matt Hildreth says at governor South Dakota really just trademark method were on it. What a horrible idea. How many rural rehab centers could you have created with your $449,000 Minneapolis based ad campaign?

[Unknown Speaker 1]

Wow, 500,000 for that, huh?

[Unknown Speaker 2]

And then next, Dominic Washington says, I mean, did the state of South Dakota need to trademark meth? We're on it. Like they thought someone was going to try and steal it. Also, the official hashtags are cumbers, hashtag meth. We are on it. Hashtag. But not like on it on it hashtag. More like gonna do something about it. On it hashtag. Get it. Hashtag hi from South Dakota. I mean, the fact that this went through a PR firm tells you that there are like MAGA PR firms like that. There is a market for all of this breathtaking stupidity and nobody talks anybody off the ledge.

[Unknown Speaker 1]

Nobody talks anybody off the ledge. In fact, they encour her to trademark it. Are you kidding me? This is just, it's an abomination.

[Unknown Speaker 2]

Okay, next up, Christy defended it by saying, hey, Twitter, the whole point of this ad campaign is to raise awareness. Governor Kristi Noem of South Dakota said in response. So I think that's working. Hashtag thanks. Hashtag meth. We are on it. The idea for the campaign began last year after Governor Noem took office as the first female governor in the states. This is per the New York Times. So you know, she, this is her anti meth campaign.

[Unknown Speaker 1]

Yeah. And she doubled, downed on it. She didn't like, say, you know, upon review and in retrospect, maybe we should have done something else. As with everybody in MAGA world, they just double down on bad ideas.

[Unknown Speaker 2]

Okay, next up, 2019.

[Unknown Speaker 3]

I love this. She spent a half a million dollars on a methamphetamine addiction campaign. And you want to know what her slogan was? Her slogan was mess. Yeah, we're on it. Okay. That's all I have to say.

[Unknown Speaker 1]

Wow.

[Unknown Speaker 3]

She said meth. We're on it. That's her slogan to get rid of meth addicts or addictions. She is really okay. One of the dumber ones, in my opinion.

[Unknown Speaker 2]

Did you notice Meghan McCain sitting there? She just, Meghan Kane is just a special breed of twat that we need to discuss. Like, she vacillates back and forth from like, on the one hand, like Donald Trump's agenda. And the speech I heard is the greatest thing ever. And then they cut cancer research. And then she's like, oh, my God, Donald Trump cut cancer research. It's like, bitch, Donald Trump called your dad a fucking loser and a sucker that got caught and you're somehow offering him praise. That's one thing that, that Trump is able to do to people. You can insult somebody's hero dad, right? You can insult somebody's wife. And these people are so morally defun. They will not defend. Like, I'm still mad at your husband, your ex husband, even though you're not anymore. Because I feel like it's my job to hold that candle for you, right?

[Unknown Speaker 1]

Hold that.

[Unknown Speaker 2]

He hurts you. And I'm going to hold, you know, I'm going to hold firm there. It's just wild how quickly they just meld into whatever he wants them to be.

[Unknown Speaker 1]

Well, it tells you they don't have any convictions of their own if they're so easily swayed.

[Unknown Speaker 2]

Next up line is I'm on meth. And what it's talking about is that each one of us, no matter who we are, that we're on the case of meth.

[Unknown Speaker 1]

I hardly recognize cosplay girl.

[Unknown Speaker 2]

All right, next up, sad campaign is to get people talking.

[Unknown Speaker 1]

Yeah, you hate to stereotype. When I watched this, I thought the farmer's probably not on meth. The lady in church is probably not on meth.

[Unknown Speaker 2]

That's exactly it, Ainsley. The farmer's not on it.

[Unknown Speaker 1]

The church lady.

[Unknown Speaker 2]

The church lady isn't on it. Christina goes, you're exactly right.

[Unknown Speaker 1]

Exactly.

[Unknown Speaker 2]

They're not on meth. We're on meth.

[Unknown Speaker 1]

We're all on math.

[Unknown Speaker 2]

We're on meth, but not the farmer or the church guy. Okay, next up. And Kylie says real quick, let's break down who Fox deemed obviously not on meth in the ad. Obviously not on meth as the white farmer. Obviously not on meth is the white church lady. But who does that leave viewer? Oh, the black guy looks like he's on meth, right? Oh, the black football player and the Hispanic looking football player. I guess they're on meth. Oh, the little Latino kid clearly A meth head. So just another breathtaking and sadly hilarious failure from our Department of Homeland Security Secretary Kristi Noem. Meth. We're on it now. She's in charge of an entire department of the United States of America. This kind of bullshit in South Dakota, I think the population is probably what, 500,000, right?

[Unknown Speaker 1]

I don't think it's a million.

[Unknown Speaker 2]

I mean, so this kind of shit, you know, whatever. She is in charge of the Department of Homeland Security and plays dress up and costumes because this is what, when she uses her brain, this is what she produces. So maybe it's best that she does play dress up.

[Unknown Speaker 1]

Well, she's far less dangerous just dressing up because what she's doing with the constitutional rights and how she is enabling Trump through her department is gross and disgusting. But the thing that I knew, I mean, I knew she was a dipshit long before, but she stood on that stage with Donald Trump 40 minutes while he danced at a rally. Her not to pull him off told me everything I need to know. So when she got. She is only on in his cabinet because she sat there and held his hand while he did his dance. Dance party.

[Unknown Speaker 2]

Also, I think it's qualifying for him that she killed a dog. I think they like that. Yeah. He's like, oh, good, she shot a dog. Perfect. She's perfect for my cabinet. Oh, Pete Hegseth is charged with sexual abuse. And he's an alky. Perfect.

[Unknown Speaker 1]

Bring it.

[Unknown Speaker 2]

I'll take him. Let's do it. Oh, Elon Musk is actively tripping balls and in KO K holes all the time. Perfect. Let him buy me. It's like, it's a prerequisite. It's a part of the authoritarian play. To say we get to do evil and you have to worship us. That's a whole authoritarian thing. All right. That's just a little preview of who's running the United States government and how competent they are. Wink, wink. Please subscribe and we'll see you all later.