What happens when a farmer decides to move beyond producing commodities and starts building a food brand from the crops grown on their own land?

In this episode of The Impact Farming Show, Tracy sits down with Derek Dery, farmer and founder of Sixteen Grains. Derek shares his journey from working in the agriculture industry back to the family farm and how that path led to launching a value-added food business.

Many farmers are exploring diversification and new revenue streams. Derek offers an honest look at what it takes to move from growing crops to creating retail products. From the original idea and naming of the brand to production, marketing, and getting products into customers' hands, this conversation provides practical insights and inspiration for farm families thinking about their own value-added opportunities.

Conversation Highlights • Derek's journey from working in agriculture industry roles back to the family farm • How the idea for Sixteen Grains first took shape • The meaning and story behind the name Sixteen Grains • Turning farm grown crops into consumer food products • What it really takes to move from farming into food production and retail • Marketing a farm based food brand and connecting with customers • The biggest challenges of launching a value added business • The most rewarding moments along the journey • Advice for farmers considering diversification or value added products

If you enjoyed this conversation, make sure to subscribe to The Impact Farming Show so you never miss an episode. We bring you real conversations with farmers, industry leaders, and innovators who are shaping the future of agriculture.

If this episode sparked ideas for your own farm business, share it with a fellow farmer or family member who is exploring diversification or value-added opportunities.

Thanks for tuning in,

Tracy

Show Resources

Learn more about Sixteen Grains https://www.sixteengrains.ca

Shop Sixteen Grains Products https://www.sixteengrains.ca/collections/apparel-accessories

Follow Sixteen Grains on social media for product updates and farm stories. Subscribe to The Impact Farming Show for more conversations about farm business, succession, and agricultural innovation.

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