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Join host Ted Wolf, Co-Founder & CEO of Guidewise, for a candid conversation with Frank Gauld, Chief Product and Technology Officer at Poppulo, a Vista Equity Partners portfolio company. In this episode, Frank brings a rare dual perspective to enterprise AI — drawing on his current seat inside a PE-backed SaaS leader, his prior experience as CEO of an AI and synthetic data startup, and decades of global product and technology leadership at NCR and Virgin Money. He unpacks what makes private equity-backed companies fundamentally different from privately held ones: a relentless focus on ROI, an unforgiving cadence of transformation, and an operating discipline that turns AI from a science experiment into a measurable value creation lever. Frank argues that AI isn't technology for technology's sake — it must earn its keep by creating real business value, and the companies that win are the ones that identify high-impact use cases, organize their data to support them, and monetize AI in ways that respect both economics and culture. The conversation explores the evolution of AI through three historic booms, how to surface valuable AI use cases inside an organization, and the emerging role of worker agents and adversarial agents in building AI systems that think critically rather than simply execute. Frank also shares hard-won lessons on managing change in a PE environment and his advice for new graduates entering the AI field. This episode is essential listening for PE operating partners, portfolio company executives, founders preparing to scale toward PE acquisition, and any leader who wants to understand how AI creates durable value under the pressure of a PE timeline.

ABOUT FRANK GAULD: Frank Gauld is the Chief Product and Technology Officer at Poppulo, a Vista Equity Partners portfolio company and global leader in employee communications, customer experience, and workplace experience solutions. At Poppulo, Frank leads global product and technology teams across SaaS platforms that leverage AI and agentic systems to transform how enterprises communicate and operate at scale. Prior to Poppulo, Frank served as CEO of Smart Data Foundry and its AI startup aizle.ai, where he led the development of a synthetic data engine designed to accelerate innovation without compromising privacy. Earlier in his career, Frank was Corporate VP of Digital First Banking at NCR, where he ran a $1B+ revenue stream across 160 countries, and CIO for Change and IT Development at Virgin Money, leading a 900-person organization through transformational change. Frank brings a unique combination of enterprise scale, startup agility, and PE-backed operating discipline to every conversation about AI in business.

ABOUT GUIDEWISE: Guidewise helps private equity firms and their portfolio companies turn AI into a durable value creation lever. We partner with PE operating teams and portfolio executives across the full lifecycle of value creation — from AI strategy and use case prioritization, to agentic system design and implementation, to change management, talent enablement, and ongoing performance optimization. Our Changeworks methodology equips PE-backed companies and growth-stage businesses preparing for PE acquisition with the systems, skills, and execution discipline required to scale AI under pressure, withstand diligence, and compound value across the hold period. Learn more: https://www.guidewise.ai/contact/.

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